Recruitment – Using Social Platforms To The Fullest

Recruitment – Using Social Platforms To The Fullest With everyone going online on different platforms, social recruiting is becoming increasingly important and popular. This type of recruiting is fast, more costeffective, and highly profitable. In today’s competitive candidate-driven market, with a global candidate shortage, employers and recruiters need to respond to the shift; and social recruiting can help just there! Social recruiting gives new ways to reach potential candidates, provided it is done right. Here are four top tips for using social recruiting correctly, in order to find, shortlist, and secure the best talent.

Knowing the platforms There are a multitude of social platforms available out there. But, not all of them are meant for you. Each type of social platform has a different kind of audience using it. With such a vast social media landscape, you need to identify the verticals you’re operating in, the kind of candidates you’re looking to hire, and where such potential people can be. A great way to do this is by doing simple research on every social media platform, determining how active the community in your search results seems to be. You must establish your presence everywhere possible, from discussion forums to news aggregation websites.

Building your reputation You now know which platforms you want to target, so you now begin to send mass messages to every potential candidate. But, it shouldn’t be just messaging.

You need to build a genuine and authentic relationship with them. Your key

focus should be on building your reputation within the community, so that they respond and approach. The more credibility you demonstrate, the more responsive the people will be. For this, you can get involved in day-to-day conversations and discussions, post engaging photos and videos, share thought leader opinions, and share your successes as an organization.

Advertisements REPORT THIS AD Doing your research With the right channels, and the right people, and after approaching them, you’ve probably already shortlisted some potential talent. You know that they should be fitting the role well, in terms of skills, capabilities, culture, and ambitions. But, all this comes only after a good amount of research. The more research you do, the more targeted your relationships becomes, and hence the better your results will be.

Integrating your processes Even though you do all of the above, the right processes in place are important.

It is important to ensure that the processes you use for shortlisting, interviewing, and placing candidates, are deeply integrated with how you use the social media platforms. With the candidate shortage we’re going through today, delivering a seamless, convenient, and cohesive service is more important than ever before.

If the candidates aren’t happy with you, they won’t be approaching you. They have a whole multitude of options waiting for them, so they’ll come to you only if they think you’re better and promising. So, build relationships, and have the candidates feel they’re being cared for, supported, and satisfied. One easy way to do this is by partnering with the best recruitment companies in India, one like WalkWater Talent Advisors, who know the ins and outs of the recruitment business, despite of the candidate shortage.