Commercial Video Production Importance & Statistics Impact of video on businesses
VIDEOS IN MARKETING
“ Commercial Video Production has changed how the companies now communicate with people. Whether it is for their introduction or a demonstration. 2
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Introduction ▫
Commercial Video Production is helping the businesses gaining a competitive edge.
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Many Companies have already got their advantage using the medium of videos.
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Almost everyone watches at least one video in a day.
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We are now surrounded by various kind of video content.
Some Statistics about Videos Let us take a look at how the videos have shaped business practices.
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More Than 52 % of Marketing Professionals say that video is the content with the best ROI. 93 % of Marketers use video for online marketing, sales or communication. Benefits of using the word “Video” in an email subject line-
It boosts Click-Through-Rate by 65%. - Boosts open rate by 19% & Reduces unsubscribe by 26%. -
STATISTICS ABOUT VIDEOS
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39% of executives call a vendor after watching audiovisual content. 90% internet users say that videos play an important decision in their purchase decision. Enjoyable Audiovisual content can increase brand association for a company by 139%.
Companies with enjoyable Audiovisual content saw an increase of 97% in purchase intent.
STATISTICS ABOUT VIDEOS
Benefits of Videos in Commercial Let us see how Commercial Video production can help corporates.
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Why Commercial Video Production?
Increase Sales Great ROI Audience Engagement Social Media Presence Larger Audience
Video + Mobile
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Increase Sales Companies use Commercial Video Production to generate more leads. After watching a video, people are more likely to inquire about the product and even purchase it.
Great ROI A commercial video provides a great return on investment. Even though video production can be expensive and difficult task, it pays off high returns.
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Audience Engagement Today’s life is too busy for clients to read long product descriptions. A short video can capture a wide audience get your message through.
Social Media Presence Social Media Platform offers great opportunity for positioning your brand using an audiovisual content. People also share the videos they find interesting or entertaining.
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Larger Audience Audiovisual Media offers an excellent opportunity for getting your message to a large viewing audience. Empowered by the internet, one short clip is all you need to reach the world market.
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Video + Mobile
People like to watch clips on the go! Smartphone users are twice more likely than TV viewers to feel a sense of personal connection to videos they watch.
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