Jehangir Hospital: Brand Book

Jehangir Hospital Identity Book

www.jehangirhospital.com

Visual Consistency

The Importance of Visual Consistency For a brand to be successful, it must build enduring relationships with its different stakeholders. Integral to these relationships is the visual image of the brand that our clients carry in their minds. The client recognizes this image, is reassured by it and links it inextricably to the values and services expected from the brand. This brand image is created through the consistent application of a carefully developed visual identity. This identity helps to distinguish us in a cluttered market. Our brand’s visual identity helps create instant recall of the brand and strengthens the relationships that our stakeholders have with us. Any dilution of this visual identity creates confusion.

JEHANGIR HOSPITAL IDENTITY BOOK

3

Contents

JEHANGIR HOSPITAL IDENTITY BOOK

Introduction

5-8

Brand Identity Our Identity Logo Orientation and Versions Exclusion Zone Logo Sizes Incorrect Usage

9 - 15 10 11 12 13 15

Identity Colours Jehangir Hospital colours Jehangir Wellness Centre colours Jehangir Cardiac Emergency colours

16 - 18 16 17 18

Typography Primary Typeface Secondary Typeface Text Alignment Text Hierarchy

19 - 23 20 21 22 23

Stationary Business card Letterhead: Jehangir Hospital Envelopes

24 - 29 25 26 28

Internal Collaterals File Design Advertisement Hoarding Brochure Posters Speciality Logo Certificate Notice Board Badges Signages Door Tag Bag Umbrella Laptop Sleeves Car Parking

30 - 47 31 34 35 36 37 38 40 41 42 42 43 44 45 48 49

4

Introduction History and Ideology Definition of the Identity Book Objectives of the Identity Book The Reason How to Use

Introduction

History and Ideology of the Brand

Welcome to Jehangir Hospital. These guidelines are aimed at those responsible for managing and building the Jehangir Identity. These guidelines provide information about some basic Jehangir elements, including the brand mark, colour, typography, supporting graphic devices and composition. They describe how these elements come together to create a look and feel that is uniquely Jehangir.

The guidelines are an important tool in ensuring that the Jehangir Identity is visualised correctly and consistently across all applications. Your contribution is invaluable and will help build an even stronger Jehangir Identity - now and for the future.

JEHANGIR HOSPITAL IDENTITY BOOK

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Introduction

Definition of the Identity Book: A file that defines the rules applying to the visual identity system. It is the collection of codes governing the logo, typeface, colours and structure of the space.

Objectives of the Identity Book: Define the visual identity; determine the graphic guidelines that reinforce the brand image; streamline the physical presentation of administrative and promotional documents, signage and other collateral applications.

The Reason: Because for the company, communication illustrates a philosophy, a cultural and marketing choice. It reflects the visual images; because communication provides the consumer with an image of the company which is easily identifiable and highly interactive; So the company can enter into a friendly relationship and create a dialogue with the consumer.

JEHANGIR HOSPITAL IDENTITY BOOK

7

Introduction

How to use This Identity book is exclusively published on CD-Rom or sent as PDF File. The disc contains the book itself, as well as a series of applications such as stationery.

You may print the Identity Guidebook on your office colour printer, but be aware that colours generated by desktop equipment cannot be used as a valid guide. The Book of standards strictly lays down rules covering a large part of the production.

On the other hand, it recommends but does not impose the use of specific equipment (signage, collateral material, etc.). This is the case each time an illustration is mentioned as being an example.

The examples are imaginary situations whose aim is to inspire you in the creation of the relevant material. So you are free in your choice of technique. All material that has not received the prior written approval of Jehangir official representatives will be immediately refused - even if it complies with the Identity book.

Furthermore, the existence of new guidelines for the material does not mean that you must abandon that which already exists. The Identity Guidebook simply specifies that when an article is out of stock it must be replaced by articles that comply with the most recent rules.

JEHANGIR HOSPITAL IDENTITY BOOK

8

Brand Identity Our Identity Logo Orientation Logo Versions Exclusion Zone Logo Sizes Incorrect Usage

Brand Identity

Our Identity Branding is about differentiation and we must be clear about what makes us stand apart in the eyes of our stakeholders.

Jehangir Hospital logo: Like the golden ration of nature is seen in perfect arrangement of the seeds of the sunflower, the perfect balance of mind, body and soul where “we care” is depicted by a hand holding onto your all round health.

Jehangir Wellness Centre logo: Like the golden ration of nature is seen in perfect arrangement of the seeds of the sunflower, wellness is the perfect balance of mind, body and soul.

Jehangir Cardiac Emergency logo: An adaption of the Jehangir Hospital logo wherein “we care for your heart” is depicted by an abstract representation of a hand holding a heart.

JEHANGIR HOSPITAL IDENTITY BOOK

10

Brand Identity

Logo Orientations & Placement

Logo Versions

Orientation: There is only one permitted logo orientation as illustrated below for all three logos.

The logos should always follow their respective logo colour palette.

If there is a background, it should always be a pastel so that the logos colours may not alter or invert.

Placement: Jehangir Hospital logo: Top right Jehangir Wellness Centre logo: Top left Jehangir Cardiac Emergency logo: Top left

JEHANGIR HOSPITAL IDENTITY BOOK

11

Brand Identity

Exclusion Zone Space helps to highlight the logo, giving it greater prominence. A clearly defined exclusion zone should, therefore, always be maintained around the logo. Ensure that it is never compromised by any other graphic, text or imagery.

For all applications: The Jehangir logos should have an exclusion zone of 10mm on all sides of its borders.

JEHANGIR HOSPITAL IDENTITY BOOK

12

Brand Identity

Logo Sizes Maximum Size: No maximum size is fixed for the logo. For the 3D logo, care should be taken while enlarging it so that the enlarged logo does not appear pixilated.

Minimum Size: There are restrictions on the minimum size to which the logo can be reduced to: Jehangir Hospital logo height: 20mm Jehangir Wellness Centre height: 20mm Jehangir Cardiac Emergency height: 10mm

JEHANGIR HOSPITAL IDENTITY BOOK

13

Brand Identity

Incorrect Usage DO NOT recreate the logotype by manually typing it. The logotype has been carefully letter-spaced and customized. Use only the master artworks for all reproductions.

JEHANGIR WELLNESS CENTRE

DO NOT manipulate the colour orientation within the logo.

DO NOT use shadows for the logos.

JEHANGIR HOSPITAL IDENTITY BOOK

14

DO NOT place any text or graphics within the exclusion zone except for the line “We Add Care” under the Jehangir Hospital logo. It can be written in Upper case or Title case in Jehangir Blue.

DO NOT place the logo on any coloured background.

DO NOT use any effects like glowing effects.

JEHANGIR HOSPITAL IDENTITY BOOK

15

Identity Colours Jehangir Hospital colours Jehangir Wellness Centre colours Jehangir Cardiac Emergency colours

Identity Colours

Jehangir Group Colours In addition to the actual drawing of the logo, care must be taken to ensure a correct and consistent use of the right colours. So it is essential that the Pantone (or PMS) references or their equivalent (four-colour, RAL, etc.) be respected. The choice of reference depends on the surface (coated or non-coated paper, smooth or absorbent paper). This is because some surfaces absorb more than others. So after drying, the colours look darker than was intended.

JEHANGIR HOSPITAL IDENTITY BOOK

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Identity Colours

Jehangir Hospital colours PANTONE 2728 U CMYK 100, 70, 0,0 RGB 0,69, 142

Jehangir Cardiac Emergency colours

PANTONE 123 U CMYK 0, 20, 90, 0 RGB 248, 196, 029

PANTONE 2728 U CMYK 100, 70, 0,0 RGB 0,69, 142

PANTONE 656 C CMYK 12, 9, 0, 0 RGB 218, 222, 240

PANTONE 123 U CMYK 0, 20, 90, 0 RGB 248, 196, 029

PANTONE 135 C CMYK 0,18, 81, 0 RGB 255, 208, 79

PANTONE 135 C CMYK 100, 70, 0, 0 RGB 15, 98, 172

PANTONE 134 C CMYK 0, 14, 63, 0 RGB 255, 215, 115

PANTONE 134 C CMYK 0, 12, 54, 0 RGB 218, 222, 141

PANTONE 136 C CMYK 0, 10, 45, 0 RGB 255, 226, 158

PANTONE 1235 C CMYK 0, 8, 36, 0 RGB 255, 231, 171

Jehangir Wellness Centre colours PANTONE 301 C CMYK 100, 70, 0,0 RGB 3, 90, 166

PANTONE 301 C CMYK 21,100, 100, 20 RGB 161, 31, 32

JEHANGIR HOSPITAL IDENTITY BOOK

PANTONE RED 032 C CMYK 0, 100, 100, 0 RGB 232, 49, 55

18

Typography Primary Typeface Substitute Typeface Text Alignment Text Hierarchy

Typography

Primary Typeface The typeface is a part of the brand graphic environment. It is an essential element of communication, and must reflect the concept and spirit of the brand.

Arial The corporate typeface for Jehangir Group is Arial. Text for all professionally printed applications must be set in Arial. Therefore, ensure that any vendor who is designing or printing stationery, brochures, etc. has the Arial font family installed on his system.

JEHANGIR HOSPITAL IDENTITY BOOK

Arial Normal ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,

Arial Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,

Arial Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,

Arial Bold Italic ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 0123456789 :“;‘<>?!/.,

20

Typography

Secondary Typeface Our secondary typeface is used for all applications that are created on in-house systems. For example, while the address details on our letterhead will be printed in Arial, we will type the actual text in Halvett. Halvett must also be used for all digital communications like PowerPoint presentations, Word documents and emails.

Halvett Medium

Halvet t Condensed

Halvett Black Condensed

Halvet t Normal

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUVW X YZ

ABCDEFGHIJKLMNOPQRSTUVWXYZ

ABCDEFGHIJKLMNOPQRSTUV WXYZ

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuvwxyz

abcdefghijklmnopqrstuv w xyz

0123456789

0123456789

0123456789

0123456789

:“;‘<>?!/.,

:“;‘<>?!/.,

:“;‘<>?!/.,

:“;‘<>?!/.,

Halvett Black

Halvett Thin

Halvett Light

ABCDEFGHIJKLMNOPQRSTUVWX YZ

ABCDEFGHIJKLMNOPQRSTUV WXYZ

ABCDEFGHIJKLMNOPQRSTUV WXYZ

abcdefghijklmnopqrstuv w x yz

abcdefghijklmnopqrstuvw x yz

Halvet t Light ABCDEFGHIJKLMNOPQRSTUV W X Y Z abcdefghijklmnopqrst uv w xyz 0123456789 :“;‘<>?!/.,

0123456789 :“;‘<>?!/.,

JEHANGIR HOSPITAL IDENTITY BOOK

0123456789 :“;‘<>?!/.,

abcdefghijklmnopqrstuv w xyz 0123456789 :“;‘<>?!/.,

21

Typography

Text Alignment ‘Flush left, free right’ (also known as ‘left justified’) is the recommended text alignmentfor all applications – reports, proposals, presentations, brochures, advertisements,website, etc. Centered text can be used sparingly in applications such as certificates with minimal text.

FLUSH LEFT, FREE RIGHT Flush left, free right text produces very even letter and word spacing, and because lines often terminate at different points, the reader is able to easily locate each new line. This is the most legible means of aligning text.

JEHANGIR HOSPITAL IDENTITY BOOK

CENTERED Centered alignments give the text a very formal appearance and are fine when used minimally. But setting large amounts of text in this way should be avoided.

J U S T I F I E D T E X T In justified text (text aligned left and right) the spacing between letters and words is inconsistent, and awkward gaps called ‘rivers’ interrupt the flow of the text.

This type of alignment is not r e c o m m e n d e d .

22

Typography

Text Hierarchy Use different sizes and weights of the Arial font family to create a clear typographic hierarchy. This helps readers find their way through the document quickly and easily.

Follow these basic guidelines to ensure compelling layouts:  Body text should be set in Arial Normal or Halvett Normal  Brand colours may be used for headings, key messages, bullets, charts and graphs.  Use ‘Sentence Case’ for headings and sub-heads

JEHANGIR HOSPITAL IDENTITY BOOK

23

Stationary Business Card Letterhead: Jehangir Hospital Letterhead: Jehangir Wellness Centre Envelope

Stationary

George Eapen

Dr. Anshu Sethi

Director and Chief Executive Officer

Consultant Neonatologist, NICU Incharge Mobile: 9822211045

32, Sassoon Road, Pune 411001, India

JEHANGIR WELLNESS CENTRE

Tel: 66819999, 66811000 Ext: 9900 Dir: 66819900 Fax: +91-20-26050866

32, Sassoon Road, Pune 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com

Email: george.eapen@jehangirhospital.com Web: www.jehangirhospital.com

Hospital accredited

by NABH

Hospital accredited

by NABH

Business Card

Business Card

Jehangir Hospital

Jehangir Wellness Centre

Format: 92 x 54 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Format: 92 x 54 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

The name of the holder is written in Arial Bold, Size: 11 The designation and qualification in Arial Italic, Size: 5 The contact number is written in Arial, Size: 7 The email ID is written in Arial, Size:7 The Address is written in Arial, Size:7 The website is written in Arial Bold, Size: 7

The name of the holder is written in Arial Bold, Size: 11 The designation and qualification in Arial Italic, Size: 5 The company name is written in Times New Roman, Size: 10.5 The email ID and contacts is written in Arial, Size:6 The Address is written in Arial, Size:6 The website is written in Arial Bold, Size: 6

JEHANGIR HOSPITAL IDENTITY BOOK

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Stationary

DISCHARGE SUMMARY

Letterhead Jehangir Hospital External correspondence is pre-printed and typed on Jehangir paper. This features the logo as previously described in the top right-hand corner. The address is printed on the top left-hand of the page; with the emergency number line at the bottom center of the page.

The address should be typed in Arial, Size: 7.5 Format: 210 x 297 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctorâ&#x20AC;&#x2122;s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Hospital accredited

by NABH

Hospital Letterhead

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctorâ&#x20AC;&#x2122;s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

For appointments: 66819966 / 65205620 or log onto www.jehangirhospital.com For pending reports: 66811000 For medical records: 66811832 Dial 1066/ 8888881066 for a life support ambulance in a medical emergency

Hospital accredited

by NABH

Fax: +91-20-26050866

For appointments: 66819966 / 65205620 or log onto www.jehangirhospital.com For pending reports: 66811000 For medical records: 66811832 Dial 1066/ 8888881066 for a life support ambulance in a medical emergency

Discharge Summary Letterhead

26

Stationary

JEHANGIR H.C. JEHANGIR

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

JEHANGIR MRI CENTRE

Chairman

32, Sassoon Road, Pune - 411001, India For MRI Appointment Call: 020-66811666/ 66811777 For Doctor’s Appointment Call: 020-66819999/ 66811000 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Dial 1066/ 8888881066 for a life support ambulance in a medical emergency

Chairman’s Letterhead

JEHANGIR HOSPITAL IDENTITY BOOK

Hospital accredited

by NABH

Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.

MRI Centre Letterhead

JEHANGIR WELLNESS CENTRE

Hospital accredited

by NABH

32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax:+91-20-26050866 Email: healthcheckup@jehangirhospital.com Web:www.jehangirhospital.com

Wellness Centre Letterhead

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Hospital accredited

by NABH

Prescription Pad

27

Stationary

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Hospital accredited

by NABH

Format: 9 x 4 Inches 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Hospital accredited

by NABH

8x10 Envelope Flash Without Flash

Format: 9 x 4 Inches IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

NAME :

Envelope Jehangir Hospital All envelopes used in external communications must be identifiable by the same principle, as shown.The logo appears in the bottom left-hand corner. The address in the bottom right. The envelope is closed using a selfadhesive flap with protective strip.

JEHANGIR HOSPITAL IDENTITY BOOK

DATE :

FOR DOCTOR’S APPOINTMENTS

66819966 65205620

FOR APPOINTMENTS AT WELLNESS CENTRE

66811806 66811807

REG. NO. : REFERRED BY Dr. : OPD / WARD :

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Hospital accredited

by NABH

Format: 8 x 10 Inches

28

Stationary

JEHANGIR MRI CENTRE

NAME :

NAME :

NAME :

AGE / SEX :

DATE :

DATE :

REGISTRATION NO. :

DATE :

REG. NO. :

EXAMINATION :

REFERRED BY Dr. :

SCAN NO. :

REG. NO. : REFERRED BY Dr. : OPD / WARD :

Dental OPG / Cephalogram

Stress Test

Colour Doppler & Echocardiography

EMG / EEG Report

Ultrasonography

For MRI Appointments: 66811666, 66811777

PFT

SINCE

Mammography

1946 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

NO. OF FILMS :

REF. BY DR.

OPD / WARD :

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

Hospital accredited

by NABH

Format: 10 x 12 Inches

JEHANGIR HOSPITAL IDENTITY BOOK

Hospital accredited

by NABH

Format: 14 x 17 Inches

24 Hours Coverage by Consultant Radiologist.

IN AN EMERGENCY DIAL

Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

Fax: +91-20-26050866

FOR A LIFE SUPPORT AMBULANCE

Fax: +91-20-26050866

Hospital accredited

by NABH

Format: 11.7 x 16.5 Inches

29

Internal Collaterals File Design Advertisement Hoarding Brochure Posters Speciality Logo Certificate Notice Board Badges Signages Door Tag Bag Umbrella Laptop Sleeves Car Parking

Internal Collaterals

NAME OF THE PATIENT :

IN AN EMERGENCY DIAL

ALLERGIC TO :

RAGISTRATION NO.

NAME OF THE PATIENT :

REGISTRATION NO. : DD

MM

YYYY

DD

MM

YYYY

BLOOD GROUP :

DATE OF ADMISSION :

FOR A LIFE SUPPORT AMBULANCE

CONSULTANT’S NAME

DATE OF DISCHARGE :

DATE OF VISIT

For appointments: 66819966, 65205620 For pending reports: 66811000 For medical records: 66811832

S/NO.

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

DATE OF ADMISSION

DATE OF DISCHARGE

CONSULTANT NAME

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

NOT TO BE TAKEN AWAY BY THE PATIENTS PLEASE RETURN THIS TO MEDICAL RECORDS DEPARTMENT

File Design (Out-Patient)

File Design (IPD & Insurance)

Jehangir Hospital

Jehangir Hospital

Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

31

Internal Collaterals

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

Hospital accredited

by NABH

File Design (Blank)

File Design

Jehangir Hospital

Jehangir Hospital

Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

32

Internal Collaterals

JEHANGIR MRI CENTRE

“Like the golden ratio of nature is seen in perfect arrangement of the seeds of the sunflower, wellness is the perfect balance of mind, body and soul.”

FOR MRI APPOINTMENTS

NAME :

AGE / SEX :

REGISTRATION NO. :

DATE :

IN AN EMERGENCY DIAL

66811666, 66811777

FOR A LIFE SUPPORT AMBULANCE

EXAMINATION : SCAN NO. :

Gender:

NO. OF FILMS :

Date of Health Check: 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

REFERRED BY :

Company: 24 Hours Coverage by Consultant Radiologist.

Dial 1066/ 8888881066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.

Hospital accredited

by NABH

32, Sassoon Road, Pune 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.comWeb: www.jehangirhospital.com

Package:

File Design (MRI)

File Design

Jehangir Hospital

Jehangir Wellness Centre

Format: 260 x 358 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Format: 219 x 308 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

33

Internal Collaterals

32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

Format: 80 x 80 mm

Advertisement (Paper & Magazine) Jehangir Hospital Colours: As per the brand colours mentioned earlier Headline Font: Halvett Normal / Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

32, Sassoon Road, Pune - 411001, India Tel: 66811806 / 66811807 Fax: +91-20-26050866 Email: healthcheckup@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

Format: 180 x 250 mm

34

Internal Collaterals

Hospital accredited

by NABH

Hoarding

Hospital accredited

by NABH

Dial 1066, 8888881066, 020-66001066 Ambulance Services for Medical Emergency

Hospital accredited

by NABH

Dial 1066, 8888881066, 020-66001066 Ambulance Services for Medical Emergency, Trauma, Heart Attack and Brain Stroke.

Jehangir Hospital Format: 30 Feet x 15 Feet, 30 Feet x 10 Feet, 40 Feet x 10 Feet Colours: As per the brand colours mentioned earlier Headline Font: Halvett Normal / Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

35

Internal Collaterals

Brochure Jehangir Hospital Format: 148.5 x 210 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Brochure Heading: Halvett Light / Thin Upper Case Headline Font: Arial Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

32, Sassoon Road, Pune - 411001, India Helpline: 020 66819999 / 66811000 Emergency: 1066 / 020 6600 1066 Web: www.jehangirhospital.com Hospital accredited

by NABH

36

Internal Collaterals

Image

For further information contact: 32, Sassoon Road, Pune - 411001 Tel.: (020) 66819966 / 65205620

www.jehangirhospital.com Hospital accredited

by NABH

info@jehangirhospital.com | w w w.jehangirhospital.com

Posters Jehangir Hospital

Posters Jehangir Wellness Centre

Format: 297 x 420 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Poster Heading: Halvett Heavy Upper Case Headline Font: Halvett Bold Upper & Lower Case Body Copy: Arial Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

Format: 420 x 297 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Body Copy: Halvett Normal / Bold Upper & Lower Case Address: Arial Normal / Bold Upper & Lower Case

37

Internal Collaterals

CARDIOLOGY

MEDICAL

CARDIOTHORACIC

SURGICAL

SURGERY

Angiography and Angioplasty Bypass Surgery (CABG) Electrophysiology (EP Study) Minimally Invasive Cardiac Surgery Interventional Cardiology Non-surgical Closure of Heart Defects Non-invasive Cardiology

In Cardiac Emergency Dial

Speciality Logo Jehangir Hospital Format: 2 x 3 Feet Colours: As per the brand colours mentioned earlier Heading: Halvett Heavy / Light / Thin Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

ORTHOPAEDICS

JOINTREPLACEMENT

ONCOLOGY Medical Oncology Surgical Oncology Mammography Breast Clinic Onco Daycare Facility Well Women / Cancer Check-up

In Cardiac Emergency Dial

SCIENCES

Emergency Stroke Management Interventional Neuro Radiology Microsurgical Instrumentation Neuro Endoscopy Spinal Instrumentation Frame Based Stereota xy Specialized Neuro ICU (Critical Care)

In Cardiac Emergency Dial

In Cardiac Emergency Dial

FOR A LIFE SUPPORT AMBULANCE

FOR A LIFE SUPPORT AMBULANCE

NEURO

Joint Replacement (Knee/Hip) Arthroscopy Trauma and Fracture Surgery Arthritis Management Paediatric Orthopaedics Key Hole Surgery Minimally Invasive Orthopaedic Surgery Sports Medicine Re-surfacing Arthroplasty

IN AN EMERGENCY DIAL

IN AN EMERGENCY DIAL

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

38

Internal Collaterals

LIVER

KIDNEY

TRANSPLANT

Liver Transplant Consultation Kidney Transplant Hepatology, Gastroentrology and Gastro Intestinal Surgery Nephrology and Urology

In Cardiac Emergency Dial

Speciality Logo Jehangir Hospital Format: 2 x 3 Feet Colours: As per the brand colours mentioned earlier Heading: Halvett Heavy / Light / Thin Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

CRITICAL

PAEDIATRIC

CARE

FACILITIES

Multidisciplinary Team Access to Sophisticated Equipment Round-the-clock Consultant Service High-end Training Standard Clinical Pathways and Protocols

Dedicated Quaternary Paediatric Ward Comprehensive Facilities Recognized Codes of Excellence for Paediatric Care Specialized Expert Team

In Cardiac Emergency Dial

In Cardiac Emergency Dial

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

39

Internal Collaterals

Honesty Award This certificate of appreciation is awarded to Mr. / Mrs. ______________________________________ Emp. No_________ In recognition & sincere appreciation of your devotion to duties

Certificate

coupled with hard work, resounding manifestation of integrity and

Jehangir Hospital

high sense of honour towards the hospital.

Format: 279 x 203 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier Dy. General Manager - HRD.

Chief Executive Officer

Hospital accredited

by NABH

Heading Font: Kunstler Script Lower Case Body Copy: Arial Narrow Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

40

Internal Collaterals

Notice Board Jehangir Hospital Weight: 300 gsm Colours: As per the brand colours mentioned earlier Heading Font: Halvett Bold Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

41

Internal Collaterals

FRONT OFFICE May I help you!

301 - 307 308 - 314

301 307 308 314

AUDIOLOGY

EavaNa tpasaNaI ivaBaaga Badges Jehangir Hospital

Signages Format: 75 x 30 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Jehangir Hospital

Heading Font: Halvett Bold Upper Case Body Copy: Halvett Normal / Bold Upper & Lower Case

English Font: Halvett Bold Upper Case Marathi Font: Shivaji01

JEHANGIR HOSPITAL IDENTITY BOOK

Colours: As per the brand colours mentioned earlier

42

Internal Collaterals

Door Tag Jehangir Hospital Format: 100 x 251 mm Colours: As per the brand colours mentioned earlier Heading Font: Halvett heavy / Thin / Bold Upper Case Address: Arial Normal / Bold Lower Case

JEHANGIR HOSPITAL IDENTITY BOOK

CLEANING

WORK IN PROGRESS 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999, 66811000, Doctorâ&#x20AC;&#x2122;s Appointments: 66819966, 65205620 Email: info@jehangirhospital.com

w w w.jehangirhospital.com

43

Internal Collaterals

For Appointment: 66811806, 66811807 For Appointment: 66819966, 65205620 32, Sassoon Road, Pune - 411001, India Enquiry: 66819999 / 66811000 Doctor’s Appointments: 66819966 / 65205620 Fax: +91-20-26050866 Email: info@jehangirhospital.com Web: www.jehangirhospital.com Hospital accredited

by NABH

32, Sassoon Road, Pune 411001, India Enquiry: 66819999, 66811000, Doctor’s Appointments: 66819966, 65205620 Email: info@jehangirhospital.com

IN AN EMERGENCY DIAL

FOR A LIFE SUPPORT AMBULANCE

Web: www.jehangirhospital.com

Bag Jehangir Hospital Format: 297 x 420 mm Weight: 300 gsm Colours: As per the brand colours mentioned earlier

Laundry Bag

Body Copy: Arial Normal / Bold Upper & Lower Case

Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

Jehangir Hospital

44

Internal Collaterals

Umbrella Jehangir Hospital Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

45

Internal Collaterals

Hospital accredited

by NABH

NABH Sticker Jehangir Hospital

JEHANGIR HOSPITAL IDENTITY BOOK

46

Internal Collaterals

Jehangir Hospital Sticker Jehangir Hospital Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

47

Internal Collaterals

Since 1946

Laptop Sleeves Jehangir Hospital Since 1946

Colours: As per the brand colours mentioned earlier

JEHANGIR HOSPITAL IDENTITY BOOK

48

Car Parking Jehangir Hospital Weight: 300 gsm Colours: As per the brand colours mentioned earlier

PARKING PERMIT

Internal Collaterals

Issue Date: Reg. No.: Space No.:

A - 002

PARKING PERMIT

Heading Font: Halvett Light Upper Case Body Copy: Arial Normal Sentance Case

JEHANGIR HOSPITAL IDENTITY BOOK

49

32, Sassoon Road, Pune 411001 Enquiry: 66819999, 66811000, Doctorâ&#x20AC;&#x2122;s Appointments: 66819966, 65205620, Fax: +91-20-26050866 Email: info@jehangirhospital.com www.jehangirhospital.com