WHO WE ARE & WHERE WE’RE GOING
REAL ESTATE DEVELOPMENT
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WHO WE ARE
Founded by Chef Bruno Macchiavello and Randy Garcia in 2013, VIVA Chicken is a fast-casual charcoal-fire rotisserie joint specializing in the authentic Pollo a la Brasa found on the streets of Peru.
To complement the hottest, freshest chicken, VIVA also prepares three Peruvian sauces daily at each restaurant - Aji Amarillo (Mild, Yellow), Huacatay (Medium, Green) and Rocoto (Hot, Red), plus a variety of sides and house-made juices. VIVA promises distinctive and flavorful menu items packed with inspired recipes in a vibrant, inviting atmosphere. Named one of Restaurant Business Magazine’s Top 50 Emerging Brands in 2022, Macchiavello and Garcia have grown to share their passion and remain a homegrown company that cares about its employees, guests and community. Based in Charlotte, North Carolina, VIVA Chicken has 16 restaurants across the Carolinas, Georgia and Utah with more to come.
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We believe no kid should go hungry or wonder where their next meal is coming from. Our partnership with No Kid Hungry began in February 2020. Since then, for every churro purchased, we’ve donated $.50 to this great organization. By purchasing 1 churro, guests are providing up to 5 meals for a child in need. No Kid Hungry works to fight childhood hunger nationwide and right in the heart of our communities.
Why we do what we do Our passion for food Our obsession with service Our love for people VIVACHICKEN.COM 5
TO FIND US NC SC GA
Carolina Charlotte Concord Gastonia Greensboro Huntersville Indian Trail Winston-Salem Georgia Kennesaw Alpharetta (2023) South Carolina Indian Land Greenville (2) Summerville Columbia (2023) Utah St. George Expansion New expansion markets will be developed for 3-5 restaurants UT 6
WHERE
North
THROUGH THE YEARS
Original opened on Elizabeth Ave Charlotte, NC
Greensboro Greensboro, NC
Winston-Salem Winston-Salem, NC
Pelham Rd. Greenville, SC
Alpharetta Alpharetta, GA
Harbison Blvd. Columbia, SC
Ballantyne Charlotte, NC
Huntersville Huntersville, NC
St. George St. George, UT
Park Road Charlotte, NC
Concord Concord, NC
Waverly Charlotte, NC
Gastonia Gastonia, NC
Sun Valley Indian Trail, NC
Redstone Indian Land, SC
Woodruff Rd. Greenville, SC
Nexton Summerville, SC
2013 20152018 2019 2021
2022future
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OUR RESTAURANTS
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FLOORPLANS
Kennesaw
Kennesaw, GA
Seating
Interior 66
Exterior 16
Total 82 Square Feet
Kitchen / Back of house 1,388 sq ft
Total interior 1,389 sq ft
Outdoor patio 356 sq ft
Total useable space 1,745 sq ft
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Alpharetta
Alpharetta, GA
Seating
Interior 36
Exterior 26
Total 62 Square Feet
Kitchen / Back of house 1,422 sq ft
Total interior 1,041 sq ft
Outdoor patio 477 sq ft
Total useable space 1,518 sq ft
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SITE CRITERIA
Target square footage
2,200 – 2,800 sq. ft.
Traffic Target traffic count of 30,000 vehicles per day.
Building type
New build and second generation locations with prominent end cap or freestanding opportunities. Locations that support a pick-up lane.
Required amenities
Parking which is convenient for pick-up and curbside delivery.
Location
Highly visible and accessible with multiple access points. Urban locations that are “to go” focused.
Audience type
Daytime employees. 60,000 people within a 3-mile radius. $65,000 household median income.
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Average Unit Volume $2.7 million Lunch & Dinner mix (pre COVID) Lunch & Dinner mix (current) Average check size $14.00 per person Dine-in vs To-Go sales (pre COVID) Dine-in vs To-Go sales (current) 49% LUNCH 49% DINE-IN 51% DINNER 51% TO-GO SALES METRICS 46% LUNCH 54% DINNER 29% DINE-IN 71% TO-GO VIVACHICKEN.COM 15
This place took me back to Peru and my childhood with real pollo a la brasa, chicha morada, and all the other amazing dishes. THANK YOU! THANK YOU! THANK YOU! We will return.
Nicholas from Greenville, SC
PEOPLE LOVE VIVA
The average guest rating is a 4.6 out of 5.
The manager in charge of the catering for my sons birthday was super helpful. The delivery and delivery person were outstanding in helping set up everything and the food was delicious as always. Everyone enjoyed the food and I was complemented a lot! I will definitely use your catering services again.
Alicia from Charlotte, NC
Amazing chicken and the Arroz Chaufa was REALLY flavorful and...well...perfection. Try the Chicha Morada for a new and authentic drink! Well worth a stop!
Michael from St. George, UT
Excellent chicken and sides! Great service. The rotisserie chicken is amazing and has great flavor.
Tim from Gastonia, NC
Viva is a hit in our house! Our go-to is the chicken family meal and it never disappoints. The team here is always friendly and welcoming and the meals are excellent!
Jon from Charlotte, NC
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THANK YOU We would love to hear from you. Gerald Pulsinelli gerald@vivachicken.com 704.621.6104 vivachicken.com