2018 Case For Investment

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UNITE COMMUNITIES

2018 CASE FOR INVESTMENT IN OUR COMMUNITY

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CHANGE LIVES


United in our love for community. We’re proud to be part of this community. We bet you are too. It’s a great place to be. Whether you’re in downtown Cincinnati, in the suburbs or across the river in Kentucky or Indiana — this region has a way of making you feel good. • • • • •

One of the World’s Top Five Most Competitive Cities - Site Selection Best Place to Launch A Startup (Ohio) - Forbes Best Regional Airport in North America - cincinnati.com Best City in the Nation for College Grads - Cincinnati Business Courier Fastest-growing Economy in the Midwest - U.S. Government


Caring people live here. This community is full of people who give their time, talent, voice and financial support to causes they’re most passionate about.

90,000

$60M

people supported last year’s United Way community campaign

raised during last year’s United Way community campaign

87,000

5th

hours logged last year by United Way volunteers in the community

largest local United Way campaign in the country

2nd

in per capita giving among top 50 local United Way markets

Charity Navigator Exceeds or meets industry standards and performs as well as or better than most charities in its cause. GuideStar Represents commitment to transparency with a Gold-Star participation level.

“At EY, we believe in empowering our employees to give back in ways that leave a legacy of change for generations to come and build connectivity across all ages and ethnicities. We absolutely must advocate for a better world to live in as we also build a great environment to work in. This will be the Cincinnati we know and deserve.” Julia Poston Office Managing Partner EY


Too many people are in poverty. Together, we lead programs and partner with others to help 10,000 families move on a path out of poverty with the bold, long-term vision of ending poverty across the region. This is just the start. It’s the momentum we need to solve a challenge this complex.

Together, we can do what no one person or one organization can do alone. As great as this region is, we will never be our very best as long as poverty is holding us back. We have to do something. We have to find solutions together and scale them.

99,766 Families live below 200% Poverty in United Way Service Area SOURCE: 2012-2016 American Community Survey 5-Year Estimates, U.S. Census Bureau 35% of Children in Cincinnati MSA live below 200% Poverty SOURCE: 2016 American Community Survey 1-Year Estimates, U.S. Census Bureau City of Cincinnati has 8th highest Child Poverty Rate (Cities with population of 250,000 or higher) SOURCE: 2016 American Community Survey 1-Year Estimates, U.S. Census Bureau


The City of Cincinnati has the 8th highest child poverty rate in U.S. 100,000 families in our region are in poverty. 1 in 3 living in poverty are kids. 1 in 3. Unacceptable.


What does United Way do? We Lead We lead initiatives to make the most community impact. We change systems and policies across government, corporate and community organizations so they work better for families in poverty. Family-Centered Learning 98 partner organizations are working together to help the whole family move out of poverty Success By 6 100 school partners across our region are preparing more children for kindergarten Partners for a Competitive Workforce 12,767 people trained for jobs in high-growth career pathways since 2008

“Because of BOLD and my passion for nonprofit board participation, I was approached by our CEO and Chief Banking Officer to take a new role as the Director of Community Development for First Financial Bank.” Roddell McCullough Director for Community Development First Financial Bank

The Shift 6 community ideas piloted through our community and corporate social innovation challenge since 2016 Free Tax Prep 17,085 tax returns filed last year using United Way’s free filing services United Way 2-1-1 60,052 calls and 58,766 online requests fielded last year by United Way 2-1-1, our 24/7 help line Leadership Development 88 professionals trained last year through United Way’s BOLD: Board Orientation Leadership Development to serve nonprofits Volunteer Connection 16,320 people engaged in volunteering projects last year by United Way’s Volunteer Connection team

“Some people here would not be able to afford an expensive, professional tax preparer. It could be the choice of paying a tax bill or buying groceries for their children that week.” Keith Gehring & Wendy Kimmel Volunteers with United Way’s Free Tax Prep services


What does United Way do? We Partner United Way is proud to serve as a community catalyst, initial convener, strong partner, strategic investor and avid champion for many organizations throughout our community. Our impact includes bringing partners together and providing startup capital and expertise to develop solutions where there are none. Place Matters $482 million leveraged in 8 neighborhoods over 10 years as a part of a community development initiative Child Poverty Collaborative 32 employers are developing solutions for employees affected by poverty through the Employer Roundtable Cincinnati Preschool Promise 1,129 children ages 3-4 enrolled in quality preschool as of spring 2018

“United Way provides muchneeded funding for our employment services that serve people with mental illness, addiction and other barriers like poverty. In 2017, we helped more than 1,500 people across Hamilton and Clermont Counties. We supported 602 individuals in obtaining and/or maintaining employment.” Jeff O’Neil CEO Greater Cincinnati Behavioral Health Services

Community Impact 140 organizations in partnership with United Way create collaborative, innovative, long-term solutions for our community “United Way enables the Red Cross to provide immediate financial stability through direct assistance in disaster response and recovery. Together, we continue to build strong, resilient communities and services impacting the most vulnerable in our region.” Stephanie Byrd CEO American Red Cross Greater Cincinnati Ohio River Valley


This is how we used to work. Liz

Liz from Newport, adopted her niece Malia after she was born addicted to drugs. For help tackling infant drug rehabilitation, she turned to New Perceptions, a United Way partner organization, which helps women break the cycle of addiction. Malia went from being told she may not walk, to running and thriving like any other child her age.

Malia

HEALTH NEED

Great stories like this have been happening for years. Hundreds of thousands of people have been helped through United Way and our partner organizations.

EMPLOYMENT NEED

KINDERGARTEN READINESS

However, in order to see deeper impact and systemic change, we can’t stop with Malia. What about Liz’s needs? What about the other members of their family? POST-SECONDARY ATTAINMENT

ACCESS TO HEALTHCARE

“My kids don’t have to be poor. They have dreams and goals and should feel like they can be something. My kids get experiences that they wouldn’t get if United Way and our community wasn’t helping.” – Liz, Newport, KY


For faster, stronger change we must put families at the center. Through United Way’s new Family-Centered Learning, a first-of-its-kind collaboration in the country, we can do better. Not only would Malia’s health be a focus, but we’d take a good, hard look at the entire family’s needs. Only then can we make the kind of change that moves a family on a brighter, more sustainable path. Malia’s life improves. Her family’s life improves. Our region improves.

IMPROVED HOUSEHOLD INCOME

ADULTS GAINFULLY EMPLOYED

LIZ’S FAMILY

ACCESS TO HEALTHCARE

GOALS & NEEDS ALL HAVE GOOD HEALTH

CHILDREN READY FOR KINDERGARTEN

YOUTH GRADUATE HIGH SCHOOL PREPARED

YOUTH & ADULTS OBTAIN POST SECONDARY CREDENTIALS

Our job is to help Liz’s family. And the thousands of other families like hers.


What it takes to do the work. Some families may need just a few of these strategies. Others may need all of them. The power of United Way’s Family-Centered Learning is making sure the right ones come together to do the most good.

Prenatal & Maternal Health Care

First-Time Parent Coaching

Quality Early Care & Education

$900

$3,740

$10,000

Academic & SocialEmotional Skill Building

Basic Needs & Housing

Post-Secondary Education & Training

for supplies and support for a healthy birth

annually for children up to age 3

per child for quality preschool annually

$2,800

$1,250

$6,000

Address Trauma & Build Resiliency

Maintain Physical & Mental Health

Family Engagement & Coaching

per child for after-school enrichment

$3,460

for therapy for a young child exposed to chronic trauma

These amounts represent average costs for some services that can help a family move out of poverty. United Way invests in these and other strategies and services to change lives throughout our region.

to prevent eviction and keep a family out of shelter

$180

per healthy child visit

for industry-recognized certification and placement

$1,000

per family for learning healthy family functioning


Investment means just as much to your employees. Employees are interested in making an impact in their communities now more than ever. Companies that embrace and cultivate this desire see the benefits.

77%

74%

say company-sponsored volunteer activities are essential to employee well-being

think volunteerism provides an improved sense of purpose

89%

78%

believe companies who sponsor volunteer activities offer a better overall working environment

of employees say it’s important to work for a company that gives back to the community

*CECP Giving in Numbers Brief **United Way Worldwide State of the Brand, 2017 ***Deloitte Volunteerism Survey, Deloitte Development LCC, 2017

“Fifth Third has supported United Way for many years, both as an organization and as individual employees. We’re the third-largest financial contributor to United Way of Greater Cincinnati, and our employees give tens of thousands of volunteer hours annually to take care of our communities. Together, we’re changing lives for the better in the communities we care so much about.” Greg Carmichael Chairman, President and CEO Fifth Third Bancorp


Engage and inspire your employees. Join Join this year’s campaign by identifying a passionate and creative team member to lead your company’s internal campaign. This person will be key to motivating and rallying your team to a successful finish. Support Support this year’s campaign by lending or sponsoring a Campaign Ambassador to work with United Way’s development team. This also provides a professional development opportunity for anyone interested in getting more involved with the campaign. Host Host a conversation between United Way and your Executive Team to learn more about our work. Attend Attend this year’s Campaign Jumpstart. Your United Way campaign team will get a boost of inspiration and access to all the right campaign tools. Encourage Encourage employees to participate in United Way events and volunteer activities that showcase how their support changes lives. Link Link your Employee Resource Groups and Affinity Groups to United Way Donor Networks, to help employees connect with people who share their philanthropic passions and interests.

“By initiating a United Way Campaign, we have the opportunity to inspire our employees to think about the impact they can make on their community. United Way’s partnership with corporate Cincinnati demonstrates that with a little heart and the right leadership, every business has the ability to show employees that making a difference is not only easy but rewarding as well.” Gary Heiman President and CEO Standard Textile Co., Inc. & Kim Morris Heiman Managing Director Standard Textile Co., Inc.


Join us in year-round opportunities. Learn Learn about the advantages of becoming a United Way Collaboration or Premier Partner. Connect Connect your Supplemental Employee Assistance Programs with United Way resources to help your employees and their families thrive. Explore Explore other giving opportunities with United Way outside the traditional campaign timeline.

Act Act during our Day of Action. For the first time, this event will provide space for volunteers to work side-by-side with the families who will benefit. You’ll also have the opportunity to work with other key United Way corporate supporters. Share Share your excitement on social media. Facebook: @UnitedWayofGreaterCincinnati Instagram: @UnitedWayGC Twitter: @UnitedWayGC #LIVEUNITED

Access Access sponsorship and branding opportunities that leverage your organization’s commitment to our community.

A New Way to Engage United Way and Salesforce are partnering to create the future of philanthropy and engagement. Coming summer 2018.


Thanks to these leading supporters. Join the companies who are our partners in changing lives.

The Top 25

The Tremendous 25

The largest corporate, retiree and employee campaign donors.

The highest per capita giving companies with at least 25 employees and 55 percent employee participation that are not large enough to be in the Top 25.

Rank Organization 1 P&G

Total $9,700,000

Rank Organization 1 Katz Teller

Total $2,449.41

2 GE

$5,315,000

2

United Way of Greater Cincinnati

$1,855.68

3

Fifth Third Bank

$3,700,000

3

AIM MRO Holdings, Inc.

$1,697.24

4

Western & Southern Financial Group

$1,400,000

4

Bartlett & Co.

$1,652.17

5

Cincinnati Bell

$1,258,377

5

BKD, LLP

$1,468.35

6

Cincinnati Children’s Hospital Medical Center

$1,233,000

6 LyondellBasell

$1,327.98

7

Ohio National Financial Services

$1,177,814

7

Squire Patton Boggs

$1,309.90

8

Macy’s, Inc.

$1,091,447

8

RiverPoint Capital Management

$1,147.06

9

American Financial Group, Inc.

$881,000

9

American Red Cross

$1,093.75

10

U.S. Bank

$818,690

11

The Kroger Co.

$814,147

12

PNC Bank

$771,114

13

AK Steel Corporation

$731,477

14

TriHealth, Inc.

$630,000

15

Duke Energy

$625,000

16

University of Cincinnati & UC Health

$609,414

Greater Cincinnati / Ohio River Valley Chapter

10 HORAN

$1,073.80

11

KPMG, LLP

$1,059.08

12

Park National Bank

$1,000.00

13

Thompson Hine LLP

$979.26

14

The Shepherd Chemical Co.

$887.47

15 Michelman

$835.00

16

Taft Stettinius & Hollister, LLP

$809.77

17 Vantiv

$474,332

18 Deloitte

$451,032

17

Cincinnati USA Regional Chamber, REDI & CBC/CRBC

$802.63

19

American Modern Insurance Group

$450,826

17

ITW - Air Management

$802.63

20

The Cincinnati Insurance Companies

$426,932

18

Bahl & Gaynor Investment Counsel

$786.28

21

Frost Brown Todd, LLC

$424,877

19

Central Bank of Northern Kentucky

$780.65

22

The E. W. Scripps Co.

$420,000

20 BakerHostetler

$765.32

23

The Corporex Family of Companies

$413,390

21

Al Neyer

$746.60

24

Enterprise Holdings

$401,404

22

Raymond James

$712.55

25

Pomeroy

$368,750

23

Messer Construction Co.

$698.69

$368,750

24

Blank Rome LLP

$694.00

25

Washing Systems, LLC

$669.96

25 EY


Top New Business

Top Volunteering Companies

Companies and organizations running a first-time employee campaign or making a first-time corporate gift.

Companies and organizations with employees who have donated an outstanding amount of their time and talent to help our community.

Q Laboratories

$13,540

Company With 10-99 Employees

Inspired Talent Management

$10,000

United Bank & Capital Trust Company

$4,263

Centennial, Inc.

$2,500

Palmer-Donavin $2,488 Consolidated Metal Products

$2,000

Marathon Petroleum 654 Hours from 59 Employees Company With 10-200 Employees

Michelman 3,200 Hours from 204 Employees Company With 250-749 Employees

EY 7,896 Hours from 339 Employees Company With More Than 750 Employees

PNC Bank 10,139 Hours from 1,283 Employees

“ As a lifelong supporter of United Way of Greater Cincinnati, and someone who has worked closely with the leadership of the organization for more than 30 years, I am pleased, proud, and excited to see Q Labs recognized among the top new giving businesses for 2017. All of our employees at the company take great pride in doing our share to support those in need within the region, and we have a high level of respect and admiration for the hard working people within our local United Way who make that happen.” Jeff Rowe, President & CEO Q Laboratories 2017 United Way Campaign’s Top New Business


LIVE UNITED Regional Center 2400 Reading Road Cincinnati, OH 45202-1478 513.762.7100 Dearborn & Ohio Counties 227 Walnut Street Lawrenceburg, IN 47025-3465 812.537.2009 Eastern Area 948 Old State Route 74 Cincinnati, 45245-1332 513.536.3000 Middletown Area 6820 Roosevelt Avenue, STE D Middletown, OH 45005-5798 513.705.1160 Northern Kentucky 2146 Chamber Center Drive Ft. Mitchell, KY 41017-1669 859.525.2600

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www.uwgc.org


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