Jerry & Rachel Listing Presentation

PRE-LISTING PRESENTATION

Hundreds of Homes SOLD, Hundreds of HAPPY Clients!

424.242.8856 | JERRYANDRACHEL@NEWHOMESLA.COM | WWW.JERRYANDRACHEL.COM | BRE: 01701809, 01913428

TOGETHER EVERYONE ACHIEVES MORE.

THROUGH SEAMLESS TEAMWORK, EXPERT MARKETING, AND UNPARALLELED CLIENT CARE, the Jerry and Rachel Real Estate Team have made a name for themselves by maximizing the success and productivity of countless listings for their clients.

In doing so, they have: • Sold over 200+ homes in Los Angeles with over 98% of clients reporting to be incredibly satisfied • Received more than 100 5-Star ratings in online reviews • More than 65% of listings sold within 14 days at asking price or above These results certainly speak to what they can do, but just as importantly to what they care most about - your success. The Jerry and Rachel Real Estate Team's proven system for providing a consistent high level of service with reliability, accountability and confidence is all part of tireless effort to put your needs above anything else.

In the process of helping you get what you want, they work with your best interest in mind and seek to put you in the most advantageous positions whenever possible.

Always accessible; their care and devoted work ethic are reflected in everything they do, because every step of the way they offer the personal attention and professionalism you would want from an ideal real estate team.

From consultation to closing and everything in between, just like you're invested in your home, the Jerry and Rachel Real Estate Team are invested in the best results possible for you.

SERVICES

AREAS OF SERVICE

• Real Estate Sales Consulting • Residential Design • Buying/Selling + Listing • REO/Short Sales • Single Family Homes + Multi-unit (Up to 4 Units) • Contract Negotiation

Miracle Mile Mid-City Pico Area Longwood Highlands Hancock Park Grove Area Larchmont Village Koreatown

Beverlywood Culver City Palms-Mar Vista Westwood Silverlake Echo Park Los Feliz West Hollywood

JODI BARMASH

BRYAN MARKS

ASSOCIATE LISTING AGENT

ASSOCIATE LISTING AGENT

“If your ship doesn't come in, swim out to it!”

“Life isn’t about finding yourself, it’s about creating yourself.”

JERRY HSIEH “Perfection is not attainable, but if we chase perfection we can catch excellence.”

RACHEL HSIEH “An arrow can only be shot by pulling it backward. When life is dragging you back with difficulties, it means it’s going to launch you into something great. So just focus, and keep aiming.”

SMALL TOWN APPROACH, BIG TIME RESULTS.

How do you measure success in Real Estate? Is it by company achievement?

Their number of successfully completed transactions? Having lists of satisfied clients who praise your work ethic? Or is it knowing that there is ultimately a deeper, more profound impact that supersedes all of this.

Success in a worldly sense means nothing when compared with the potential positive impact you can make on each client. One thing is very clear to us. We understand that though the transaction may take only several months, we’re talking about a change that will possibly shape the next 20 years of your life.

We understand how important that is to you, because it's just as important to us.

Over the years, we've only continued to strengthen our conviction for championing the success of each and every client. In doing so, we've expanded our team and our ability, so we serve our clients better than ever.

With the addition of our dedicated listing agents and transaction coordinators, we're eager to not only meet but exceed your expectations through service as well as results. After all, having happy clients that express their appreciation for the care we put into our relationship is what motivates us to achieve their dreams.

Hundreds of Homes SOLD, Hundreds of HAPPY Clients!

Compare Our Marketing*

J&R Team

Others

Create an online video and professional marketing materials with BOTH day & night photo shoots

Yes

Unlikely

Ensure that ALL showings & open houses are hosted by a member of our team

Yes

Unlikely

Create a HIGH END personal website dedicated to your home

Yes

Unlikely

Our team is available 7 days a week to answer any questions or offer showings

Yes

?

Host a CATERED broker’s open to increase exposure and get agents to spend more time at your property

Yes

No

Host a “Twilight” broker’s open from 6-8 PM, so agents can bring their clients by after work.

Yes

Unlikely

Advertise your property in Zillow.com and Trulia.com as a “Featured listing” with multiple photos

Yes

?

Maximize exposure on the internet (i.e. Zillow.com, Redfin.com, Google.com, ziprealty.com, theMLS.com)

Yes

Unlikely

Run COLOR photo advertisements in The MLS Caravan Magazine

Yes

Unlikely

Create a professionally printed, full color flyer for the property

Yes

No

Use our neighborhood expertise to help you price your home correctly and get the best possible offers

Yes

?

Guide you through as seamless an escrow as possible

Yes

Unlikely

SOLD!

?

Your Result

J&R TEAM VS. OTHERS

*Based on a standard rate, full-service listing agreement. Some terms are based on availability and needs of the property. The goal is to include everything that will add value to a sale. However, each sale is unique. For instance, if your home does not benefit from nighttime photos, we may not do a nighttime shoot. Be sure to clarify at the time of listing if you have any specific preferences.

MARKETING AND ADVERTISING

The Jerry and Rachel Real Estate Team make it easy to get the most out of your home. No expense is spared. By utilizing high-end photographers, professional graphic designers, and buying premium ad space on strategic websites, their substantial and comprehensive marketing efforts often translate into higher net-sales for clients.

For each listing and every client, they intend to get you the HIGHEST possible price, in the shortest period of time, with the fewest problems by: • CONSTANTLY developing and employing the best methods of exposing your property to qualified buyers.

• COMMUNICATING our activities to you regularly.

• Showing as many QUALIFIED buyers your property until it is SOLD.

Before signing the papers... before the open house... even before "For Sale" sign is in the front yard...

Creating the success you deserve comes from a tireless, well coordinated daily effort that begins IMMEDIATELY after your listing is signed.

DAY ONE

DAY IN, DAY OUT

• • • • • • •

Schedule professional photography and online video Coordinate and reserve ad space on MLS, online, magazine and print media Buy a unique website to host your property Create custom door-hangers and flyers advertising your property Pitch your property through email to ALL local area agents List your property on MLS with professional photography and website/online video links List on ALL major websites (Including Zillow, Trulia, theMLS.com, KW.com, REALTOR.com, Yahoo.com, Google.com, Redfin.com, ZipRealty.com, ColdwellBanker.com, CaliforniaMoves.com, and JerryandRachel.com)

SATURDAY • Website’s updated to advertise Sunday’s Open House

SUNDAY • Put out open house signs throughout neighborhood • Put open house flags in front of house • Put a tasteful “Welcome Home” sign on front steps of home • Open House hosted: 1-4 PM or 2-5 PM

MONDAY • Color photo Showcase Ad in MLS Caravan • Send additional email to all agents in local area • Also send an email throughout our personal database of buyers we've gathered over the past decade • Get beverages and snacks together for Broker’s open

TUESDAY • Put out Open house signs and open house flags in front of home • Broker’s Open with beverages hosted by our team, 11 AM – 2 PM • Follow up with agents and remind them about twilight open • Broker’s twilight open, 5:30 —7:30 PM (When applicable)

WEDNESDAY • Pitch property to all Keller Williams agents in office at Wednesday meeting • Host Wednesday Caravan from 11AM – 12PM. (If applicable.

Sometimes, this is consolidated with Tuesday Broker open)

MARKETING • • • • •

Continued monthly color photo ads in MLS Caravan.

Sunday Open Houses hosted by our team.

Additional Tuesday Broker’s open as desired.

Calling agents to pitch property.

Fielding calls from agents and setting up appointments for buyers.

UPON RECEIVING OFFER(S) • Team will meet with you to go over the offer in as much detail as needed.

• Present all your options to you and give you advice when prompted.

• Create written responses to offers that have been carefully reviewed and cover all your concerns/needs.

• If necessary, provide you with a team of senior negotiators who can give second and third opinions with unique offer situations.

• Stay in communication with all buyer’s agents, and use our negotiation expertise and agent relationships to your advantage.

CONTINUED WORK • Our team will be available for showings and answering all phone calls and emails within the business day.

• Constant promotion of your property, both verbally and through marketing.

• Consistent updates of market activity and advertising.

UPON OPENING ESCROW • Make sure all seller forms and disclosures are complete for a smooth completion of contingency period.

• Keep in touch with escrow to verify status of Loan, deposit check, title reports, and HOA docs (if needed).

• Be in continuous contact with buyer’s agent to make sure all inspections and deadlines are handled in a timely manner.

• Schedule termite and retrofitting inspections and communicate the results to you.

• Professionally and relentlessly negotiate your best interest in any request for repairs from buyer.

IF NOT SOLD IN A WEEK

With their proven strategies customized to illuminate your home's best assets and expose it to as many potential buyers as possible, over 65% of the Jerry and Rachel Real Estate Team's listings sell within the first two weeks. That's because, in the event a property has not sold after the first week, further efforts and strategies are then implemented to propel it to success, including:

FAQ'S What areas do you specialize in?

We specialize in the Miracle Mile and Mid-City Area of Los Angeles. We are neighborhood experts for the zip codes of 90036, 90019, 90035, and 90016 and are top producing realtors for Miracle Mile, Picfair Village, Faircrest Heights, Longwood Highlands, Mid-City, and Wilshire Vista. We've listed or sold over 100+ homes in or within a 1 mile radius of the popular neighborhood restaurant, BLOOM CAFE, on Pico/Fairfax.

Can I post my home for sale on your website if I’m not ready to "officially" list it yet?”

Yes! This is known in our industry as a pocket listing, and we are ALWAYS happy to do this for any potential seller. Our website can and will expose your property to hundreds of web surfers each month and you can expect that we will probably schedule a couple of private showings for potential buyers a month.

Is there a best time to sell my house?

Property sells year round. It is mostly a function of supply and demand, as well as other economic factors.

The time of year you choose to sell can make a difference in the amount of time it takes and the final selling price. Generally the real estate market picks up in the early spring. During the summer, the market usually slows. However, these trends don't fully dictate or guarantee any particular advantage. The real way to maximize your selling experience is through great marketing and strategy.

What should I consider when selling a home?

The most important factors are condition, price and exposure. We look for areas where we can cosmetically tweak the look of the home and add perceived value. A great example would be painting the front door to prepare for sale; you can then seek to settle on a preferred listing price. Listings rarely sell at exactly the listing price. Therefore, we view listing price really as just a marketing tool that we can manipulate to our client’s advantage. Finally, to ensure exposure the home needs to be seen: be it open houses, broker open houses or attention from marketing -- great advertising across all mediums only adds to a home's bottom line.

Should I make the repairs?

Since buyers often include a contingency “inspection clause” in the purchase contract which allows them to back out if numerous defects are found, completing minor repairs before putting the house on the market may lead to a better sales price. Once the problems are noted, buyers can attempt to negotiate repairs or lower the price with the seller. Any known problems that are not repaired must be revealed as a material defect. Part of what we offer is to help the sellers to come up with a strategy to avoid potential issues.

RECENTLY REPRESENTED PROPERTIES

WEST HOLLYWOOD

BEVERLY HILLS

LACMA

LOS ANGELES

CULVER CITY

JERRY HSIEH

RACHEL HSIEH

Owner, Realtor, Director of Sales

Owner, Realtor, Marketing and Listings Supervisor

Regarded as one of the premiere, award winning agents in real estate, Jerry Hsieh's storied track record of success and care for his clients is second to none. After being named the top “rookie” agent in his inaugural year at Coldwell Banker, Jerry furthered his ambitions by becoming a part of Keller Williams Hollywood Hills. In 2010, Jerry, along his wife, formed the Jerry and Rachel Real Estate Team-- a venerable, full-service real estate team. With consistent production reaching over $20 million annually, they have sold over 200 homes, earning Double Gold Medal Award recognition as well as PLATINUM realtor status from KW -- symbolizing the highest levels of performance in the company. Most of all, his knowledge, kindness and client first approach makes him an indispensable resource for every client.

As co-owner of the award winning Jerry and Rachel Real Estate Team, Rachel Hsieh's unmatched versatility and marketing savvy have enabled her to pro-actively maximize every listing to put her clients at a distinct advantage. After graduating with a degree in graphic design and photography from Oklahoma State University, Rachel spent a number of years developing real world training; specializing in print and marketing design. Empowered by her profound marketing expertise, Rachel joined Keller Williams Realty with her husband to form the Jerry and Rachel Real Estate Team. The results were nearly instant. In 2012, they officially became the #2 Team in their office out of over 300+ agents; selling 37 homes that year just in the Miracle Mile/Pico Area.

Today, they've only continued to grow and expand their team to best serve their clients well into the future.

JODI BARMASH

SHANE CROWELL

ASSOCIATE LISTING AGENT

TRANSACTION COORDINATOR

Jodi has been a Realtor since 2008, and serves as Associate Listing Agent for the Jerry & Rachel Hsieh Real Estate Team. Her passion is real estate and it shows in her service. Her commitment to excellence and desire to over-deliver results is what drives her to be the best choice for any prospective seller or buyer. She utilizes the latest technologies, social media, market research and business strategies to exceed your expectations.

Shane works tirelessly to ensure that our clients always have the proper paperwork, disclosures, and signatures they need. With him, clients are always “in the loop” during all steps of the transaction and he specializes in spotting paperwork problems before they occur. This is an added assurance for our clients so we execute an efficient transaction.

DANA DUKELOW MORTGAGE LENDER, WINTRUST MORTGAGE Whether you are buying, selling, or refinancing, it is important to have an experienced mortgage professional to help you analyze your financing options, and make sure the closing goes smoothly. With his experience, rates and programs, you are sure to get the mortgage that is right for you.

BRYAN MARKS ASSOCIATE LISTING AGENT Bryan is a native Angelino with neighborhood expertise. He brings a passion for contributing to people living happy and extraordinary lives through real estate. And with that, he has a proven track record of success. Bryan is an active investor in real estate and owner of multiple properties, so he also understands the dynamics of sourcing and creating value and abundance with real estate.

KRISTEN HARTWICK ESCROW OFFICER, GLEN OAKS ESCROW Kristen Hartwick has been a long time Escrow officer. She is dedicated to creating exceptional real estate experiences for customers through truly remarkable services. She has worked closely with our team since 2010 and is here to help you achieve a smooth transaction every time.

BRANDON MILLER TITLE OFFICER, FIDELITY NATIONAL TITLE Brandon is our personal advisor regarding all title issues, including trusts, easements, permits, and other regulations. His knowledge coupled with his availability for our clients makes him an important part of our team and an invaluable resource for our clients.

FROM THE BEGINNING, OUR DAILY MOTIVATION IS TO TREAT EVERY TRANSACTION AND EVERY CLIENT WITH A WARMTH, HONEST AND CARING THAT IS SO DIFFERENT, SO UNIQUE, THEY WILL HAVE NEVER EXPERIENCED IT BEFORE IN REAL ESTATE. THE RESULT? OUR CLIENTS ARE RAVING: “JERRY & RACHEL REAL ESTATE TEAM ARE PATIENT”. “WILLING TO GO THE EXTRA MILE”.

CLIENT TESTIMONIALS

Additionally, over 50+ written recommendations from past clients provided easily upon request.

“Look up "Customer Service" on Wikipedia, the you will find a picture and Jerry & Rachel Hsieh. This couple is absolutely wonderful, professional and honest. Any question I had was addressed thoroughly and quickly. They handled every appointment from private showings, open houses, inspections, etc, etc. I trust both Jerry and Rachel whole heartedly and I will refer them to my family and friends.”

- Teresa H. - Sycamore

“I chose Jerry and Rachel among several similarly qualified and reputable realtors because they knew my neighborhood best (Picfair Village) and in my experience, the best salespeople sell what they know. My house was on the market a total of 6 days, after which I received multiple offers, all of them at or above the asking.

Jerry and Rachel were knowledgeable, professional, responsive and above all, ethical. There were absolutely no strong-arm tactics, grand standing, over-selling or trying to obliterate the negotiating position of the buyer. Instead, Jerry and Rachel do what all the best people in any business do, and that is rely upon facts and market factors like demand and available inventory, and draw upon their own experience in order to negotiate and close deals, including the one involving my home. I will always seek out and choose people like Jerry and Rachel, and so should you.”

- Ed S. Ellsmere

“I've sold three homes before and Jerry Hsieh by far was the best realtor that I've ever worked with. I had offers on the home after the first showing on one house and before the first showing on another home. We sold one home at $33,000 over the list price & sold the other at the list price (minus repairs). I would recommend Jerry & Rachel highly. ” - Austin Carr, Hauser Blvd. (90019)

“We interviewed several different agents before we decided to have Jerry and Rachel sell our home. Jerry's expertise, professionalism, and warm personality made him the obvious choice. He gave us expert advice as to how to spruce up our home in the most cost-effective way, and our trust in his experience really paid off. Jerry is hardworking and always available. No question or response was ignored; in fact, Jerry often went above and beyond to look after our best interests. Within a day of signing with Jerry, he had our home professionally photographed, listed on the MLS and every real estate website (including an amazing website he created just for our house!), beautiful flyers printed, and open houses scheduled! After only seven days on the market, Jerry had a qualified buyer and a sales price well above what we were asking! It is rare to find someone who not only meets but exceeds your expectations. We wholeheartedly recommend him for all your real estate needs!“ - Robert Ward, Ridgeley Dr. (90019)

CLIENT TESTIMONIALS

HOME TOWN LOVE

OUR PROMISE On behalf of the entire Jerry and Rachel team, we'd like to personally thank you for choosing our services. When it comes to real estate representation, we know you have a lot of choices.

We value your faith in our service and are compelled to deliver results above and beyond your expectations. In everything we do, we're truly committed to bringing you the the best of both worlds: Small town feel with big time results.

We look forward to taking the time to get to know you and discover what you need, so we can deliver what you really want. Our relentless eort in front of and behind the scenes helps puts our words into action. We make your goals our goals.

In doing so, it is our intention to successfully see you through not only your current transaction, but to become your go to resource for all of your real estate needs. From buying, selling and beyond, we hope to develop a real estate relationship for life!

From our family to yours, The Jerry and Rachel Real Estate Team

Jerry & Rachel Hsieh Realtors jerryandrachel.com Direct 424.242.8856 Specializing in Los Angeles Real Estate BRE #: 01701809, 01913428