VelocittaIndia: Brand to Billions - Road to a Successful IPO

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We create

great brands

Velocitta combines big agency resources with start-up responsiveness. We help businesses and teams showcase what it is they do and how they provide value through the power of storytelling.

Brands we have partnered

Since 2008, we’ve been creative partners to 100+ global brands and Fortune 500 companies, collaborated with numerous businesses and delivered 10,000+ projects.

Our areas of expertise

Vision and Mission

Purpose and Values

Marketing Communication

Brand Positioning

Stakeholder Reports

Internal Communication Office Branding / Environment Graphics

Employer Brand Social Media

Employer Value Proposition (EVP)

Social Media Marketing

Recruitment Marketing

CSR Communication

Strategy / Communication / Design

Brand to Billions: Road to a successful IPO

Our Key Services for a successful IPO

Brand Positioning and Marketing Communications:

Defining a distinct brand narrative to appeal to public at large, including future investors

Website Revamp:

Optimizing the website as per the brand positioning to communicate our value preposition

Social Media Management:

Strengthening your online presence to drive brand engagement and mind recall

PR/ Media Relations:

Building trust and credibility through targeted media outreach

Annual Report Creation:

Creating an impactful, investor-friendly annual report

IPO Marketing

Implementing marketing to boost our IPO visibility and subscriptions

Tentative Timelines

Brand Positioning and Marketing

Communications

Website Revamp

Social Media Management

PR Marketing

Annual Report

IPO Marketing

Brand Positioning

• TG Persona

• Unique Value Proposition (UVP)

• Brand Positioning Expression

Innocent | Sage | Explorer | Outlaw | Magician | Hero | Lover | Jester | Everyman | Caregiver | Ruler | Creator

• Brand Purpose

• Brand Values/ Beliefs

• Mission and Vision

• EVP Statement

• EVP Pillars

• Creative Expression

Brand Strategy

Brand Positioning

Unique space your brand occupies in the minds of your target audience

Brand Persona

A personality for your brand that resonates with your target audience

Brand Ethos

The character and soul of your Brand

Brand EVP (Employer Value Proposition)

The unique value a company offers employees in return for their skills and contributions

Brand Identity

Marketing Collaterals

Employer Brand Collaterals

Brand personas are not mutually exclusive, and many brands may exhibit characteristics of multiple personas depending on their target audience and messaging

Brand Communication

Marketing Communications

Sgurr Energy: Old Website | New Website

Suroj Buildcon: Old Website | New Website

Rivers Engineering: Old Website | New Website

Social Media Management

Annual Report Creation

IPO Marketing

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