Corporate Video Production Q u a l i t y V i d e o C o n t e n t M a ke s A u d i e n c e s a y “ W O W ! ”
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Video Production • The reality is that every business needs Video content! • Video Companies in all industries are waking up to the research and size of digital video marketing and the importance of professional corporate video production. • When planned and executed properly, a video series can provide long-term value as a “Brand awareness, sales tool, marketing asset for your business” for years to come. VCM Interactive
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3 Things to Ensure Your Video Content
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1. Purpose – Have A Clear Message • What are your sales and marketing objectives? What is your unique selling proposition?
• It would be difficult to address all of these issues at once so an effective video project needs one singular goal. • That way we can focus the correct combination of audio and visual elements to communicate a clear message. Like any good salesman, an effective video makes the viewer feel positive about your business, excited about the benefits, and saves their valuable time. VCM Interactive
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2. Target- Concern & Priorities • A key benefit to digital video is the versatility of it. • This can be especially effective when targeting international markets with different language requirements or different industries that have different priorities and uses for your product or service
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3. Quality – Success is in the Details • The purpose and target of a video project will dictate where the attention needs to be to detail.
• 3D Animation or motion graphics may be required to simplify a complicated procedure and have it explained clearly. • The tone of music and speech, the specific verbiage and intonation in the script, the lighting, the correct visual story board to evoke the right emotions, pacing etc. are all critical details to take into account. VCM Interactive
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About Us • Visual Communications & Marketing Inc. (VCM) is a corporate video production company in Toronto with over 30-years of experience producing content for small to large scale business. • Many of our clients house our productions on their landing pages and product pages of their websites to spearhead the sales process and effectively inform and engage new potential customers.
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Our Promise Visual Communication And Marketing • As an experienced corporate video production company in Toronto, VCM takes an Integrative approach. • We want to learn about your marketing goals and sales targets first hand so we can see how video can benefit your company. • We want to accelerate your sales and marketing efforts and have your key clients and industry partners saying, “WOW”.
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Contact Us Visual Communication & Marketing
905.361.2977 info@vcminteractive.com www.vcminteractive.com 6155 Tomken Rd. Unit #6 Mississauga, ON L5T 1X3, Canada Follow us on Social Media