MARKETING
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DIGITAL
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MEDIA MARKETING Social Media Marketing (SMM) is marketing that targets social platforms like Facebook, Instagram, TikTok for brand promotion, target audience growth, driving website traffic, and increasing sales.
SOCIAL
INFOGRAPHICS
Infographics allow you to present facts, figures, and ideas in an engaging and very clear way. they're so eye-catching and easy to share and read, an excellent way to catch the attention of your target audience and boost your marketing efforts
Viewers are more likely to buy a product after watching an explainer video. These explainer videos also cut down on calls to customer service, reduce user frustration and encourage recommendations. EXPLAINER VIDEOS
content marketing is a marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. CONTENT MARKETING
Search engine optimization is the science of improving a website to increase its visibility when people search for products or services. The more visibility a website has on search engines, the more likely it is that brand captures business. SEARCH ENGINE OPTIMIZATION (SEO)
NATIVE ADVERTISING
Native advertising is a form of paid advertising in which the ads match the look, feel and function of the media format where they appear. They fit “natively” and seamlessly on the web page.
Pay-per-Click (PPC) is a digital advertising model where a business pays an ad publisher for every user who clicks on their advertisements, its exclusively used to describe search engine advertising platforms such as Google AdWords. PAY-PER-CLICK ADVERTISING
Email marketing is a direct marketing channel that lets businesses share new products, sales, and updates with customers on their contact list. Its high ROI makes it crucial to most businesses’ overall inbound strategy. EMAIL MARKETING
The strategic approach of updating your website to deliver an ideal and engaging experience to users who are visiting the site from their mobile devices. Truly optimized content offers amazing experiences across channels MOBILE OPTIMIZATION
BLOGGING
individuals to write diary-style entries,
businesses.
Blogging refers to writing, photography, and other media that's self-published online. Blogging started as an opportunity for
but it has since been incorporated into websites for many
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