8 Important Communication Skills in Sales
In business, it’s very obvious that sales aren’t possible until and unless you make an effort to value the prospect, understand his problems and devise a well-thought strategy to give them solutions. You need to let your prospects speak out their issues & that’s when you make a play. Bottom line is, you need to connect with your prospects at the right time. Hence, let’s talk about some of the most important communication skills that will help you in selling. Active Listening There is a difference between listening and hearing. And in business communication, you need to be a careful listener. Anything less than that may result in disappointment. In most of the case, sales reps always have a fixed mugged up way of selling their product/service in a hurried manner. That’s a BIG NO, dear friends. You need to actively listen to your customers’ problems and the points they are presenting to you. Analyze that during the conversation, understand and note down your prospects problems. Trust me, everyone likes some attention. And we feel good when people listen to us.