ISSUE 67 APRIL 2024
THE VOICE OF THE NEW ZEALAND AUTOMOTIVE INDUSTRY
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On the road: how to begin a mobile mechanic business
lifestyles. Likewise, most mobile services can be performed by a solo operator. Potential for less competition: Despite the presence of nearby auto repair garages, mobile mechanics may still be relatively scarce in your area. This is particularly true of New Zealand rural areas where a brick-andmortar auto shop might be a long distance away for a client. Consequently, a mobile unit may service an untapped market segment.
WHY AND HOW TO START A MOBILE MECHANIC BUSINESS OR OFFER SUCH A SERVICE AS AN ADDITION TO YOUR STANDARD, BRICKS-AND-MORTAR MODEL
T
here are compelling reasons to start a mobile car mechanic business or add such a service to your existing bricks-and-mortar offering. Although working from home has allowed people more flexibility to get their cars serviced on weekdays, it’s also known that offices are now demanding that more and more office workers return to the fold for at least three days of the week, resulting in a higher demand for mobile mechanics to perform simple repairs and basic maintenance at people’s workplaces rather than at a mechanic’s shop.
WHY BOTHER? Other than being able to offer additional services to your stable of clients, there are many reasons why a mobile solution could be a good option, as follows: Low overhead costs: Mobile repair workshops
SO WHAT IS NEEDED?
require relatively low startup costs as they don’t need expensive premises/rent or equipment such as static vehicle lifts and engine hoists. For new entrants to the market, mobile repair workshops make more financially feasible sense and are a good way to scale a business.
Aside from the standard responsibilities of running a business and those specific to the automotive industry — training, safety, certifications, etc — mobile auto mechanics have a set of specific needs.
Flexibility and independence: This is key, not just to a technician but also to clients. While many repair shops operate within conventional eight-houra-day timeframes, a mobile mechanic can operate at odd hours and at any location. This proves convenience both for technicians (who might be working parents or prefer the flexibility) and for clients who might need the convenience of repairs at odd times to suit their
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3/05/2021 1:23:57 PM