Autumn/Winter 2017
contents 4
about us 5
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the magic inside technology
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boys toddler boys pre-walker girls toddler girls pre-walker
about
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tep and Stride launched into the market in 1970 and quickly gained the trust of moms across the US. Now, built on the same promise of fashionable shoes for babies at a reasonable price, Step & Stride returns with an eye for fresh & modern trends. The product design has mass appeal but the identifiable, proprietary technology and use of OrtholiteŽ in each style are distinct signs of quality and innovation; setting Step & Stride apart from the competition in today’s baby and toddler footwear market.
about us
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the magic inside Every pair of Step & Stride shoes is made with magic. Each has unique features, but every style is designed for:
comfort Uniquely flexible outsoles and dual density cushioning help keep feet comfy for all day play.
wellness The benefits of OrtholiteÂŽ go beyond a recognizable brand name. The moisture wicking and antibacterial properties help keep feet healthy and odor free.
fit Adjustable buckles or removable insoles in every style offer medium and wide widths for adjustable fit. Perfect for inbetween sizes, chubby baby feet and those that grow just a little too quickly.
the magic inside
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technology ow do we make footwear magic? True magicians never reveal their secrets, but we can tell you that it all starts with smart technology, innovative design, and cool, contemporary detailing.
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From fashionable styles designed for every occasion, to cool magic touches like removable insoles and unique flexible outsoles that complement the foot’s natural movement, we put a little bit of “wow” into every shoe we make.
technology
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Adjustable buckles or removable insoles provide extra room for naturally wider feet and allow shoes to easily size up for kids who just can’t seem to stop growing.
Our shoes stay on tight with adjustable closures that always fit just right. Go ahead, try kicking them off, we dare you!
Whether they’re taking their first wobbly steps across the living room, or running wild on the playground, our specially designed notched outsoles allow for easy natural movement on any surface.
Dual density cushioning provides comfort, support and stability for all day play.
Grooved outsoles provide traction and stability for when playtime becomes an outdoor adventure.
From the family hiking trip, to the dance floor at Aunt Nora’s wedding, breathable materials keep feet cool and comfortable on any occasion.
Machine washable styles make clean-up nice and easy for those everyday occasions when the kids make a mess.
Moisture wicking materials help fight odor and keep feet dry.
Water repellent fabrics keep these styles puddle-proof and ready for light rain.
technology
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boys
toddler
Available in sizes 6-12 boys toddler
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Khaki
Black
SF17105K
SF17105B
Ross Machine washable and designed for everyday play, he’ll wear himself out before he wears out his Ross sneakers. An easy on/off hook and loop closure makes getting dressed a breeze, while Magic Cushioning™ will keep him light on his feet day in and day out.
Grey SS17102G C/O
Inche
Perfect for everyday wear and active outdoor play, we’ve taken classic athletic sneaker styling and upgraded it with lightweight materials, a flexible notched outsole, breathable mesh fabric uppers, and moisture wicking OrthoLite® insole technology for a comfortable fit that’s always ready for action. boys toddler
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Grey/Orange
Blue
SF17101G
SS17103L
Wells
C/O
C/O
This sporty play shoe with a sharp modern edge will be his favorite new addition. With boldly refined styling and unique features like a wide single, easy to fasten strap closure and a lightweight knitted mesh upper, the Wells is like no other children’s shoe on the market.
Charcoal
Black
SF17205C
SF17205K
Vin Equal parts trend and comfort, the Vin is destined to become his go-to shoe for both casual and dress occasions. Perforated detailing pays homage to classic brogue styling and adds a classic touch on a modern every day favorite. Magic Flex™ technology allows for free and easy movement. And faux elastic laces means they slip on quick and easy, but won’t slip off. boys toddler
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Navy
Brown
SF17202N
SF17202B
Noah Dress them up or down for any occasion. Pops of color in the stitching give the Noah sneakers a stylish contemporary look, while Magic Flex™ technology and Ortholite® insoles keep feet feeling comfy and fresh during active play.
Gray/Navy SF17204G
Mason Just in time for the wet and wintery weather, we’ve combined classic duck boot detailing with casual sneaker comfort in the stylish high-top Mason. Dual density outsoles with unique Magic Flex™ technology provide flexibility and support, while being machine washable makes clean-up a breeze. boys toddler
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Brown
Charcoal
SF17402B
SF17402C
Hunter No little working man is complete without the proper footwear. Featuring sturdy construction to match its rugged lumberjack look, a side zipper for easy access and Magic Repel™ (water resistant) materials, the Hunter high-top boot is the perfect complement for daddy’s little helper.
boys toddler
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boys toddler
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boys
pre-walker
Available in sizes 3-6 boys pre-walker
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Brown SF17709B
Hunter-P No little working man is complete without the proper footwear. Featuring rugged lumberjack styling, Magic Repel™ water resistant materials, and elastic hook and loop closure for easy on and off, the Hunter high-top boot is the perfect complement for daddy’s pint-sized helper.
Brown SF17705B
Noah-P Dress them up or down for any occasion. Pops of color in the stitching give the Noah sneakers a stylish contemporary look, while Magic Flex™ technology and Ortholite® insoles keep feet feeling comfy and fresh during active play. boys pre-walker
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Blue SS17715L C/O
Wells-P
This sporty play shoe with a sharp modern edge will be his favorite new addition. With boldly refined styling and unique features like a wide single, easy to fasten strap closure and a lightweight knitted mesh upper, the Wells is like no other baby shoe on the market.
Grey SS17701G
Inche-P
C/O
Perfect for everyday wear and active outdoor play, we’ve taken classic athletic sneaker styling and upgraded it with lightweight materials, a flexible notched outsole, breathable mesh fabric uppers, and moisture wicking OrthoLite® insole technology for a comfortable fit that’s always ready for action. boys pre-walker
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Navy SS17709N
Monan-P
C/O
Give baby that classic high-top style without the fuss of classic high-top laces. Featuring bold playful colors, and a faux lace-up front with hook and loop closure for easy on/off access, looking cool has never been so easy.
boys pre-walker
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girls
toddler
Available in sizes 6-12 girls toddler
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Pink SS17102P C/O
Inche
Perfect for everyday wear and active outdoor play, we’ve taken classic athletic sneaker styling and upgraded it with lightweight materials, a flexible notched outsole, breathable mesh fabric uppers, and moisture wicking OrthoLite® insole technology for a comfortable fit that’s always ready for action.
Rose Gold
Black
SF17404P
SF17404K
Abigail Specially designed for her little feet, the always fashionable mary jane gets a tech upgrade with moisture wicking Ortholite® insoles and Magic Flex™ outsoles that allow feet to move free and easy. And with cute perforated details and a variety of classic colorways, the Abigail is a stylish addition to her wardrobe. girls toddler
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Rose Gold/Pink
Black Pony
SF17302P
SF17302K
Zoe Gleaming metallics and shimmering glitter details are the perfect accent to her sparkly personality. Magic Cushioning™ dual density outsoles provide comfort and support for all day play, and easy-on side zipper access means she’ll be dressed and out the door in a hurry.
Silver SF17408S
Ciara Metallics, sequins and buckles—Oh my! It doesn’t get any cuter than the tall Ciara boot. And with Magic Flex™ outsoles, Ortholite® insole technology, and a side zipper for easy access, these boots are as fuss-free as they are fashionable. girls toddler
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Black
Brown
SF16410K
SF16410B
Lara
C/O
C/O
We’ve added some modern technology and contemporary style to take the classic riding boot to a whole new level of comfort and versatility. On horseback, piggyback, or carrying her backpack, these stylish boots are the perfect companion for the little girl on the go.
Brown
Pewter
SF17405S
SF17405P
Harper Featuring glitter detailing and a cross faux leather strap, she’ll stride into fall with style in these fashionable booties. With a side zipper for easy access and Ortholite® insoles, these water-repellent short boots are the comfy, no-fuss option for the when the weather starts to cool. girls toddler
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girls
pre-walker
Available in sizes 3-6 girls pre-walker
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Fuchsia SF177012P
Kaylee-P The fringe will swish and sway as she plays her way through fall in her little Kaylee booties. A side zipper offers easy access, and Ortholite® insole technology keeps her feet cozy and odor-free all season long.
Silver SF177015S
Ciara-P It doesn’t get any cuter than the high tall Ciara boot. With Magic Flex™ outsoles, odor-fighting Ortholite® insole technology, and a side zipper for easy on and off, these boots are as fuss-free as they are fashionable. girls pre-walker
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Rose Gold SF17707P
Zoe-P Gleaming metallics and shimmering glitter details are the perfect accent to her sparkly little personality. Ortholite® insoles keep her feet comfy and odor-free, and easy-on side zipper access means she’ll be dressed and out the door in a hurry.
Black
Rose Gold
SF177011K
SF177011P
Abigail-P Specially designed for her little feet, the always fashionable mary jane gets a tech upgrade with moisture wicking Ortholite® insoles and Magic Flex™ outsoles that allow feet to move free and easy. And with cute perforated details and a variety of classic colorways, the Abigail is a stylish addition to her wardrobe. girls pre-walker
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girls pre-walker
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comfort wellness fit