Voyagers World March’18

Page 1

Vol XV

Issue V

Pages 40

March 2018

Rs 60

India & the Medical value travel story

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The Travel Agent and the Indian Summer!

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ome March, it is that time of the year, when travel agents generally go berserk dealing with the world largest last minute travel market, amid finalizing the year-end closure of accounts. What has changed over the last year? GST has finally made its appearance to create a long-term hope amid some acrid confusion. With regard to the travel industry relationship with IATA, the travel agents looks downhill, with IATA throwing its bit with the airlines! Does holding on to their IATA affiliation, will add value. The next couple of years may see more agents giving up theirs and get hooked on to wholesalers. The up-coming convention of the 'Travel Agents Association of India' in Srinagar will sure throw some light. In an open field era where airlines, the world over are trying to woo passengers to book direct, and limit the role to travel agents to play God; IATA is probably the only industrial association, where its unilateral 'dictat' becomes a game-changer and we in India continue to take pride in its growing number of travel-agent associations! In new-age aviation marketing, where obsessive and ruthless revenue management is key over creating and nurturing business relationships, it will hurt both the parties. The travel agent will find another business stream and the airline will lose another cog in its distribution wheel! Voyager's World in this issue also looks at the growing Indian Medical Value Travel industry and the Indian MICE Infrastructure mess. Happy Holidays in the meanwhile! Warm Regards

Rohit Hangal

rohit@voyagersworld.in

Managing Editor

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Rohit Hangal rohit@voyagersworld.in

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Shyam Vishnot Dinesh Kotian shyam@voyagersworld.in dinesh@spheretravelmedia.com

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Industry Buzz Hospitality

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Hilton Hotels & Nilamani Hotels

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Surinder Hakhu sanjay@voyagersworld.in & Rohit Hangal rohit@voyagersworld.in

Cover Story Medical Tourism

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Mice Point ICICI, ICPB & Korea Tourism Organization

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Heritage Tours in Hazaribagh, Jharkhand

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Industry Buzz 5th TOFTigers Wildlife Tourism Awards 2018

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OFTigers will be organizing its 5th TOFTigers Wildlife Tourism Awards 2018 on the theme of ‘Inclusive Conservation – People and Wildlife’ in the month of September at Delhi. The awards are categorized in nine categories such as The John Wakefield Memorial Award for Most Inspirational Eco Lodge of the Year 2018, Up and Coming Excellence for Nature Award 2018, The Billy Arjan Singh Memorial Award for Best Wildlife Guide of the Year 2018, Lodge Naturalist of the Year 2018, Visitor Friendly Wildlife Destination of the Year 2018, Wildlife Promotion Company of the Year 2018, Wildlife Tourism Related Community Initiative of the Year 2018, Wildlife and Tourism Initiative of the Year 2018, International Wildlife Tour Operator of the Year 2018.

Ujala Vacations Organizes Destination Training Meet in Amravati

6>> K K Beacon Hotel opens in Rajkot

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he Fern Hotels & Resorts adds a new hotel to its portfolio with the launch of K K Beacon Hotel, Rajkot. This will be the eighth hotel which is managed by the company under the Beacon Hotels brand. The Beacon Hotels, a brand owned by The Fern Hotels & Resorts. The other properties are located in Ajmer, Amritsar, Bhopal, Jodhpur, Mumbai and Udaipur. The hotel offers 34 appointed rooms with all amenities like internet facility and multiple dining options which include multi-cuisine restaurants "Kosmopolitan" and "Kookies N Kream", The COO of the group, Suhail Kannampilly said, “K K Beacon Hotel is the second property which the group is managing in Rajkot as we already have The Fern Residency, Rajkot.”

Clarks Inn Group of Hotels targets a 100 hotel portfolio in 2018

C M. Balaji of Clarks Exotica Wins ‘CEO of the Year’ MODI Award

M U

jala Vacations organized an exclusive training meet for members of ATTA (Amravati Travel Tour Association). Ujala Vacations is a DMC for USA, Canada, North and South America. Mr. Vijay Joshi (Co-Founder) and Vijay Puthran (Regional Head - GCC and Asia Pacific) conducted the training. Also present were Mr. Dinesh Agrawal, President and Dr. Anjali Thakre of the Committee.

Balaji, CEO - Clarks Exotica Convention Resort & Spa, Bengaluru, was recognized as ‘CEO of the Year’ at the ET Now MODI Awards 2018. M Balaji joined the Clarks Exotica family during its inception in 2007. With nearly two decades of experience and in-depth knowledge of the Indian Hospitality industry, Mr. Balaji’s contribution is recognised as instrumental in establishing and making Clarks Exotica Convention Resort & Spa a leading resort and MICE destination in Bengaluru.

larks Inn Group of Hotels has seen growth in its overall portfolio development with the launch of 13 new hotel and resort properties, including eight operational, in the year 2017. With the new property. Clarks Inn now has a portfolio of 84 properties that include 43 hotels in operation at the moment. Some of the new operational properties are in Karnataka located at Bagalkot, Mysore and Shimoga, with two properties in Madhya Pradesh one in Ujjain and in Gwalior. The hotel is launching a property in the state of Jammu & Kashmir with a property in Srinagar, they have also have a property in Dharamshala in Himachal Pradesh and has added a second property in Patna in Bihar. S N Srivastava, President & Co-founder, Clarks Inn Group of Hotels, said, “Our total portfolio now stands at 84 hotel properties, including 43 in operations, spread over 18 states in India and one in Nepal.”

Air India launches direct flights from New Delhi to Tel Aviv

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ir India started its nonstop flight operations from New Delhi to Tel Aviv on March 22nd. In an official statement released by the airline which is thrice a week on Tuesday, Thursday and Sunday on Air India’s Boeing 787 Dreamliner that has 18 business class and 238 economy seats. The Israel Ministry of Tourism has noticed a huge growth of 50% in January and 25% in February, 2018 of Indian arrivals to Israel vis-à-vis the same period in 2017. Hassan Madah, Director, Israel Ministry of Tourism India & Philippines says, “With direct flights now from both Mumbai and New Delhi by El Al and Air India this will definitely help us in achieving our target of 1 lakh Indian arrivals in 2018.”

Marriott International opens courtyard by Marriott Bengaluru Hebbal

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he Courtyard by Marriott brand is set to open 15th Courtyard in India, the second for the brand in Bengaluru. The hotel is offering 188 guestrooms and a venue for organizing events ranging from business meetings and trainings, to large scale, world-class events and conferences, plus a roof top infinity pool, fitness centre and spa. For dining options the hotel has Nazaara – the rooftop restaurant serving North-West Indian cuisine and The Hebbal Café serves international and regional favourites and B’lore 45 bar for its creative signature cocktails and mocktails. “Bengaluru is seeing a rise in demand in the hospitality sector.” said Mike Fulkerson, Vice President, Brand & Marketing Asia-Pacific, Marriott International.”

Voyager’s World > March 2018



Hospitality

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Hilton INDIA signs with Embassy Group IRENE SUSAN EAPEN

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ilton India recently announced its expansion plan in India with Embassy Group to develop two hotels in Bengaluru. The first dualbranded 620-keys twin hotels at Embassy Manyata Business Park, this is the third project with Hilton. This project is expected to begin its construction this year and the hotels will be operational by the end of 2021/early 2022. The 500 room dual-branded hotel will represent a Hilton Hotels & Resorts and a Hilton Garden Inn hotel located within the 100-acre Embassy TechVillage Business Park near Marathalli on ORR South Bengaluru. Hilton Bangalore Embassy TechVillage offers 300 guestrooms. Hilton Garden Inn Bangalore Embassy TechVillage features 200 guestrooms. Jitu Virwani, Chairman & Managing

Director of Embassy Group, said, “We are focused on delivering landmark hotels that will provide an elevated service for our corporate occupiers within their work environment. As in the past five years, the mainstay of our Hospitality was to foray and build hotels and mixed-use developments as part of our business parks.” Guy Phillips, Senior vice president, Development, Asia and Australia, Hilton says" We currently have 17 hotels and 16 hotels in the development there is tremendous opportunity to grow this number exponentially. “ In the opinion of Navjit Ahluwalia, Senior vice president and Country Head, Hilton India, “India is a very important market for us especially with the domestic market and India outbound market. The Hilton Group currently operates 17 hotels in India we are going to double this in the next few

years. We will continue to expand to 35 hotels in the next couple of years. Bangalore is a big hub for business hotels. We hope that we can take this partnership to more cities and more hotels." Sartaj Singh, President, Hospitality Business Embassy Group, added “In the last four years we started

with Hilton Bangalore Embassy GolfLinks it was 173 keys when we started in Bangalore. Over the last three years taking it further with the hotel portfolio that we have with the signing of the properties we are looking at 18000 keys for the hotels effectively a 10x growth that we are propagating for Embassy Group in the hospitality space.”

Nilamani Hotels foresees 20% to 35% growth for 2018 IRENE SUSAN EAPEN

Chompoonut Suntornpong, Cluster Director of Sales & Marketing, Nilamani Hotels says “we noticed a growth of 20% - 35% growth in 2017, and expect to see a similar growth for this year. and two outdoor swimming pools. The Nilamani Hotels Bali has recently appointed Sunrise Representations as its representative office in India.

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ilamani Hotels comprises of The Camakila Legian, The Tanjung Benoa Beach Resort and The Sakala Resort Bali. The Camakila Legian is located on Legian beach on a 500-metre stretch of golden sand. The hotel offers 117 rooms and suites with a private balcony or terrace. The Sakala Resort Bali is located on the Nusa Dua Peninsula that consists of luxurious pool villas or suites. The Tanjung Benoa Beach Resort Bali offers 185 rooms, including one- and two-bedroom villas with excellent views of gardens

Voyager’s World > March 2018

Growth The Nilamani Hotels has witnessed 20% - 35% growth since 2017. It was indicated from the tourist arrival statistics, that there had been 45% growth in the India segment from 2016 to 2017. Marketing Plans We are focusing on the digital and social media, as well as offline promotional tools and also work with appointed travel agents. The website promotions are done with social media marketing to target Indian travellers on both Facebook and Instagram. The Email marketing is also used to support promotions and targeting guests on the database.

Segments We are aiming to reach out to different segments like OTA’s, Wholesalers, MICE, Wedding and Leisure Groups. Travellers The Indian travellers are typically FIT Leisure and MICE Indian groups. The Indian audience also range from honeymooners to families, and solo business travelers.

Stay and spending patterns The Indian travellers on an average stay for 4 to 6 days. Activities Some of the activities offered to the guests are free and some other activities are at additional charges. The Sakala Resort Bali offers various types of water sport activities and guests can access the beach club, and the kids club for free.


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Cruise

© Global Anchor Cruises

© Global Anchor Cruises

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Destination Weddings & MICE to propel Cruise Ships are witnessing now a huge demand for destination weddings and MICE events so this trend is growing each year and the numbers are likely to reach new limits in the future. IRENE SUSAN EAPEN

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estination weddings are becoming popular nowadays in cruise ships as people are looking for newer options in terms of destinations and can accommodate more people in cruise ships with a range of entertainment and activities like rock climbing, skydiving simulation, surf simulation, and other activities available onboard. Cruise Ships are a platform for organizing events such as wedding, conferences or a sales incentive programs. Besides other events that are also hosted like destination birthdays, anniversaries and prewedding gatherings. This concept has been growing with the number of destination weddings and MICE events conducted onboard, and is expected to see an optimistic growth over the years. Promoting the cruise ships to be the next big events destination Ian Banerjee, Director, Global

Voyager’s World > March 2018

Anchor Cruises states, “We have witnessed a growing trend in guests asking for celebrating events onboard a cruise ship and various popular cruise port options too. Families approach us with a destination events in their mind, undoubtedly it takes a lot to confirm the final option considering the range of options cruises have to offer. Various promotions and offers are announced for events on cruise as they are packed with so many perks and benefits together with international cuisine and activities it has so much to offer for everyone on cruises making it a perfect blend of vacations and celebrations which are stress free and very enjoyable." Ratna Chadha, CEO, TIRUN Travel Marketing, India Representative of Royal Caribbean International says, “Cruising as a concept adapts to events of all varieties. The cruise travel offers businesses and other groups an access to world-class cuisine and a voyage to renowned

international destinations along with eclectic entertainment and recreational offerings that are available onboard. Plus, our venues are included in the evaluated cost, so technically there are no extra charges experienced a majority of times.” “These venues are diverse in terms of capacity as well as their end-use as they can host from 10 to 1,400 people for various instances such as award functions, conferences, as well as cocktail and dinner events. Such events also feature unrivaled team building activities through our tailored rock climbing, skydiving simulation, surf simulation, and other activities available onboard. The readiness with which our target audience now approaches us is a clear sign that this trend is going to become a widely accepted phenomenon in the near future” she added. Weddings and MICE events Ian explains, “The MICE and

wedding events on cruise ships have been growing majorly in the Travel Industry. We noticed a lot of queries for MICE and Weddings. The cruise ships are considered to be one of the best options with multiple venues for wedding and annual event can be organized like conferences or a sales incentive programs. Ratna says, "We have already organized two cruise wedding events in 2008 and in 2017. We also have an event coming up in the month of May for this year and have also seen a growth of 150 percent on year on year for events." Events Ian says," We have been organizing multiple events on a cruise ship like birthdays, anniversaries, renewal of vows, and special celebrations. We are also looking forward to organizing more events in the coming years. The clients find it more convenient as the cruise ships hosts the different venues


Cruise

© Tirun Travel Marketing-Royal Caribbean

© Tirun Travel Marketing-Royal Caribbean

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Indian Cruise market in the coming years Ratna Chadha, CEO, TIRUN Travel Marketing, India Representative of Royal Caribbean International The Multi-generational travelling and group travelling with friends and family are growing every year. The business environment in India is improving and collaborations increase throughout the market, we see a good growth in demand for MICE events. Cruise travel gives businesses and other groups an access to world-class cuisine and a voyage to renowned international destinations along with entertainment and recreational offerings are available on cruise ships.

to celebrate occasions and various activities for entertainment. “ In the opinion of Ratna,"An upcoming segment in 2018 is that of celebratory groups, where we are going to introduce destination birthdays and anniversary parties in addition to pre-wedding gatherings and wedding ceremonies. We have organized multiple MICE events that range from full-ship charters to group events that go upto 1,200 participants."

Promotional Plans Ian says, “We have already started the marketing strategies for organizing special events and are connecting with people and giving them the idea of how a wedding on a cruise ship is much more luxurious and hassle free. We have launched a pre-wedding cruise option with our brand Aqua Expedition an Ultra Luxury cruise line operating in the Amazon and the Mekong Rivers.”

Ian Banerjee, Director, Global Anchor Cruise Destination Weddings and MICE events are growing in numbers in cruise ships and people prefer new options which are more unique in terms of experiences. Cruise ships are now offering more of comfort and ease in planning any event with different venues on board and an excellent way of families gathering for special events like birthdays and anniversaries.

Trends Ian explains, “Destination Weddings have been very popular as people always look up to new options which are more unique and offering world class hospitality. Cruise Weddings have gained much popularity recently. Considering the destinations cruise have to offer along with comfort and ease of planning a wedding with the different venues onboard. The mindset of the travellers is globally aware and people are

keener on having events offering them comfortable and contained environment.” Ratna says “Multi-generational travelling and group travelling with friends and family have been growing on a year-to-year basis. As the business environment in India continues to improve and increase collaborations throughout the market, we are also witnessing a considerable growth in demand for MICE events.”

www.voyagersworld.in


Cover Story

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India and the Medical Value Travel story ROHIT HANGAL

W

hat happens when India’s most controversial travel segment claims to be recession free? The logic seems irrelevant when the Medical Travel industry in its entire fashionable avatar hits bull’s eye. Medical Tourism (though some Doctors in India would like to use the term ‘Medical Value Travel’) in India is here to stay. Recession free is probably too much to say in the present circumstances. With shooting medical insurance premiums in United States and Europe, an opportunity to woo medical patients more aggressively is relevant now than ever before. Globally, Medical Value Travel is estimated to grow at a CAGR of 17.9 per cent to $32.5 billion by 2019. KPMG forecasts Medical Value Travel in India will grow at a CAGR of 30 per cent to $10.6 billion in 2019 from $2.8 billion in 2014. Why India • According to the Grand Thornton report, the cost factor together with

Voyager’s World > March 2018

availability of accredited facilities have led to the emergence of several global medical tourism corridors, such as Singapore, Thailand, India, Malaysia, Taiwan, Mexico, and Costa Rica. • Grabbing a combined 34 percent market share, Bangladesh and Afghanistan dominate the Medical Value Travel (MVT). Africa and the GCC and CIS regions offer the maximum opportunity for the Indian healthcare sector. Launch of Medical Tourism Visa by the Indian External Affairs Ministry: Visa up to One Year. India has issued more than 170,000 medical visas in 2016, a 45 percent increase over the previous year. • 450,000 patients travel to India from more than 130 countries annually. • Ministry of Tourism announces: USD 6.5 billion is in the pipeline for the Medical Tourism industry in the country. • Internationally accredited medical facilities using the latest technologies. • Highly qualified Physicians/

Surgeons and hospital support staff. Public and private Indian universities are churning out 20,000 doctors and 30,000 nurses a year. • Significant cost savings compared to domestic private healthcare. Medical treatment costs in India are lower by at least 60-80% when compared to similar procedures in North America and the UK. The costs in India are one- fifth of that of Singapore and half of that of Thailand. • No Wait Lists • Fluent English-speaking staff • Options for private room, translator, private chef, dedicated staff during your stay and many other tailor-made services. • Can easily be combined with a holiday/business trip • Some expect that in the next decade, medical tourism will do for the Indian economy ten to twenty times what information technology did in the 1990s.

shows a medical tourist spends average US$362 a day, compared with the average traveller’s spend of US$144. Medical Tourism growing at 30% per year, one of the fastest growing Tourism segments. The Indian National Health Policy declares that treatment of foreign patients is legally an "export" and deemed "eligible for all fiscal incentives extended to export earnings”. One million health tourists per annum could contribute up to US$ 5 billion of tourism revenue to the Indian economy.

‘Abacus International’ in a report, says on this rapidly-growing business

Middle East • More than 150,000 patients

The Indian medical tourism industry still has a long way to go in terms of aggressive marketing, though the word of immense goodwill and a good record of Indian medical care has resulted in growing market – share. The Indian medical fraternity needs to create country specific marketing strategies that would add value to its effort to target patients.


Cover Story

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'India Tourism' Data on Medical Tourism

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inistry of Tourism has recognized Medical and Wellness Tourism as Niche Tourism Product for promotion. The Ministry offers financial support as Marketing Development Assistance, for Publicity and for organising Wellness and Medical Tourism Promotion shows as well as workshop/events/ seminars to accredited Medical and Wellness Tourism Service Providers and Chambers of Commerce, etc. Over 4 Lakhs Foreign Tourist Arrivals (FTAs) in India for Medical Purpose during 2016: Tourism Minister The number of Foreign Tourist Arrivals (FTAs) in India for medical purpose during 2016 were 4,27,014. The total Foreign Exchange Earnings (FEEs) through tourism during 2015, 2016 and 2017 were Rs.1,35,193 crore, Rs.1,54,146 crore and Rs.1,80,379 crore (provisional), respectively. The share of foreign tourists arriving for medical purpose was 4.85% in the year 2016. A film on Medical Tourism has been produced in association with BBC and is used at various fora for promotional purposes. Medical and Medical attendant visa has been introduced to ease the travel process of Medical Tourists. The

from Dubai Nationals alone visited Thailand. Since 9/11, the choice for healthcare services has shifted from European destinations to Asian countries such as Malaysia, Thailand, and India. The actual ‘Outbound Medical Tourism’ market from UAE and other GCC Countries is around a million patients. • Being a Gateway City into the Middle East, with excellent flight connections into almost every city in India, accessibility to World class Healthcare facilities in India is a mere three – four hours away from Dubai. • UAE and other GCC Countries is home to more than a million Non – Resident Indians, who form a readymade market to Indian healthcare facilities, especially in the Non – insured category who find Good Healthcare being nearly three times the cost of medical treatment in India. The need also arises due to very strong family connections in India and familiar food habits.

North America: Considering that only 50 % of US Citizens are covered by insurance, while the cost of private healthcare is exorbitant, even for Dental and Eye care. Money is the Primary motive, saving of 50 – 90% is almost guaranteed, while moving to India for medical care.

accreditation to US hospitals, will benefit.

• As per the US government survey, more than 300,000 U.S. residents travel abroad for treatment. • US based medical tourists fall into three predominate categories • Patients seeking elective procedures that are not covered by their insurers. Nearly 85 million US Citizens come in this category. • Patients seeking lower cost options, and • Patients who cannot secure insurance, either with regard to age or present medical status. • Indian Hospitals accredited to Joint Commission International (JCI), a subsidiary of the Joint Commission on Accreditation of Healthcare Organizations (JCAHO) – the same organization that offers

• Nurse – to – patient ratios are higher, private rooms are readily available and family members are often included in the trip and made quite comfortable. Some Hospitals even have an allocation for International patients.

• Senior physicians in most Corporate Hospitals in India are trained in US and in the UK, making them a vital asset while addressing the needs of patients.

• Presence of a large number of Physicians and Surgeons of Indian origin in the United States, enhances image and adds value in decisionmaking. United Kingdom • Wait for ‘National Health Service’ (NHS) and expensive Private Health care – key drivers of medical tourism market into India. NHS, UK alone has over a million patients

e-tourist visa regime has also been expanded to include medical visits as well. The Department of Commerce and Services Export Promotion Council (SEPC) has launched a Healthcare Portal www.indiahealthcaretourism. com, as a single source platform providing comprehensive information to medical travellers on the top healthcare institutions in the country. This portal is available in English, Arabic, Russian and French languages. Further, A National Medical and Wellness Tourism Board has also been constituted to provide a dedicated institutional framework to take forward the cause of promotion of Medical and Wellness Tourism including Ayurveda and any other format of Indian system of medicine covered by Ayurveda, Yoga, Unani, Siddha and Homeopathy (AYUSH). The Board works as an umbrella organization to promote this segment of tourism in an organized manner and therefore integrates AYUSH streams into the purview of Medical Tourism. It has also been decided to set up facilitation counters at the major airports of Delhi, Mumbai, Chennai, Kolkata, Hyderabad and Bengaluru for tourists arriving on Medical Visas. waiting to be treated. Though NHS is still reluctant to endorse treatments, which involves more than 4 hours of air - travel. • UK being one of the highest generators of tourists (with nearly One Million tourists) into India is a market, especially in the 3 days – 7 days treatments and rejuvenation packages such as Oral Healthcare, Ophthalmology, Ayurveda and Spa related activities. The need to create ‘India’ as a safe destination to avail world class medical care at affordable costs is a challenge amid the double whammy dealt in form of the world financial meltdown and the Mumbai blast. The present worldwide financial mess is probably an opportunity for those in the ‘Medical Value Travel’ industry here in India! The timing to be in the ‘Medical Value Travel’ business is right…bring on the patients...send back an earned goodwill!

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Incredible India

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India Won "Best Exhibitor Award" at ITB – Berlin

India has won the "Best Exhibitor Award " at ITB – Berlin on its last day. ‘ITB- Berlin World Tourist Meet’ was convened at Berlin, Germany from 7th March to 10th March, 2018. India was represented by the Minister of State (Independent charge) for Tourism Mr K. J. Alphons along with couple of Tourism Ministry officials. More than 100 countries participated in the ITB- Berlin meet with their respective Tourism Ministers. India's Incredible India (Ministry of Tourism) presented a short film named "Yogi of the Racetrack " in the meet. The said short film has got 3.2 million hits in 60 hours.

stat cORNER Hotel under development in Asia Pacific (Excluding China)

India Tourism Data on Medical Tourism

The most recent Asia Pacific Construction Pipeline Trend Report, excluding China, states that the Total Pipeline has 1,760 Projects/362,826 Rooms, up 13% by projects Year-Over-Year (YOY) and establishing a new record peak for this cycle according to analysts at Lodging Econometrics (LE).

• Over 4 Lakhs Foreign Tourist Arrivals (FTAs) in India for Medical Purpose during 2016: Tourism Minister • The number of Foreign Tourist Arrivals (FTAs) in India for medical purpose during 2016 were 4,27,014. • The total Foreign Exchange Earnings (FEEs) through tourism during 2015, 2016 and 2017 were Rs.1,35,193 crore, Rs.1,54,146 crore and Rs.1,80,379 crore (provisional), respectively. • The share of foreign tourists arriving for medical purpose was 4.85% in the year 2016. Ministry of Tourism has recognized Medical and Wellness Tourism as Niche Tourism Product for promotion. The Ministry offers financial support as Marketing Development Assistance, for publicity and for organising Wellness and Medical Tourism Promotion shows , workshop/events/seminars to accredited Medical and Wellness Tourism Service Providers and Chambers of Commerce, etc. A film has been produced in association with BBC. Medical and Medical attendant visa has been introduced to ease the travel process of Medical Tourists. The e-tourist visa regime has also been expanded to include medical visits as well. The Department of Commerce and Services Export Promotion Council (SEPC) has launched a Healthcare Portal www.indiahealthcaretourism.com. This portal is available in English, Arabic, Russian and French languages. It has also been constituted to provide a dedicated institutional framework to take forward the cause of promotion of Medical and Wellness Tourism including Ayurveda and any other format of Indian system of medicine covered by Ayurveda, Yoga, Unani, Siddha and Homeopathy (AYUSH).

There are 971 Projects/211,827 Rooms Under Construction, up 15% by projects YOY. Projects Scheduled to Start Construction in the Next 12 Months are at 393 Projects/78,881 Rooms, up 21%, while projects in Early Planning at 396 Projects/72,118 Rooms, up 3% YOY. The top three countries in the Asia Pacific Construction Pipeline, excluding China, are: Indonesia with 440 Projects/73,892 Rooms, India with 213 Projects/33,649 Rooms and Japan with 201 Projects/42,350 Rooms. Cities with the largest pipelines are: Jakarta with 112 Projects/21,044 Rooms, Seoul with 95 Projects/17,657 Rooms, and Tokyo with 61 Projects/14,485 Rooms. The top hotel companies in the Asia Pacific Construction Pipeline, excluding China, are: Marriott International with 230 Projects/54,568 Rooms, AccorHotels with 223 Projects/46,288 Rooms, and InterContinental Hotels Group (IHG) with 120 Projects/27,298 Rooms. The largest brands in the Pipeline for each of the these companies are: Courtyard by Marriott with 32 Projects/6,591 Rooms, Accor’s Ibis Styles with 49 Projects/9,752 Rooms and IHG’s Holiday Inn with 50 Projects/12,289 Rooms. Source: Lodging Econometrics

Voyager’s World > March 2018


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Incredible India Destination


Destination

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Meeting Infrastructure and India! The Incredible Disconnect ROHIT HANGAL

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he business of MICE has been an embarrassment of sorts to the Indian tourism industry amid its glowing Incredible India campaign. Woeful infrastructure, nagging industry issues, hotels obsessed with demand-supply rate indecisions and inept event policy implementations. Governments and travel industry associations do not understand this industry quandary. How does one treat this wonderful mess called 'India MICE'. Can we salvage the Indian Meetings industry? For the first time, we have had a Prime Minister, who uttered 'Tourism' more times in the last six months than the entire government machinery across political affiliations talked about Tourism since the last seventy years. Well, that is the good part. Now, in real terms, what does it hold for the Indian MICE Industry. More confusion! The present mixed enthusiasm merely reflects the current state of the industry. As much as the lamenting on the inefficiencies of the Government machinery, the private sector in its entire engulfed halo are also part of the present state of affairs. The lack of focus on the MICE Industry is nothing short of travesty with hardly much effort being done to take the industry upstream. The time is right to take the MICE marketing headon on the lines of other service industry parallels such as the vibrant Information Technology and Communications Segments. Trying not to decipher too much into the present infrastructure mess, the ground reality will not change much. Development will still follow

Voyager’s World > March 2018

infrastructure and not the other way around! In an era where money begets more money and tourists begets more marketing problems than before, the opportunities to create more out of a visitor or rather get him to stay that extra night is one of the ways to get the industry’s attention. How not to add MICE Inventory? Get a global midscale brand franchise Speaking about the new era hotels that seem to be flooding the market with imported standards especially from Europe and US, who seem more interested in getting to the magic number of 100 properties in India, than creating a right variation to their product to suit the Indian market. Service and Amenity standards currently being enforced in the name of global parity is absurd. There have been investments made in Crores to create a profitable entity, and have left Indian hoteliers in the lurch, not necessarily due to the economic situations we endure. One set of hotels in Bangalore with a combined inventory of 500 rooms, a couple of International brands to make the owners feel proud, has meeting room infrastructure of a banquet hall measuring 2500 square feet! How do you explain to a prospective client, who wishes to book a hotel for his mega residential conference or wants to host his big fat Indian wedding, that he can take his room business, but has no venue to host the banquet! Indians, by trait need any excuse to get a gathering on to host a lunch or dinner, whether it is for a baby naming ceremony or an anniversary party. The scorn for Food and Beverage sales is not

justified, when in India, sometimes F&B sales constitute up to 50% of revenue. It should do well for hotels to broad base their client profile. For city hotels, corporate business is welcome as business on weekends is priceless! MICE Infrastructure China has 92 purpose-built exhibition sites spread over three million square metres. India has just 12 exhibition venues that occupy barely 2.6 lakhs sq m of space. India is 40% of China in terms of the size of the economy, but in the exhibitions infrastructure sphere, we are only 9 percent of what China does. Germany on the other extreme has over three million square metres of exhibition space, which considering India’s exhibition industry, is on a different planet altogether! With longer gestation periods, no Convention Centres make money on the quick run. It is the City Municipal Corporation, to ensure, we create world-class convention facilities. With increased footfalls, increased tax revenues and adding a new employment engine, the city eventually benefits more. With so many industry bodies like FICCI & CII, who now have changed their avatar from being trade bodies to being in the business of organizing trade-fairs and event managers, surprisingly; you do not yet hear a call from them to compel governments to create a ‘Convention & Exhibition Infrastructure’ policy! When Governments become your biggest clients, it makes more business sense to be quiet! The Indian industry, irrespective their sectors and verticals need meeting

infrastructure more than the lamenting tourism industry. The current 'Make in India' mania is useless, if we do not have avenues to display and exhibit to a global audience. City Convention Bureaus The next question, what will a Convention Bureau bring to the table? Every city already has a plethora of associations representing the travel-trade! Convention Bureaus brings the MICE industry as a focus. The Ministry of Tourism still considers MICE as a Niche segment along with Adventure and Pilgrimage! The Convention industry is no longer just a mere niche segment, it is part of the city's economic cycle. Creating a marketing body to get more events to your city will help, nurture and market the MICE investments in the city. There have been a couple of Bureaus in place, but run more like private clubs, with ridiculous entry fees. Open the Bureau to every stakeholder the industry begets. Having a thriving and energetic bureau will only add tremendous value to the City's and state's marketing efforts. The bureau will bring prominence to the segment. You catalyze marketing growth and focus on what you presently have and not necessarily be a wailing board! The onus to create an era of upbeat MICE infrastructure in terms of investments in facilities or manpower will add zip to the industry profile. The way ahead, is not wait for infrastructure to take shape, but get your product portfolio into a marketable Nirvana!


Destination

17>>

ICICI survey reports 59% go for unplanned travel during weekends VW BUREAU

Highlights of the survey: • The survey enumerates the concerns of respondents with regards to travelling wherein 50% cite personal accident, 47% state baggage loss, 31% fear hospitalization and 46 % respondents cite passport loss as their prime concerns • 11% young and big towns travelers opt for random trips • 1 out of 3 travel enthusiasts take a trip twice or more a year • Young travelers turn to online medium as their travel guide compared to their older counterparts

• Leave approvals from workplace maintains the lead with a 90 % amongst external consideration factors ICICI Lombard General Insurance, in its commissioned survey of 1000 travel enthusiasts, across 10 cities and have travelled to international destinations in the last year. The survey states that long weekends are a major trigger for leisure travelers to plan their trip as 31% claim to plan their trips in advance with their family. It highlights a trend in young travelers from big towns, by stating that at least 53% opt for sudden bag packing trips over planned ones. Apart from the shift witnessed on

impulsive travelling, the survey also highlighted how Indians are having an increasing penchant towards travelling. A majority of 54% of the base size takes at least one trip annually while around 17% travel more than twice a year. With all the factors considered, a traveler still has to deal with some or the other uncertainty in some of the cases. The survey emphasizes on personal accidents, baggage & passport loss as the biggest fear for the travelers with a number of 50, 47 and 46 % respectively. Travelers found travel insurance was a key solution protecting one in case of a medical emergency (48%), baggage and passport loss (15%),

cancelled flight charges (11%), accidental death and general safety (8%). The survey finds out that the travelers will be willing to travel to their non-preferred destinations if complete coverage against crime, terrorism and loss of valuables is provided. 67 % of the key source of information which supports travel activities is sourced from online blogs and newspapers. Online medium is considered as an extremely convenient medium with 77 % users, where young travelers exceed their older counterparts in deriving travel information; whereas, friends remain the reliable source for small town and aged travelers.

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Destination

18>>

ICPB to promote India for International Conferences and Exhibitions: KJ Alphons T

he Ministry of Tourism promotes India as a holistic destination. The Ministry of Tourism has recognized Meetings, Incentives, Conventions and Exhibitions (MICE) as a ‘Niche Tourism’ product in order to overcome the aspect of ‘seasonality’ and to promote India as a 365 days’ destination and attract tourists with specific interests to India. The India Convention Promotion Bureau (ICPB) has been set up under the patronage of the Ministry of Tourism to promote India as a venue for International Conferences and Exhibitions. This non-profit organization, with members comprising national airlines, hotels, travel agents, tour operators, tourist transport operators, conference organizers, etc. participate in International MICE Tourism trade fairs like IMEX in Frankfurt and Las Vegas, EIBTM- Barcelona and AIME- Melbourne along with the

Indiatourism overseas offices. India is also being promoted as a preferred MICE destination through the Global Incredible India media campaign and through Road Shows and Seminars conducted by the India Tourism offices overseas. Ministry of Tourism also provides Central Financial Assistance to the State Governments/UT Administrations for development of tourism infrastructure including the setting up of convention centres under the existing schemes.

ICPB - ICCA hold Workshop on Bidding for International Conferences Pvt. Ltd, India, Ms. Priti Khanna, Chairperson, MCI Management India Pvt. Ltd, Professor Devendra K Gupta, Professor and Head, Department of Paediatric Surgery, All India Institute of Medical Sciences (AIIMS).

Chander Mansharamani

A

workshop was held to update the ICPB members and other Industry stakeholders on how to make a winning bid for bagging International Conferences for India. The faculty comprised of experts from ICCA and from the Indian Industry – Mr. Noor Ahmad Hamid, Regional Director Asia Pacific, ICCA, Mr. Jason Yeh, Board of Directors, ICCA GIS Group, Taipei, Mr. Arjun Narne, Director, KW Conferences

Voyager’s World > March 2018

In his welcome address by Mr. Chander Mansharamani, Vice Chairman ICPB elaborated on the objectives of the workshop and expectations from the participants. He remarked ‘bidding for an international conference is an exciting and challenging task. Bringing an international congress to your country can be a crowning achievement of a professional career’. ‘It not only raises the profile of a national industry but can also make a long-term impact on elevating benchmarks of performance in that industry, help build and maintain relationships with customers and ultimately provides economic boost to the sector.’

The program was inaugurated by Mr. Suman Billa, Joint Secretary Tourism / Chairman ICPB who emphasised on the importance of the MICE Sector for the economy and how such workshops provide the momentum to accelerate the process of bringing India firmly on the global MICE map. The workshop was designed for maximum of 40 participants from the different segments of the Industry and was attended by a full house of 40 participants. The program entailed informative sessions – Understanding the Association Market, Selling to the association market, Role of a PCO in bidding, Lessons learnt – An India association perspective by Professor Devendra K Gupta, Professor and Head, Department of Paediatric Surgery, All India Institute of Medical Sciences (AIIMS), Case study of real bids, win or lose!

and Panel discussion : Do’s and Don’ts about bidding : Moderator: Noor Hamid, Panellist: Professor Devendra K Gupta, Girish Kwatra, Arjun Narne, Priti Khanna and Jason Yeh, and also case studies, group work in the form of presentations by the different participating teams and assessment of each group by the faculty members. Presentation by the team number 5 was adjudged as the best presentation. Summarising the comments of the faculty, Ms. Priti Khanna, Chairperson MCI Management Pvt. Ltd. pointed out the areas that need improvement for making successful bid presentations to bring international conferences to India. ICPB proposes to organise more such training programs during to the year to upgrade the skills of the man power engaged in the Indian Convention Industry.


Destination

19>>

Korea Unveils New MICE Brand Showcasing Unique Venues Korea Tourism Organization (KTO) has recently rolled out its new MICE brand, “Korea Unique Venue”, earlier this year. It is a list consisting of twenty highly recommended venues - each possessing a different character yet overall offers a beautiful unconventional setting to make any type of event more memorable. Many of these places showcase Korea's rich history, colourful culture and tradition, and amazing landscapes. Courtesy: Korea Tourism Organization

Through close collaborations with local convention bureaus and suppliers, the Korea MICE Bureau evaluated recommended sites and filtered them according to their characteristics, usability, and most importantly, ability to host gala dinners, corporate meetings, conventions, and other international business events.

"Event planners and even delegates demand for something new each year - this program allows us to discover hidden gems in the country to add spark to any event" said Gyeongsu Yang, Director of the Convention Team at the Korea Tourism Organization.

ACCOLADES

CALENDAR 2017

Creative Travel and Amway Europe Honoured with SITE Crystal Award

C

reative Travel Pvt. Ltd., India and Amway Europe were recognized by the Society for Incentive Travel Excellence (SITE) with a Crystal Award for Excellence in Incentive Travel: Asia Pacific at the Crystal Awards Recognition Ceremony held during the SITE + MPI Global Forum in Rome, Italy. “Creating a dream incentive requires one to have a dream client. Amway Europe put its complete faith in us to deliver a one of a kind trip in a country that had never done anything of this scale before. This project is a tribute to amazing teamwork, intense out-ofthe-box thinking and the creation of life long relationships,” commented Rajeev Kohli, CIS, joint managing director for Creative Travel.Tourism Organization (KTO) has recently rolled out its new MICE brand, “Korea Unique Venue”, earlier this year. It is a list consisting of twenty highly recommended venues - each

possessing a different character yet overall offers a beautiful unconventional setting to make any type of event more memorable. Many of these places showcase Korea's rich history, colourful culture and tradition, and amazing landscapes.

March 2018 7, 8, 9, 10, 11 ITB Berlin Berlin, Germany 12, 13, 14 Associations World Congress Antwerp, Belgium

April 2018

Through close collaborations with local convention bureaus and suppliers, the Korea MICE Bureau evaluated recommended sites and filtered them according to their characteristics, usability, and most importantly, ability to host gala dinners, corporate meetings, conventions, and other international business events.

18, 19, 20 Sports & Events Tourism Exchange Cape Town, South Africa

"Event planners and even delegates demand for something new each year - this program allows us to discover hidden gems in the country to add spark to any event" said Gyeongsu Yang, Director of the Convention Team at the Korea Tourism Organization.

15, 16, 17 imex Frankfurt Germany

24, 25, 26 ExpoEventos Buenos Aires, Argentina

May 2018

16, 17, 18 ITB China Shanghai

www.voyagersworld.in


India Outbound

20>>

Backpacking and exploring the local way IRENE SUSAN EAPEN

Yogi Shah, Founder, The Backpacker Co, talks about the company’s vision to popularize freestyle backpacking in India as much as possible Unique Locations “We are offering trips to locations like Italy, France, Spain, Portugal, Netherlands, Hungary, Germany, Russia, Greece and many more. We also specialize in backpacking trips to Northern Lights destinationsIceland and Finland.”

Concept The Backpacker Co believes in travelling the local way and that is why, it goes with its hashtag #WhyDoBoring, says its Founder Yogi Shah. “We also wanted to introduce the concept of backpacking for young travellers in India today, we have around 300-500 Indian backpackers.”

Indian market The number of Indian travellers has increased since last year. The company has noticed a large number of young professionals saving up to backpack in Europe these days. “We have witnessed that the backpacker segment is growing significantly and that a great number of young backpackers are traveling to Europe annually. The growth is tremendous and we hope it keeps on increasing,” Yogi says.

Marketing plans Backpacker Co uses social media platforms as well as word of mouth for marketing. It caters to young professionals in the age group of 23 to 45 years who are mostly working professionals. It has also had a good number of female solo travellers. Growth in the backpacker segment “The outlook of the Indian travelers is changing over the years. The definition of travel is changing to a great extent considering the number of people choosing to backpack to international destinations and staying in hostels instead of hotels.” Unique experiences “We stay in hostels and also have

local guides at our destinations. The best part is all our trips are flexible which means the travellers are free to explore places on their own or under our expert guidance. We organize trips for La Tomatina, King's Day and Oktoberfest in association with Busabout which is the most preferred coach network by solo travellers and backpackers alike. We are the GSAs for Busabout Adventures in India. Besides the European destinations, we also organize trips to Japan during the Sakura season (Cherry Blossom).” New destinations “We are planning to add more destinations in Europe and are looking at adding Russian to our list during FIFA.”

Curated travel... You’ve got to break free! IRENE SUSAN EAPEN

Manjari Verma, Partner, Broken Compass, suggests travelling a little differently than we usually would, without a fixed plan or route. “When you deviate from a fixed plan or route, you actually see the real world. The concept for a tailor made holiday was at a nascent stage when we started Broken Compass.

B

roken Compass emphasizes a concept of travel without a fixed plan or route while planning trips. Manjari Verma and Avani Patel have been travelling extensively since childhood and it was their passion to explore that inspired them to open the holiday company called the Broken Compass. It means

Voyager’s World > March 2018

But since mid-2000s, there has been a steady increase in the number of people opting for a holiday that is curated as per their travel personality and interests,” begins Manjari Verma while talking about the merits of curated travel. "The other benefits of customised holidays are that one can choose to stay in homestays and vacation homes instead of conventional hotels. In these locations, the host can be the guide, companion or facilitator.

Sometimes being independent may prove to be economical compared to travelling in groups - FIT traveller needs to pay for the services utilised by them, unlike group travel where everyone needs to bear the equal cost.”

forecasts the Indian tourism sector to grow at an annual average growth rate of 7% over the next 10 years. By 2027, it would be the fourth largest travel and tourism economy both in terms of direct and total GDP.

“Our clients range from backpackers to VIPs, individuals to families and couples. We have also observed that most of our conversions are with clients in the age group of 25 – 50 years.”

“People are more aware of places, due to the exposure and are no longer interested in the usual done to death destinations. They are no longer intimidated by a country and so are willing to try and see new places.”

Indian market Travel and tourism is an evergrowing sector in India and can provide multiple experiences for the travellers, especially with the diverse heritage we have in our country. The World Travel and Tourism Council

Unique locations “We offer locations right from the polar bear haven of Svalbard to the stunning beaches of Bahamas, an uber luxury stay in bustling and vibrant New York or a homestay in rural Kerala.”


India Outbound

21>>

The Villa Escape adds unique locations for travel IRENE SUSAN EAPEN

Suchna Hegde Shah, Founder, The Villa Escape says the definition of travel is changing for a lot of Indians these days and they want to go to unique places and experience activities out of the box . Age group of travellers and unique locations in luxury travel The age group of travellers is mostly

from 35 years and above. Some of the unique destinations are Finland, Iceland, Norway, Sweden, Tuscany,

and our latest addition is Israel! We are looking at exploring many more destinations in the future.

T

he Villa Escape focuses on the unique destinations like Tuscany, Iceland, Norway and many more. We customize trips for individuals, families and large groups. We specialize in Northern Lights destinations including Finland, Iceland, Norway and Sweden. Besides that we have group trips to Finland during the Northern Lights season. We have had our last 2 Northern Lights group trips to Finland last March. We are already sold out for our first March trip and have only 4 spots left for our second one. This goes to show that people want to tick destinations off their bucket list. We have around 500-600 clients traveling annually to chase the Northern Lights. We hope to have many more travelers for this year. Marketing Plans Most of our marketing is done through digital marketing and words of mouth.We also get references from our past travelers. We have seen a huge number of Indian people travelling annually. Nowadays a lot of young professionals save up and travel and CEO’s of big organizations travel are definitely a potential source for a huge growth. Promoting as luxury segment We promote the experiences at each destination rather than focusing on the luxury segment particularly. Travellers We get a good number of leisure travelers and also cater to all kinds of travelers including individuals, couples, families and big groups.

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Flight Talk

22>>

JetSetGo expects a growth of 80% by 2022 IRENE SUSAN EAPEN

Kanika Tekriwa, CEO and Co-Founder, JetSetGo says we operate as India’s largest private jet and helicopter fleet, and currently holds over 20% of the total market as the single largest market shareholder. Our expected growth is in reaching the market share to at least 80% by 2022. to diversifying our range of services and continuing to innovate our technology and internal processes. Our passion is to make flying more accessible to everyone, and not just cater to a niche segment.

Expected growth for 2018 We have already captured over 20% of the market and are currently the single largest market shareholder. Currently, our growth strategy is focused with a combination of development plans, including finding new, unexplored target audiences within India and catering to global markets. We are also looking forward

Some of the other strategies we have are - Ad Hoc Charters which makes it possible for anyone to book a private jet. It can be done either online, on our mobile app, or through a simple phone call. The JetSetGo App also introduced an easy-to-use smartphone app that allows ad hoc customers and owners to book a private jet with ease The JetSteals program enables to market and book. The clients can be a part of the exclusive private flyers club. The membership to this

club with the benefits of flying a certain number of hours every year, and the perks include free upgrades At present, India has 200 airports and airstrips that are fully functional, but only 80 of them are connected by commercial airlines. We do make these destinations accessible, but we are currently working on earning an international status by adding foreign routes. Besides this, our JetShuttles program really picked up this Valentine’s Day, when we launched a shuttle from Delhi to Goa which was a week-long offer. Travellers We have had business owners who have travelled to three to four cities in a day who are mostly inbound

and domestic tourists, and tourists on pilgrimages to remote areas. Benefits We believe that it is only fitting that private business travel is boosted in an upward, almost parallel fashion. The recent budget has built our confidence in the fact that India will evolve as the third largest aviation market by 2024, whether it be through the funds diverted towards the UDAN scheme or the Rs.50 crore allocated towards the Indira Gandhi Rashtriya Udaan Academy and the National Aviation University. According to the Economic Survey, released a few months ago, India stands as the fastest growing domestic aviation market in the world.

Hospitality

Campmonk to add more camp sites GOKRITA

Amit Shetty, Founder, Campmonk says we are active in few locations in Karnataka, Kerala, Tamilnadu, Maharastra and Himachal Pradesh. We are working with over 600 campsites across these states and are looking for aggressively extend this concept to many more locations in the future.

Campmonk The concept was started by two best friends who were exploring camping and realized the information provided on the campsites are generally disorganized. We have noticed that there is a growing need

Voyager’s World > March 2018

for the young families who want to travel and millennials looking for unique experiences. Camping and caravan parks are the most sustainable and the efficient way to enjoy and can preserve nature which is the main idea of a vacation. We have witnessed a 100% month on month growth with our entry into company owned campsites and camper van rental business. Our expected growth rate will continue to remain at the same levels. We are also getting into company owned campsites and rentals of camper vans which will help our customer with our branded product experience from beginning to the end.

The travel and tourism today is a huge industry in India and is growing very rapidly now as caravanning and camper van culture is nonexistent in India, we have a long way to get to build this industry as our main aim in parallel is to create players who will develop the ancillary business. So we believe collaboration is a better than competition and that is how we are growing. Customers We have noticed mostly families and couples contributing to approx 65% of our customers while the remaining are solo adventurous and nature lovers.

Trends in Indian travelers Some of the trends we have noticed in the Indian travellers are that the families like to go out often especially if they have small children. These days’ vacations are becoming expensive and less frequent; camping is becoming a great option for frequent vacations. While the Millennial travellers are a growing force who are conscious in their consumer behavior with the unique experiences that a camping site would offer them, with a growing passion for camp life, van life and nomadic lifestyle, camping is suited to cater to their mindset as well.


Online Travel

AirWhizz App targets on a 200,000 user base by 2018 IRENE SUSAN EAPEN

Rishabh Beria, Co-Founder, AirWhizz App says we have over 60,000 users who use the app, 75% of our users are from India we also have users outside India. We are expecting our user base to hit 200,000 within 2018. from information overload but also doesn’t always find the best possible option. The AirWhizz App was launched as a platform for passengers to find all information and services during their travel. The app was launched in June 2017 on both iOS and Android platforms.

AirWhizz App Being a part of the aviation industry for a long time we have noticed the problems faced by passengers regularly to get simple information, like flight status and baggage allowance or to book important services like travel insurance, visa, forex, the passenger needs to visit 18 websites on an average. The passenger not only suffers

Some of the main features of the app includes in gathering relevant information and services based on the user’s flight. The first version of the app was designed to provide information to passengers and to understand their needs. From the learnings, we are now working on the next release of the app which is completely intuitive and smart. A host of services with industry leaders in the travel sphere will

be accessible on the platform. Presently we have over 60,000 users who use the app. 75% of our users are from India presently but we also have users outside India also who are actively using the app. We are expecting our user base to hit 200,000 within 2018. This is a global app and encompasses information of all airports and flights across the world. We also have services for domestic as well as international passengers. The app has information on all airports, airlines, flights across the globe. Our focus on services is presently on Indian travellers who fly domestic and international. We are in final stage talks with several international travel service providers as well and will expand globally by 2019.

Marketing Plans We are looking at digital marketing, social media and promotional events at various airports as the main channels for spreading awareness about the platform. Kind of travellers The app is used by both business and leisure travellers. We also have a loyal user base of frequent flyers. The users are particularly excited about the ease of use and curation of information and services for their trip. AirWhizz is a platform for not just airlines but also airports and travel service providers to showcase their services to flyers at the precise moment when it is needed. This will help boost ancillary revenues for all players in the industry and help them reach the niche audience for their services.

Black Swan Journeys foresees an increasing growth of travellers IRENE SUSAN EAPEN

as well. Growth in the last year has been good and promises a higher growth with an increasing number of travelers seeking immersive travel experiences over the years.

Growth Black Swan Journeys caters in offering customized trips to the travelers. The Inbound travelers have been increasing and not just for the destinations like Rajasthan, Kerala, and Goa, but also to places like Himachal, Hampi, Varanasi, and Tamil Nadu. The International travelers spend almost 4 times more than domestic travelers. For the Indian travelers, the average holiday spends have been rising

Promotional Plans Our marketing plans involve a mix of digital media campaigns on all platforms as well as ground events like food pop-ups, talks by experts, workshops etc. We also have Special interest trips right from Art tours to culinary trails, history and heritage trails. Besides group trips we also have Individual trips that are based on the destination and interests. In the month of June we will organize Kerala food pop up events like A Culinary Adventure, Tamil Nadu Cultural trail, Georgian Wine Festival, Vietnamese Culinary Trail, Georgian Supremacy, A Wine and cultural trail through Georgia,

Golfing across Vietnam, World War II History trail across Europe. Segments We primarily focus on FIT and group travel and special interest travel. Unique destinations We have been promoting destinations like Vietnam and Georgia since 2016 onwards. We have curated Wine and culture trails for Georgia and Culinary trails for Vietnam which includes group travel as well as family or individual travel as well. For the year 2018, in addition to Georgia and Vietnam, we will be promoting destinations like Iceland, Tamil Nadu and Pondicherry Art trail, which is in the month of August The Indian market is likely to grow exponentially over the years explain

An increasing number of domestic travelers are choosing international travel over domestic. UN World Tourism Organization (UNWTO) predicts that India will account for 50 million outbound tourists by 2020 from around 25 million tourists presently. Trends Travellers now are more interested in indulging in unique offerings that are experiential at a destination and are expressing continued interest in exploring new and lesser-known destinations for example places like Georgia, Mongolia, Faroe Islands and Svalbard. A larger number of people are exploring homestay and boutique stays as accommodation options, which are experiential in nature, it can be living with locals or cooking with locals.


Travel Technology

24>>

Reimagining the Online Booking Channel Mike Murray, Founder of Vir.al

F

or many years, hotels and OTAs have had an ongoing feud, acting more like rivals than the (business) partners that they should be. While many hotels appreciate the bookings that OTAs provide, all hoteliers hate the exorbitant commission rates that top sites charge; to make matters worse, OTAs do not share customer information with hotels (which would be very helpful for hotels to improve the customer experience) because they want to “own the customer.” That being said, the OTAs are still an indispensable tool for hotels because “52% of U.S. travellers between the ages of 18 and 34 prefer booking hotels through online search engines as opposed to brand websites, compared with 37% belonging to the age group of 35 years and older.” Though it may go contrary to many hoteliers’ perceptions, the benefits of the OTA/hotel relationship do go both ways; in fact, the OTAs wouldn’t be nearly as profitable without this ongoing relationship, as hotels “are the biggest source of growth” for the sites. The reason OTAs have been so successful is because they have an unfair advantage: unlimited spending power to boost customer acquisition. They use their hightech systems to target and capture consumers, and then charge hotels dearly for the privilege of serving their own guests. As a founder of a hotel technology company that offers hotel bookings, app/website that could be categorized as an OTA and a suite of private label mobile and booking services to hotels that help them battle OTAs, I fully understand both sides of the argument. Because of this, I firmly believe the optimal success of both parties and the hospitality industry in general, will be based on hotels and OTAs learning to work more effectively as partners. So, what would it take to create this utopic relationship between these two long-time adversaries? Fortunately for hotels, this utopia is real and completely accessible.

Voyager’s World > March 2018

Since the early 2000s, Internet technology has provided OTAs with a big advantage over hotels, but changes in technology and consumer behaviour are creating new ways for hotels and OTAs to work together. While the big boys of the OTA world (Booking.com, Hotels. com, Expedia, etc.) may not be willing or able to get on board, there is a new breed of online booking channels emerging that exist to provide hotels with both the valuable service of increased bookings, and the technology to bring hotels and guests closer together. Even better, these channels aren't looking charge hotels exorbitant commissions. In most cases, the business model behind these new channels is based on the idea of being partners that empower hotels to improve their bookings using unique strategies and tools (rather than the traditional disconnected OTA mindset). What do these new breeds of online booking channels offer (that traditional OTAs can’t)? They charge lower commission rates enough said, right! They offer greater value to both hotels and bookers There are hundreds of online booking sites and apps that consumers can use when booking a hotel stay; there are the same number of options for hotels when choosing where to list their rooms. The new breed of booking channel offers true value to hotels and consumers, making them more attractive for both. Consumers get hotel rates and property features that build affinity to the brand, while hotels get access to technology and customer data that boost bookings and guest loyalty. The channel partner becomes the enabler of this win-win relationship and, of course, participates in the revenue stream and customer awareness.

Don’t encourage a race-to-thebottom in pricing There is a mistaken idea in the minds of many consumers that they will find the best prices for hotels on the OTAs, rather than booking directly with the property; this is a because of the price-war awareness that OTAs have created

Value-added hotel services offered by some of the new breed of online booking channels include: • Tools to identify high-value, socially active consumers. These types of customers are more likely to review/recommend a property online (which can increase a property’s bookings and revenues over time) and more likely to share photos and videos via their social media accounts that will help influence their followers to consider making a similar trip purchase. • Access to customer history, profiles, and preferences so that hotels can tailor their offers and services to preferred guests. • The ability to send target messages and notifications with personalized offers that increase loyalty and bookings. • Capabilities that enable hotels to provide complete travel experiences, rather than just a place for guests to lay their heads at night. This is a key differentiator because Millennials (one of the fastest growing travel demographics) place more importance on experiences rather than material goods or luxury. • Helping hotels to leverage the benefits of social influencer marketing, which involves inspiring consumers to (indirectly) sell your product via their social media posts or recommendations - which has been shown to have significant influence over Millennials’ booking decisions. In addition to offering services that benefit the hotel, these new online booking channels offer value-added services to guests which will create more positive travel experiences, including: • More in-depth understanding about the destination that they are traveling to. Millennial travellers want to know about and experience the local culture in every destination they visit. Providing this information in an informative, non-salesy manner can make all the difference between a potential guest booking with your property or the competition. • Ability to create and share user-generated content (UGC) about the property and the experience they had. • Mobile tools that improve the hotel guest experience like mobile check-in/-out, chat messaging with concierge and other on-property services. with their huge marketing budgets and is also the primary reason that so many consumers still choose to book through OTAs. While it may have been true that cheaper rates were to be had via the OTAs in the past, today’s smart hoteliers have realized the benefits of more direct and partner-friendly sales channels where they can offer promotional rates and value-adds to incentivize consumers to book – while earning more revenue from each booking secured! But until consumers realize that better deals are to be had via direct and partner-friendly channels, hotels should not emphasize discounting (as OTAs do) as a strategy to increase bookings. While it might provide a short-term benefit, it is not a smart revenue management strategy as it

diminishes a property’s brand value in the minds of consumers. It’s also creates a downward spiral, as discounting strategies usually result in a race-to the-bottom that won’t stop until hotels are undercutting their bottom lines and eroding their financial performance. By now, I’m sure that you can see that online booking channels and apps are not always the bad guys; there is a new breed of emerging online booking channels that want to partner with hotels and develop a mutually beneficial relationship, which in turn, will benefit potential guests and boost properties’ brand loyalty. So rather than listing all of your inventory on the big OTAs, try out the new channels; I can guarantee that you will not be disappointed!


Travel Marketing

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FCM Travel Solutions rebrands its holiday brand – ‘Flight Shop’ to ‘Travel Tours’ VW BUREAU

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CM Travel Solutions, the Indian subsidiary of Flight Centre Travel Group (FCTG), Australia today announced that they have consolidated and rebranded their travel retail and holiday brand - Flight Shop under a single leisure brand ‘Travel Tours’. In October 2016, FCM Travel Solutions had acquired the business interests of Travel Tours Group (TTG), in a cash and stock deal. Speaking on the announcement, Mr. Shravan Gupta, Executive Director

- Leisure Businesses at FCM Travel Solutions, said, “Travel Tours has a strong brand equity and heritage in large parts of the country. Through the rebranding, our intention is to put our entire strength and expertise of both our brands – Flight Shop and Travel Tours under one. This move supports our journey of going from a flight seller to being an FIT Specialist.” He further added, “We have been conducting extensive consumer and market research regarding our brand overall and this is an important step on the road to further enhance our awareness and hold a larger market share. We are taking a step further from being a regional powerhouse to being a national player of repute as we move forward. The foundation for our rebrand is firmly in place; we are primed and ready to become Travel Tours”.

The rebranding of all the 25 Flight Shop & Travel Tours stores spread across 17 cities – DelhiNCR, Mumbai, Pune, Ahmedabad, Chandigarh, Bangalore, Hyderabad, Cochin, Chennai and Kolkata among other cities was completed on January 31, 2018. Travel Tours, also announced a ‘Cruise Week’ that aimed at providing an opportunity to Indian travelers to plan their cruise holidays. ‘Cruise Week’ by Travel Tours showcased several cruise holiday products available for Indian travelers, which hoped to change the perception of cruises as a luxury holiday option. Also speaking on the Union budget, Rakshit Desai, Managing Director, FCM Travel Solutions added “Introduction of several initiatives to improve infrastructure facilities in Union Budget 2018 bodes well for travel and tourism sector and

will help reinforce India’s image as a tourist destination internationally. Significant investments to address concerns around connectivity with impetus on development of highways and arterial roads, railways and airport infrastructure is bound to push inbound arrivals. A dedicated focus to promote seaplane activities in the country, along with development of heritage sites and iconic tourist destinations will further enhance appeal of India as a destination of choice. ‘Namami Gange’ will provide further fillip to religious tourism from both domestic and international travelers. Overall, it is a budget with a developmental agenda and could have benefited the tourism sector little more with announcements around simplified GST along with detailed FAQs for the travel industry.”

Welcome to Holiday Expo another exciting brand to take your business to a level of growth and establish an opportunity to create a brand new market. Medium sized Indian cities have emerged as one of the fastest growing markets or quality leisure products and 'Holiday Expo' is just the perfect Travel Exhibition reachout to this very market, thus ensuring your product profits to its optimum potential.

VADODARA NAGPUR VISAKHAPATNAM VARANASI COIMBATORE 17, 18, 19 AUG 2018 12, 13, 14 OCT 2018 26, 27, 28 OCT 2018 14, 15, 16 DEC 2018 01, 02, 03 FEB 2019

Holiday Expo Secretariat: Plot No. 15, H. No.: 3-41-374, 2nd Floor, Devi Temple Street, Lakshmi Nagar Colony, Picket Secunderabad - 500 026 Tel: +91-40-4014 9950 | Mob: +91-97018 66695 | Fax: +91-40-4018 9951 | Email: info@holidayexpo.in | www.holidayexpo.in

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Travel Events

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IITM Kolkata: 23 - 25 February 2018: A Photo Gallery India International Travel Mart, India's Premier Travel and Tourism Exhibition, made a terrific impact in the City of Joy. With over 125 exhibitors from over five countries and twenty Indian states, the event showcased pilgrimage destinations, adventure and eco-tourism products, hotels and resorts, travel agents and tour operators among others.

Voyager’s World > March 2018


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Travel Events

Outbound Travel Roadshow 2018: A Photo Gallery Mumbai - Ahmedabad - Delhi

The 'Outbound Travel Roadshow', has been India's leading B2B Outbound showcase since the last fifteen years. The three cities of Mumbai, Ahmedabad and Delhi had over 600 leading Travel Agents and Tour Operators scouting for new destinations and travel products, making it one of India's leading Outbound travel event.

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Travel Events

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'Jharkhand Tourism' organizes Roadshows to promote 'JTM' at Ranchi and Kolkata VW BUREAU

Jharkhand Tourism organized its Roadshow to promote the forthcoming edition of 'Jharkhand Travel Mart' at Hotel Birsa Vihar in Ranchi and Hotel Hindustan International in Kolkata.

This was a B2B exercise to familiarise tourism stakeholders such as tour operators and hoteliers about the state tourist department initiatives to promote Jharkhand Travel Mart”, said the state tourism secretary Dr. Manish Ranjan. He further added "Such roadshows will also be held at other cities such as Calcutta, Asansol, Patna, Delhi and Mumbai. Tourist inflow analysis shows Jharkhand got tourists from these places. We want to consolidate our sources of tourist inflow now. We will consider other cities next time”.

Ranchi from the 23 – 25 March 2018. The event is an extension of our aggressive marketing approach to introduce more tourism destinations and attractions and reinforce the Jharkhand Tourism Brand among the media, buyers and stake-holders".

Dr. Manish Ranjan, IAS, Secretary – Tourism, Govt. of Jharkhand further elucidated "Jharkhand will contribute immensely to the Indian Tourism portfolio with its diverse range of travel and tourism destinations. We are pleased to announce the inaugural edition of the 'Jharkhand Travel Mart' in

​​ "The state is also interested in improving tourist infrastructure at Deoghar, Rajrappa and other sites of religious importance. Other than the existing ropeway project at Trikut Pahar near Deoghar, we are taking up two more ropeways at Pahari Mandir in Ranchi and Kaleshwari temple in Chatra. But the state has

Voyager’s World > March 2018

In his presentation Rajeev Ranjan, General Manager of Jharkhand Tourism Development Corporation, said Jharkhand received over 3 crore domestic tourists every year, with most of them coming for religious tourism.

other tourism segments too, such as eco, sports and nature tourism and are keen to develop Patratu as a tourist destination for water sports." Why Jharkhand? · The Economic Survey of the state predicts a high growth rate of 8.83 per cent. · The state has almost 40% of the mineral reserves found in India. · A growing middle-class has made Eastern India being called 'The Retail Market of Tomorrow' · Ranked seventh in the World Bank’s “Ease of Doing Business” in India reporting 2016. · Jharkhand beckons you to reach out to India's fastest growing travel and tourism market! · Excellent connectivity to destinations across India! Enhanced Rail, Road and Air links. · A growing middle-class has made Eastern India being called

'The Retail Market of Tomorrow' Jharkhand at a Glance: While it is on the Chhotanagpur plateau, one of the oldest land formations in the world, Jharkhand the 28th state of India. With nearly one-third of its total area under forest cover, Jharkhand is rightfully called the “land of forests”. The lush green forests, rivers and waterfalls of this primeval land are home to many kinds of spectacular flora and fauna. Ageold tribes are the main inhabit of this wonderful land, the state is also a hub of industry, commerce and education. A treasure-trove of minerals comprises 40 per cent of the mineral wealth of the country ranking first in the production of coal, mica and iron and helps in making Jharkhand one of the richest state of India in natural resources.


JHARKHAND TRAVEL MART

23 - 25 March 2018 | Ranchi w w w. j h a rk h a n d t r ave l m a r t . c o m

The Jharkhand Travel & Tourism Exchange Eastern India’s leading Tourism Exhibition

23 - 25 March 2018

Mega Sports Complex, Hotwar, Khelgaon, Ranchi Invest in the Tourism Market of tomorrow! • • • •

Reach out to the Eastern India’s biggest B2B travel marketplace! A growing middle-class has made Jharkhand called 'The Retail Market of Tomorrow' Excellent connectivity to destinations across India! Enhanced Rail, Road and Air links 150 Hosted Buyers and media from all over India - Online Appointment B2B System

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For more information: ‘Jharkhand Travel Mart’ Secretariat Ews-63, Harmu Housing Colony, Harmu, Ranchi, India | Ph: +91 86031 76713, +91 88097 39793 | Fax: +91 80 4083 4101 info@jharkhandtravelmart.com | www.jharkhandtravelmart.com | www.jharkhandtourism.gov.in


FESTIVALS OF 2-8 April, 2018 Bali Spirit Festival, Bali, Indonesia

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he Bali Spirit Festival will take place from 2nd to 8th April 2018 at The Bali Purnati Center for the Arts. It is considered to be as one of the South Asia’s biggest annual yoga, wellness, dance and music festivals. For one to improve your health and wellbeing or even finding inner peace in Ubud, Bali, the festival theme will be "Return to Source" followed by activities like yoga workshops, traditional Balinese performances, Bhakti music, Kirtan, Capoeira, meditation, sound healing and ecstatic dance.

31 March - 30 April, 2018 Cherry Blossom Festival Hanami, Los Angeles

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he Cherry Blossom Festival starts by 31st March to 30th April in Hanami, Los Angeles for some beautiful blossoms right from the boisterous, and flamboyant Jacarandas to bright and gay California poppies. Before the jacaranda trees bloom and the California poppies begin to flower, Los Angeles begins the springtime with cherry blossom festival season, and also the time to celebrate the Japanese culture of enjoying the magic in nature. The guided walks are available at the popular Descanso Gardens all through March.

1-30 April, 2018 Skagit Tulip Festival in Skagit Valley, Washington 1-29 April, 2018 Golden Oldies Sports Celebration Christchurch, New Zealand

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he Golden Oldies Sports celebration will take place from 1-29 April in Christchurch, New Zealand, all the 10 sports in the Golden Oldies competition will be played in the same city – Christchurch. This event will ultimately attract retired professional and amateur athletes aged over 35 from as far afield as Canada, Argentina, South Africa and Russia, along with thousands of other international visitors as supporters and spectators. The sports are basketball, cricket, football, golf, hockey, lawn bowls, netball, rugby, softball and squash.

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he Skagit Valley Tulip Festival happens in each spring in Northwest Washington State from 1-30 April with about 1 million visitors each year who come to see the more than 120 hectares of colorful tulips, daffodils and irises. You could enjoy the scenery by foot, bicycle, car, tour bus or even seaplane and through outdoor activities in Skagit Valley like whale watching, kayaking or hiking in the nearby North Cascades. The RoozenGaarde and Tulip Town display tulips in gardens for visitors to view and photograph.


THE WORLD 31 March, 2018 The Big Easy-Hawke-s Bay, New Zealand

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he Big Easy is a cycling event that will take place on the 31st March. A cycling event where the riders can take their time to enjoy the tastes and treats in Hawke’s Bay, New Zealand. The 42 kilometres route from Black Barn Vineyard in Havelock North along Hawke’s Bay Trails is lined with food, drinks and special deals. The riders are treated with a party and concert at the Church Road Winery in Napier.

14-15 April, 2018 The Leuven Innovation Beer, Leuven, Flanders

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he Leuven Innovation Beer will take place from 14th to 15th April, a platform for craft breweries from all over the world in the setting of former brewery De Hoorn, where the first Stella was brewed long back. You can get to taste the innovative beers and learn about the ingredients, techniques used, the production and the origin of the recipe.

20 April-8 May, 2018 Wild Atlantic Way Cycle Sportif, Ireland 28-29 April, 2018 Zythos Beer Festival Brabanthal, Brabanthal, Flanders, Belgium

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he Zythos Beer Festival is taking place from 28th to 29th April in Brabanthal, it is one of the largest beer tasting festivals in Europe, where you can get to meet more than 100 Belgian brewers who produce 500 different types of beer from one location. The beer aficionados from across the globe come over to discover the best brewers of beer in the world. This year we will be offering 88 stands staffed by brewers and beer firms.

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he Wild Atlantic Way Cycle Sportif is happening from 20th April to 8th May attracting about 1,000 cyclists, who enjoy the ride along the Europe’s longest coastal cycling route. The routes are divided into four blocks like starting in Kinsale, County Cork, and includes the Ring of Kerry in the route and its way to Dingle, The Cliffs of Moher and the landscape of The Burren feature to the Galway City. Connemara’s landscapes is the third block with a stop at the heritage town of Westport and the chance to visit Drumcliffe in County Sligo, the route ends in Muff on the remote Inishowen Peninsula, where cyclists dismount and are taken to lively Letterkenny for a celebration.

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Destination

“Ancient Cultural and Natural Heritage Tours in Hazaribagh”

Come explore the lesser known hidden Jewels in countryside Jharkhand

Pic Credit: Mr. Justin Imam

JUSTIN IMAM

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azaribagh is the Headquarters of the North Chotanagpur Division. The old District has been greatly lessened into a number of smaller districts namely Giridhi (east), Koderma (north), Chatra (west) and Ramgarh (south). The town is of middle size with a number of satellite forest villages surrounding it. The charm of the village market haat in the countryside and annual fairs at Jaganath mandir, Narsigh mandir, Balbal mela and Surajkund mela in the seasonal calendar add to the cultural gatherings. Hazaribagh town is situated in a large clearing dotted with villages and surrounded by forests and many hills namely Canary hill, Sitagarha hill, Silwar hill and Bawanbai hills each having ancient Buddhist sites and relics from the Pala period (9-12th Century A.D) and having a significant role in determining the ancient forest trade route through north Chotanagpur connecting the port of Tamluk (Orissa) and Tamralipti (Bengal) with Varanasi evidenced since ancient times in continuation in the pre-historic rockart shelters,and Buddhist caves serving as Chaityas for monks, pilgrims and travelers through historical times. To the north of the town is the National Park which is connected to the forests of Chatra in the west and Koderma in the north and serve as migratory corridors for wild elephant herd moving out from Palamau Betal Tiger reserve in the west. The township has three inter-connected lakes with boating, parks and Canary hill Sanctuary within walking distance. The Sanskriti museum & art gallery in Dipugarha, Urban haat (Jharcraft) production centre

Voyager’s World > March 2018

for Dokra metal casting, jute and bamboo work, handloom and textile unit are worthwhile places to visit located within the city. The climate is pleasant at about seven hundred meters altitude, the rainfall moderate from July to September. The region is famed for its festivals, especially Sarhul the great spring festival of the tribals; Ramnavmi, Karma, Jitiya, Dussehra and Sohrai the harvest festival in winter month. Being an area rich in tribes (Birhor, Santhal, Oraon, Munda) both the tribal and non tribal festivals are celebrated in an atmosphere of traditional gaiety. The original name of the place is after two villages Okun and Hazari which the British found when they came here around 1770. A mango grove (Bagh) in the south part of the town belonged to a man named Hazari , and the British called the place Okun-Hazari, later the name “Hazareebaugh” being used in the early nineteenth century. An old British map of 1862 shows the plan of the town much as it is today, and great changes do not seem to have been made. The town is described in the Lonely Planet tourist handbook as “A pleasant, leafy town”, famous for the number and variety of its indigenous variety of trees. The Hazaribagh region in Jharkhand is a heavily forested plateau with deep river valleys. The major river being Damodar flowing west to east dividing the Ranchi plateau in the south and north Chotanagpur plateau to the north, with other rivers Konar, Bokaro, and Seewani flowing through lush Saal (Shorea robusta) forests. This area has been found to have magnificent Mesolithic rock

art (10,000 B.C) in the Sati ranges at Isco and Satkaria, Nautangwa near Keredari in Maudhi range and Thethangi, Sariya, Khandar, Barnpur, Sidpa, Gonda, Raham and Mandair in the Satpahar range in Tandwa block, Chatra district, which exhibits a continuation in the Khovar (Kho = cave, Var = Bridal couple) art tradition of mural paintings for marriage done traditionally by women artists on their mud house village walls and is directly traced to the distant ancestor of a unique style of wall paintings in the villages of Hazaribagh, for which the mud walls are treated with a coat of black manganese which is then given a second wet coating of white/ cream Kaolin with cloth swabs and scrapped off with the four fingers or broken pieces of combs to reveal beautiful patterns of floral motifs, fishes, birds, wild animals and ritual designs.

Banadag, Bajha, Birbir, Chano, Giddi, Sidpa, Thethangi, and Pathalgada which are located in close proximity and subsequent Pala period (9-12th Century) Buddhist temple relics at Punkree Barwadhi, Sidpa, Banpur Sitagarha,, Sekha Barasi-Silwar, Donai, Dahiar, and Itkhori.

The painted Sohrai villages of Hazaribagh namely – Daujinagar (Padma block north), Bhelwara, Lukiya, Jarwadhi (Bishungarh block east), Oriya, Nano (Churchu block south-east), Jorakath, Saheda, Isco and Kharati (Barkagaon block south west) are most beautiful forest villages continuing the Sohrai harvest mural art tradition, which is distinct in its art-form and technique of painting the mud walls with natural earth colours (red oxide hematite , black and white) by women artists that is particular to the tribal and Scheduled caste community. The Hazaribagh district also has several Megalthic (stone memorials) burial grounds of the ancient iron-age testimony to the early iron smelting Asura settlements at several sites namely – Punkree Barwadhi, Fatha,

1. Isco rockart (10,000 B.C), marwateri cave (30,000 B.C) and Jorakath painted village -120 kms 4 hours driving time cross-country road. 2. Itkhori Buddhist temple & museum, Dahiar Buddhist relics in village and Tamasin waterfalls – 130 kms 4 hours driving time crosscountry road and State Highway. 3. Bhelwara – Lukiya Sohrai villages - Seewani river- Sekhar barasi Buddhist relics90 Kms 2.5 hours driving time crosscountry road and State Highway 4. Oriya – Nano Sohrai villages – Konar river - Sitagarha Buddhist relics – 80 Kms 2 hours driving time crosscountry road. 5. Barwadhi punkree megaliths – Barsopani falls – Chawaniatari

The Hazaribagh town is well connected with the Ranchi airport (100 kms) south and Bodh Gaya (130 Kms) north with railway stations at Ranchi, Ramgarh,(South 50 kms) and Koderma (north 60 kms). The town may be reach by road NH 33 connecting Ranchi-Hazaribagh or NH30 connecting HazaribaghBadodar on the Grand Trunk NH1 from the east 50kms or Barhi from the north 45 kms. A three night four days Zonal package would offer the following explorations


Destination

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Buddhist Caves 80 Kms 4 hours driving time crosscountry roads. 6. Thethangi rockart – Mandair megaliths – Garhi river – Kumrang megaliths 160 Kms 5 hours driving time crosscountry roads 7. Sidpa rockart – Buddhist site – Satpahar range – Garhi river – Kumrang megaliths 160 Kms 5 hours driving time crosscountry roads 8. Sanskriti museum – HazaribaghLakesUrban Haat (Jharcraft) – Canary hill – Hazaribagh National Park – 70 kms 4 hours driving time 9. Daujinagar Sohrai village – Padma Ramgarh Raj palace – Ichak temples – National park & Salparni Sanctuary falls 80 Kms 4 hours driving time crosscountry roads. 10. Bhelwara Sohrai village Konar dam – Surajkund hot-spring – 160Kms 4 hours driving time on State Highway For more Information: Contact: Justin Imam +919430124991 / 7258048074 mail: justinimam@gmail.com / www. hazaribaghvirasat.blogspot.com Sanskriti Centre, Dipugarha, Canary hill road, P.O.hazaribagh 825301, Jharkhand and Tourist Information Centre Hazaribagh, Aranya Vihar Tourist Bunglow, (Near St. Columbas College behind Kargil petrol pump) Herangunj, Hazaribagh 825301, TOUR PACKAGE Offered by TOURIST INFORMATION CENTRE HAZARIBAGH Protecting, Preserving and Promoting

Ancient traditional Arts, Cultural, Natural and Historical Heritage sites in north Jharkhand Major Attractions: The Painted Houses of Hazaribagh The Hazaribagh region in Jharkhand is a heavily forested plateau with deep river valleys, and exotic forest tribes. This area has been found to have magnificent Mesolithic rock art (10,000 B.C) , that may be directly traced as the distant ancestor of a unique style of wall paintings in the villages of Hazaribagh. This art tradition known as Khovar (done for marriage) and Sohrai (done for harvest) art is painted exclusively by the Adivasi tribal women folk, Who now bring the mural tradition to high quality art paper, using natural earth and oxide pigments like earth ochres, with art exhibitions (60+) in major Art galleries in India and abroad (UK, USA, Australia, Europe). The Khovar & Sohrai Tribal Art : The art may be divided into as many as one dozen stylistic groups, but there are two major art forms: (1) Khovar or the Comb-Cut art done during the marriage season, a type of sagraffito art using Reversed Slip pottery technique, in which dry black slip is covered with wet white slip and then designs are cut with fine combs revealing the under-coat in unique relief designs of black on white. 2) Sohrai is the other kind of village painting in which the paintings are made on earth treated wall with the natural pigments mentioned above using brushes. Only water is used as a dilutant. Villages- Bhelwara (Kurmi), Lukiya (Santhal), Oriya Nano (Ghatwal), Jorakath (Kurmi), Isco (Muna),

Kharati (Agaria)

(Prajapati),

Daujinagar

Rock art Sites: The prehistoric rock art of Hazaribagh is painted in some fourteen sandstone rock shelters in the hills of Sati, Mahadeva (Mahudi) and Satpahar Ranges of the Upper Damodar Valley. Authorities have dated the rockart to the Meso-Chalcolithic period (10,000 B.C). There is evidence of an older layer of rock art touching the Palaeolithic. Several microliths and polished stone axe-heads were found in the painted shelters with evidence of Palaeolithic habitation sites and heavy hand axes and stone tools in the hilly region above and alongside the rock art, with Black and Red Ware pottery and remains of an iron industry below. The rock art of the Mesolithic period evidences drawings of wild and domestic animals and the Chalcolithic evidences mandala designs and geometric forms. This rockart has a shamanstic series of drawings painted in red haematite of the Palaeolithic period, and the most priceless rockart of Hazaribagh. Sites: Isco, Thethangi, Saraiya, Banpur, Satpahar I,II, & III, Khandar, Raham, Sidpa, Gonda, and Nautangwa. Buddhist Sites: Several Buddhist sites have been found in Hazaribagh and Chatra districts and there is a strong tradition of the Buddha having visited these regions. The dates of these sites are from the Mauryan period through the Gupta (4th to 7th Century A.D) and the Pala period (9th to 12th Century A.D) Sites: Itkhori, Dahiar,Sekha Barasi, Punkree Barwadhi, Chawaniyatari,

Sitagarha, Doniai,etc. Sanskriti Centre (INTACH) : Museum and Art Gallery Dipugarha, Hazaribagh, The Centre has a very good Libray cum Archive with a Museum, Art Gallery where stone tools from the Lower Palaeolithic (100,000 B.C), Middle to Upper Palaeolithic, and Chalcolithic Jewellery, Iron age smelting remains and Pottery remains are exhibited. The Art Gallery displays 300 Khovar and Sohrai paintings, Madhubani Mithila paintings, Saora art (Orissa) and Dokra metal castings from Bastar, Bankura, Orissa and Hazaribagh; terracotta’s, and a display of ledra (embroidered quilts). NOTE: • Tour in A/c and non A/c four-wheel drive in Groups of four to six persons starting at time: 8.30 am with packed Picnic hamper, fruits & water with field sensitive Guides and return by 5-6 pm (flexible) approx 120 – 150 Kms daily travel • Vehicle Hire :TATA Victa (Rs.1000/-) INOVA/MAHINDRA XYLO (Rs.1500/) plus fuel 1000/- to 1500/- Tour Guide : Rs.1000/- per day For more Information: Contact: Justin Imam +919430124991 / 7258048074 mail: justinimam@gmail.com / www.hazaribaghvirasat.blogspot. com Sanskriti Centre, Dipugarha, Canary hill road, P.O.hazaribagh 825301, Jharkhand and Tourist Information Centre Hazaribagh, Aranya Vihar Tourist Bunglow, (Near St. Columbas College behind Kargil petrol pump) Herangunj, Hazaribagh 825301.

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Happenings

Air Arabia with RAKTDA organizes a FAM trip for travel agents

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ir Arabia along with Ras Al Khaimah Tourism Development Authority hosted a 4 day FAM trip to Ras Al Khaimah from 4th March to 8th March for Indian travel agents. The trip focused on few activities like World’s Longest Zip Line, Iceland Water Park, beaches & water sports, desert safari, falcon show and belly dance. Some of the places visited are Fujairah Rotana Resort & Spa, Hilton Al Hamra Beach & golf resort, Waldorf Astoria, Double Tree by Hilton resort & spa Marjan Island and Hilton Garden inn.

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Delhi Tourism receives an award for its creative film shooting calendar

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elhi Tourism is awarded for its calendar this year in promoting locations for Film Shootings. Sudhir Sobti, Chief Manager, PR/Publicity and Film Shooting Facilitation received the award on behalf of Delhi Tourism from Sh.Dilip Kamble, MOS for social Justice, Govt. of Maharashtra, during the annual Conclave of Public Relations Council of India (PRCI), at Pune on 10th March, 2018. Delhi Tourism is promoted as the film shooting destination for global cinema and the calendar was created by Delhi Tourism on behalf of Govt. of Delhi showcasing the most popular shooting destinations.

Tourism Fiji announced Actress Ileana D’Cruz as its Brand Ambassador in India

6th Edition of Turkish Airlines Bowling Tournament in Mumbai

ourism Fiji announces Ileana D’Cruz as its brand ambassador for India and will include more promotional activities to the potential travellers from India. India is an emerging market for Fiji and we have been receiving steady positive growth in visitor arrival numbers from India over the past 5 years. The Fijian Minister for Industry, Trade, Tourism, Lands and Mineral Resources, the Hon. Faiyaz Siddiq Koya said, “Fiji and India share an age old connection with over 40% of Fiji’s population being of Indian origin. With our Brand Ambassador, we hope to get more Indians to come and experience the diverse and refreshing culture of our island country.” For year ending December 2017, Fiji witnessed a 30% increase in arrivals from India as compared to 2016.

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Voyager’s World > March 2018

urkish Airlines conducted a Bowling Tournament for over 8 passenger agencies and 24 players in Mumbai plus over 1000 agencies and 3000 players from all around the world participated in the tournament. The airline has been organizing this tournament since 2012 across 51 countries and 102 destinations globally. This being the sixth year of the tournament and the first edition held in Mumbai. Ibrahim Hakki Guntay, General Manager West and South India said, “I would like to thank all of our travel agency partners who made Turkish Airlines Bowling 2018 a huge success in Mumbai. Learning about team members and understanding team dynamics in an engaging and fun manner can go a long way in improving productivity and building relationships beyond work.”


Happenings

35>>

Goibibo first Campaign ‘goCash Fest’ with Mumbai Indians Goibibo recently launched a first-of-its-kind campaign linking cricket with travel showcased its brand ambassador and Mumbai Indians team members, Rohit Sharma, Hardik Pandya and Jasprit Bumrah. It is a 360-degree marketing campaign including TVCs which will run for 8 weeks across high-impact genres like IPL, General Entertainment Channels, HD channels, Hindi Movies, Hindi and English News and Regional channels. The innovative campaign will highlight on young modern millennials. As Bollywood meets Cricket, through this campaign the Indian millennials are set to be rewarded with goCash for their passion for travel. You can get to earn goCash on the App during the Mumbai Indians matches.

IAMAI conducts Incredible India 2.O - the Next Trillion Dollar Opportunity

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he Internet & Mobile Association of India (IAMAI), recently organized ‘Incredible 2.O’ the Next Trillion Dollar Opportunity. Deep Kalra, Chairman & Group CEO – makemytrip.com and Vice-Chairman of IAMAI said, “Online tourism industry is growing at a faster pace as compared to previous years. With the growth of tourist inflow, the industry has become one of the main sectors to increase in manifolds growth Vis – a – Vis other sectors.”

Rajasthan Festival a grand success

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he Rajasthan Festival is organized to commemorate the Foundation Day of Rajasthan state from 28-30 March at JDA Polo Ground and also included a number of activities. The event was inaugurated by the Hon’ble Governor of Rajasthan, Kalyan Singh and the Minister of State for Tourism, Krishnendra Kaur and Gajendra Singh Khimsar, the sports minister. The athletes who participated in Rajasthan Festival Marathon started the run from Amar Jawan Jyoti, passing through Ambedkar Circle and finally arrived at the JDA Polo ground.

Kempegowda International Airport, Bengaluru awarded as the ‘Best Regional Airport in India and Central Asia’ by SKYTRAX 2018

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he Kempegowda International Airport, Bengaluru (BLR Airport) is awarded as ‘Best Regional Airport in India and Central Asia’ by SKYTRAX 2018 at the Passenger Terminal EXPO in Stockholm, Sweden on March 21 2018 Kempegowda International Airport, Bengaluru had won the award in the Best Regional Airport in India and Central Asia category for the second consecutive year. This being the fourth time the Airport has won this Award - 2011, 2015, 2017 and now 2018.

Bahrain Tourism & Exhibitions Authority organized a FAM trip for Indian Media & Travel Agents

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ahrain Tourism and Exhibitions Authority (BTEA) conducted a trip for media and Travel agents from different cities to Baharin. The tour highlighted on some of the tourist attractions such as Ahmed Al Fateh Grand Mosque, Bahrain National Museum, Bahrain Fort, Arad Fort and Marassi Beach, Bahrain international circuit, the home to motorsport in the Middle East. The group also had visited various cultural sites in the old capital Muharraq and attractions for experiencing the hospitality of Baharin.

www.voyagersworld.in


36>>

Nominations Open for the TOFTigers Wildlife Awards VW BUREAU

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Subscription Form

OFTigers launches the 5th TOFTigers Wildlife Tourism Awards 2018, this year’s theme being ‘Inclusive Conservation, People and Wildlife’. The Awards aim to highlight and reward the very best in the nature and wildlife tourism field; those individuals, business owners, eco-entrepreneurs, service providers and community enterprises and wildlife protectors who are leading the way in

wilderness destinations in the Indian subcontinent. Each in their own way will be pioneering new ways to support and inspire wildlife conservation, engage local communities and help restoration of wildlife habitat through their vision, drive and actions. There are nine categories of awards: The John Wakefield Memorial Award for Most Inspirational Eco Lodge of the Year 2018

Up and Coming Excellence for Nature Award 2018 The Billy Arjan Singh Memorial Award for Best Wildlife Guide of the Year 2018 Lodge Naturalist of the Year 2018 Visitor Friendly Wildlife Destination of the Year 2018 Wildlife Promotion Company of the Year 2018 Wildlife Tourism Related Community Initiative of the Year 2018

Wildlife and Tourism Initiative of the Year 2018 International Wildlife Tour Operator of the Year 2018 The Awards are run by the nature stewardship alliance charity TOFTigers in association with Sanctuary Nature Foundation. Nomination forms and further information are available at www.toftigers.org

1 Year, 12 Issues Rs. 800 (Inclusive of Rs. 200 for postage) 2 Year, 24 Issues Rs. 1,600 (Inclusive of Rs. 400 for postage) 3 Year, 36 Issues Rs. 2,400 (Inclusive of Rs. 600 for postage) Name Designation Company Name Address City Pin State Tel. Fax E mail

Voyager’s World > March 2018

Cheque/DD to be drawn in favour of Sphere Travel Media & Exhibitions Pvt. Ltd. Payment must accompany order with Enclosed herewith is my Cheque/DD Cheque/Draft No. Drawn on No 245, Amar Jyothi Layout, Domlur, Bangalore - 560071 Phone: 080- 4083 4100 editor@voyagersworld.in www.voyagersworld.in


Top Appointments

37>> Ankush Sharma

Aniket Das

General Manager Aditya Park Hyderabad

Executive Chef Aloft Bengaluru Cessna Business Park

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arovar Hotels and Resorts appointed Ankush Sharma as the General Manager of Aditya Park Hyderabad- A Sarovar Portico Hotel. He brings with him an experience of more than a decade in the hospitality industry. Prior to this, he has worked with various hotels like Clarion Collection at Delhi, Savoy Suites in Delhi NCR, Taj Group and Intercontinental Hotels Group.

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loft Bengaluru Cessna Business Park appointed Chef Aniket Das as the Executive Chef. He brings an experience of 11 years. Prior to this, he worked as the Head Chef of Fairfield by Marriott, Rajajinagar Bengaluru. He has also worked at various hotels like JW Marriott Mumbai, San-Qi at Four Seasons Mumbai, JW Marriott Pune and MĂśvenpick Hotel Doha.

Gaurav Anand

Pavan Chennam

Executive Chef Courtyard by Marriott Bengaluru Hebbal

Execuitve Chef Conrad Pune

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he Conrad Pune appoints Chef Pavan Chennam as the Execuitve Chef. He brings with him an experience of over a decade in the hospitality industry. He started his career as a kitchen executive trainee with ITC Maurya, and has worked with various properties like ITC Hotels, Marriott Hotels. Prior to this, he worked as the Executive Chef of Goa Marriott Resort and Spa.

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aurav Anand joins Courtyard by Marriott Bengaluru Hebbal as the Executive Chef. He will be responsible for overseeing the daily operations of the kitchen, planning menus, developing new recipes and training the kitchen staff. He brings with him an experience of over a decade in the F&B industry. Prior to this, he has worked as the Executive Sous Chef at The Westin Pune Koregaon Park for over two years.

Mohammed Shoeb

Sunishchal Parasnis

General Manager Holiday Inn Mumbai International Airport

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ohammed Shoeb joins Holiday Inn Mumbai International Airport, part of the InterContinental Hotels Group as the General Manager. He has worked with various hotels like Novotel hotels in the Southern part of India, Radisson Blu, New Delhi, Dwarka, AccorHotels, ITC Welcome Group, Carlson Rezidor Hotel.

Director of Sales & Marketing, Hyatt Place Goa/Candolim

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unishchal Parasnis joins Hyatt Place Goa/ Candolim as the Director of Sales and Marketing. He brings with him an experience of over 10 years in sales and business development. He has worked with Sarovar Hotels & Resorts and Grand Hyatt Mumbai. Prior to this, he was the Director of Sales of Park Hyatt Goa Resort & Spa.

Shobhit Kaushal

Yogender Pal

General Manager The Gateway Hotel Janardhanpuram Varkala

Executive Chef JW Marriott Jaipur Resort & Spa

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ogender Pal is appointed as the Executive Chef of JW Marriott Jaipur Resort and Spa. He started his career as Junior Sous Chef at Quality Inn Kensington Terrace in Bangalore for a year; before moving on to Trident Agra as the Chef de Partie. He worked at various hotels like pre-opening of The Oberoi Vanyavilas Ranthambore, The Oberoi Rajvilas Jaipur, The Oberoi Amarvilas Agra and Trident Jaipur.

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hobhit Kaushal joins as the General Manager of The Gateway Hotel Janardhanpuram Varkala. He started his career with the Taj Lake Palace, Udaipur. Prior to this, he has worked with The Gateway Hotel Ganges Varanasi, and also worked as the Assistant Food and Beverage Manager at Vivanta by Taj – President, Mumbai.

Prakash Nair

Chef Vikas Pant

General Manager The Gateway Hotel Marine Drive Ernakulam

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aj Hotels Palaces Resorts Safaris appoints Prakash Nair as the General Manager of The Gateway Hotel Marine Drive Ernakulam. He has worked as the General Manager with five of Taj Hotels Palaces Resorts. Prior to this, he has worked as the General Manager at The Gateway Hotel, Madurai.

Culinary Director The Suryaa, New Delhi

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he Suryaa New Delhi appoints Chef Vikas Pant as the culinary director. He brings with him an experience of 21 years in the F&B industry. Chef Vikas has worked with various brands like Hyatt Regency, Crowne Plaza, Hilton, Radisson Blu and Park Hyatt Goa Resort and Spa. He has worked during the preopening of three hotels such as Hilton, Hilton Garden Inn and Crowne Plaza.

www.voyagersworld.in


NETWORKING ISthe THE networkIng Is ke KEY y March 2018

April 2018

May 2018

June 2018

March 2018 19, 20, 21, 22 Outbound Travel Roadshow Mumbai, Ahmedabad, Delhi 23, 24, 25 Jharkhand Travel Mart Ranchi

April 2018 3, 4, 5 WTM Latin America Sao Paulo,Brazil

May 2018

6, 7, 8 GTM Germany Travel Mart Germany

11, 12 Visit Scotland Expo Glasgow

8, 9, 10 Indaba Expo South Africa

19, 20 India Golf Expo 2018 Bangalore

15, 16, 17 imex Germany

22, 23, 24, 25 Arabian Travel Market Dubai

June 2018

July 2018

14, 15, 16, 17 KOFTA (Korea World Travel Fair) Seoul – Korea

12,13,14 Global Travel Marketplace Florida-USA

14, 15, 16, 17 ITE Hong Kong Hong Kong, China

13,14,15 International Conference on Marketing, Tourism & Hospitality Zurich - Switzerland

26, 27, 28, 29, 30 Bali & Beyond Travel Fair Indonesia

27,28,29 India International Travel Mart Bangalore

July 2018


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