Southern Miss Business 2019-20 Annual Report

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college of business and economic development annual report 2019-20


a message from the dean

Greetings from the College of Business and Economic Development at The University of Southern Mississippi. While this report serves to celebrate and publicize the accomplishments of our students, faculty, staff and alumni, I know that many of you were significantly impacted by the COVID-19 pandemic, and I want you to know that we are thinking about you as you go through this time of great uncertainty. I would like to extend my deepest condolences to everyone who experienced the loss of loved ones during this time. Take care of yourself, your family, your friends and your colleagues. It is times like these that should make us realize how much we need each other. I am proud to share with you the many achievements of our students, faculty and staff, and I am certain you will agree that the 2019-20 academic year was eventful as COVID-19 presented many unprecedented challenges. Despite these challenges, the past year can only be described as a great success. Students, faculty and staff demonstrated significant flexibility and resilience as we transitioned to working and learning remotely. I would like to express my sincere gratitude to our faculty and staff for all that they did to help our students successfully navigate unchartered waters while continuing to produce impressive scholarly research and provide service to their schools, college and university. Because of their dedication and efforts, we have much to celebrate in 2019-20. You will find more information about our accomplishments and initiatives in the following pages, and I hope you enjoy reading about the exciting things happening in the College of Business and Economic Development. Should you have any questions or suggestions, please feel free to reach out to me at bret.becton@usm.edu or 601.266.5544. Kind Regards,

The College of Business and Economic Development is accredited by the Association to Advance Collegiate Schools of Business (AACSB). Founded in 1916, AACSB International is the longest-serving global accrediting body for business schools and is recognized as a premier process. Less than 5% of the world’s 13,000 business programs have earned AACSB accreditation in accounting and in business. Dean Joseph A. Greene led the school to membership with AACSB in 1967 and to its initial accreditation in 1976. The college then achieved accreditation in accounting in 1982. AACSB accreditation is a “gold standard” of quality that assures a focus on continuous improvements over time. The process of reaffirming accreditation every five years includes peer review, team visits and reviews, national committee reviews, and the development of distinctive programs that have an impact. Graphic Design – Kat VanSkiver, Hillary Lovinggood Writing – Bailey Harris

J. Bret Becton, Ph.D. Dean

Editing – J.T. Tisdale, Bret Becton, Heather Graves Photography – Kelly Dunn, Paul Lijewski


Hall’s Newest Addition 10 Scianna

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Graduate Programs at a Glance

Learn more about what makes our graduate programs unique.

In order to prepare graduates for successful careers, the college has established a state-of-the-art Professional Sales Lab that provides a technology-enhanced, flexible learning environment for students to develop highdemand sales, presentation and customer service skills.

16 Faculty Excellence Our engaged faculty take teaching, research and service seriously.

4 Southern Miss Business Adopts New Strategic Plan 5 By the Numbers 12 Connecting With Real-World Leaders 24 Immersion in the Field 28 Student Highlight 30 Hard Work Pays Off 32 Eagle Scholars Program 34 Student Research 36 Cultivating Student Leaders 40 Study Abroad 42 Affiliated Center Contributions 48 Alumni Highlight 51 New Adventures and Retirements 54 Where Do They Go After Graduation? 56 Faculty Intellectual Contributions and Impact 58 Recognizing Extraordinary Excellence 61 Student Outcomes 62 In Memorium


Quality 18 Maintaining While Working Remotely Online course delivery and virtual meetings have become the new norm. In the middle of the spring 2020 semester, faculty jumped into action to transform their faceto-face classes into online courses while upholding the high-quality standards of the college’s curriculum.

Power of Experiential Learning 20 The Our top priority is to set our business students up for success upon graduating from Southern Miss. One way we are dedicated to developing the skills they need to succeed is by providing considerable experiential learning opportunities. Our students are often immersed in innovative, stimulating learning environments both inside and outside of the classroom.

46 Alumni Highlight Successful Alumnus Bernard Green and Alumna Cindy Gaddis share their stories and how Southern Miss Business helped them thrive.


Southern Miss Business Adopts New Strategic Plan VISION

We will be a recognized leader in providing business educational experiences that inspire and empower business scholars and students to fearlessly lead on the national and international stage.

MISSION

Our purpose is to develop leaders who leverage an entrepreneurial mindset to create value and innovative business solutions. We ensure that all students have applied experiences that build the knowledge and develop the skills needed to succeed and lead in the global marketplace. We support economic development by advancing knowledge through influential scholarship and collaboration with our communities.

ORGANIZATIONAL VALUES

Authenticity: We stay true to who we are and always act with integrity.

We are committed to relationships and interactions with our colleagues, students, alumni and partners that are characterized by honesty, integrity and respect. We value trust in all that we do and understand that our word and reputation are evaluated by how trustworthy we are. We aim to be ethical, authentic and genuine in our actions in order to build and maintain trusting relationships with all our stakeholders.

Unity: We respect others’ perspectives and work together to strengthen our community.

We are one team and one family. One family that cares deeply about each other, our students and community. We are committed to our success while also working to help our students, partners and community achieve success. We will provide educational experiences and outreach typified by collaboration, inclusiveness and teamwork. We strive to create a culture of warmth and belonging.

Resiliency: We persevere by being relevant, tenacious and adaptable.

STRATEGIC PRIORITIES

In the next five years, the College of Business and Economic Development will focus on the following:

• Becoming the business school of choice for experiential learning, real-world preparation and entrepreneurial mindset • Expanding opportunities for community, industry and global engagement • Fostering a culture and community of scholars characterized by excellent teaching, impactful teaching and research, collegiality, and considerate service to all stakeholders • Enhancing external relations and fundraising activities

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COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

We know that nothing comes easy. Persistence and hard work are required to accomplish anything of significance. We believe that rolling up your shirtsleeves is a prerequisite for success, and we ensure our relevance in an ever-changing world through our adaptability, tenacity and resilience.

Passion: We nurture passion and inspire boldness.

Passion is at the heart of everything we do. We are constantly moving forward, boldly innovating, and positively improving to impact our students, academic disciplines, and community. We use our drive and commitment to energize, engage, and inspire others.

Resourcefulness: We foster curiosity, creative problem-solving and forward thinking to meet challenges head-on.

We are entrepreneurial and enterprising. We experiment, take risks and reach beyond existing boundaries. Through creativity, innovation, forward thinking and curiosity, we challenge the status quo to find new ways of doing things.


By the Numbers

2,113

SOUTHERN MISS BUSINESS STUDENTS ON

DEAN’S LIST

SOUTHERN MISS

BUSINESS STUDENTS

268

Fall '19

(FALL '19)

#36 BEST ONLINE BACHELOR’S IN BUSINESS LEARN.ORG, 2020

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Spring '20

ACCORDING TO THE USM FOUNDATION, NEARLY

$80,000

OF STUDENT-ATHLETES ARE SOUTHERN MISS BUSINESS STUDENTS.

193

scholarships awarded

(FALL ‘19, SPRING ‘20, SUMMER ’20)

WAS AWARDED TO SUPPORT FACULTY IN THE COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT LAST FISCAL YEAR THROUGH THE GENEROSITY OF OUR DONORS.

UNDERGRADUATE PROGRAMS Accounting

345

28%

4

$239,481

scholarship funds awarded (FALL ‘19, SPRING ‘20, SUMMER ’20)

GRADUATE PROGRAMS MBA (Master of Business Administration)

Emphasis in Sport Security Management available

MPA (Master of Professional Accountancy) Master of Science in Economic Development Master of Science in Sport Management

Entrepreneurship General Business Finance Healthcare Marketing Hospitality and Tourism Management International Business Management Marketing Merchandising Sport Management

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CERTIFICATE PROGRAMS Certificate in Business Essentials Certificate in Casino Management Certificate in Professional Selling Certificate in Apparel Construction and Design Graduate Certificate in Business Foundations Graduate Certificate in Sport Security Management Graduate Certificate in Economic Development ANNUAL REPORT 2019-20

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g r a d u at e p r o g r a m s a t a g l a n c e

MPA (MASTER OF PROFESSIONAL ACCOUNTANCY) HIGHLIGHTS

100%

OF MPA STUDENTS ACHIEVED BOTH ASSOCIATE AND EXPERT CERTIFICATION IN MICROSOFT EXCEL.

FLEXIBLE HYBRID CLASS FORMAT WHILE COMPLETING HANDS-ON ACTIVITIES, SUCH AS CASES AND PROJECTS, MPA STUDENTS UTILIZE ANALYTICS AND ACCOUNTING SOFTWARE, INCLUDING MICROSOFT EXCEL, MICROSOFT ACCESS, SAGE 50, IDEA, TABLEAU AND MORE!

100% placement OF MPA GRADUATES

SEEKING EMPLOYMENT

A CPA EXAM PREP COURSE is now being offered as an elective option, as many MPA students begin taking the CPA exam while still enrolled in the MPA program. This year, the School of Accountancy hosted both MEET THE FIRMS and the SPRING MEET AND GREET to provide students with a place to network with employers.

Combined, these two events hosted 46 firms and over 400 students.

JOSHUA SPIVEY (MPA '19) PASSED ALL FOUR CPA EXAM

SECTIONS ON HIS FIRST ATTEMPT , A NOTABLE ACCOMPLISHMENT. SPIVEY COMPLETED SEVERAL OF THE SECTIONS WHILE STILL ENROLLED IN THE MPA PROGRAM AND ALL BEFORE BEGINNING HIS POSITION AS A STAFF ACCOUNTANT FOR ERNST AND YOUNG IN NEW ORLEANS , LOUISIANA.

Joshua returned to Scianna Hall to represent his firm, Ernst and Young, at the Spring 2020 Meet and Greet. 6

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

“THE MPA PROGRAM HELPED ME PREPARE FOR THE CPA EXAM AND HONE MY SKILLS AS A WELL-ROUNDED ACCOUNTANT. THE PROFESSORS PUT AN EMPHASIS ON THE IMPORTANCE OF PASSING THE CPA EXAM, AND THE CURRICULUM TRULY EXEMPLIFIED THAT IMPORTANCE. THE ADDED BENEFIT OF BEING AROUND MPA CLASSMATES WHO HAD THE SAME GOAL OF PASSING THE CPA EXAM PLAYED A TREMENDOUS PART IN MY SUCCESS.” – Joshua Spivey


g r a d u at e p r o g r a m s a t a g l a n c e

MBA (MASTER OF BUSINESS ADMINISTRATION) HIGHLIGHTS

#74 #127 #213

BEST ONLINE MBA PROGRAMS

U.S. NEWS & WORLD REPORT, 2020

BEST FULL-TIME MBA PROGRAMS

#20 #1 Best MBA Degree Programs Online

LEARN.ORG, 2020

BEST PART-TIME MBA PROGRAMS

U.S. NEWS & WORLD REPORT, 2021

2019-20 GRADUATES

In the last six years, MBA enrollment has more than tripled.

COLLEGE CONSENSUS 2019

FEATURED AS A TOP ONLINE

SPORT MANAGEMENT

MBA PROGRAM

ONLINE MBA PAGE – MBA WITH SPORT EVENT SECURITY MANAGEMENT EMPHASIS, 2019-20

Available 100% online

(Summer 2019, Fall 2019, Spring 2020)

WERE ENROLLED PART-TIME AS 55% 44 THE MBA PROGRAM. 57% MALES 34% undergraduate degrees. 21-48 3.68 Age Range 43% FEMALES 7 years of professional work

students completed

WORKING PROFESSIONALS.

HAD NON-BUSINESS

48% WERE ONLINE STUDENTS.

AVERAGE GPA

EXPERIENCE (on average)

204 STUDENTS ARE CURRENTLY PURSUING AN MBA AT SOUTHERN MISS.

40% undergraduate degrees.

74% ARE ENROLLED PART-TIME AS

21-59

53% MALES

64% ARE ONLINE STUDENTS.

47% FEMALES

4% are international students from

HAD NON-BUSINESS

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MBA Programs in Mississippi

U.S. NEWS & WORLD REPORT, 2021

This program can be completed in as little as one calendar year when enrolled full-time.

Age Range

best Online

years of professional work EXPERIENCE (on average)

WORKING PROFESSIONALS.

8 DIFFERENT COUNTRIES.

(Bangladesh, Brazil, Dubai, Egypt, Guatemala, Thailand, Tunisia, Uzbekistan)

USM offers the only MBA with a Sport Event Security Management EMPHASIS IN THE NATION.

“The heart of the College of Business and Economic Development is inclusivity and providing a place for all kinds of people to seek business education. Southern Miss students come from all over the country and the world to study for their Master of Business Administration degree. When different cultures of people learn and work together, they can offer each other priceless perspective and a diversity of experiences.” – Dr. Bret Becton, Dean ANNUAL REPORT 2019-20

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g r a d u at e p r o g r a m s a t a g l a n c e MASTER OF SCIENCE IN SPORT MANAGEMENT HIGHLIGHTS

30% growth

37 GRADUATES

FROM THE PROGRAM

IN PROGRAM OVER

THE LAST 3 YEARS

(Summer ’19, Fall ’20, Spring ’20)

Available

100% online

#9

BEST ONLINE MASTER’S

IN SPORT ADMINISTRATION

ONLINE SCHOOLS REPORT, 2020

12-hour graduate certificate in sport security management is also available.

OVER 110 STUDENTS ARE

currently enrolled in this program at Southern Miss.

THE BILOXI SHUCKERS,

a double-A affiliate of the Milwaukee Brewers, collaborated with Southern Miss Sport Management in its graduate sport marketing class this fall semester, which enabled students to assist the organization in future sports marketing planning. This experiential learning opportunity was beneficial to both parties involved. Dr. Chris Croft, assistant professor of sport management, and Hunter Reed, Biloxi Shuckers general manager, coordinated the joint effort. Reed conducted a training session for the course that included history of the organization, current

#7

BEST ONLINE MASTER’S IN Sport Management Degree Programs INTELLIGENT.COM, 2020

#11

BEST ONLINE Sport Management Degree Programs

INTELLIGENT.COM, 2020

“This recognition validates the dedication and perseverance of the sport management faculty in providing a quality educational experience for our students. The curriculum is flexible with degree requirements being offered in both online and traditional formats.” – Dr. Brandon Allen, Program Director

success of the team the last two seasons, and the increased opportunities to attract fans from the New Orleans and Mobile corridor with their recent loss in minor league baseball. The students applied what they were learning in class about sport marketing and conducted research on the New Orleans and Mobile markets. Next, they developed a sports marketing plan that provided possible options to attract those areas and promotional ideas for the 2020 season home games.

“The Shuckers are very proud to be able to partner with Southern Miss Sport Management. It’s truly a win-win across the board, as the class gained reallife work experience in the industry while providing marketing assistance to our organization. I’m looking forward to implementing some of their new ideas and continuing to work with them on more opportunities in the future.” – Hunter Reed, Biloxi Shuckers General Manager

2020 GRADUATE SCHOOL

Hall of Fame EACH YEAR , THE USM GRADUATE SCHOOL RECOGNIZES OUTSTANDING STUDENTS FOR THEIR EXCEPTIONAL ACADEMIC PERFORMANCE AND ACCOMPLISHMENTS , LEADERSHIP AND SERVICE TO THEIR FELLOW STUDENTS AND COMMUNITY. 8

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

AARON WESLEY ROMERO BROUSSARD MASTER OF BUSINESS ADMINISTRATION BILOXI, MISS.

Aaron is currently a working professional who serves as a sales supervisor at Coca-Cola Bottling United. Aaron’s capstone project simulated running a business over an eight-year period. It examined how to successfully manage a corporation by making decisions regarding research and development, marketing, sales forecasting and human resources. The goal was to maintain and grow market share in order to achieve industry success.


g r a d u at e p r o g r a m s a t a g l a n c e MASTER OF SCIENCE IN ECONOMIC DEVELOPMENT HIGHLIGHTS The program is celebrating its

40TH ANNIVERSARY IN 2020.

SOUTHERN MISS WAS THE FIRST IN THE NATION TO OFFER A MASTER’S-LEVEL PROGRAM IN ECONOMIC DEVELOPMENT. OVER 300 STUDENTS HAVE EARNED THEIR MSED

12-HOUR GRADUATE CERTIFICATE IN ECONOMIC DEVELOPMENT AVAILABLE.

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STUDENTS ARE CURRENTLY ENROLLED IN THIS PROGRAM.

GRADUATES OF THE PROGRAM ARE WORKING

AT MANY OF THE MOST SUCCESSFUL ECONOMIC DEVELOPMENT ORGANIZATIONS ACROSS THE COUNTRY.

100%

placement of MSED graduates seeking EMPLOYMENT

SINCE THE PROGRAM’S INCEPTION IN 1980.

Students in the program completed over 30 COMMUNITY-SPONSORED projects generating OVER $50,000 for data platforms and student travel.

“The MSED program is the only program like it in the state , and one of only about half a dozen in the United States that focus on local economic development.”

THE STUDENT ECONOMIC DEVELOPMENT ASSOCIATION (SEDA)

- Dr. Chad R. Miller, Program Director

THE TRUE SOUTH BASIC ECONOMIC

sold T-shirts and conducted a crowd-sourcing campaign to raise money for networking trips to meet program alumni in Baton Rouge and Nashville (read more on page 39).

MISSISSIPPI DEFENSE INITIATIVE UPDATE

DEVELOPMENT COURSE

is a four-day class that can be taken independently or as a part of the MSED program designed for community leaders and stakeholders who participate in the process of community economic development. This introductory course exposes participants to the fundamentals and practice of creating jobs, increasing wealth, improving the tax base, and enhancing a community’s quality-of-life.

Working with the Trent Lott National Center for Excellence in Economic Development and Entrepreneurship, the program is completing the $1.8 million Phase 2 of the Department of Defense-funded Mississippi Defense Initiative and was

AWARDED A FURTHER $1.8 MILLION

for Phase 3, which will run for 18 months.

The program is going into year three of the Department of Energy Tuscaloosa Marine Shale socioeconomic project.

WILL FORD

MASTER OF SCIENCE IN ECONOMIC DEVELOPMENT HATTIESBURG, MISS.

Will has completed numerous economic development research projects for the Trent Lott National Center’s clients. His work includes conducting economic impact analyses for new and existing jobs in various regions; creating comprehensive industry performance analyses based on job growth, sales and regional impact; and secondary data analyses for economic development organizations. He has completed work for the Area Development Partnership, the Mississippi Forestry Commission, Entergy Mississippi, the City of Hernando, Miss., the Hattiesburg Concert Association (FestivalSouth), and the East Mississippi Business Development Corporation. ANNUAL REPORT 2019-20

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Scianna Hall’s Newest Addition

State-of-the-Art Professional Sales Lab

In order to prepare graduates for successful careers, the College of Business and Economic Development (CBED) has established a state-of-the-art Professional Sales Lab that includes physical and technical instructional and research resources. The vision for this lab and the Professional Selling program is to create a technologyenhanced, flexible learning environment for students that facilitates the development of high-demand sales, presentation and customer service skills. The Professional Sales Lab, located on the second floor of Scianna Hall, includes three rooms equipped with Internet Protocol (IP) cameras and noise cancellation microphones that capture video and audio of all interactions in the space. The footage captured will be used primarily to critique sales role-play exercises but can also be used to record other activities, such as mock interviews, research simulations and business idea pitches. Authorized personnel will be able to observe and coach students in real time through a web portal or at a later time using the recorded performance. Mounted outside of each room is a QR code reader that students scan prior to beginning their sessions, allowing them to later access their recorded sessions via a personal student account. Instructors can add timestamped, typed feedback, allowing students to click on each note and “jump” to the specific point in the video to which the comments refer. Additionally, students can create e-portfolios that can be shared with program sponsors and employers to assist with placement in the sales profession. The need for a lab of this caliber was initiated by the continued success of our students in the professional selling program. This year, three Professional Selling students attending the 13th Annual National Sales Challenge, ultimately being ranked #4 overall, #2 and #9 in the Top 10 Role Play Competition, and #9 in the Top 10 Sales Challenge Champions (read more on page 23). The lab will also support the healthcare marketing program. Over the last four years, eight of our Healthcare Marketing students have been selected for Eli Lilly internships (read more on page 24). The Professional Sales Lab will be instrumental to growing the size and renown of the Professional Selling and Healthcare Marketing programs in the college. ■ 10

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Listed in the Sales Education Foundation (SEF) Magazine amongst the

Top Universities for Professional Sales Education in the U.S. 4 YEARS IN A ROW


“We are so pleased to see this lab come to fruition. This state-of-the-art interactive sales training and research lab will provide us with opportunities to enhance our curriculum to strengthen students’ skills and better position them in the professional sales job market , recruit and retain prominent faculty specializing in sales , and enhance relationships between the college of business and economic development and employers. The Professional Selling and Healthcare Marketing programs have been quite successful without this needed resource , so I am excited to see what the future holds with this at their disposal.” –Dean Bret Becton

If you or your company are interested in being a sponsor of the Professional Sales Lab, please contact J.T. Tisdale at james.tisdale@usm.edu.

More than 50% of today’s college graduates start their careers in a sales position. A c c o r d i n g t o t h e S a l e s E d u c at i o n F o u n d at i o n

88% of marketing majors begin their careers in sales.

A c c o r d i n g t o t h e S a l e s E d u c at i o n F o u n d at i o n

ANNUAL REPORT 2019-20

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connecting with real world leaders

Golden Idea Pitch Competition This year the College of Business and Economic Development hosted the inaugural Golden Idea Pitch Competition. The competition provided a platform for budding entrepreneurs to pitch their innovative products and services to established, professional entrepreneurs from the community.

Experience Business Casually Each year, the College of Business and Economic Development hosts Experience Business Casually, an event facilitating casual conversation between business students and professionals from the local community and beyond. Students have the opportunity to interact with professionals as they sharpen essential skills, such as crafting a 60-second elevator pitch, perfecting a firm handshake, dressing for success, preparing for a presentation, and much more.

More than

250 students attended

35 professionals attended 13 essential skill stations Thank you to our generous corporate sponsors for helping make this event possible.

SOUTHERN FARM BUREAU LIFE INSURANCE COMPANY

®

Thirty teams comprised of up to four students each submitted proposals for their ideas to be considered. In their proposals, students discussed their products, what problems these products would solve, their target markets and potential revenue. The proposals were reviewed by an expert committee and narrowed down to 10 teams that advanced and pitched their ideas at the competition to the panel of judges. Each team had two minutes to pitch their ideas and three to five minutes for questions. Pro Waiter captured first place and the $1,000 cash prize. Tiera Bryant and Whitney Jackson, both senior entrepreneurship majors, proposed an app called Pro Waiter that allowed understaffed restaurants to search for and temporarily hire wait staff from a pool of screened and trained applicants. Sugar and Spice, led by senior nursing major Natalie Rushing, took second place and a $500 cash award with the idea for a specialty spice store. Two teams tied for third place and a $250 cash award. Bus Spot was formulated by Rida Hassan, a senior management major from Karachi, Pakistan, and Kevin Morgan Bailey, a senior marketing major from New Concord, Ohio. They proposed an app that tracked the route of campus shuttles with estimated arrival times to assist students who utilize the service. Brice Wilkinson, a junior entrepreneurship major from Madison, Miss., shared third place with PolyPole, an idea that would utilize recycled plastics to create utility poles. The competition was sponsored by the USM Entrepreneurship Club, the College of Business and Economic Development, the School of Management, and the Center for Economic and Entrepreneurship Education.

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COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT


Spring Meet and Greet meet the firms Meet the Firms is a national initiative. The annual career fair, hosted by the School of Accountancy, is designed to benefit both accounting students and recruiting firms. Firms from all over the nation are invited to showcase their organizations’ attributes to undergraduate and graduate students from the School of Accountancy. This venue provides the business professionals an outlet to meet and connect with numerous potential candidates from Southern Miss to fill positions within their companies, whether that be internships or full-time career positions.

28 firms in attendance More than

250 participants

The School of Accountancy’s inaugural Spring Meet and Greet event was a huge success this year. The event provided another opportunity for accounting students to meet and network with employers, as a complement to the annual Meet the Firms event. This event gave students a less intimidating atmosphere so they could focus on making valuable connections.

18 firms in attendance More than 170 participants “This spring recruiting event provides the opportunity for our students to gain exposure to the accounting profession and network with firm representatives and potential employers, assisting with their career development, and gives them a competitive advantage in securing both internships and full-time positions. We look forward to continuing this new tradition in future years.” – Amber Hatten, CPA, Professor of Practice and Program Director of the Master of Professional Accountancy (MPA) program

USM School of Accountancy alumni return to campus for the first spring Meet and Greet to represent their firms. LEFT TO RIGHT, TOP ROW:

Brooke Smith – C Spire, Ridgeland, Miss. (BSBA in Accounting) Peyton Rutherford – KPMG, Jackson, Miss. (MPA) Josh Spivey – Ernst & Young, New Orleans, La. (MPA) Aubrey Sanders – KPMG, Jackson, Miss. (MPA) Russ Thompson – Harper, Rains, Knight & Company, Ridgeland, Miss. (BSBA in Accounting) Cory Herrington – KPMG, Jackson, Miss. (MPA) LEFT TO RIGHT, BOTTOM ROW:

Julia Marreel – Jones Logistics, Hattiesburg, Miss. (BSBA in Accounting) Erin Howell – Harper, Rains, Knight & Company, Ridgeland, Miss. (MPA) Kameshia Mays – KPMG, Houston, Texas (MPA) Elizabeth Craft – Haddox Reid Eubank Betts PLLC, Jackson, Miss. (MPA) Lauren Hatcher – Haddox Reid Eubank Betts PLLC, Jackson, Miss. (MPA) ANNUAL REPORT 2019-20

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c o n n ec ti n g w i th r eal-wor l d l eader s 2019 Boardman alumni of the year

Perfecting Essential Skills and Making Connections It is important to us that students gain and perfect essential skills while attending Southern Miss. The College of Business and Economic Development hosts several activities throughout the year in an effort to form connections with students, as well as prepare students for their future professions. Coffee and Conversations welcomed all business students interested in research to get to know one another, as well as faculty members who support student research. Attendees enjoyed a coffee break while exchanging ideas and receiving valuable advice from experienced research faculty. Discovery of Internships allowed students who had completed internships the opportunity to share their stories with their peers. Those who shared encouraged their classmates to take the plunge and participate in the important, meaningful experience. Internship coordinators were present to answer questions and help those interested in finding further resources.

Billy Hewes was recognized as the Boardman Alumnus of the Year and Hattiesburg Mayor Toby Barker as the Young Alumnus of the Year. Hewes earned his bachelor’s degree in personnel management from USM in 1960. Hewes was inducted into the Southern Miss Hall of Fame in 2014 and is a member of the Southern Miss Alumni Association, Eagle Club, Honor Club and the Great Southern Club.

Résumé Development Workshop facilitated the conversation of how to strengthen student résumés in anticipation for the Career and Internship Expo. Students also discussed how to dress for the occasion. Interview Boot Camp prepared students interested in interviewing for sales positions in the pharmaceutical and medical device industries. The boot camp, led by Dr. Kelli King and Mr. Chris Balaski, taught students about behavioral interview questions, competencies, answering questions in STAR format, and closing the interview. Professional Polish was a School of Marketing workshop on networking hosted by Mr. Mark Killingsworth, retired vice president with Dillard’s and current Business Advisory Council member. Boss Up! connected students in the School of Management with one another and their professors through engaging activities. Students learned more about their major, degree planning, study abroad, internships, essential skills, and resources available on campus. 14

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Mayor Barker was elected to the Mississippi House of Representatives to represent District 102. At that time, he became the youngest legislator and first millennial elected to the House. At 37, he now serves as the 35th mayor of Hattiesburg. Barker moved to Hattiesburg in 2000 to attend USM. After earning his bachelor’s degree in communications, he earned his Master of Science in Economic Development in 2006.


sometimes it's all fun and games In addition to the time we spend with our students in an educational environment, we also aim to build community and fellowship by connecting with our students in casual, interactive ways. On the first day of class each semester, faculty and staff hand out breakfast in Scianna Hall and assist students in finding their classrooms. Throughout the semester, we have numerous holiday celebrations, fairs and tailgates. Movie nights are hosted in our 285-seat McDonnell Auditorium, and complimentary popcorn, candy, snacks and drinks are provided. During finals week, we provide pizza and snacks to fuel our students while they are studying throughout Scianna Hall.

Welcome Back Cookout 2019

Halloween Monster Mash 2019

Economic Outlook Forum

Study Abroad Fair 2019

Sponsored by

The annual Economic Outlook Forum welcomed experts from banking, finance and academia to explore and discuss research related to the economic trends for 2020. Event speakers included Jack McCabe, a research specialist in the Economic Policy and Research Group at the American Bankers Association who focuses on macroeconomics and banking; Ashley Edwards, the CEO of the Gulf Coast Business Council; and Adrienne Slack, the vice president and regional executive of the Federal Reserve Bank in Atlanta, New Orleans Branch.

Southern Miss Business Football Tailgates

“The Economic Outlook Forum gives us a unique opportunity to learn about what is going on in the national, state and local economies in one sitting. This is extremely useful for the business community in planning for the year, setting goals and determining priorities based on the state of the economy and the economic outlook for the coming year.” – Dr. Bret Becton, Dean BSAC 2020 Mardi Gras Festival


faculty excellence Teaching Innovation Mini-Grant Dr. Chao Meng (Assistant Professor, School of Marketing) was one of four faculty members at Southern Miss to receive a fall 2019 Teaching Innovation MiniGrant from the Center for Faculty Development. These grants are designed to support innovation in the classroom and stimulate strategies or experiences that will motivate and ignite student engagement to improve learning outcomes. Dr. Meng used the grant to purchase materials for his distribution game in his Supply Chain Management course. In spring 2020, Dr. Arielle Newman (Assistant Professor, School of Management) was named a recipient of a Teaching Innovation Mini-Grant. Dr. Newman applied for this grant to support the purchase of dry-erase boards with the business model canvas template on them for her Introduction to Entrepreneurship class. With the students able to visualize their business models on the boards, Dr. Newman hopes the students will get more from the experience and collaborate together.

Service-Learning Faculty Fellows Program Dr. Wei Wang (Assistant Professor, School of Marketing) and Dr. Chao Meng (Assistant Professor, School of Marketing) both completed USM’s Service-Learning Faculty Fellows program in spring 2020. As a fellow, they spent the spring learning about the integration of community engagement into the classroom to enhance student learning and address community needs.

Certification in Advanced Hotel and Tourism Analytics (CAHTA) Dr. Sungsoo Kim (Associate Professor, School of Marketing) earned the CAHTA, a certification geared toward revenue managers, general managers, corporate staff and research professionals that focuses on data research for hospitality and tourism industry professionals. Less that 1% of faculty in the hospitality and tourism fields are currently certified in the CAHTA due to the rigor of the required exam and project. 16

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Dr. Arielle Newman attending the 2019 Alumni of the Year Luncheon

ACUE USM’s Association of College and University Educators (ACUE) Faculty Development Institute is an innovative initiative focused on expanding the use of effective teaching practices in higher education. Southern Miss began its partnership with ACUE to advance instruction, support college educators and promote student success. The program consists of three 10-week courses, which focus on researchbased techniques for promoting active learning, improving assessment techniques and designing effective courses. Dr. Greg Bradley and Dr. Wei Wang are one course away from becoming ACUE Distinguished Teaching Scholars. Currently, we have eight professors who have already earned the impressive title of ACUE Distinguished Teaching Scholar: Dr. Gallayanee Yaoyuneyong, Dr. Steven Stelk, Dr. Sungsoo Kim, Dr. Joanne Cao, Dr. Chris Croft, Dr. Reginald Wilson, Chris Balaski and Russ Willis.


Heart of Gold Faculty Service Award Russ Willis (Assistant Teaching Professor, School of Management) was awarded the Heart of Gold Faculty Service Award, given by the Office of Admissions to a faculty member who has shown great support of recruitment and enrollment initiatives.

Business Advisory Council Building Business Excellence

Russ Willis with students

Faculty sharing their expertise Faculty are often approached by organizations, journals and news outlets to share their expertise and views in their respective fields in relation to current events. During the fall semester, Dr. SherRhonda Gibbs (Director, School of Management) and Chris Balaski (Professor of Practice, School of Marketing) were both featured in videos by Direct Selling Education Foundation discussing the value of incorporating direct selling in professional selling and entrepreneurship classrooms. Russ Willis (Assistant Teaching Professor, School of Management) spoke on employee benefits and their value while Dr. John Miller (Professor of Sport Management, School of Marketing) shared his views on how the changes in minor league baseball may impact Mississippi teams. Both articles were featured in the Mississippi Business Journal.

Celebrating 20 Years This year we had the privilege of celebrating 20 years of the Business Advisory Council (BAC). Former Dean Bill Gunther had an idea to form a group comprised of dedicated alumni and business professionals to provide guidance and support for the business school at USM. The early members of this group came together to take many critical actions to advance the college and its programs. The BAC has been instrumental in accomplishing many endeavors, including the completion of the groundwork for a new business building. Additionally, they have assisted with providing faculty support for research, improving programs to maintain relevance, assisting students with the dream of studying abroad, and supporting special initiatives of each dean since its inception.

Mike Morgan (Instructor, School of Finance) is interviewed frequently by news outlets regarding financial mindfulness, such as credit card usage and building credit at a young age. As COVID-19 developed, even more outlets sought out our expert faculty to weigh in on the impact that the pandemic would have on the economy and the job market. Morgan was featured in local news articles concerning the economic impact of COVID-19, specifically in the Pine Belt. Dr. Marvin Bouillon (Director, School of Accountancy) was interviewed by the Mississippi Business Journal to discuss how the pandemic could be affecting accounting graduates.■ ANNUAL REPORT 2019-20

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“I think I can speak for all students in the College of Business and Economic Development in saying

maintaining quality while learning remotely

‘thank you’ to all of our faculty and staff for working so earnestly to create just as comfortable of a learning environment online as we were provided in Scianna Hall.” –savannah Rheams h e a lt h c a r e m a r k e t i n g

Along with most universities and schools, COVID-19 caused The University of Southern Mississippi (USM) College of Business and Economic Development to seek innovative solutions to keep students engaged after converting all face-to-face spring 2020 courses to an online delivery format in a matter of two weeks. Online course delivery and virtual meetings became the new norm, as many professors hosted their classes in a live video format and worked with experts in the field as they virtually hosted guest speakers and worked with companies and organizations on class projects. Students and faculty alike worked diligently to uphold the high-quality standards of the college’s curriculum. Chris Balaski (Professor of Practice, School of Marketing), worked to keep his course as close to the real thing as possible. By utilizing video conferencing technology, his students continued with their assignments as they would in the classroom. Experiential learning is a major component of Balaski’s Advanced Professional Selling course, a highly interactive and hands-on class that often hosts sales representatives and professionals in the classroom as guest speakers, or sales pitch and role play participants and judges. These professionals provide examples of their own sales experiences and techniques before students take what they have learned and implement it into sales pitch scenarios. Since converting to online delivery, Balaski hosted guest speakers, virtual presentations and role play scenarios with large corporations, such as Northwestern Mutual and Zoetis. He has also invited alumna and former professional selling student Leighton Keonnen to virtually provide valuable peer feedback, while playing a customer in their mock sales pitches.

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Savannah Rheams, a student of Balaski’s, said, “I am so thankful for the frequent check-ins by Mr. Balaski to see how we are all doing with the course, virtual role play preparations, sales calls with real professionals over Microsoft Teams, and full lesson plans provided on Canvas, so we are fully prepared for all exams. I think I can speak for all students in the College of Business and Economic Development in saying ‘thank you’ to all of our faculty and staff for working so earnestly to create just as comfortable of a learning environment online as we were provided in Scianna Hall.” Northwestern Mutual representatives Keith Frye, managing director and financial advisor, and Becky Broersma, experience leader, shared their thoughts on virtually assisting the students with perfecting their sales pitches. “This is our second semester partnering with Chris to help his students develop in their advanced sales skills. I believe the skills and experience they are getting in this class are top notch,” Frye said. “It is also impressive that these unprecedented times could not stop them from learning and growing. Learning to adapt is an extremely valuable skill in any marketplace.” These resilient business students overcame their fears of the unknown and thrived in this new format. Chelsey Liddell, a student in the class, shared her thoughts. “Mr. Balaski has done an exceptional job transitioning our course to an online format. Advanced Professional Selling is a nontraditional course and requires interaction to get the full benefit, and by incorporating Microsoft Teams into our home learning experience, we have been able to continue doing exactly what we would be doing in the classroom,” Liddel said. “We still get to hear from real professionals, learn their techniques,

and then give our own spin to them during our virtual role plays. At the very least, finishing school at USM during COVID-19 has taught me to become more resilient and flexible, which is a necessary trait in the sales force.”

Virtual Guest Lectures USM MPA alumnus, Kyle Stoner, recorded guest lecture videos for Amber Hatten's Audit Analytics and IT Auditing (ACC 615) course. Stoner has obtained extensive experience in the use of analytics with PricewaterhouseCoopers (PwC) through his involvement with PwC’s analytics team. He consults with a variety of audit clients and assists with advising engagement teams across the country regarding their use of analytics within their audit teams. Stoner visits accounting classes each year to share his experiences and provide real-world context to our MPA students. He is a fantastic resource, given his significant industry experience in analytics, and we are grateful that he chose to overcome the current circumstances and still invest his time to impact our students virtually!

Teaching More Than Just Southern Miss Business Students Remotely Mike Morgan conducted a webinar for Innovate Mississippi titled "Raising Capital in a Pandemic". Morgan’s webinar was intended to help startup CEOs raise capital, even during these difficult times. As part of USM Center for Faculty Development initiatives, Dr. Gregory Bradley led two virtual summer workshops called “Creating Collaborative Projects in Canvas” to teach fellow faculty members on campus how to effectively utilize student portals to continue to facilitate group projects virtually. ■ ANNUAL REPORT 2019-20

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Current and former corporate leaders are frequently brought in to share their stories and advice while cultivating relationships with students. David Williams with HORNE LLP David Williams with Carr, Riggs & Ingram, spoke to multiple accounting classes about preparing for audits, analyzing financial statements, and the importance of understanding the business and industry risks.

The Power of Experiential Learning Our top priority is to set our business students up for success upon graduating from Southern Miss, and we work hard to ensure that our business students are prepared to thrive once they embark on their next journey. One way we are dedicated to developing the skills they need to succeed is by bringing in the experts and providing considerable experiential learning opportunities. Students gain invaluable knowledge by hearing first-hand experiences and practicing the proficiencies they are learning in their courses. Students are often immersed in innovative, stimulating learning environments both inside and outside of the classroom. 20

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Zimmer Biomet Madison Rosonet, a 2019 healthcare marketing graduate, spoke to a group of healthcare marketing students about his career in the medical device industry. Rosonet currently serves as a sales representative and orthopedic specialist for Zimmer Biomet.

Uniqlo For the first time ever, Uniqlo, a global Japanese fast fashion retail brand, visited Southern Miss to recruit for their Management Trainee Program. Southern Miss Business alumna Michelle Le returned to campus with colleague Angela Liu to host an information session for both undergraduate and graduate students interested in learning more about their internship opportunities. Le serves as the new store opening assistant manager out of Orlando, Florida, while Liu works in the New York, New York, headquarters office and serves as a university recruiter and talent acquisition manager.


Industry experts are invited by professors to assist with teaching and sharpening skills. Aaron Beam As part of an annual ethics speaker series, Aaron Beam, co-founder and former chief financial officer of HealthSouth Corporation, shared his story and the lessons he learned from his involvement in one of the biggest accounting scandals in U.S. history. Over 100 students attended Mr. Beam’s thought-provoking and insightful presentation on corporate fraud. Beam also had a more in-depth session with accounting students and Beta Alpha Psi members about the importance of ethics in accounting practices.

Pfizer Healthcare marketing students participated in a Lunch-and-Learn with Southern Miss alumni Bobby Smith (BS, Marketing ’96) and Ashley Castleman (MS, Sport Management ’08, BS, Sport Administration ’07) from Pfizer. Students learned about Pfizer, the role of a territory sales manager, networking, and they participated in a Q&A session.

Frito-Lay Each semester, Mr. Chris Balaski’s Advanced Professional Selling course partners with Frito-Lay representatives for a mock sales pitch competition. The exercise provides students with the opportunity to test the skills they are learning in class on sales professionals. Following each mock pitch, Frito-Lay representatives provide valuable feedback on what the student did well and where they can improve. This spring marked the fourth time that Frito-Lay has invested their time building relationships with our sales students while assisting them with strengthening and perfecting their sales approach. Congratulations to Jordan Riekhof and Savannah Rheams for being selected as the Frito-Lay Sales Competition winners!

Professional Business Standards (BA 211) The class focuses on preparing accounting students specifically to enter the accounting profession by covering important topics, such as interviewing, completing internships, pursuing graduate school, passing the CPA exam, and finding full-time career positions. Hosting guest speakers is a norm for the class, as they frequently invite professionals to share tips on things like résumés, appropriate attire, networking, and transitioning from college to career. Guest Speakers • Karen Moody and Lydia Windham, Mississippi Society of CPAs • Erica Parker, FBI • Michael Hill, BKD LLP • Mark Peach and Nina Bellipanni, KPMG LLP • Chrissy Leggett, Lori Crocker, Jonathan Krebs, Matt Parker and Randa Craig, Horne LLP

Sport Management Collaborating with New Orleans Pelicans New Orleans Pelicans senior group sales account executive, Jesse Nantz, involved undergraduate sport management students in the professional ticket sales process by leading three training sessions in Dr. Chris Croft’s sport marketing class. The sessions covered a brief introduction to the NBA team, discussions of the sales process and promotion, roleplaying scenarios and cross-selling, and tips on how to overcome challenges on the sale. The students assisted with ticket sales initiatives that resulted in over $6,000 in financial revenue for the Pelicans. ANNUAL REPORT 2019-20

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t h e p ow e r o f ex p er i enti al l earning

Local and national organizations serve as clients in the classroom while students develop innovative solutions and strategies to challenges they are facing. Hattiesburg Clinic Dr. Kelli King’s Marketing in Healthcare Industry (MKT 471) students were assigned a real-world scenario class project presented to them by Hattiesburg Clinic’s chief corporate planning and development officer, Kristy Gould, and marketing director, Harlon Aultman. Students worked in groups to research, develop comprehensive marketing plans, and prepare presentations. After presenting their plans, students received valuable feedback and suggestions from Mrs. Gould and Mr. Aultman.

International Business Students Serve as Global Food Supply Chain Interruption Consultants In the early stages of COVID-19 in the U.S., Dr. John Lambert and his international business capstone students were approached by Southern Miss International Business alumnus and current Sanderson Farms export manager for Mexico, Shelly Reboul, to take on the project of analyzing the potential impact of COVID-19 on the global poultry supply chain. Little did the students know that the real-time research they'd be conducting would become extremely beneficial as the corporation and the world entered this unprecedented time. Soon, the project attracted another USM alumnus, an honor graduate of the International Business and MBA programs, Ryan Grady, who works as a supply chain consultant. Thus, the students had the added benefit of working with alumni who were in that very same class just a few years prior. As the project progressed, the students predicted supermarket shortages and many jolts that the retail supply chain faced prior to their occurrence. Our international business students gained practical experience using real-world, real-time techniques, which allowed them to analyze information, both domestic and international. The results of this project include a 144-page report given to Sanderson Farms on the Global Poultry Supply Chain Interruption due to COVID-19; a similar report sent to the U.S. Senator from Mississippi, Cindy Hyde-Smith, on the global food supply chain interruption; and a manuscript accepted for publication in Journal of Business Management and Change. 22

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Creative Marketing: Promoting Innovation The Creative Marketing (MKT 322) course challenges students to develop innovative, unique marketing solutions for real-world clients. Students first meet with the clients at the beginning of the semester to discuss goals and have a Q&A session. Students then split into groups and complete a rigorous process to formulate new ideas on how the client could improve marketing efforts based on challenges they have shared. In the fall, students worked with Caroline Nurkin and Michael Dixon from The Pinebelt Foundation, while in the spring, they worked with the USM College of Business and Economic Development. In the spring, they continued to work in groups through virtual platforms, and final presentations were conducted through videos in order to promote social distancing.

Southern Miss Athletics: Men’s Basketball Sport management graduate students worked in collaboration with Southern Miss Men’s Basketball Head Coach Jay Ladner and coaching staff to develop a campaign with the goal of increasing student attendance for their debut season. The students conducted research and created a detailed plan to increase student attendance through social media and crowd engagement initiatives.


Students tour corporate headquarters, visit facilities, and attend conferences to put their skills to the test and obtain hands-on experience.

Sport Management at College Football National Championship and More Sport management students receive numerous hands-on learning opportunities in several of their courses. While volunteering with the Greater New Orleans Sports Foundation during the 2020 College Football Playoffs National Championship, several sport management graduate and undergraduate students had the opportunity to meet and network with sports professionals from across the country.

13th Annual National Sales Challenge Chloe Faul, Macie Tullier and Leighton Keonnen attended the 2019 National Sales Challenge in New Jersey. During the three-day event, top sales students from over 35 universities met with representatives from major corporations. Prior to their trip, Chris Balaski invited Lindsey Cockrell, a sales representative for Zoetis, to speak to the students and their classmates as they prepared for the competition.

“A big event like this is a once-in-a-lifetime opportunity, and I’m grateful to have the experience. It takes so much preparation and personnel to manage an event like the College Football Playoff Championship.” – Cole Wallace, Sport Management

THE UNIVERSITY OF SOUTHERN MISSISSIPPI RANKED #4 OVERALL , AMONG THE TOP 10 UNIVERSITY SALES TEAM CHAMPIONS.

MACIE TULLIER

#2 IN THE ROLE PLAY COMPETITION #9 IN THE SALES CHALLENGE CHAMPIONS LEIGHTON KEONNEN

#9 IN THE ROLE PLAY COMPETITION

Sanderson Farms Championship Sport management students met Herschel Walker while volunteering at the Sanderson Farms Championship. ANNUAL REPORT 2019-20

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Immersion in the Field

Internships, Leadership Programs and Full-Time Positions

eli lilly Keione Mellon and Savannah Rheams (Healthcare Marketing) were selected for 2020 summer internships with Lilly. Keione, a junior from Vicksburg, Miss., participated in a 10-week undergraduate summer sales internship. Savannah is a junior from Norwood, La., and participated in a 10-week undergraduate marketing internship. The marketing internship was originally scheduled to be held at Lilly headquarters in Indianapolis, Ind., but due to COVID-19, the internship is being conducted remotely. “The corporate experience these internships provide is invaluable to students with interests in this industry. I am very proud of Keione and Savannah, as well as previous students who have represented Southern Miss well. Southern Miss Healthcare Marketing has now had eight students selected for Lilly internships in the last four years.” – Dr. Kelli King, Assistant Teaching Professor of Healthcare Marketing 24

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Merit Health Wesley Brook Chambliss (Management) has been serving as an HR Intern in the Human Resources department at Merit Health Wesley since August 2019. During her internship, she has assisted with employee and community engagement events, along with open enrollment while learning about the different positions within an HR office and their responsibilities, company policies and software, and pay grade systems. “As soon as I started the internship, I fell in love with working in the department. The Merit Health Wesley HR staff are extremely kind and knowledgeable. They have allowed me to help in many ways, and I have learned so much!” – Brook Chambliss


International Internship Program Cameron Hardy, James Estrada and Jazlyn Young (Management) were all selected to participate in the prestigious International Internship Program at Southern Miss for summer 2020 in Dublin, Ireland. Although the students were enthusiastically looking forward to the opportunity, their trip was cancelled due to COVID-19 travel restrictions. Even though the students were unable to go, we are still very proud of these students for being selected.

kpmg Katie Niemeyer, Ian Vowell and Abby Anderson (Accounting) participated in spring 2020 internships with KPMG LLP in the New York, N.Y.; Jackson, Miss.; and Dallas, Texas, offices. At the start of their internship, they attended training together at KPMG’s brand new, state-of-the-art learning and development center in Orlando, Fla., called the Lakehouse. As a result of their internship experience, all three students accepted full-time positions with KPMG upon completion of the MPA program in 2021.

American Legislative Exchange Council Kirkland McDuffie (Marketing) proudly served as a public affairs intern at the American Legislative Exchange Council (ALEC) in Washington, D.C., during the summer of 2019. Kirkland shared that the program sharpened his communication, writing and personal development skills, as well as taught him the importance of individual engagement and media outreach.

Marriott International Nabina Lama (Hospitality and Tourism Management) spent the summer of 2019 as an intern for Marriott International at a Courtyard by Marriot in Seattle, Washington. She experienced the day-to-day operations of the multinational company, worked with senior leaders to sharpen her skills, and explained that her favorite part of the internship was meeting new people every day.

kpmg Embark Scholars Internship Program Patrick Tyler Pittman (Accounting) has been selected as a KPMG Embark Scholar as part of a multi-summer internship program. Due to COVID-19, the internship was facilitated remotely this summer with the Jackson, Miss., office. Throughout the summer, Pittman participated in a virtual learning and development program that provided training and skill-building experiences, as well as mentorship and networking opportunities. He also engaged with professionals in the audit, tax and advisory practices. Next summer, he will have to choose one of those practices to complete a full internship. ANNUAL REPORT 2019-20

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Immersion in the Field: Internships, Leadership Programs and Full-Time Positions

frito-lay Two Southern Miss Business students participated in 2019 summer internships with Frito-Lay. Tyler Barnett (Healthcare Marketing) served as a sales management intern in Cleveland, Ohio. While there, Barnett was assigned the task of learning all he could about the district sales lead position while working on the project of creating a presentation addressing how to solve issues with sales representative turnover. Following the internship, Barnett accepted a full-time position with Frito-Lay as a district sales lead upon graduation. “One of my goals when I began at Southern Miss was to land a job with a Fortune 50 company, and the College of Business and Economic Development provided me with the skills I needed to qualify for the roles I was interested in. This internship experience gave me great insight into how a company of that caliber operates and the opportunity to witness real-world sales functions.” – Tyler Barnett Cortlandt McCullough (Marketing) participated in the sales internship at the Jackson, Miss., location. He was assigned the goal of growing sales and resetting the store layout of 23 small grocery locations in the Jackson area. Cortlandt graduated with his bachelor’s degree in May 2020 and is now pursuing his MBA at Southern Miss. 26

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Congressional Black Caucus Foundation Xavier Hawkins (Marketing) represented Southern Miss well in Washington, D.C., during the summer of 2019 while serving as a Congressional Black Caucus Foundation intern. Hawkins was also selected to attend the Forbes Under 30 Scholars Program in Detroit. Forbes invites select undergraduate and graduate students under the age of 30 from all over the world to the annual event. Attendees received the opportunity to network with corporations, startups, peers and professionals during engaging seminars, demonstrations, socials and contests. “To be in a program that facilitates the personal and political interests of young African American students in public service and policy assisted me in fostering a sense of professionalism. I was inspired by the many stories, personalities and motivations of the students within my cohort.” – Xavier Hawkins on being an intern for the Congressional Black Caucus Foundation


Accounting Student Attends Summer Leadership Programs Rachel Green (Accounting) participated in summer 2020 leadership programs hosted by two major accounting firms, Carr, Riggs and Ingram and Ernst & Young. Green was also invited to the BKD Summer Leadership Program and the Crow Shields Bailey Leadership Program; however, both events were canceled due to COVID-19 precautions. Green will be interning with Ernst & Young in summer 2021.

HUNTER GRAHAM completed a spring 2020 internship with Topp McWhorter Harvey PLLC in Hattiesburg, Miss.

LUKE WILLIAMS has accepted a full-time position with May and Company in Vicksburg, Miss.

JONATHAN BRENT has accepted a full-time position with KPMG LLP after completing an internship with them in Dallas, Texas

BENJAMIN DAVIS completed a spring 2020 internship with Harper, Rains, Knight & Company, PA in Ridgeland, Miss.

KRISTEN STULL completed a summer 2020 internship with KPMG LLP in Jackson, Miss.

MEGAN FAIRLEY has accepted a fulltime position with GrathamPoole CPA in Ridgeland, Miss.

IAN VOWELL has accepted a full-time position with KPMG LLP once he completes the MPA program after participating in an internship with them in Jackson, Miss.

KAYLA MARTIN completed a spring 2020 internship with Carr, Riggs & Ingram in Laurel, Miss.

PAIGE DILLISTONE has accepted a full-time position with KPMG LLP after completing an internship with them in Jackson, Miss.

SAYLE SANSON has accepted a full-time position with PricewaterhouseCoopers after completing an internship with them in New Orleans, La.

The following students also completed accounting internships: LAURA CHATHAM and KAYLA MARTIN with Carr, Riggs & Ingram CPAs and Advisors in Laurel, Miss.

MAHUM CHAUDRY with KPMG in New York City

SAMANTHA COBLENTZ with Wright CPA Group PLLC in Hattiesburg, Miss.

HANNA HINOHARA ASO with McHugh Fuller Law Group

MYLES KENDRICK with Molpus Woodlands Group

RICHARD MCINTOSH, JAKE ROSEBERRY and COLLIN SOMERS with Horne LLP in Hattiesburg, Miss.

KAYLEE NICHOLS with Laura Brame Cerra CPA LLC

SABRINA PRICE with Voss & Associates PLLC

KAYLA RAINEY with Topp McWhorter Harvey PLLC

RYAN SHERRER with PricewaterhouseCoopers in New Orleans, La.

TRENT WILSON with Horne LLP

SACHIN YADAV with Piltz, Williams, LaRosa & Company in Biloxi, Miss.

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s tu d e n t hi gh l i gh t

meet danielle leno Danielle Leno is a senior pursuing her BSBA. in marketing, as well as a minor in graphic design. The Mobile, Alabama, native has made quite a splash on campus since become a Golden Eagle in 2017. As a freshman, Danielle was selected as the sole Coca-Cola Campus Ambassador for Southern Miss, and she has had tremendous success in the role. Danielle shared that when she first took on the position, she didn't really know what to expect, as one of the perks of the job is immense flexibility. Over the course of a semester, Danielle is expected to host 6-10 sampling events around the Hattiesburg campus, having the freedom to choose when, where and how she samples the products she is provided by Coke, which are a variety of classic, new and limited-edition products. Over time, she has thought of several innovative ways to engage Southern Miss students while sampling. She described her first few self-led events as being a learning process, and at the time, she was not yet pursuing a marketing degree. Once she got the first few events under her belt and began taking marketing courses her sophomore year, her role as the ambassador became more natural. Through her courses, she gained knowledge on how to effectively reach more students and to better structure her events. 28

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“One of my favorite events was the Minute Maid event that I did on campus. I had a giant poster board with a question written across it. Students would write one of the best moments they had in college on a sticky note and post it to the board until all of the sticky notes eventually filled the question up.” Being a marketing major also assisted her as she planned her digital advertising strategies. Part of her role as an ambassador is to be an influencer on social media. She shared her experience doing lifestyle ads for a variety of new and traditional products, as well as Coca-Cola in general. “Sometimes I will share something simple, like enjoying my favorite Coke product on the beach, while other times I might put a theme with it, especially when advertising for an event on campus that I am partnering with. For SMAC Crawfish Fest, one of my ads read, ‘Chill Out on the Green with Peace Tea’ since it was a social event where everyone grabbed a spot on Centennial Green to hang out, eat and chat with friends.” There are over 100 Coca-Cola Campus Ambassadors serving in similar roles on college campuses around the nation. These ambassadors have networking and training events throughout the year and become very close to one another, often sharing ideas, encouraging each other, and celebrating their successes together.


Danielle was selected as the sole Coca-Cola Campus Ambassador for Southern Miss

“I have made friends for life through this program, and I know we will stay connected even after college. I have a best friend who lives in Idaho and another who lives in Florida. By the time I graduate, I will know people all across the United States. A group of ambassadors even celebrated New Year's Eve together this year in Nashville.” In addition to her role as a Coca-Cola Campus Ambassador, Danielle has held a second part-time job throughout college. She is currently a server for the Hattiesburg Country Club and completed a mini-internship during the spring semester with Christie Fountain Advertising in Ocean Springs, Mississippi. The locally owned and operated advertising agency tailored the experience to Danielle's interests in graphic design, giving her free rein over their social media platforms while teaching her how to utilize Adobe Creative Cloud software. Danielle looks forward to carrying on as the Coca-Cola Campus Ambassador for Southern Miss through her senior year before passing the torch to a young, creative and eager student. Her goal upon graduation is to land a job with the Coca-Cola Company in marketing, graphic design or sales. “If I could share some words of encouragement with my fellow classmates, I would tell them that they are capable of anything as long as they put in the effort and to network, network, network!”

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hard work pays off Scholarships and Awards

Public Company Accounting Oversight Board Scholarship Keiyana Gaskin (Accounting, Vicksburg, Miss.) was awarded the $10,000 merit-based scholarship from the Public Company Accounting Oversight Board (PCAOB) for 2019-20. Only one student from more than 300 accredited U.S. colleges and universities nationwide is selected to receive the award. The recipient is chosen based on their demonstration of high ethical standards and their interest and aptitude in accounting and auditing. This marks the second year in a row that a Southern Miss Business student has been selected for the honor.

American Hotel and Lodging Association (AHLA) Foundation Scholarship Tayler Motes (Hospitality and Tourism Management) and Patrick Napier (Hospitality and Tourism Management) were both awarded 2020 AHLA Foundation Scholarships. The AHLA Foundation received and evaluated over 1,000 applications for their nine scholarship programs. Scholarships were awarded to students enrolled in hospitalityrelated bachelor’s or graduate degree programs at universities across the U.S. based on their academics, financial need, relevant work experience, extracurricular activities, personal attributes, and passion to pursue a career in the hotel and lodging industry. 30

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Mississippi Young Bankers Scholars Each year since 1979, five scholarship finalists statewide have been invited to the Mississippi Young Bankers (MYB) Study Conference and Convention to interview with the MYB Scholarship Committee. The Orrin Swayze Scholastic Awards carry on the tradition of banking excellence started by the widely respected Mississippi banker and promoter of banking education, Orrin H. Swayze Jr. This year, Alese Jones (Finance, Metairie, La.) and Brandon Cade (Finance, Brookhaven, Miss.) were both selected as 2020 Swayze Scholar finalists and were ultimately selected as MYB Scholars. Both were awarded a $1,500 scholarship.

CFA Society of Mississippi Photo Left to Right: Casey Cameron, Sachin Yadav, Alese Jones, Brook Chambliss Each year, the CFA Society of Mississippi recognizes one outstanding finance major in the state of Mississippi. Sachin Yadav (Finance, Birgunj, Nepal) was honored with the CFA Society of Mississippi Award at the 17th Annual Forecast Dinner in Jackson, Miss., this year.

Mississippi Society of Certified Public Accountants (MSCPA) Scholarship The Horne Family Business Scholarship William F. Horne Jr. and wife Jackie have established a new scholarship endowment fund. The Horne Family Business Scholarship will continue the family’s commitment to their community and Southern Miss by awarding scholarships to students from Jones County majoring in accounting. Billy serves as a member of the School of Accountancy’s Advisory Board. We are very grateful for their generosity and support of our accounting program.

Paige Dillistone (MPA, Hattiesburg, Miss.), Kayla Martin (Accounting, Hattiesburg, Miss.) and Jacob Jenkins (Accounting, Natchez, Miss.) were selected as 2019 MSCPA Scholarship recipients. The Education Foundation of the Mississippi Society of CPAs seeks to promote accounting education in Mississippi colleges and universities by helping students pursue a CPA career. College juniors, seniors and graduate students representing nine Mississippi institutions applied for the scholarships ranging from $1,000 - $2,500, and only 16 students are chosen statewide. ANNUAL REPORT 2019-20

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eagle scholars program Interested in being a part of this program? We have an endowment fund where you can contribute a gift of any amount to support the EAGLE Scholars. If you are interested in leaving a lasting legacy, consider changing lives by establishing an EAGLE Scholars Program Scholarship. For more information about contributing, contact J.T. Tisdale at 601.266.6824.

Through this scholarship and professional development program, EAGLE Scholars receive $8,000 per year, the possibility of a study-abroad scholarship, and the opportunity to participate in a series of professional development programs. Lacey Wallace, Alexis Austin, Hunter Graham, Savannah Rheams and Elizabeth Rivera-Vega were the five outstanding students selected. The scholars attended multiple workshops, including Financial Mindfulness and Personality Assessment Training. They were given the opportunity to interact one-on-one with guests of the college, such as Aaron Beam, co-founder and former chief financial officer of HealthSouth Corporation, and Cindy Gaddis, retired vice president of finance and global downstream controller of Shell Oil Company. They were invited by CEO Jonathan Duhon to the corporate headquarters of Yak Access to tour their facility and discuss their business model. The EAGLE Scholars grew close to one another through team-building activities, such as completing an escape room before time ran out, and met regularly with the dean to discuss the leadership book they were reading together.

SAVANNAH RHEAMS

HEALTHCARE MARKETING | NORWOOD, LA.

“I am beyond honored to be an EAGLE Scholar. Not only has it taken a financial burden off my family and me , but it has allowed me to make connections with well-known professionals , visit successful businesses , and sharpen vital skills that I will need in my future career , such as communication , time management and leadership.”

HUNTER GRAHAM

ACCOUNTING | SUMRALL, MISS.

“My favorite part about the EAGLE Scholars Program so far has been interacting with so many people who I otherwise may have not had the opportunity to get to know. From personally meeting Aaron Beam to doing an escape room with Dr. Becton , the program is so engaging! Hunter will be graduating in December 2020 and plans to pursue his MPA at Southern Miss while also studying for the CPA exam.

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ALEXIS N. AUSTIN

ENTREPRENEURSHIP | RIDGELAND, MISS.

“Being an EAGLE Scholar has assisted me with developing my professional skills as I prepare to graduate next year. I have learned so much through the various opportunities I have had to network with experts in the corporate world , and I can’t wait to see what the program holds for me this coming year. Because of this program , I am more motivated than ever to stay positive and finish my academic career strong!”

LACEY K. WALLACE

MARKETING | JAYESS, MISS.

“I feel honored and especially grateful to have been chosen as an EAGLE Scholar. This scholarship allowed me to focus on coursework and campus involvement instead of worrying about how I would finance my education. This program has equipped me with the skills to become a better leader , hold myself to higher accountability , and continue reaching my goals. Because of this scholarship, I had the opportunity to study abroad in both Italy and the United Kingdom.” Upon graduating in May 2020, Lacey is now pursuing her MBA at Southern Miss.

ELIZABETH RIVERA-VEGA

ACCOUNTING AND FINANCE | BILOXI, MISS.

“Being chosen as an EAGLE Scholar has been an honor. Through the program , I have gained immense knowledge , experience and skills that have helped me become a better student and professional. Thanks to the mentoring and training I received , I was able to make wiser decisions for my academic and professional careers. What I have enjoyed most about the program is meeting all of the wonderful and unique individuals who have shared their different experiences and knowledge with us.” Upon graduating in May 2020, Elizabeth is working to obtain her CPA license.

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student research

Three Minute Thesis The Three Minute Thesis is an academic research communication competition held in the fall that challenges graduate students to explain the significance of their research projects to a general audience in three minutes or less. • Rachel L. Bronson (MBA and MS in Sport Management) Building on the International and Diverse Makeup of a Baseball Organization and How Teams Capitalize on It

Yours, Mine or Ours? Undergraduate research had been of interest to Lacey Wallace (Marketing) ever since beginning college. After enrolling at Southern Miss as an incoming junior, Wallace was accepted into the Honors College as an Honors Keystone Scholar. She began working on her research with thesis advisor, Dr. Joanne Cao, and identified an interest in the effects and outcomes of shared economy. As her thesis took shape over the course of her junior and senior years, she landed on the title, “Yours, Mine or Ours? Exploring the Role of Cultural Values in Sharing Economy Services.” In spring 2020, Wallace was awarded both the Eagle SPUR and NCUR grants through the Drapeau Center for Undergraduate Research (DCUR) at USM. Her research was selected for presentation at the 2020 Association of Marketing Theory and Practice (AMTP) Annual Conference and the 2020 National Conference on Undergraduate Research (NCUR). Unfortunately, both conferences were canceled due to COVID-19, but that did not stop Wallace from sharing her findings at the Research Showcase in Scianna Hall, mentioned below. Wallace graduated summa cum laude in May 2020 and began pursuing her MBA at Southern Miss immediately after. Wallace will continue her work with Dr. Cao as they further investigate the influence of cultural values in sharing economy services. Wallace is the first Southern Miss College of Business and Economic Development student ever invited to present at NCUR.

• Caroline Cenci (MS in Economic Development) What Are the Motivations for Publicly Funded Sports Stadiums, and Can the Same Ideas Apply in Rural Communities? • Nichada Satasuk (MBA and MS in Sport Management) Professional Athletics and Social Media Sponsorship • Nirmala Baral (MBA) Leading with Emotional Intelligence Their research evolved over the course of the year, and a few of these students were accepted to present their research at national conferences.

Sport Management Graduate Students Publish Research Six graduate students in the Master of Science in Sport Management program will have their research published in academic journals. Dr. John Miller (professor of sport management) worked with the students on their publications and will appear as a co-author. • Cameron Corken, Jack MacDonald and Thomas Goodale had their work, titled, “Sport Event Operators Must Deliver Promises to Avoid Gross Negligence,” accepted for publication in the Physical Educator Journal. • Rachel Bronson, Millie Barr and Collin Kilcrease had their work, titled, “University of Maryland Offensive Lineman Dies from Heatstroke After Team Workout,” accepted for publication in the Physical Educator Journal.

Recent MBA graduate, Tara Hosey, presented her research, “Is Social Media Engagement Necessary? Investigating Expectations Based on Gendered Brand Communication Styles,” for the first time at the 2019 Society for Marketing Advances Annual Conference in New Orleans, Louisiana.

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“These students put in a lot of hard work to prepare for these research presentations. It only seems right Research Showcase Because of the mentorship provided by the college’s faculty, four business students were accepted and selected to present their research projects at the Association of Marketing Theory and Practice (AMTP) Annual Conference in Sandestin, Florida, this year. Unfortunately, these plans changed changed due to the continued spread of COVID-19 and universitysponsored travel restrictions. The students’ remarkable efforts did not go unnoticed, however. In lieu of the conference, the School of Marketing hosted a showcase for the students to present their research findings to a small group of faculty and peers. • Matthew H. Yang (Business Administration and Economics) The Impact of Culture on Multinational Business Expansion: A Case Study Evaluating Merchandising in Asian 7-Eleven Franchises Faculty Advisor: Dr. Gallayanee Yaoyuneyong • Lacey Wallace (Marketing) Yours, Mine or Ours? Exploring the Role of Cultural Values in Sharing Economy Services Faculty Advisor: Dr. Joanne T. Cao • Rachel L. Bronson (MBA and MS in Sport Management) Building on the International and Diverse Make-up of a Baseball Organization and How Teams Capitalize on This Growth: The Rise of Latin Americans in Baseball Faculty Advisor: Dr. Chris Croft • Nichada Satasuk (MBA and MS in Sport Management) Early-Career Professional Athletes, Social Media Marketing and Sponsorship Faculty Advisor: Dr. Gallayanee Yaoyuneyong In addition, Mikhail Esipov (MS in Economic Development) presented his research, titled, "REDRL Industry Targeting Analysis: A Tool for Regional Economic Development." His faculty advisor is Dr. Chad Miller. Although he was not attending the AMTP Conference, he, along with the other four students listed above, were planning to present their research at the Southern Miss Undergraduate or Graduate Research Symposiums being held on campus.

to provide them an outlet to share their findings. Following this successful showcase , we hope to continue hosting this annual event recognizing our incredible business student researchers.” –Dean Bret Becton

ANNUAL REPORT 2019-20

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Cultivating Student Leaders Student Organization Highlights

Student Center for the Public Trust This year, Erin Howell (MPA), Kayla Martin (Accounting) and Dr. Marvin Bouillon (Director, School of Accountancy) led the initiative to charter a chapter of the Student Center for the Public Trust at Southern Miss. The organization exists to provide a platform for corporate America and the accounting profession to explore, promote and advance ethical practices in organizations. The organization is devoted to promoting the importance of upholding integrity in leadership, providing students with the tools to face difficult ethical dilemmas once they enter the workforce. Any student, regardless of their field of study, is welcome to join. The 12 charter members of the newly established group discussed real-life experiences with ethics and maintained a strong sense of community even after they began holding their meetings virtually. The organization planned to send two members, Kayla Martin and Hunter Reed, to the 2020 StudentCPT Leadership Conference in Colorado Springs, Colo., this summer until the event was cancelled. Members of the Student Center for the Public Trust participated in a community service program called Easter for Eli by assembling Easter baskets for children at Forrest General Hospital.

Eta Sigma Delta A combination of current Eta Sigma Delta members and prospective incoming members attended the 2019 Global Food and Beverage Conference in Las Vegas to meet and learn from professionals in the industry. These top performing hospitality and tourism management students were selected after going through a highly competitive application process for the merit-based scholarship.

American Marketing Association (ama) During this year’s AMA Marketing Week, the Southern Miss chapter members volunteered at Give and Take Kitchen, where they packed meals for children in local after-school programs, hosted a profit share at a local Hattiesburg restaurant, and collaborated with Hattiesburg’s College Town Escape Rooms to host an escape room right in Scianna Hall!

The Student Center for the Public Trust was recognized as the “Best New Organization” at the 2020 SOAR Awards, hosted by the Office of Leadership and Student Involvement. 36

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Beta Gamma Sigma (bgs)

59 new members

WERE INDUCTED INTO THE

USM CHAPTER OF BETA GAMMA SIGMA

Beta Gamma Sigma is the international honor society that operates exclusively for AACSB-accredited business programs and is made up of the top business students from around the world. The USM chapter is considered a “Highest Honors” chapter within Beta Gamma Sigma International and is recognized for its commitment to academic excellence, leadership and student success.

DURING THE 2019-20 ACADEMIC YEAR

“While serving as the president of Beta Gamma Sigma, I was able to grow both personally and professionally. I met and worked with some wonderful people, and I am ending the year with five amazing new friends in my fellow officers. The opportunity to represent Southern Miss and my chapter at the Global Leadership Summit is something that I will always be thankful for. My last year at USM would not have been the same without the experience of serving in a leadership role in Beta Gamma Sigma.” –Rachel Bronson, President of Beta Gamma Sigma, Southern Miss Chapter

Student officers Rachel Bronson (MBA and MS in Sport Management), Kayla Martin (Accounting), Lacey Wallace (Marketing), Nichada Satasuk (MBA and MS in Sport Management) and Laura Chatham (Accounting) attended the Beta Gamma Sigma Global Leadership Summit in Chicago, Ill., in November 2019. Over 400 BGS members and corporate professionals from around the world were at the annual networking event. Attendees learned from real-world leaders in different fields of business and academia, participated in skillbuilding exercises, and engaged in professional development and networking opportunities. During the KPMG-sponsored Team Case Competition, Laura Chatham’s group was named the winner of their case category for the GLS 2019 team case competition, based on their innovative and creative solution for the assigned business case and the effectiveness of their presentation. In service to the local community, the Southern Miss Chapter of Beta Gamma Sigma sponsored a canned food drive within the College of Business and Economic Development, which resulted in the donation of over 2,000 canned food items to a food pantry in Hattiesburg – just in time for Thanksgiving! In February, as part of BGS Founders Week, BGS officers presented “Steps in Ethical Decision Making” and gave an overview of their experiences at the Global Leadership Summit to fellow members. In addition, during the 2019-20 academic year, Rachel Bronson, Lacey Wallace, Nichada Satasuk and Kayla Martin completed the BGS Ethical Leadership Certification process. ANNUAL REPORT 2019-20

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cult i vati n g s tudent l eader s: S T UDENT O RGANIZAT IO N HIG HLIG HT S Beta Alpha Psi This academic year, seven Zeta Mu chapter members attended Beta Alpha Psi’s Annual Meeting in Chicago, Illinois. The event was exceptionally special this year as they celebrated the 100th anniversary of the international honor organization. While at the conference, accounting students visited a local learning center to speak about the importance of literacy, met with recruiters and CPA representatives, attended several seminars, and explored the city of Chicago. Later in the year, nine members attended the 2020 Regional Conference in Louisville, Kentucky. While there, students heard from a range of accounting specialists and discussed best practices of Beta Alpha Psi chapters across the country, bringing ideas to implement at USM back with them.

The USM Beta Alpha Psi chapter

ACHIEVED SUPERIOR STATUS

for the 2019-20 Reporting Year!

Valerie Simmons was honored for 11 years of service as the faculty advisor for Beta Alpha Psi. The chapter is extremely grateful for her commitment, service and leadership In addition, Southern Miss Beta Alpha Psi members participated in the CPA Day of Service, served during the Big Event, attended an etiquette dinner, and assisted with Black and Gold Day on campus! BAP played a large role in the planning events hosted by the School of Accountancy, such as Meet the Firms and the Spring Meet and Greet. Frequently throughout the year, the organization invites guest speakers from prestigious accounting firms and a variety of other financial/accounting organizations to participate in professional development meetings. Although the conversion to distance learning was necessary during the spring 2020 semester, it did not stop Beta Alpha Psi from continuing to provide this valuable content to its members. The last two of its 11 professional development meetings were facilitated virtually. 38

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15

CANDIDATES

WERE INITIATED INTO

BETA ALPHA PSI

THIS YEAR.


Student Economic Development Association The Student Economic Development Association (SEDA) is made up of both graduate and undergraduate students who have an interest in pursuing careers that will promote economic development on a local, regional, national and international level. During the fall semester, SEDA took a trip to Baton Rouge, Louisiana, to visit area economic development programs. While touring Louisiana Economic Development (LED) FastStart, representatives shared their marketing strategies, discussed artificial intelligence training programs, and explained different sectors of economic development. At Baton Rouge Area Chamber, MSED alumnus, Jayson Newell, hosted students and shared from his own experiences how the skills the students are learning in their MSED program will be valued and used once they begin their careers. The students wrapped up their trip with a visit to the LSU Innovation Park. The student organization took another professional development trip to Tennessee at the beginning of the spring semester to visit the Nashville Chamber of Commerce, Tennessee Valley Authority (TVA) and Vanderbilt. The trip provided members with a hands-on, immersive learning experience and networking opportunity. The organization enjoys hosting casual networking events, such as football and baseball tailgates to allow for current students to engage with economic development professionals and alumni. ANNUAL REPORT 2019-20

39


study abroad The College of Business and Economic Development traditionally offers three summer study-abroad programs to business students each year: Asian Studies, British Studies and Italian Studies.

Like many universities around the nation, the Southern Miss Study Abroad office had to make the difficult decision to cancel all three programs for summer 2020 as part of a protective measure against COVID-19. Although this was a challenging decision, the safety and well-being of the university community is our top priority. Our college had 50 business students enroll in the three summer programs for 2020, an increase of 25% when compared to enrollment last summer. The Study Abroad Task Force, made up of business faculty and staff, were thrilled with this increase and were looking forward to hearing about the students’ experiences upon their return. Now, many of the students who were planning to participate will not have another chance before graduating. However, some plan to re-enroll for summer 2021.

“Study abroad is something I have always wanted to participate in, and I have worked hard to earn scholarships to go. I feel like traveling to Italy as a hospitality and tourism management major goes hand-inhand, and having that experience could benefit both my personal and professional goals. Whenever I heard we would no longer be traveling to Italy this summer due to the COVID-19 pandemic, I was devastated. There is so much uncertainty during this time, but I know we have to be resilient. I have made the decision to study abroad next summer and feel by doing so, I can learn how Italy has been impacted and changed through the current events. Next year will be the perfect opportunity to learn about the endurance and strength of the country of Italy in relation to its business and culture.” —Will Walters, Tourism Management (plans to attend Italian Studies in summer 2021)

Students like Will, who have chosen to study abroad next summer, will have priority enrollment and will be guaranteed a spot in their preferred program. The task force anticipates enrollment numbers to be greater than usual due to this unique situation. 40

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT


Building Strong Relationships The college has built strong relationships with professional contacts around the world through our study-abroad initiatives. Southern Miss Business and Kaetsu University in Tokyo, Japan, have collaborated in study-abroad and exchange efforts for many years. Each summer, our business students who study abroad in Japan visit the Kaetsu University campus and spend time bonding with and learning from their students.

From August 2019 to March 2020, Taro Yamaguchi, a student at Kaetsu University, came to Mississippi to study at the English Language Institute at Southern Miss, and in February 2020, we hosted Dr. Hideyuki Takano, a Kaetsu professor who works in close liaison with USM, in Hattiesburg. Dr. Takano met with several individuals on campus, including Dr. Bret Becton, Dr. Amy Chasteen, Dr. Jamye Foster, Dr. Gallayanee Yaoyuneyong, Dr. Joanne Cao and Dr. Kimberly Goodwin. ■

“The Italian Business and Culture course is designed to give students exposure to businesses and industry leaders in a personal way. Our partnerships have developed into friendships over the years , and our connections to them and their families are personal. When the situation began to unfold in Italy, I reached out right away to make sure they were okay and to see if there was anything we could do to help.” –D

r. Brigitte Burgess, associate professor of merchandising in the School of Marketing ANNUAL REPORT 2019-20

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a f f i l i ate d c enter c ontr i b utio ns

Center for Economic and Entrepreneurship Education James Wilcox (Director, Center for Economic and Entrepreneurship Education) delivered an invited presentation at the 5th Federal Reserve District Joint Council on Economic Education Meeting. The regional meeting, which took place at the Charlotte Branch of the Federal Reserve Bank of Richmond, focused primarily on the challenges faced by K-12 students and teachers in rural areas and small cities. Wilcox’s presentation provided an experiential look at the value of youth entrepreneurship education, as well as proven resources that can be implemented to directly support rural students and educators within this pathway. Meeting attendees included Federal Reserve Bank employees, economists, and K-12 educators and administrators from the Federal Reserve Bank’s 5th District (Maryland, North Carolina, South Carolina, Virginia, West Virginia and Washington, D.C.).

PARTNERSHIP WITH MCLEAN INSTITUTE FOR PUBLIC SERVICE AND COMMUNITY ENGAGEMENT, OLE MISS A strong partnership between the CEEE and the McLean Institute has developed over the past year due to a number of efforts and co-presentations highlighting the collaborative work being done to further youth entrepreneurship and community development initiatives in Mississippi. In July, Wilcox presented with the McLean Institute director, Dr. Albert Nylander, at a Community Development Society conference in Columbia, Mo. Additionally, Wilcox presented with the McLean Institute project manager, Dr. J.R. Love, at the John W. Hammond Institute for Free Enterprise at Lindenwood University in St. Charles, Mo., during Global Entrepreneurship Week, which takes place in November each year. This spring, Wilcox represented USM as a part of the McLean Institute's planning team for the annual Mississippi Entrepreneurship Forum and NextUP student pitch competition. 42

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

SOUTHERN ENTREPRENEURSHIP PROGRAM (SEP) SEP continues to advance statewide support of youth entrepreneurship through SEP Arrive and SEP Strive!

The annual kickoff event attracted 500+ high school students and educators from across Mississippi. This 13th annual event was held during Global Entrepreneurship Week and included a discussion panel of young entrepreneurs and a hands-on innovation challenge. The year's challenge opened with a presentation by Justin Wilkes, U.S. Department of Agriculture (USDA) public information officer for rural development in Mississippi. Students were introduced to the concept of "value-added production" and were challenged to leverage each of their counties' most exported agricultural products to find new market opportunities. Since its establishment in 2007, the SEP has engaged more than 6,000 students and teachers from 66 high schools across 38 counties. SEP Strive! North Mississippi Regional Business Competition was scheduled for March in Tupelo, Miss. The pitch competition would have included high school students, business coaches and economic developers from across north Mississippi.


Designing Solutions for Defense (Ds4d) The DS4D course, commonly titled Hacking for Defense (H4D), originated at Stanford University and is currently being used at about 30 universities, including James Madison, Columbia, Duke, Georgetown and Southern Miss. During the spring semester, James Wilcox co-taught the course alongside Henry Jones, PhD and Josh Hill, PhD During the course, students from business, computer science and criminal justice work in interdisciplinary teams to develop solutions and prototypes to address real-life needs that have been identified within our intelligence community and Department of Defense. The course uses an adaptation of the Lean Model Canvas as a framework for discovery as students create and test their own Minimum Viable Products (MVP) through market research and weekly stakeholder interviews. The spring class included business students studying entrepreneurship, management and economic development. Camp Shelby submitted a problem for our students to address and had the following to say about the collaborative experience with our Southern Miss student team: "The tools, analytics and feedback provided have already been used in making major gains and will be used for justifications to support our way forward, especially with funding, plans and training development." Specifically, the student team's efforts were recognized by Camp Shelby as helping open the door for them to be one of three initial Army installations upgrading to 5G.

CEEE LAUNCHES THE HATCHERY The Hatchery is an entrepreneurial ecosystem funded from the Jimmy A. Payne Foundation located on the USM campus. This year’s Development Phase created a student internship, mapped out campus entrepreneurship resources, and evaluated best practices among peer universities for entrepreneurship and innovation support. The Hatchery participated in National Entrepreneurship Week by showcasing the university’s grown network of individuals and resources dedicated to the advancement of innovation, business development and commercialization. It also collaborated with campus entrepreneurship stakeholders to facilitate and fund the launch of the inaugural campuswide Golden Idea Pitch Competition, which included 31 business proposals submitted, $2,500 awarded funds, and 100 attendees.

MASTER TEACHER OF ENTREPRENEURSHIP (MTENT) PROGRAM This year, CEEE celebrates 10 years of the MTEnt Program.

CEEE retooled the training program to be delivered fully online in spring 2020 in response to COVID-19.

18 middle school, high school and special education teachers from across Mississippi participated in an online pilot.

303 teachers have been trained through this program since its launch in 2010.

The MTEnt Program is offered in collaboration with the Mississippi Council on Economic Education and the Mississippi Department of Education. ANNUAL REPORT 2019-20

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a f f i l i ate d c enter c ontr i b utio ns

Small Business Development Center

Transforming one small business at a time FY 2020 (OCTOBER 1, 2019 – SEPTEMBER 30, 2020) 592 HOURS HAVE BEEN DEDICATED TO ASSISTING

SMALL BUSINESS OWNERS WITH COVID-RELATED RELIEF.

OVER 500 SMALL BUSINESS OWNERS

HAVE BEEN ASSISTED BY THE SBDC WHILE SEEKING COVID-RELATED RELIEF AID AND INFORMATION.

CURRENTLY SERVING 131 MINORITY-OWNED, 130 WOMEN-OWNED AND 44 VETERAN-OWNED BUSINESSES

35 JOBS CREATED

33 WORKSHOP HOURS ACCUMULATED

$5 MILLION IN CAPITAL FORMATION

1,500+ COUNSELING HOURS

11 BUSINESSES COUNSELED DURING THEIR STARTUP EFFORTS

10 CATEGORY WINNERS AND 21 FINALISTS

OF THE 2019 FESTIVALSOUTH BEST OF THE PINE BELT ARE SBDC CLIENTS

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COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

The USM Small Business Development Center (SBDC) takes a hands-on approach to helping and serving the community. Lead counselor, Rita Mitchell, and cocounselor and USM alumnus, Joma Shelby, are dedicated to serving the entire state of Mississippi, as well as the Southern Miss campus, the Greater Hattiesburg community and surrounding counties. In between serving their small businesses, both counselors are often found assisting with their community’s entrepreneurial efforts. Shelby participated in the 2019 Mississippi New Venture Challenge through Innovate Mississippi, and Mitchell has become a partner in the Hatchery Project, led by Dr. Shannon Campbell, director of the USM Trent Lott National Center for Excellence in Economic Development and Entrepreneurship. Five years ago, the Small Business Development Center became a part of the USM entrepreneurial community and has remained actively engaged with Southern Miss Business. Mitchell is a member of the Global Entrepreneurship Week Planning Task Force, serving as a counselor and judge for the Golden Idea Pitch Competition. Mitchell and Shelby participate in the USM CEEE’s annual SEP Program, with Mitchell serving as a mentor and judge. Shelby assists in course lessons for entrepreneurship and management professors and hosts multiple workshops throughout the year, such as “Digital Marketing and Social Media,” which are open for student attendees.


SMALL BUSINESS DEVELOPMENT CENTER HELPS BUSINESSES NAVIGATE PANDEMIC Stephen Clairmont and his wife, Deshawn, have built a successful manufacturing business that produces decorative home goods with inspirational messages, but their 12-year-old business, Clairmont and Co., took a hit when the economy stumbled because of COVID-19. When the shutdown began in March, the Clairmonts started the process of applying for the Small Business Administration's Economic Injury and Disaster Loan program and the federal Paycheck Protection Program. SBDC Business counselor Rita Mitchell walked them through the application process via texts, phone calls and emails. "The loans were a definite game changer," Stephen Clairmont said. "I could not have done this so quickly without the MS-SBDC's help." When the opportunity arose to keep the business open while serving front-line workers by supplying mask and gowns, it was a perfect solution for them. In just two short weeks, the Clairmonts were able to retool the plant with sewing machines to make masks and other personal protective equipment that were hard to find at the time. The Clairmonts were high school sweethearts who grew up together in Laurel and returned to start their business and family after graduating from college. Clairmont and Co. and their retail store, HAND+made, are both in Laurel, which has garnered national interest due to the popularity of the HGTV home renovation show Home Town. "Stephen won't volunteer this about himself, but he is so kind and generous," Mitchell said. "He and Deshawn are very much part of the fabric of the community."

The PPE business was brisk until the larger manufacturers caught up, Then orders started tapering off, something the Clairmonts expected. Most of the masks they make are custom orders, and they are in the process of transitioning back to creating decorative home goods, but with an expanded vision for the future. "Now that we have the infrastructure in place, we're going to use the sewing machines to add another product line," Stephen Clairmont said. "This experience has opened up an avenue to add pillows and other soft goods. We already have some in product development right now." "The story of Clairmont and Co. is still being written, and the Mississippi SBDC is proud to help play a supporting role in the reinvention and relaunch that Stephen and Deshawn are bringing forth," Mitchell said. "Stay tuned for the next evolution of Clairmont and Co. I can't wait to see what visionary ideas they come up with next."

2020 United States Association for Small Business and Entrepreneurship Conference Rita Mitchell of the Small Business Development Center and James Wilcox of the Center for Economic and Entrepreneurship Education attended the 2020 USASBE Conference with School of Management faculty members Dr. SherRhonda Gibbs, Dr. Arielle Newman and Dustin Odom. The conference focuses on entrepreneurship education, showcasing innovative entrepreneurship research and teaching. ANNUAL REPORT 2019-20

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a l u m n i hi gh l i gh t

BERNARD GREEN

Family Values Grow Strong Roots Growing up in rural Marion County Mississippi, Bernard Green received the message loud and clear that faith, family and personal responsibility were the keys to being successful at whatever he decided to do in life. He heard that early and often from his parents, the late Rev. Arthur L. Green and Debra P. Green. He also heard that using those values to obtain a good education would be the vehicle to lead him to success. His father was not only a minister but also a 30-year veteran in the United States Army, and his mother spent her career devoted to early childhood education. “They had an amazing way of encouraging me, yet it was very clear that excuses were unacceptable,” Green said. “I often heard, ‘no excuses, just make it happen’ or ‘adapt and overcome!’” It was clear to him that giving anything less than your best wasn’t an option. With a family that was dedicated to giving it their all and obtaining an education, Green came to Southern Miss to be away at college, yet still close to home. At USM, he began his pursuit of a BSBA in finance and became a member of Kappa Alpha Psi Fraternity. While at Southern Miss, there were several professors that played a large role in helping him grow and learn. In the College of Business and Economic Development, Dr. Alvin Williams and Dr. James Lindley had a lasting impact on his life. He explains that they had a shared mission to both challenge and encourage students to reach their full potential. Dr. Alvin Williams was always well-spoken, polished and authentic, while Dr. Lindley showed genuine interest in Green and challenged him to give the maximum effort. Dr. Eddie Holloway, then dean of students, also played a role in keeping Bernard on track as a student and as a person. “He knew my family; he actually taught my father during his time at William

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COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Carey University,” Green said. “Oftentimes in student life, we develop a false sense of independence, which usually leads to poor decision-making and misguided priorities. Dr. Holloway always reminded students of the principle of choices and consequences, and as this became very real, he often reminded us that every decision mattered.” These family, academic and social experiences are what he credits to helping him prepare for the real world. In 1993, he became a commissioned officer and followed in his father’s footsteps in the United States Army, where he served for 23 years in the U.S. Army Reserve, ultimately retiring at the rank of major. “The Army values, my family values, my fraternity values, every aspect of my life seemed to always point back to the same core principles,” Green said. “From completing Officer Candidate School at the Mississippi Military Academy, to the response to Hurricane Katrina, Operation Iraqi Freedom and Operation Enduring Freedom, the bottom line was Mission First, People Always!” Though his initial plan after graduation was to pursue a career in banking and finance, there were no job opportunities for him at the time. A conversation with his dad about this reminded him that every decision matters and there are no choices without consequences. His dad asked him what he was going to do and reminded him that only two adults could live in his childhood home, his father and his mother. “That conversation, that reality check, was a pivotal moment in my life,” Green said. The following week, Green accepted a sales position at Mike Smith Motors, a local auto dealership in Columbia, Miss. The opportunity ignited the entrepreneurial spirit within him. Though he flourished in that position and gained great sales experience, he still desired to be in the financial services industry. His next opportunity was to


work with a non-profit organization, Pearl River Valley Opportunity Inc. His role was to establish a business loan program to increase economic development and employment in rural communities. They assisted with financing business and economic development activities to create or retain jobs in disadvantaged and remote communities, and provide loans to socially and economically disadvantaged minority and womenowned businesses. Green shared that this was a very rewarding experience and provided invaluable exposure to the entrepreneurial perspective for him, which led to the next chapter in his life.

“Southern Miss was an excellent choice for me. My Southern Miss education was far more than the classroom. The exposure and experience introduced me to a more diverse environment, with regards to people, culture and socioeconomic status.”

In 1998, he started his very own insurance agency and quickly found out that insurance was the best kept secret in finance. That first experience led him to now be the agency owner and managing principal of Green Insurance Group LLC, doing business as GlobalGreen Insurance Agency in Hattiesburg, Miss. As a locally owned independent insurance agency, he represents more than 50 insurance companies, allowing him to offer more choices and better service. With the strong partnerships and access to specialty and diversified markets, he has many options to fit client specific needs. He is committed to helping people accumulate wealth and protect it along the way by using an array of insurance and financial services. Additionally, he is the president and chief executive officer of A.B. Green & Associates, Inc., a real estate investment firm. When talking to the business leaders of tomorrow, he offers some similar advice to what he was told growing up. “Adapt and overcome; have discipline and always have a great attitude. Attitude will make or break a company, a school, a church or a home. Also, employers want thinkers on their team. Students learn to think in their academic disciplines and the discipline of thinking propels you infinitely ahead of your peers and ultimately your competition. Thinkers find ways to solve problems and view challenges as opportunities.” Green said that he often tells his children, "Work beats talent, when talent won't work." Green firmly believes that service is the rent we pay for the privilege of living on this Earth. He has always enjoyed giving back. He currently is serving on the Business Advisory Council and has served on the USM Alumni Association Board of Directors and the USM Foundation Board of Directors, and has been inducted in both the USM Alumni Association and the USM Greek Halls of Fame. Additionally, he has endowed the Reverend Arthur L. Green Scholarship and Arthur Bernard Green Scholarship. Green and his wife, Trish, have five children, Ieesha, Trey, Raegan, Jeremiah and Alexandria, and two grandsons, Lenden and Laiden. They are active members of the West Point Baptist Church in Hattiesburg. “Ultimately, my success is because of the grace of God. The Bible teaches us that the race is not given to the swift nor the strong but he who endures until the end." ■

Trey Pittman followed in Bernard's footsteps by also pursuing a degree from Southern Miss in the College of Business and Economic Development. At the ceremony, Trey was recognized as the Outstanding Student in Sales. ANNUAL REPORT 2019-20

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a l u m n i hi gh l i gh t

CINDY GADDIS

Coming out of her Shell

After over 34 years with Shell Oil Company, Cindy Gaddis retired as vice president of finance and global downstream controller based in Houston, Texas. In addition to the VP role, she also held the role of country finance functional lead for the United States, where she was responsible for overseeing the development of the finance skill pool in the country. As a multicultural leader, Cindy managed staff directly and indirectly in Europe (including the Middle East), Asia, and North and South America.

BUILDING A LIFE AT SOUTHERN MISS Cindy graduated from Southern Miss with honors after earning her degree in business administration with a minor in economics. As Cindy reminisced on her time at USM, she shared the impact that some of her professors and classes had on her long-term. The business curriculum provided a solid foundation upon which to build her career. “A female business statistics professor taught the material in a way that made it relevant to the real world, which helped me apply the concepts much more seamlessly once I started my professional career.” Group projects provided great insight to how teams work and how to manage those team members who aren’t delivering value to the projects. She kept the majority of her electives focused on finance, marketing and management.

48

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

“My management professor was so approachable, had a good sense of humor, and didn’t take himself so seriously. I watched his consistent and authentic approach throughout that semester, and those traits resonated with me.” Cindy held both part-time and full-time jobs while going to college. She revealed that this helped develop effective time management skills that continued to serve her well throughout her career. Time management was a skill that was tested many times as she spent her freshman year often sprinting across campus to her classes after missing the shuttle bus from Hillcrest Hall. She recalled getting her first car while attending Southern Miss for the purpose of driving to her off-campus job. After a single, quick lesson on how to drive a manual transmission, she was the proud new owner of a used Chevrolet Vega. The next day, as she began to drive her car to work, the vehicle kept stalling. Desperate not to arrive to work late, she spotted a fellow student, whom she didn’t know, and called out for his assistance. He quickly discovered the root of her problem was that the car was in third instead of first. As she went on her way, she yelled her many thanks out of the window to him, grateful that Southern Miss had such friendly students! “After work that night, I waited until everyone had left before I tried to get my car going… only took three attempts!”


Cindy and her husband started a family while attending Southern Miss. Some of her fondest family memories of Southern Miss are at football games. They started bringing their son to games as early as two years old. He instantly became a fan, toddling around their home and singing USM football cheers.

NAVIGATING IN A MALE-DOMINATED INDUSTRY

Cindy has been married to her husband, Philip for 40 years, and they have two children. Their son, Christopher, is a junior high algebra and pre-algebra teacher, as well as a girls basketball coach and a published fiction writer. Their daughter, Ericka, is a family nurse practitioner and experienced emergency room nurse. In her free time, Cindy enjoys reading fiction, spending time with her two-year-old granddaughter, Leighton, and has plans to learn how to play the saxophone.

After a successful campus interview with Shell, Cindy was invited to Houston for a second interview. “I ultimately chose Shell because I liked the variety of opportunities they showcased. Prior to doing some research, I mainly knew about them only because of their gas stations.” Cindy went on to share that leaving behind their support system made up of close friends and family and taking the plunge to move from Mississippi to Texas was a tough decision for her and her husband, as their son was only three years old at the time. In retrospect, she sees that as one of the best decisions they ever made. Shell was the only company Cindy worked for after graduation, joining the company in 1985. She chose assignments that would provide the opportunity to learn the end-to-end value chain, providing a pathway for working her way up in the company. “My career in Shell was mainly in the finance function, partnering with and supporting the various Shell businesses and other supporting functions, for example the IT department. In some ways it was a tale of two halves.” During the first 15 years of her career, Cindy’s roles mainly focused on the U.S. businesses. She was a financial analyst for five years primarily in the downstream sector before moving into a leadership position in the accounting department. In this role, she found leadership fit her well as she had a passion for helping others develop. Once she moved to the upstream sector, her leadership skills further developed while managing larger teams, as well as her knowledge of the integrated Shell business model.

As time went on and her roles evolved, her international travel increased as she served on numerous global leadership teams. Additionally, she spent four years as a senior business consultant and team leader of an internal consultancy team. She frequently traveled to the Netherlands, Norway, Scotland, the Philippines, Argentina, Singapore, Australia, Turkey and more. “I traveled to over 20 countries for work alone, not counting all of the places I visited as a tourist.” She was able to make a substantial amount of global connections, even taking on the role of the vice president of finance for Shell’s Global Chemicals business, which required her to uproot her family and move to London, England, where they lived for almost five years.

ANNUAL REPORT 2019-20

49


a lu m n i h i gh l i gh t: c i ndy gaddi s

“This assignment really leveraged my core finance skills and virtual leadership skills, as well as collaboration and inclusiveness efforts developed during previous assignments. During this period, I travelled to places like Germany, Qatar, United Arab Emirates, Saudi Arabia, China and Hong Kong.”

While living in London, she oversaw staff located around the globe, chaired the Contract Committee and served as a member on various teams and boards, such as the Chemicals Leadership Team, multiple Decision Review Boards, the Board of Directors for a non-operated joint venture, and the Global Downstream Finance Team. Moving back from London, she continued in the VP of finance role for the Chemical’s business for two more years, before taking on her last role as VP of finance and global downstream conroller and U.S. country finance functional lead.

“As I reflect back, a few things come to mind that contributed to my career in Shell and navigating a male-dominated industry. I discovered early on the importance of earning credibility. You must ensure you have a strong functional foundation, as they expect that you know what you are doing as a financial professional. Next, authenticity can build trust and contribute immense value to the team. People notice and remember that about you. Lastly, having a servant leader’s mentality helped me gain the trust of both finance and business colleagues, creating long-lasting collaborative relationships.” 50

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

WHAT INSPIRES YOU? In retirement, Cindy has decided to use her extensive experience by seeking non-executive and non-profit board positions. She has invested her time in giving back to her alma mater by serving on the Business Advisory Council for the College of Business and Economic Development. In the fall, she was honored as the college’s Inspired Leaders Series speaker. This semiannual event hosts an executive in Scianna Hall to answer the question, “What inspires you?” These established professionals engage with students in both large- and small-group settings through conversations about what has inspired them throughout their lives and careers in hopes that it will inspire those with whom they interact.

ADVICE FROM CINDY Be curious about the organization you work for and its business model. Invest your personal time to learn the business, how your team or department links to others, and how everything fits together. Be courageous and take risks. Be willing to take on assignments outside of your comfort zone, even if that means physically moving to a new state or even country. Voice your perspective, especially when everyone else seems to agree with one another. Group think can be a dangerous thing, and having someone voice a different point-of-view can yield better outcomes. And most importantly, speak up when other team members’ views aren’t being actively sought or are being dismissed out of hand. Diversity and inclusion matter. Be confident and develop yourself and your abilities. Speak with confidence and share your input. Hone your communication skills both verbal and written. Learn to gauge what information is needed and how to get your point across with key points up front. Instead of providing every detail right away, give a summary with key points and allow for questions to be asked to develop further understanding. ■


new adventures and retirements DR. STACEY HALL

INTERIM DIRECTOR OF NCS 4

Dr. Stacey Hall has been named the interim director of The University of Southern Mississippi’s National Center for Spectator Sports Safety and Security (NCS4). Dr. Hall played an important role in the creation of NCS4, serving as the associate director from 2006 to 2014. She takes on this role after serving as the executive associate dean for the College of Business and Economic Development. Dr. Hall developed the graduatelevel emphasis program in sport security management for the Master of Business Administration and the Master of Science in Sport Management programs at Southern Miss. Currently, Dr. Hall teaches undergraduate and graduate sport management courses in economics, finance and security. “I hope to create a strong connection between industry and academia as we work to elevate our research and academic profile. This work will be guided by scholars and practitioners and will include the valuable input of an established national advisory board and specialized advisory committees comprised of senior-level security managers and thoughtleaders across the sports industry. The creation and dissemination of new knowledge in this industry will help all of us make sport venues a safer and more secure place for participants, spectators, staff and community partners.”

MICHELLE FLEMING

ACADEMIC ADVISOR, GULF PARK CAMPUS

Michelle Fleming has retired after 25 years of service to The University of Southern Mississippi. Michelle spent nearly 20 years serving as an academic advisor in multiple colleges over the course of her career, including the College of Business and Economic Development, College of Health, and College of Nursing. Michelle shared that the role of an advisor allowed her to guide students through their degree programs and ultimately to degree completion while they balanced their classes, personal lives and careers. Michelle began working at the Southern Miss Gulf Park campus in 1995 as a Financial Aid clerk. As a first-generation student, she immediately took advantage of the opportunity to earn a degree and began taking classes at Mississippi Gulf Coast Community College, where she earned her Associate of Arts. She never stopped pursuing further education as she went on to earn her bachelor’s degree in management information systems, master’s degree in workforce training and development, and a second bachelor’s degree in geography, all at Southern Miss. Michelle’s servant heart has led her to give back to the university and her community in a variety of ways throughout her career. She served in many capacities on numerous community fundraising committees. She was the Race Day coordinator for four Blue Cross & Blue Shield of Mississippi Fun Runs, co-chair of United Way, and a committee member for Breast Cancer and Heart Walks, as well as the groundbreaking for both the Gulf Coast Library and the Fleming Education Center. Michelle took the lead on a USM campus project called Working on Wellness! (WOW!), which focused on the development of health and wellness initiatives on the Gulf Coast. This work ultimately led to the creation of the Gulf Park Fitness Center, which was established in 2014 and is located on the east side of the Gulf Park campus. She established and funded the GOALS Scholarship in 2003-04 for part-time students, full-time professionals who were unable to qualify for the full Pell Grant. Michelle also served a three-year term on the USM Staff Council, was a staff advisor and founding member of the Catholic Student Association, and was a member and presenter for the Association of Office Professionals. She enjoys volunteering for the annual commencement ceremony held on the Gulf Park campus to watch the students she has grown to know so well walk across the stage and receive their diplomas. The opportunity to celebrate those who have worked extremely hard and overcome challenges and hardships to reach this milestone has been a driving force for Michelle and her work. “Southern Miss quickly became my extended family. Although I didn’t know anything about higher education, I came to love the atmosphere, students and my co-workers.” ANNUAL REPORT 2019-20

51


n e w a dve n tur es and r eti r ement s

DR. BETH LAFLEUR

ASSOCIATE DEAN, MBA DIRECTOR AND FULL PROFESSOR OF MARKETING

Dr. Beth LaFleur has retired as the associate dean of the College of Business and Economic Development and director of the professional MBA Program at The University of Southern Mississippi. During her time as MBA director, program enrollment has more than tripled. Dr. LaFleur spearheaded the work done to shape the MBA program into what it is today, leading many changes to keep the program relevant over time. These improvements included reducing the number of prerequisites, creating the hybrid and online formats, developing the Business Foundations graduate certificate, partnering with NCS4 and the sport management faculty to offer an MBA with an emphasis in sport event security management, establishing waivers of the GMAT requirement, and working to have the program recognized and ranked by U.S. News and World Report. In addition, she has remained an advocate for graduate and undergraduate programs in business on the coast and was the driving force that initiated the start of Who’s Who on the Gulf Park campus. She served as a full professor of marketing and and joined the Southern Miss Gulf Park faculty in 2004. Prior to 2004, she was a member of the business faculty at Nicholls State University, Mississippi State University, Spring Hill College and the University of South Alabama, where she served as the director of the Small Business Development Program and the Small Business Institute. Dr. LaFleur received her BSBA in marketing in 1974 and her MBA with a field emphasis in marketing in 1975, both from The University of Southern Mississippi. She received her doctorate in business administration, with a major in marketing and minors in management and quantitative analysis from Mississippi State University in 1989. Dr. LaFleur has over 40 years of professional experience in the business world, consulting and academics. She began her career as an industrial market research analyst with the Business and Industry Development Division of the Mississippi Research and Development Center in Jackson. Her consulting activities over the last three decades include marketing research and promotional strategy design, execution and control focused on the property development, banking, healthcare, shipbuilding, oil and gas, and legal industries. She also serves on the Advisory Board of Foreign Trade Zone #92, one of three FTZ’s in the state of Mississippi. Dr. LaFleur was honored to be selected as a Senior Fulbright Scholar (University of Mauritius, 1997-98). She spent a year on Mauritius Island, Indian Ocean teaching MBA students and the business faculty, while also leading training programs and seminars for the business community. During the Fulbright year, she traveled extensively with her family in the sub-Saharan African region and in Europe. Dr. LaFleur received the Presidential Award for Teaching Excellence at Nicholls State University and the Presidential Service Award. She is the recipient of numerous research and best paper awards throughout her academic career. She was inducted into two international marketing honoraries (Alpha Mu Alpha and Mu Kappa Tau), is an active member of Phi Kappa Phi, and was selected for Who’s Who Among America’s Teachers in multiple years. Her research focused on professional services marketing and business ethics during her career. It has been published in the Journal of the Academy of Marketing Science, the Journal of Retailing and Consumer Services, the Journal of Personal Selling and Sales Management, the Journal of Marketing Education, the Journal of Healthcare Marketing, Marketing Health Services, the Marketing Educator, the International Review of Retail, Distribution and Consumer Research, Tourism Analysis, the Journal of Computer Information Systems, the Journal of the Academy of Business Education, Personnel Administrator, Marine Fisheries Review and the International Journal of Knowledge, Culture and Change Management. Her research has been published in other academic journals and in the proceedings of international, national and regional professional conferences in marketing and management. She has also received numerous grants for her research. Dr. LaFleur and her husband, Dr. Charles LaFleur, reside in Bay St. Louis, Miss. 52

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT


DR. STEVE JACKSON

EMERITUS FULL PROFESSOR, SCHOOL OF ACCOUNTANCY, GULF PARK CAMPUS

Dr. Steven Jackson spent 16 years of his career teaching students at The University of Southern Mississippi before retiring as a full professor and receiving emeritus status in fall 2019. Southern Miss was where Dr. Jackson took his first tenure-track position after he earned his PhD at Arizona State. He shared that the area, specifically the Gulf Park campus, brought him to Southern Miss, and although he spent 10 years teaching at other universities, he ultimately came back to Southern Miss for the remainder of his career for the same reasons. Dr. Jackson devoted himself to his students and to serving the universities where he taught. Throughout his career, he received two outstanding research awards and six outstanding teaching awards, including our college’s highest teaching award, the Joseph A. Greene Teaching Excellence Award in 2012, which is only given to one faculty member per year. From 2007 to 2009, Dr. Jackson served as the director for the School of Accountancy. He has held distinguished professorships at the University of Tennessee at Martin and Loyola University New Orleans, where he also served as the director of the accounting program. He has been listed in Who’s Who Among American’s Teachers and Who’s Who in Business Higher Education. Additionally, he was a member and held officer positions for several university councils and committees and remained active in the American Accounting Association, the American Institute of CPAs and the International Management Accounting Association. Dr. Jackson’s research interests are in accounting education and behavioral issues in ethics and auditing. He has published articles in such refereed journals as Journal of Accounting and Finance Research, Journal of Economic and Social Measurement, Journal of Economic and Business Perspectives, Journal of Business and Economic Research, Accounting Educators Journal, and Journal of Accountancy. Dr. Jackson served as the editor of the journal, Advances in Accounting, Finance and Economics from 2007 to 2009. Dr. Jackson is the co-author of Managerial Accounting: A Focus on Ethical Decision Making, now in its ninth edition.

JEWEL ADAMS

ADMINISTRATIVE SPECIALIST, SCHOOL OF FINANCE

After serving Southern Miss for 24 years, Jewel Adams has retired from the College of Business and Economic Development, School of Finance. Adams began her journey with Southern Miss by accepting a position with the National Food Service Management Institute. She then accepted a position in the School of Human Performance and Recreation, where she stayed for 17 years before ultimately becoming the administrative specialist in the College of Business and Economic Development. She served as president for the Association of Office Professionals for two terms and served on numerous committees, including the Southern Miss Diversity Committee and Staff Council. During the 2020 Eagle Awards Ceremony, Adams was selected as the recipient of the Lifetime Achievement Award. This is the event’s top award and is given to one recipient each year that has dedicated his or her life to making an impact in the lives of others. Other Awards Department of Athletics Outstanding Staff // Association of Office Professional (AOP) Office Professional of the Year // University of Southern Mississippi Staff Excellence College of Health Distinguished Office Professional // African American Student Organization (AASO) Outstanding Black Staff

ANNUAL REPORT 2019-20

53


where do they go after graduation?

78

WA S H I N G T O N

10

M O N TA N A

20

OREGON

Valentina Haupt

16

(BSBA, Sport Management ’19) is a full-time professional golf player from Santiago, Chile, and will be the first in the USM Women’s Golf program’s history to tee off in an LPGA event. While attending Southern Miss, she was the only Golden Eagle to be a WGCA All-American Scholar all four years. She broke the record of most rounds under par at Southern Miss, and her final outing was a career-low, 2-under 214 at the C-USA Championships. Her 115 career rounds tied for the school record. She graduated with a 3.9 GPA and was recognized for Who’s Who Among Southern Miss students.

3

IDAHO

WYOMING

37

N E VA D A

18

U TA H

294 CALIFORNIA

153

COLORADO

110

ARIZONA

23

NEW MEXICO

18

2

ALASKA

GUAM

21

H AWA I I

EAGLES ABROAD

OUR GRADUATES LIVE IN MANY DIFFERENT COUNTRIES 54

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Albania 1 • Australia 4 • Bangladesh 2 • Belarus 1 • Bolivia 2 • Botswana 1 • Brazil 14 • Bulgaria 1 Cameroon 1 • Canada 22 Chile 1 • China 17 • Colombia 12 • Cyprus 2 • Denmark 1 • Dominican Republic 1 Ecuador 10 • El Salvador 11 • Finland 1 France 2 • Germany 12 • Ghana 2 • Guatemala 2 • Guinea 1 Honduras 7 • Hong Kong 8 • India 25 • Indonesia 1 • Israel 1 • Italy 2 • Jamaica 3 • Japan 31 • Jordan 1 Kenya 1 • Republic of Korea 4 • Kuwait 2 • Kyrgyzstan 1 • Lebanon 1 • Macedonia, The Former Yugoslav Republic 1 • Madagascar 1 • Malaysia 54 • Mexico 5 • Nepal 4 • Netherlands 2 • New Zealand 2


26,265

TOTAL OF LIVING BUSINESS ALUMNI.

9

NEW HAMPSHIRE

6

6

3 N O R T H D A K O TA

MAINE

VERMONT

32

36

M I N N E S O TA

78

27 WISCONSIN

7

S O U T H D A K O TA

MASSACHUSETTS

NEW YORK

40

3

MICHIGAN

68

35 I O WA

11 NEBRASKA 25

88

OKLAHOMA

52

P E N N S Y LVA N I A

122 ILLINOIS

KANSAS

RHODE ISLAND

83 OHIO

49

INDIANA

627

D E L AWA R E

86

234 VIRGINIA

MARYLAND

312 NORTH CAROLINA

DISTRICT OF COLUMBIA

13

KENTUCKY

TENNESSEE

CONNECTICUT

11

11 WEST VIRGINIA 68

103

MISSOURI

35

NEW JERSEY

155

172 ARKANSAS

SOUTH CAROLINA

15,815 MISSISSIPPI

896

1,350 ALABAMA

GEORGIA

2

PUERTO RICO

1,464 TEXAS

1

1,568 LOUISIANA

VIRGIN ISLANDS

1,153 FLORIDA 2 26 PA C I F I C 10 AMERICAS

A R ME D F OR C E S

EUROPE

PA

ATL ANT AN

CE

AN

O

N

IA

N

INDI

IND

E

A CE IC O

OC

TIC OCEAN

FIC AN

EAN IC OC

LAN

CIF

AT

PACI

Nicaragua 5 • Nigeria 3 • Panama 7 • Peru 5 • Poland 1 • Romania 1 Russian Federation 5 • Saudi Arabia 6 • Singapore 10 • Slovakia 3 • Spain 3 Sweden 6 • Syrian Arab Republic 2 • Taiwan 23 • Thailand 12 • Trinidad and Tobago 1 • Turkey 1 • United Kingdom 9 • United Arab Emirates 1 Venezuela 25 • Viet Nam 25 • Virgin Islands (U.S.) 2 • Western Sahara 1 Yogoslavia 1 • Zimbabwe 2

OC

EAN

ANNUAL REPORT 2019-20

55


Faculty Intellectual Contributions and Impact

peer-reviewed journal articles 7/1/2019 - 6/30/20 Alqahtani, A., Wither, M.J., Dong, Z., Goodwin, K.R. (2020). Impact of news-based equity market volatility on international stock markets. Journal of Applied Economics, 23(1), 224-234. Becton, J. B., Walker, H. J., Gilstrap, J. B., Schwager, P. (2019). Social media snooping on job applicants: The effects of unprofessional social media information on recruiter perceptions. Personnel Review, 48(5), 1261-1280. Beh, Y. S., Sajtos, L., Cao, J. T. (2020). Complainers’ resource investment and mobilization in digital environments using conservation of resource theory. Journal of Service Management, Ahead of print. Chen, J., Wang, W., Jensen, O., Kim, H., Liu, W.-Y. (2020). Perceived impacts of tourism in the Arctic. Journal of Tourism and Cultural Change. Christensen, L. J., Newman, A. M. B., Herrick, H., Godfrey, P. (in press). Separate but not equal: Toward a nomological net for migrants and migrant entrepreneurship. Journal of International Business Policy. Chu, Z., Wang, L., Lai, F. (2019), Customer pressure and green innovations at third party logistics providers in China: The moderation effect of organizational culture. International Journal of Logistics Management, 30(1), 57-75. Chu, Z., Wang, Q., Lai, F. Collins, B. (2019), Managing interdependence: Using Guanxi to cope with supply chain dependency. Journal of Business Research, 103, 620-631. Dogru, A. K., Keskin, B. B. (2020). AI in operations management: Applications, challenges and opportunities. Journal of Data, Information and Management (JDIM), 2, 67-74. Dowis, W. B., Anderson, M. H. M., Englebrecht, T. D. (2020). Real estate professional treatment: Easier said than done. Real Estate Taxation. Feng, B., Jiang, Z., Lai, F. (in press). Robust approach for air cargo freight forwarder selection under disruption. Annals of Operations Research. Futterman-Collier, A., Wayment. H., Wolf, M. (2020). Do-ityourself activities and subjective well-being. International Journal of Applied Positive Psychology. Gordon, K., Czekanski, W. A., Hall, S. A., McAfee, K. E. (2020). Understanding the interface between security and customer service at NCAA Division I FCS football venues. Journal of Contemporary Athletics, 14(1). Hill, A. D., Bolton, J. F., White, M. A. (in press). A call to find knowledge in our non-findings. Strategic Organization. Howard, M. C., Murry, A. S. (2020). Does the courage measure (CM) measure persistence despite fear? Testing, Psychometrics, Methodology in Applied Psychology, 27(2), 271-277. 56

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Goodwin, K. R. (2019). Bargaining power and the choice of brokerage contract. Journal of Housing Research, 28(1), 129-144.

When a homeowner decides to seek the assistance of a real estate broker in the sale of his property, he must decide on the particular broker and type of contract he will use. The most common type of brokerage contract is the exclusive right to sell contract. In this type of contract, the broker is entitled to his specified level of compensation whether or not he can be deemed responsible for bringing the buyer to the seller. This is usually the default form of contract in residential markets and is the preferred type of contract for the broker. The buyer and seller, however, can also enter into another type of contract known as the exclusive agency contract. With the exclusive agency contract, the contracted broker is entitled to his specified commission exclusive of any other broker. The owner, however, retains the right to market and sell the property on his own and independent from the broker. In that case, the seller could potentially avoid paying a commission to the broker. The textbook advice is that sellers should never choose the exclusive right to sell contract because the broker will not exert much effort toward the sale of the property. Using a game theory model of bargaining power, this study presents an alternative perspective. In this model, the increased bargaining power of the seller results in a higher selling price and no difference in the time on the market.

Idemen, E., Elmadag Bas, A. B., Okan, M. (2020). A qualitative approach to designer as a product cue: Proposed conceptual model of consumers perceptions and attitude. Review of Managerial Science. Kim, S. (in press). Assessing economic and fiscal impacts of sports complex in a small US county. Tourism Economics.


Li, X., Wang, C., Lai, F. (2020), Managing supplier integrity in China's public procurement. China: An International Journal, 18(2), 26-54. Miller, J. J. (2019). Facility Maintenance. Facility Planning and Design for Health, Physical Activity, Recreation, and Sport (14th ed., pp. 539-555). Urbana, IL: Sagamore Publishers. Miller, J. J., Bronson, R., Barr, M., Kilcrease, C. (in press). University of Maryland offensive lineman dies from heatstroke after team workout. The Physical Educator. Miller, J. J., Corken, C., Goodale, T., MacDonald, J. (2020). Sport event operators must deliver promises to avoid gross negligence. The Physical Educator, 77(3), 687-694. Miller, J. J., Seidler, T. (2020). Using a mock trial: An experiential learning opportunity. Sport Management Education Journal, 4(1), 58-60. Miller, J. J., Seidler, T., Curto, J. (2019). Concealed carry weapons at intercollegiate sport events: Perceptions of Division I event sport managers. Journal of Issues in Intercollegiate Athletics, 12, 542-563. Miller, J. J., Spindler, K. (2020). Safety in softball: Current perceptions of the use of defensive facemasks at the high school level. Applied Research in Coaching and Athletics Annual, 35(11), 59-78. Miller, S., Hall, S. A., Croft, C. (2020). Leading through crisis: Competencies for sport event security professionals. International Journal of Sport Management, 21.

Southern Miss is classified as “R1: DOCTORAL UNIVERSITIES – VERY HIGH RESEARCH ACTIVITY” status in the Carnegie Classification of Institutions of higher education. Only 131 institutions nationwide are in this classification.

Stokowski, S., Goldsmith, A., Croft, C., Hutchens, S., Fridley, A. (2020). The impact of football on student-athletes with education-impacting disabilities. Journal for the Study of Sport and Athletes in Education.

Okan, M., Elmadag Bas, A. B. (2020). Witnessing verbal aggression: Role of customers' self-conscious emotions. Journal of Services Marketing, 34(2), 253-268.

Stokowski, S., Hutchens, N.S., Huffman, L.T., Fridley, A., Croft, C. (2020). An examination of college athletes' motivation and athletic scholarship status. Applied Research in Coaching and Athletics Annual, 35.

Okan, M., Elmadag Bas, A. B., Idemen, E. (in press). Frontline employee age and customer mistreatment: A meta-analysis. Journal of Services Marketing.

Van Mullem, P., Croft, C. (2020). Coach development: Practical recommendations for collegiate sport. International Sport Coaching Journal, 7(3).

Pan, Y., Lai, F., Fang, Z., Xu, S., Gao, L., Robertson, D., Rao, H. (2019). Risk choice and emotional experience: A multilevel comparison between active and passive decisionmaking. Journal of Risk Research, 22(10), 1239-1266.

Wan, Q., Yuan, Y., Lai, F. (2019). Disentangling the factors driving logistics outsourcing: A configurational perspective. Journal of Enterprise Information Management, 32(6), 964992.

Parker, A., Burns, J., Boyd, J., Reynolds, L., Atkins, K., Pollitte, W. (2020). Does BetterBack lumbar support and posture trainer decrease back pain and improve posture? Journal of Ergonomics, 9(1), 1-6.

Wang, J., Wang, Y., Lai, F. (2019). Impact of power structure on supply chain performance and consumer surplus. International Transactions in Operational Research, 26(5), 1752-1785.

Peneklioglu, O., Elmadag Bas, A. B. (2020). Trust goes the other way too: Sellers’ trust in buyers and its influence on sale process efficiency. Journal of Management, Marketing and Logistics, 7(1), 28-41.

Williams, M. E. (2019). "Literacy Skills for the Mass Media" first edition (First edition ed.). San Diego, California: Congella Academic Publishing.

Peyrefitte, J. A. (2020). Small California wine producers in 2019: An industry note. Wine Business Case Research Journal, 4(1), 1-17. Sajtos, L., Cao, J. T., Espinosa, J. A., Phau, I., Rossi, P., Sung, B., Voyer, B. (2020). Brand love: Corroborating evidence across four continents. Journal of Business Research, Ahead of print. Schwarz, E., Hall, S. A., Shibli, S. (2019). Sport Facility Operations Management: A Global Perspective (3rd ed.). London and New York: Routledge, Taylor & Francis Group. Seidler, T. J., Miller, J. J. (2019). Trends in stadium and arena designs (14th ed., pp. 487-501). Urbana, IL: Sagamore Publishers. Smith, W. R., Fay, E. M. (2020). Taxation of incentives to corporations from local governments. Strategic Finance.

Wilson, R., Kelly, A. (2020). The impact of state political party association on the gender wage gap. Journal of Business Diversity, 20(1), 80-89. Yuan, Y., Chu, Z., Lai, F., Wu, H. (2020). The impact of transaction attributes on logistics outsourcing success: A moderated mediation model. International Journal of Production Economics, 219(1), 54-65. Zahay, D., Altounian, D., Pollitte, W., James, J. (2019). Effective resource deployment in digital marketing education. Marketing Education Review, 29(3), 182-192. Zantow, K. E., Yu, J., Ye, G., Xi, Y., Liao, X. (2020). An integrated model for user innovation knowledge based on Super-Network. IEEE Transactions on Engineering Management (Early Access). Zhou, Q., Meng, C., Yuen, K. F. (2020). The impact of secondary market competition on refurbishing authorization strategies. International Journal of Production Economics, 228. ANNUAL REPORT 2019-20

57


Recognizing Extraordinary Excellence HONORS AND AWARDS FALL 2019 - SPRING 2020

COMMUNITY AND FACULTY AWARDS DISTINGUISHED ALUMNUS OF THE YEAR

Billy Hewes , Billy Hewes Nationwide Insurance

DISTINGUISHED YOUNG ALUMNUS OF THE YEAR Toby Barker ,

Mayor of Hattiesburg, MS

LOUIS K. BRANDT EXCELLENCE IN RESEARCH AWARD Sungsoo Kim ,

Associate Professor, Marketing

JOSEPH A. GREENE EXCELLENCE IN TEACHING AWARD Kelli King ,

Assistant Teaching Professor, Marketing

BUSINESS ADVISORY COUNCIL (BAC) RESEARCH AWARD

Joanne Cao , Assistant Professor, Marketing Kim Goodwin , Interim Director, School of Finance Chad Miller , Professor, Economic Development Wei Wang , Assistant Professor, Marketing Fujun Lai , Professor, Management Chris Croft , Assistant Professor, Sport Management Stacey Hall , Executive Associate Dean John Miller , Professor, Sport Management

BUSINESS AND ECONOMIC DEVELOPMENT SERVICE AWARD Melinda McLelland , Associate Professor, Marketing Amber Hatten , Professor of Practice/MPA Director, Accountancy

OUTSTANDING STAFF MEMBER AWARD Bailey Harris ,

Marketing Coordinator

COLLEGE AWARDS OUTSTANDING COAST BUSINESS STUDENT AWARD Jaeden Michael Alvarez ,

Biloxi, MS

OUTSTANDING ACADEMIC ACHIEVEMENT AWARD-UNDERGRADUATE Jonathan Fennell , Ellisville, MS Alese Jones , Metairie, LA Mahum Chaudhry , Punjab, Pakistan

OUTSTANDING ACADEMIC ACHIEVEMENT AWARD-GRADUATE Erin Howell , Gulfport, MS Ryan Wood , Rogers, AR Brianna Klotz , Bellville, TX

58

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT


DELTA SIGMA PI SCHOLARSHIP KEY AWARD

MISSISSIPPI SOCIETY OF CPA S AWARD

Sabrina Darby , Slidell, LA Mahum Chaudhry , Punjab, Pakistan Lacey Wallace , Jayess, MS Chenoa Wilson , Petal, MS Jaeden Michael Alvarez , Biloxi, MS Matthew Manna , Brandon, MS

Kayla Martin , Hattiesburg, MS

BUSINESS AND ECONOMIC DEVELOPMENT LEADERSHIP AWARD

Keiyana Gaskin , Vicksburg, MS Sachin Yadav , Birgunj, Nepal Mahum Chaudry , Punjab, Pakistan

Lacey Wallace ,

Jayess, MS

CITIZEN SCHOLAR AWARD Ian Vowell , Hattiesburg, MS

SCHOOL OF ACCOUNTANCY AWARDS OUTSTANDING STUDENT IN ACCOUNTING Erik Handshoe , Bay St. Louis, MS Sze-Wing Cheung , Biloxi, MS

HADDOX REID EUBANK BETTS AWARD Benjamin Davis , Mobile, AL Makayla Beasley , Richton, MS

BKD AWARD

BETA ALPHA PSI AWARD

Megan Fairly , Wiggins, MS

FEDERATION OF SCHOOLS OF ACCOUNTANCY AWARD

Paige Dillistone , Hattiesburg, MS

SCHOOL OF FINANCE AWARDS FINANCE FACULTY AWARD

Allie Eubanks , Mount Olive, MS Kailee Blackledge , Laurel, MS Charles-Eric Belanger , Quebec City, Canada Kinley Yawn , Hattiesburg, MS

Matthew Jones , Brandon, MS Jonathan Niehaus , Gretna, LA Sachin Yadav , Birgunj, Nepal Brandon Cade , Wesson, MS Alese Jones , Metairie, LA

JARVIS MAXEY AWARD

OUTSTANDING FINANCE STUDENT AWARD

POSEY-MUNN BOOK AWARD

Collin Somers , Hattiesburg, MS

CHARLES JORDAN AWARD

Faiyez Hussein , Dhaka, Bangladesh Chris Hua , Hattiesburg, MS

Hanna Hinohara Aso , Porto Alegre, Brazil

SCHOOL OF MANAGEMENT AWARDS OUTSTANDING STUDENT IN MANAGEMENT Macie Tullier , Franklinton, LA Jasmine Kelley , Kiln, MS

OUTSTANDING STUDENT IN ENTREPRENEURSHIP

Clara Gandy , Mobile, Alabama Jennifer McMillan , Daphne, AL

OUTSTANDING STUDENT IN BUSINESS ADMINISTRATION

Jonathan Fennell , Ellisville, MS Laurel Buckley , McHenry, MS

MOST ENTREPRENEURIAL SPIRIT AWARD Jacob Smith , Purvis, MS

ANNUAL REPORT 2019-20

59


Rec o gn i z i n g Ex tr aor di nary Excellence OUTSTANDING STUDENT IN HUMAN RESOURCES AWARD Anna Aldridge , Brandon, MS

OUTSTANDING STUDENT IN INTERNATIONAL BUSINESS Matthew Yang , Petal, MS

MARTIN STEGENGA ACADEMIC AWARD IN MANAGEMENT AND INTERNATIONAL BUSINESS Noah Rowell , Wiggins, MS

SCHOOL OF MARKETING AWARDS OUTSTANDING STUDENT IN SALES AWARDS Trey Pittman , New Orleans, LA Chelsey Liddell , Hattiesburg, MS

GULF PARK CAMPUS STUDENT AWARDS OUTSTANDING ACCOUNTING STUDENT Joyce Deedre Lewis , Biloxi, MS

OUTSTANDING BUSINESSS ADMINISTRATION STUDENT Michael Baker , Hattiesburg, MS

OUTSTANDING MANAGEMENT STUDENT Kayla Tyler , Sumrall, MS

OUTSTANDING MARKETING STUDENT

Sierra Marie Schiesser , Long Beach, MS

OUTSTANDING GRADUATE STUDENT Aaron Broussard , Biloxi, MS

DOLLY LOYD SPIRIT OF MARKETING AWARD Joel Wambolt , Bassfield, MS Colby Cuevas , Pass Christian, MS

OUTSTANDING STUDENT IN MARKETING Chad Estes , Biloxi, MS Lacey Wallace , Jayess, MS Chenoa Wilson , Petal, MS

DAVID E. FORD MARKETING LEADERSHIP AWARD RiAnne Taylor , Hattiesburg, MS

OUTSTANDING STUDENT IN MERCHANDISING AWARDS Natalie Martin , Lynn Haven, FL Julie Fail , Bay Springs, MS

SPECIAL MENTION IN HEALTHCARE MARKETING Seth Nash , Star, MS

OUTSTANDING STUDENT IN HEALTHCARE MARKETING Alexis Plummer , Sumrall, MS Taylor Buras , Purvis, MS

SPIRIT OF HOSPITALITY AWARD

OUTSTANDING GRADUATE STUDENT IN PROFESSIONAL ACCOUNTANCY Erin Howell , Gulfport, MS Sayle Sanson , Baton Rouge, LA Jonathan Brent , Hattiesburg, MS

OUTSTANDING MASTER OF SCIENCE IN SPORT MANAGEMENT AWARD Tuker Paschen , Kimberly, WI Rachel Bronson , Selah, WA

GRADUATE SPORT MANAGEMENT LEADERSHIP AWARD Kacey Calabro , Zachary, LA Tait Carlisle , Northport, AL

OUTSTANDING MASTER OF SCIENCE IN ECONOMIC DEVELOPMENT AWARD

Patrick Napier , New Orleans, LA Taylor Motes , Jackson, AL

Will Ford , Hattiesburg, MS Haley Hop , Madison, AL

OUTSTANDING STUDENT IN HOSPITALITY AND TOURISM MANAGEMENT

OUTSTANDING MBA GRADUATE AWARD

Sophie Unson , Gulfport, MS Madison Latham , Diamondhead, MS

LEADERSHIP IN SPORT MANAGEMENT AWARD Martin Stennis , Southaven, MS Dylan Ryals , Petal, MS

OUTSTANDING STUDENT IN SPORT MANAGEMENT Lindsley Lingold , Florence, MS Kiersten Brinkerhoff , Brandon, MS 60

GRADUATE STUDENT AWARDS

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT

Gulnaz Barrera , Ufa, Russia Kevin Doss , Madison, AL


student outcomes E N R O L L M E NT

FALL 2014

FALL 2015

FALL 2016

FALL 2017

FALL 2018

FALL 2019

Accounting

420

373

394

347

367

322

Finance

141

127

125

120

111

110

U N D E R G R A D U AT E P R O G R A M S

Entrepreneurship

156

145

116

146

155

158

General Business

372

520

625

666

726

686

International Business

64

62

68

61

41

45

296

259

218

188

141

106

Healthcare Marketing

Management

40

39

35

41

45

53

Marketing

221

209

212

231

237

215

Hospitality and Tourism Management

113

103

112

89

63

57

Merchandising

67

79

54

47

35

27

Sport Management TOTAL UNDERGRADUATE ENROLLMENT

105

98

92

109

116

117

1,995

2,014

2,051

2,045

2,037

1,896

G R A D U AT E P R O G R A M S Sport Management MS

55

58

54

48

55

63

Economic Development MS

17

17

16

16

13

15

MPA

25

25

32

34

21

16

MBA

73

95

110

104

105

109

170

195

212

202

194

203

Sport Security Management (Graduate)

3

4

5

3

3

3

Business Foundations (Graduate)

7

10

9

11

5

10

TOTAL GRADUATE ENROLLMENT

C E R T I F I C AT E P R O G R A M S

Source: Institutional Research, Enrollment Dashboards

D EGR E E S AWARD EDED G R E E S AWA R D E D

2013-14

2014-15

2015-16

2016-17

2017-18

2018-19

Accounting

77

89

97

82

75

89

Finance

18

30

33

31

25

23

Entrepreneurship

19

17

16

26

15

14

General Business

81

70

82

100

131

178

U N D E R G R A D U AT E P R O G R A M S

International Business

14

12

11

12

15

12

Management

83

72

72

57

66

53

Healthcare Marketing

6

9

12

7

11

12

Marketing

47

58

54

55

55

63

Hospitality and Tourism Management

28

22

19

26

27

20

Merchandising

8

9

13

10

15

6

Sport Management

19

11

18

23

19

23

400

399

427

429

454

493

Sport Management MS

35

27

37

20

30

16

Economic Development MS

8

10

12

12

14

11

20

22

26

25

23

17

TOTAL UNDERGRADUTE DEGREES AWARDED

G R A D U AT E P R O G R A M S

MPA MBA

19

25

38

49

45

65

TOTAL GRADUATE DEGREES AWARDED

82

84

113

106

112

109

482

483

540

535

566

602

TOTAL DEGREES AWARDED

Source: Institutional Research, Degrees Awarded Dashboards ANNUAL REPORT 2019-20

61


I N ME MO R I UM

Hayward G. Anderson F O R M ER ACCO U N T I N G P R O F ES S O R 1928 — 2019

62

COLLEGE OF BUSINESS AND ECONOMIC DEVELOPMENT


E O E / F/ M / V E T S / D I S A B I L I T Y U C 8 2 0 6 8



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