The Daily Beacon

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60% chance of Scattered Thunderstorms HIGH LOW 79 68 The Square Room welcomes Knoxville locals The Dirty Guv’nahs and Nashville-based Hightide Blues on Friday night.

Track Vols compete in World Championships.

Friday, August 21, 2009

PAGE 12 T H E

Issue 03

E D I T O R I A L L Y

PUBLISHED SINCE 1906 http://dailybeacon.utk.edu

Vol. 112

I N D E P E N D E N T

S T U D E N T

N E W S P A P E R

O F

T H E

U N I V E R S I T Y

PAGE 5 O F

T E N N E S S E E

Cafe receives facelift with new look, locations Katie Freeman News Editor

Brandon Pouncy Staff Writer Renovations on Presidential Court Cafe are complete, and students can expect a Chick-Fil-A to open in Rocky Top Cafe by next week. Food service provider Aramark distributed surveys to the student body last year, allowing students to contribute to decisions about which brand of restaurants they wanted to see in Presidential Court. Student input was also received during the five dining service advisory committee meetings last year, said Brian Browning, business manager for the Office of Finance and Administration. “We were able to provide the students with what they wanted,” said Mary Leslie Patterson, marketing director for UT dining. “IHOP and Subway were two brand new national brand names that the students preferred over everything else.” Patterson hopes the renovations will draw students and create more revenue than the cafeteria generated last year. “We expect a larger crowd to come this year due to the adequate space and welcoming (dining) options we have,” Patterson said. At the peak time of day, 11:30 a.m. to 1:30 p.m., the cafeteria serves about 4,000 students, not including those who choose to eat at the brand restaurants, Browning said. The renovations were a part of Aramark’s 10-year contract with the university, which is entering into its third year and also, to update the Presidential Court build-

Zach Reed • The Daily Beacon

Students dine and converse after a long weekend moving in at the newly remodeled Presidential Cafe on Sunday. ing to meet new building codes. Browning said the renovation cost $5 million and was funded by Aramark as part of the contract’s financial commitment. Additional updates to meet building code requirements will cost approximately $600,000 and will be paid for out of dining revenue. “It’s an extremely nice facility,” Browning said. “It is one of the latest — and the

premier — dining facility Aramark operates at this time.” The ground-floor IHOP will be open 24 hours a day beginning Aug. 24, and the Subway will offer the $5 footlong sub that many of its chains advertise. “Many of the IHOP menu options follow the traditional sit-down restaurant style, while it has been modified for university students and

faculty,” Patterson said. “Many specials are offered to accommodate a student’s tight budget and time in between schedules.” Future concepts for UT dining areas include the Chick-Fil-A in place of Burger King in Rocky Top Cafe and a Petro’s Chili & Chips in place of the Mayfield Ice Cream station in Rocky Top. “Not that many people eat ice cream in the daytime,

according to our surveys, so we decided to take out Edy’s and Mayfield partially and replace with Petro’s, another selection by the student body,” Patterson said. Browning said the ChickFil-A was relocated from Presidential to Rocky Top because the space available in the UC will allow the restaurant to serve its entire menu, including breakfast. Patterson believes that

students are satisfied with the new dining options in how they complement UT’s meal plan system. “Students seem to really enjoy the eating experience so far, and the space is being utilized nicely,” Patterson said. “Students can enjoy a cost-friendly meal, with or without a meal plan, and do so with more to choose from than before.”

University implements Twitter with college, program tweeting Ellen Larson Staff Writer

Desiree Krichbaum • The Daily Beacon

Carlos Martinez loads up on free goodies at Desiree Martin and Shannon Hamson’s Krystal’s Booth at CarniVOL on Wednesday evening.

Greek life membership decreases Brandon Pouncy Staff Writer

Kristian Smith Student Life Editor The Greek community on UT’s campus may have to make some changes because of lower recruitment enrollment. Jim Harrison, advisor for Fraternity Affairs, said numbers for fraternity recruitment are down about 20 percent. He said this percentage is consistent across the board with all Greek recruitment and may be the result of a smaller freshman class. “(Numbers) are down in proportion about the same as the freshman class,” Harrison said. Kaitlin Dewhirst, vice president of recruitment for Panhellenic, agreed

that the decrease in freshman enrollment was the driving factor behind smaller recruitment numbers. “Due to the large decrease in freshman enrollment at the university, both sorority and fraternity recruitment numbers are down since our recruitment processes rely heavily on the participation of freshmen,” Dewhirst said. She also said the poor economy could have had an effect on recruitment enrollment. “Economy could have a lot to do with the deficit in the numbers because students and their parents do not have the leisurely (funds) to spend on Greek life with the necessary expenses needed at home,” Dewhirst said. Even though numbers are down this year, Harrison said it could benefit the men coming through fraternity recruit-

ment. “We have an excellent-looking group of young men coming through, and (since numbers are down) it will force chapters to look closer at the young men coming through,” Harrison said. Harrison also said he did not think the new member classes will have significantly lower numbers. Dewhirst said male freshmen attendance (and fraternity recruitment numbers) would not be affected as much as sorority recruitment numbers, because t here is not a direct connection with the lower numbers of male and female freshmen at UT. Students looking for information about Panhellenic or fraternity recruitment can visit the respective Web sites at http://sorority.utk.edu and http://fraternity.utk.edu.

UT now has 1,771 followers on its Twitter account. Other colleges and programs at UT have also created Twitter accounts. The College of Arts and Sciences has a Twitter. UT Medical Center has one. Even, most recently, the Chancellor’s Honors Program has a Twitter. The tweet is like a status update on Facebook, but it must be in 140 words or less. Avoiding clutter, the tweet must be to the point. One can also insert links to articles, pictures and video in the tweet. “Twitter provides another outlet to reach the people at UT,” Jay Mayfield, UT spokesperson, said. “We try to use every means possible to reach the community. We started using Twitter last spring. It’s a way to point people in the right direction — like to an article in the New York Times about a UT professor.” But with Twitter, students do not need Blackberries or iPhones to get connected online. Whenever and wherever, they can text their status to Twitter, and they receive others’ updates to their phone. Twitter seems fit for students since they have low budgets and usually do not have extra cash to buy expensive phones with

Internet and e-mail capabilities. The “Isn’t Twitter just a bunch of information?” page on Twitter’s Web site clarifies some myths about Twitter: “At Twitter, we ask one question, ‘What are you doing?’ The answers to this question are, for the most part, rhetorical. In other words, users do not expect a response when they send a message to Twitter. On the receiving end, Twitter is ambient — updates from your friends and relatives float to your phone, IM or Web site, and you are only expected to pay as much or as little attention to them as you see fit.” In essence, Twitter is Facebook without all the clutter. There are no applications, wall posts or news feed, just status updates. “We are also very much guided by our philosophy of keeping things simple and intuitive, so we like to restrain ourselves with regard to features,” says the “About Us” page of Twitter. Some people do not like the fact that Twitter does not have all the information that Facebook does. “I think Twitter is kind of pointless,” Molly Rigell, junior in English, said. “It seems to be a place for information that is not that important.” But, perhaps, there is no comparing Twitter and Facebook. They serve different purposes. “We don’t think one is better than the other,” Mayfield said. See Twitter on Page 3


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