Menswear Design Project

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Midnight Soul

of Content Front Cover Table of Content Trend Forecast Concept Moodboard & Mood Shape & Style Material, Details, Trims Segmentation & Customer Profile Surface Design Figure & Technical Drawing look 1 Figure & Technical Drawing look 2 Figure & Technical Drawing look 3 Figure & Technical Drawing look 4 Figure & Technical Drawing look 5 Figure & Technical Drawing look 6 Campaign Shoot CV Designer
Table

Trend Forecast

Men’s Forecast A/W 23/24: NatureVerse

The technological and the organic collide in NatureVerse, which offers an otherworldly, enhanced and immersive take on natural patterns and textures, blurring the line between the physical and digital

Imagining new worlds, new aes thetics and new solutions through the immersive powers of nature and technology.

The digital world might seem far removed from nature, but could it be the key to helping us imagine and build a better, more regenerative world? NatureVerse explores the beautiful and surprising symbiosis between the technological and the organic. In recent years, the impact of climate change has become stark in its immediacy, and it is provoking urgent, bold changes. By 2024, multi-species thinking – which puts all of nature, not just humans, at the centre of design – will move to the mainstream, and protopias (a more pragmatic aspiration than utopias, rooted in incremental steps towards progress) will be used to develop achievable solutions to overwhelming problems, harnessing the combined powers of nature and technology, including biotechnology and synthetic biology. On the flipside, the metaverse will see the virtual world move beyond shopping and socialising to offer education, wellness, creativity and awe-inspiring experiences. With this new mind-expanding realm will come new mind-expanding ideas about what is possible, what is desirable, and what is necessary to make the world safer, fairer, and more sustainable and inclusive for all. In this trend, the immersive qualities of both nature and technology will influence new otherworldly aesthetics, where dreamy digital worlds, twilight landscapes, bioluminescent ocean life and barren Mars-like landscapes all provide inspiration for exciting new designs.

Midnight Soul is a soul that in the form of animals or plants that are active or doint activities during night. Midnight Soul inspired from two micro trend of Men’s Forecast A/W 23/24: NatureVerse namely Night Vision and Shadow Sartorial. The reasons why i choose "Midnight Soul" to my concept is because there is a connection between "Midnight Soul" and trend forecast : NatureVerse which is there is a combination of nature and technology. The nature is from the animals, plants, or phenomenas and the technology is from a tool for recording or taking picture using thermal camera, night vision, etc.

Moodboard

H - Line silhouette is H shaped silhouette which is straight with a slight accent. The reasons why i choose this shape because the shape of night vision binocular that attached on moodboard which is the shape is also H.

H - Line

Shape tyle

Casual Millenial

The reasons why i choose "Casual Millenial" as my style because of my concept "Midnight Soul" which is doing activities during the night by using something casual and comfortable.

Dior Spring 2018
Fendi Spring 2020
Valentino Spring 2020
Amari Spring 2023
Dolce&Gabbana S/S 2021
Amari Spring 2023
Dolce&Gabbana S/S 2020

Materials

Using natural material such as linen, Cotton Toyobo, Cotton Twill, Cotton Combed, and Oxford that comfortable when it used.

Box Pocket

The reasons why i choose this details because inspired from the shape of recording that shaped rectangle

The reasons why i choose this details because inspired from the wing shape of a bat that have sharpness.

Details
Cotton Toyobo Linen Oxford Cotton Combed Cotton Twill Revere Collar
Demographic Age : 18 – 26 Gender : Male Profession : Influencer, Selebgram, fashion blogger Income : > Rp 1.000.000
Psychographic someone who cares about his appearance and style of dress, wearing neat but still look stylish. Can set aside time to look for their clothing needs. Have a confident, easy going, and open minded personality. Geographic Big Cities such as Surabaya, Jakarta, Bandung, Denpasar, Malang that has a big influence on men's fashion.
Nama : Arnold Teja Usia : 25 tahun Domisili : Jakarta Pekerjaan : Fashion Blogger Hobi : Travelling, menulis blog Lifestyle : Minimalist lifestyle, active Style : Minimalist, Casual Nama : Stefandy Yanata Hariono Usia : 26 tahun Domisili : Surabaya Pekerjaan : Influencer Hobi : Fotografi, dancing, dan menyanyi Lifestyle :Style : Minimalist, Casual Customer Profile

Moonphase Mother Earth The cycle of Nature

Figure & Technical Drawing Look 1

Figure & Technical Drawing Look 2

Figure & Technical Drawing Look 3

Figure & Technical Drawing Look 4

Figure & Technical Drawing Lo

"Have a scences of nature in the middle of the night"

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