USSA 2023 Spring Events Recap

2023 Spring Events Recap U.S. Superyacht Association (USSA) events at Palm Beach International Boat Show (PBIBS)

October 26-30, 2022

Spring events Demographics

Thank you for your support of our Spring Events!

To all of our U.S. Superyacht Association (USSA) Sponsors, Partners and members: Between attendees at our top events, foot-traffic during the show, our web and social media presence – your business and messages was highly visible during this year’s USSA Spring Events at the Palm Beach International Boat Show!

Your association hosted some of the year’s favorite events during March 23 - 26, 2023 at PBIBS. Again, we were “The Place to Be” throughout the show, at the Superyacht Summit, the Inspire Initiative, the USSA Pavilion, and at various events. We showcased USSA member partners to maximize their investment and ROI through unique and targeted industry events specially curated to attract key industry sectors.

The Superyacht Summit kicked off the week tackling the critical issue of sustainability and offering unique perspectives on highlighting how we can work as industry to make a difference. Members then gathered to network on the first day of the Show with some “Paella on the Promenade.” Our promenade location offers the perfect venue for members to connect within the heart of the Show. The Inspire Initiative lived up to its name once again with an A-list of speakers and panelists providing stories and wisdom lifting up everyone in the room and creating a camaraderie across all the various attendees within the industry. Attendees embraced energetic plans and indispensable information for their personal and business successes.

Expert at the unique activation of traditional exhibitor offerings, USSA continues to exceed expectations with our partners and networking opportunities. Partners and sponsors were heavily spotlighted throughout the show to promote their companies to key markets, as well as to increase market share. Our success showed with impressions, click-thru rates, web site visits, and followers. Although complicated, the following reports detail exposure and reach on LinkedIn, Facebook, Instagram and more with information on comparisons, traffic, and page views.

Demographics include the Superyacht Summit, Inspire Initiative, and USSA Pavilion and various events featuring: - An analytical snapshot of social media campaigns and web presence exposure - Images, attendee counts, and descriptions of each event - Partner listings and exhibitor showcases USSA looks forward to working with sponsors and partners for continued future success for each industry and the superyacht industry worldwide.

Contact USSA to reserve your spot for upcoming events.

Spring event Analytics

Spring event AnAlytics

Spring event AnAlytics

Spring event AnAlytics

Palm Beach Boat Show Partners U.S. Superyacht Association’s (USSA) Pavilion was the “Place to Be” during the Palm Beach International Boat Show (PBIBS) for 2023. The Promenade was home to USSA member display tents, perfect networking and rest stop seats and tables, cocktails and snacks, and a Paella party.

The top spot on the waterfront could not be accomplished without our USSA Pavilion and Bar Partners: Bradford Marine, Legend Yacht Transport, Pinmar, Savannah Yacht Center, Crown Wine and Spirits, Raven Offshore Yacht Shipping, Goslings Rum, Caymus Vineyards, Deep Eddy Vodka, Côtes de Femme, Conundrum, Emmolo, Sea Sun, Red Schooner.

Palm Beach Boat Show Partners Partnership with the USSA offers a “home-base” at the Show in a PRIME location within the USSA Pavilion. This shared booth space within the USSA Pavilion overlooks the show and offers significant foot traffic as they pass along the promenade. With the addition of our USSA Lounge area to draw a great audience who stop for a refreshment, coordinate it as a meeting spot or are just looking to rest their feet. Our Partners have the ability to still walk the show, but know that they always have someone around to maintain their location.

Palm Beach Boat Show Sponsors

Paella Party Sponsors The USSA Paella Party on the Promenade sponsored

by Engineered Yacht Solutions, Pacific Yacht Management, Suntex Marinas, Thunderbolt Marine drew a hungry crowd as members and industry guests enjoy wine and beer and great networking overlooking the show.

This event had been a vastly popular event that members have historically called one of their favorites of the show. Sponsors get to utilize this fantastic setting to combine both social and business to present your company’s message or new product launch.

SuperyAcht Summit

This year’s USSA Superyacht Summit was a hit at a new location at the Hilton Canopy in West Palm Beach on March 21, 2023.

For more than 10 years, the USSA’s Superyacht Summit has been the premiere educational and networking forum to bring superyacht industry leaders, owners and captains together from around the world to participate and engage in visionary discussions.

862

Page Views

108

# of Attendees

SuperYacht Summit Sponsors The USSA Superyacht Summit was a hit with the help of our USSA members and sponsors, including Burger Boat Company, Engineered Yacht Solutions, Marine Group Boat Works, CBRE, Cross Chartering, Akzo Nobel (Awlgrip and Interlux), Suntex Marinas, IRI/Marshall Islands Registry, Saunders Yachtworks, Superyacht Northwest, Oasis Marinas, Shore Premier Finance, Savannah Yacht Center, Alexseal Yacht Coatings, Marina Coast Homebeach Club Peru, The Baker House 1650, and YATCO.

Superyacht Summit Panelists A wealth of knowledge and information on the current state of the maritime industry spurred members, speakers, and guests to optimize their lives and businesses with help from this year’s USSA Superyacht Summit at the Palm Beach International Boat Show.

inspire initiative The Inspire Initiative continues to build on its previous success and overwhelmingly succeeds in elevating the experience for USSA members and guests. The variety of keynote speakers and panelists shared their tales of breaking through their own barriers and finding their way toward accomplishments.

908

Page Views

196 # of Attendees

Inspire Initiative Panelists

Dara Torres Olympic Swimmer

Kristin Bernard Côtes de Femme

Rhoda Mae Kerr Fire Chief

Moderator: Bob Denison Denison Yachting

Rose Damen Damen Yachting

Marc Nudelberg On The Ball Ventures

Katie Hagan FHG Marine Engineering

Capt. Sandy Yawn Bravo’s Below Deck

Kristina Hebert Ward's Marine Electric

inspire initiative Sponsors

This year’s USSA Inspire Initiative delivered a day of inspiration, motivation, and energy with the support of MarineMax, Safe Harbor Marinas, Engineered Yacht Solutions, Marine Group Boat Works, Total Marine Solutions, Robert Allen Law, Oasis Marinas, Ethical Yacht Wear, The Yacht Stew Academy, Superyacht Northwest, Pacific Yacht Management, The Baker House 1650, Marina Coast Peru, YATCO, Côtes de Femme, Informa, First on Deck Marketing, The Marshall Islands Registry, Suntex Marinas, Romora Bay Resort and Marina

inspire initiative Rose networking Camaraderie and networking continued after the Inspire Initiative panelists and lunch with a variety of activities.

Members and guests participated in an auction to benefit Captain Sandy’s Charities, book-signings with Marc Nudelberg and Capt. Sandy Yawn, and a Rosé All-Day event with panelist Kristin Bernard’s company, Côtes de Femme.

Spring events at Palm Beach Show overall

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