Pitch Deck - Tatson for Pangolins

TATSON Technology at the service of nature.

Ileana C. Vico Industrial Designer Conservationist

Problem Tracking endangered species: Pangolins · Devices detach from the scales · Electronic parts break in high humidity environment · There’s low signal under the dense canopy

Solution Facilitating the studies on pangolins with a tracking device that has:

LOW-DRAG MORPHOLOGY

HIGH HUMIDITY RESISTANCE

GNSS

TECHNOLOGY

The Product The pangolin GPS tracker that’s made to withstand nature.

Consumer desires: · A small device · Battery of at least 6 months · Resistant attachment method

Environment insights: · High humidity resistance · Aerodynamic, low friction · Best reception possible

Product concept, v1 & v2

Market potential Researchers, biologists and conservationists working with any of the 8 species of pangolins.

Potential market in other animals with scales, shells and exposed hard structures.

The growing interest in conservation makes of conservation equipment an expanding market.

Market

Increasing interest and unsaturated

Position

Few competitors Currently underfunded

High growth potential

Market Analysis The wild animal tracking market is estimated to have a CAGR of 10,14% between 2022 and 2029.

Global Animal Tracking Market Share (%), by Product Type Others GPS Tags

· Increasing push to implement actions for nature preservation · Demand for specific devices in conservation research

Electronic tags Argos Doppler tags Source: DataM Intelligence Analysis

Opportunity

Business model · Pay-per-unit B2C. We sell directly to researchers and conservationists. · Estimated accepted price for a tracker: US$ 1.000 each. · Possibility of on-demand production, with no need for product storage.

Competition

TATSON Wildlife trackers

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Specific for pangolins

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With GNSS technology

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Aerodynamic focus

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Traction · Community building, with researchers from Malaysia, South Africa, Taiwan, Vietnam, Germany and England wanting to help.

Seeking · Funds to be able to focus on the product development full time, to proof-test and make prototypes, and field-test these prototypes in actual pangolins. · Electronics specialist to refine the system proposed.

Thank you!

D.I. Ileana C. Vico Contact: ileanavico@gmail.com https://www.behance.net/gallery/137610853/Pangolins-Conservation-equipment-design