Student Life, January 24th, 1918, Vol. 65, No. 18

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DON"T FORGET THE

OH OF COURSE!

GIRL FOR THE

II~ . MY BUZZE R ____ SUBSC RIPTION.

COMMERCIAL CLUB BALL Publl s h c<l W ee kl y by t h e St ud ents

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LOGAN

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of th e Uta h Agrlc ul t ur ul Co ll ege.

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2-1, 10 .18.

Nl 1 MllER

18.

LARGE-ATTENDANCE iGLADE TALKS ON IAGGIES TOPLAY '"RE FORM ING Three Victories ATTHEROUND-UP ! ADVERTISING I MO NTANA STATE THEMSELVES" By Basketeers l•'.\R

F.XC'EEOS LAS 'J.' YEAR

!GRE ATLY

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L\IPR F:SSl<~S At:O IEX C'J.:: F l RST ('0:\'J•'Ent<::XC'.F. GA M ES IX s,1.,HT GYJ t PR lD 1\Y . AXD SA'J'l'llDAY On Tuesday, Earl J. Glade or Salt Round-Up Is a record breaker. On Lake, gave a very interesting and. --the first day about 200 farmers and Instructive lect ur e on ''The Value' The Rocky Mountain lntercol1 housewive s register ed as compared I of Advertising.'' legiate Basketball season will open The principal theme was· "Docs the Smart Gymnasium Friday with 157 on the th1;\ opening day Advertising Pay-.. Six hund~ecl mil- : nlg~lt, whe.n the Aggies tangle with last year. Northern Utah and South- lions are spent annually ln the U. S. , their cousm school from Montana, ern Idaho are mqst strongly repre- [or advertising and 73 per cent does 1- 1\Iontana State Co ll ege. This aented although there are regls- 1not give r et urns. 1 without a doubt will be the hardest trants from othe r parts of this and The best advertiser ls the com-, game on the Aggies s.checlulo; first, surrounding states. m:dily !tselt. Reprc~entation or ~e- for the reason that 1t ,is the first On'Tueaclay Ray J_ Becraft gave p1oduct1on are.efTective and with game, and the lo~al bo)S have not a talk 011 range manag e m ent ln tllt!Se th? de,scriptlon or story of the yet cleve lop ed their natural gait on ['tab. He said that the ranges of commodity ,s used. Impor tant de-, the baslcetball court, and second, l"tah at present are full. Ben R. vices used in advertising are blll j because the Montana ~quad has been Eldredge of Salt Lake. discussed boards, posters, newspaper articles, out for basketball smce December the dairy cow and the war. catalogues: s~mples, etc. Plctu~cs 10, when they concluded their footThe dally rations of the French, an~ d:script1ons are very etrect1ve ball sc.hcdule .. The Aggies did not Engllsh and Americans were dis- which is proven by the large amount J got. gomg unu1 after the holidays, <'USsed and compared In the domes- of business done with matl order wl11ch onlr means that the Montana tic science department. Miss Jean houses. We are an inquisitive peo- ! team has had a month's more deCox discussed food values, 11Justrat- pie .and are therefore I>~0ne to in- I vclop~1ent than our boys, Montana, eel by war bread demonstrations. \"est igatc a n rl try th e article we saw too, is J.0st as good a bask e tball County Farm Bureau delegates acl~""ertis:d, I Slat~ _as is Utah, all d th0 crcai~i of met with the sugar manufacturers Effectn·e advcrtiSing, like a good I th e !ugh schools in th at st ate Cl owcl for the purpose or trying to reach a salesman, will sell any th1 ng, but th e to th e st ate colleg°. for fur th er cdudecision as to the price to be paid second sale will be lnflue1tccd by the cat_ion along t1,1e 11.ne o.r Indoor acfor beets this year. law of advertising '·Thou shalt de- ttv1ties .. Such 1mm1gration from the 1 th Miss Alice Rav enhlll, professor liver e ~ood.s." J :~:~: ~~!:pt~:!:~~ 1; st~~~~;ysmat:~i°~t 1 of home economics. gave a talk on du~i~1;P:~:~:as 1/: 1~~~~:: ; ~::~ ! Besides. being gifted with su~h for~ 11 Wise Eating fo r Americans. She a· ! tune, the northern school has three I 1ty anc 1 ac1opt a ,trnde-1 of last year·s five In harness sa Icl Americans eat too much, and tie commo . and 1 have too little ,·arlcty. She eml)ha- :.:~~ :~m::::ic~~ t::;P;:r;~~~ s!, ~:~ W ? all remember what they did to sized the necessity of applying more form the habit of buying a partlcu- 1 us in Bozeman last year. common sense to our eating and I b cl Tl k j "'e are luck" for one reason I 1 choosing our food. The seasons l~;in;·a~e~ign ~~~~1~;,e~~a~'\rt~~·u:c :~;~ that they have· ~o many back froi~ should Influence our choice of food. I . last Year because it makes our ro I venge. sweeter ' ' "'[I ss R aven hill a Iso s t a t e d tl ia t ' as al attractive. . . . if we beat' them TheI n point

ot attendance

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last Friday night. About eight• thirty they began to appear in a ll states of dress (and almost undress) At nine dancing began and it was a strange sight to see fema le fe llows, and ma le gir ls dancing together. George Washington danced gaily with girls garbed In various folk costumes and women Ot about fifty years, (Judking on ly from their costumes). 'Delicious refreshments' consisting of dou ghn ut s, cid er, an d ca nd y were served frequently. On the wh ole the party was a sue• ccss. Although there were not nea rl y all of the students of the two

Th e curtain has ~ung down upon our Dramatic Clubs first performance of the annual College play. How was the audience impressed? 1 The play itself is typical of its ; author, Henry Arthur Jones. Strong ! and dram~tlc In technique, humorI ously brilliant In dialogue, varied In character, it grips the attention from curtain to curtain. This is made easy by the fact that the play deals with a theme with which we have all had some experience-the difficulty of reforming bad habits. It was a well chosen drama, therefore, aside from the consideration / that we need just such things in war time to allow us to forget briefly I the tragedy overhanging the world. •1 Intelligent and effective act,ing hr I the cast as a whole set before the audience with at least fair distlnctness the general picture which the playwright had in mind - the 1 st r uggle between . I I t right conduct on the ~rrn\p e~ ol

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~~:::~. :;:t::~r!!:~: ::~ead ~•:::~ Joy hims e lf. Dancing continued unti! twelve with thr ee or four intermissions to tak e pi ct ur es of the "gang." Oh, of course, the prize tor the "most misfit co upl e," Stubby and Edith got it, and loud a rgum ents arose on dividing the box . Stub inslsted that Edith should ge t the two onions whtl e he lik ewis e conterlde d that he shou la gave the tum. Swede Lindquist got second prize In a dress sujt.

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t~:ee~~:~:~~~::=~~!~ h.igh class performances which shou ld characterize our lyceum numbers is questioned by many who were there. The tenor was by far the most popular singer of all and he gave us perhaps a fair samp le of the Swiss mountain yodeling. The music on the Zither was very good. The explanation of the origin of yodeling was instructive and interesting, but was entire ly too long; It became very tiresome.

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ies gg mtre practice otal of five 11 1 1 t10c ~~at/e~1:~/er:~~dwith no last victims of the A ie on~Ia The were: Oneida Stake Agc!dcmy B~~:~ ham High Scho~l. and the 'Aggie ·'Dlngllngs." Thursday night, Coach Jenson took ten me n to Preston, where tiler all took part in the game against Oneida Stake Academy. The fe llows showed to be tter advantage in this gam e than In any precediig contest this year. Th ey showed the con ch that they possessed the ability to pla y th e game or basketball on<'e th ey ge t going. The Prestod team was snow ed under a 58 to 19 sco re . Jn st two nights aft er the game in Pr 1>sto11. thC' Aggi e sec ond string me n tangl c-d with til e Bingham lligh Sd1ool <1ui11t ct. and the latter aggr egation was for ce I t 1 L ban with a st·or e o/ ~S eatve 30~ ;:~ee;

the past week the A

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Side High school of Salt Lake I The Beaux-Arts Guild made its Lester Jarvis, guard, a teammate ot j debut In the social circle of the Spencer for th ree years, au d a verv college last Tuesday A receptlo able running partner. was given b}' its m~mbers In th: A n cly l\tohr, gua rd • ls a tower of studio and over four hundred guests th th Slreng t,o e aggregation, •a nd Inspected the art exhibit between (Contmued on Page 'l'wo) the hours of three and six. The old .-.--+- ·workshol) was transposed into a I ve ri tab le art sa lon. Beautltul furn1 !zhlngs were enhanced by the decldeel charm or statuary on antique drapery. Pa lms and verdure furn!shed scree ns tor cozy corners and h.cldecl delight to the general 1n honor of A. C. students in ser- sc heme. The service table was vice a service flag nine by twelve adorned with pink and white carna-

TheSwissYotllers Entert·a•1n f"1veHondredStars . s f) klv~!11H Ifl ervice ag

The §wlss v0dlel-S, ndmber of the course;, ,lhe Tabcrnac le on last l\1ond8.y eten'ln~ was 1 well attended. From this standpoint, perhaps, it might have been termed very successful, but as to

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human frallities(which ::cm a::~u::;~. against them . . 'l'h e game was° slow to have a slight advantage) on the and featureless. clue . ~vithout a other. It each actor would carefully doubt to the la<'k of sp1r1t from the • ti in t no .. key hne" . e nts · A v". , sma 11 crow d at<1e l e rnune nec es- 1stud · ..::1) sary to a clear understanding or th e. t C'llclCd. t.hc- game, and unl ess the central theme, rail to reach the re- J su1~po , t rncr ~ns es s eve ral hundred m olest part of the audience the pe i ce nt clurmg the next week, the / main 1>icture or the play could be Agg ies ar~ going to be sadlly .disapmade to stand out with even greater po int ed v. h"n th e final stand mg of B as k etball clearness than it did There should th e Rockv. ,."[ ountam. be no doubt, for ins;ance, that a sch edul e ls d eter~inecl. . powerful sermon had been preached; of ~:~i:h e ,:ame mght two qurn~~ttes no doubt as to the exact part "the erlcss"sc ool ru~t. ln ~nother pepbox for incurables" was to play; no ' ~ase whe~ame, ...,l11ch is a~ways the doubt about the meaning of the such a contest 1s staged. 1 dairy windows; no doubt as to why ~;:'t"p;~~::~ ~~ ·~or~!:~lings; led by 1 ' Lucas rode twelve miles across the B. l. U. star, 1 th henl'.1, so eagerly, in a blinding <:~e~! :~. ~ ::a;~:t ~ifa~~: ~res; 11 1 11 sno,, storm. Better articulation on In a rather lop-sided score but durthe part ot all would help the ing the second halt the "Din lin s" listener considera bl y in this mat- became accu:;tomed LO the flo~r :nd (Continued on Page Four) held the first team much closer lo s-

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The Glee club was present and rendered three se lections, which were very much appreciated.

PHf'P , • sc1100 1,s J>EJ•'EA'.rE o l,IS'l'Lm,s SONTESTS

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rule our homes are overheated. This I it ::::;i~="~~~s ~1~::e~::·w ::em:s~•~ l one big ass et which will ass~r e us nm~unts to a great deal these j chology of aclvertlslng, After one in reaping this revenge, will be tho dalS o~ fuel shortage, :' e sh~uld has produced a good article he r backing that is off'ered by the Stude,,onom1ze on fuel and if possible should continue to produce articles ent body. v,e need the support of eat more heat producing food In the f ti b 0 kl h. the entire student body more than 1 1 winter and dress warmer, and thus ;ra:~~:rkvali::• u;e;: Tts ;1: 01:~ is, , ever before, and it is ~olf'ly UJ> to errect a great saving ln fuel. In closing 1\lr Glade said that the students themselves whether we -•~there is a big field 0J>en to stu~- aro going to have a succeas.ful seaents in advertising. It docs not re- son or not. Our team is rnexperquire capital. Much mon ey 18 to be ienced, not an' old man remaining saved and much is to be ear ned. fr~m la st years squad, and the Mr. Glade is a very ent hu sias tic SJ)1'.·lt mu st come externa ll y as well 0 assu,e the least SUC· 1 :\IISF IT S l\11.."C'l-t IN EV ID ENCE services. in; :e~~uad ..~o~;:~~t ~:e\:~ee/oll;;: Prof. Hendricks stated the object 01 1 an:•:1~~fi:~: gl:::\ !\:i~~~n:; ~!n~he:ts:t!o~!t~:it;e:m .... ~: 1:c:h:::tlv\~ ;:~:~r;:c~;'~i1~:\:'aste ~\~~ 1 t~~em~>:~~ 1 mg under the co lors of the- \Vest the lordly Seniors bi• the Juniors ties of the state.

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'1'0 BE COSG B.N.fl'l.,:\'1'£1) wom, 0 ~ 0000

tana State College in the Smart gymnasium. 'rhe same teams will meet Saturday also.

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F00dConservabon •

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lutl on Wednesday aftcrn0on at ft. con joint sess ion or the Farmers' RoundUp and Hou sekeepers' Conference, W.W.Armstrong, Utah's food admlnlstrator, dellverecl a most stirring and forcefu l appea l to the farmers 1

] ~::n!:1!eenc1:;:~;~:~t~Y ~hheeHo;:; !~~:~sal~~r: a~e:~:rehneau~;w\o p~~: I contains five hundred stars, one for center piece. Punch and macaroons every Aggie in service. were served by the Misses Edith Saturday, January 25th, the flag, Wallace, Rachel Dunford, Irene In connection with the visit of Gov- Ricks. and Edna White. erno r Bamberger, will be presented The kucsts were welcomed by' i:,y Prof. Alice Ravenhlll. All stud- Eva J()y Nielson, Edna Merrill, ents are urged to attend, as the Nnncy Finch, A. D. White and J ohn presentation will be an histori ca l i-luppi. evE!nt in the annals of the sch0ol, The music was furnished by the and will offer an opportunltr to kindness of Pro:s, Johnson and I honor our Aggies in service. Re-, S1>icker and consisted of orchestra l member and be there, Saturday at Selectio ns and solos by Miss Lola 1: 30. Leonard and Mr. Arno Kirkham.

SURE WE'LL "BOB" THE

~even

Our next game will be staged Friclay night when we meet the Mon-

~ ~!11~~uc~:\:e:i:r:a~f 1i:h:in~~:: t:! great war. He said that the most iml)ortant requirement of the war was to supply our Allies with food. Mr. Armstronb emphasized the fact that our Allies are n:iost in need of wheat, meats, fa.ts, and sugar. He said that he felt confident that the people of Utah would more than do their share In Increasing their production of th ese products. His final appeal was to the effect that Ir we are to preserve ourselves (Continued on Page Two)

"BOBCATS"


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