from the desk of
Mark C. Frevert Executive Vice President & Chief Architect Grand Circle Travel May 26, 2011 Dear [Title] [Last Name], Because you’re one of our most-valued travelers, I want to personally express our sincere appreciation for your loyalty to Grand Circle Travel. After all, thanks to enthusiastic travelers like you, we continue to be the leader in value, discovery, and excellence for Americans— especially along the world’s great waterways. So, thank you for traveling with us; we couldn’t do it without you! Even if you’ve taken one of our River Cruise vacations recently, I’d like to take this opportunity to remind you about what sets Grand Circle apart from other River Cruise companies ... • Our Unparalleled Value: On every Grand Circle River Cruise vacation, you’ll enjoy a 4-star experience at a 3-star price. That means roundtrip international airfare, accommodations, all or most meals, included tours and Discovery Series events, and more are included—all for lowest per diems in the industry. We also guarantee the lowest Single Supplements in River Cruising. • Our American Travelers: Unlike many of our competitors, we serve American travelers exclusively. Not only will you appreciate the easy camaraderie of fellow Americans who share your passion for discovery, but you’ll feel right at home with our English-speaking staff, English announcements and materials on board, and an overall travel experience tailored to the American perspective. • Our Expert, Resident Program Directors: We are the only company with resident Program Directors from the regions you’re visiting. While other companies provide a single cruise director for everyone onboard and local guides on shore, our dedicated Program Directors (each assigned to no more than 45 travelers) accompany you throughout your trip—and share a unique insider’s view of regional culture and history that only a local can. In fact, many of our travelers identify our Program Directors as the main reason they continue to travel with us. • Our Award-Winning Fleet: We’re proud to say that readers of Condé Nast Traveler—one of the travel industry’s leading publications—have ranked us among the top ten “World’s Best Cruise Lines” for six years in a row. Plus, seven of our private European river ships were named among the “Top 20 World’s Best” for 2011. This is no small feat, especially (over, please...)