AS SAY ER OF STUDENT OPINION
THE UNI V ERSIT Y OF TE X A S AT EL PA S O
March 24, 2026
THEPROSPECTORDAILY.COM
OPINION Page 2
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THE RISE OF WOMEN
IN MUSIC Senior Media Advertising major Natalia Bermudez who is also pursuing a music career believes that women are more than just look and just as talented as anybody else in the music industry. Photo by Nate Flores/The Prospector
B VIVIEN NOE C. Y STAFF REPORTER • THE PROSPECTOR
Women have managed to not only transform the entertainment industry but dominate it as well. From Madonna’s “Like a Virgin” performance at the 1984 MTV Video Music Awards to Gen-Z artists like Olivia Rodrigo and Sabrina Carpenter speaking openly about political issues, female artists have pushed creative and cultural boundaries. Erin Coulehan, adjunct faculty professor at the University of Texas at El Paso (UTEP), specializes in gender and women’s studies and pop culture. Her reporting for publications such as Rolling Stone, Elle, Teen Vogue and The New York Times has also
given her a look into the artist’s side of the entertainment industry. This has provided her insight into the evolution of women’s role in pop culture and how it’s become as influential as it is today. “We see these women pop stars really dominating their industry, and we’re seeing it across all genres, which we hadn’t before. We have of course, in pop music, and then we’re seeing it in hip hop and now in indie rock. We’re seeing bands like ‘The Last Dinner Party’, or ‘The Marias,’ who are really very womenheavy and influenced, and they’re doing so well,” Coulehan said. This undeniable rise of female artists has inspired young singers, like Natalia Bermudez, or Nana Bersa, senior studying Media
Advertising with a minor in commercial music to pursue a career in the music industry. “It’s a great opportunity that they’re giving us, but I still think that there’s so much work to do in terms of, like, the same rights when it comes to women in all of all of the fields and especially music,” Bermudez said. “We’re not just about looks. We’re more than that. I think that we are passionate and talented, and all the things that men are too, but we still need to, try harder, just because we’re women. I feel grateful that I’m living in an era where I can share my music with female artists.” Throughout history women have faced many barriers, from legal and economic restrictions, exclusion
of social and professional spaces or visual scrutiny, sexualization and many more. “It goes back to the history of subjugation against women, and then us women being delayed in so much that men that had, you know, was inherent for them. Men always had the right to vote. Men could always get a credit card. It wasn’t until 1993 that marital rape was considered a crime, so women have had so much stacked against them, not even only professionally and I think that there’s a lot of very predatory systems when it comes to corporations and especially entertainment,” Coulehan said. Even with so many challenges, instead of accepting the role of victims, female musicians embraced
a role as powerhouses behind social change and took the stage as the artists inspired by these changes around them. “Something that really helped women enter these spaces was the rise of disco in the 70s, because for the first time, women didn’t have to be out on a date to be out in a social scene. So, this was the first time in history that women were getting ready together and like trading makeup and outfits and like, kind of imagining what the night was going to be like, and then they were able to go to these disco clubs and dance and be free and really get into that world,” Coulehan said. read MORE at theprospectordaily.com