

8:15-9:00am Check In/Continental Breakfast
9:00-9:30am Welcome Remarks
• Geoffrey Garrett, Dean, USC Marshall School of Business

9:30-10:30am Keynote Speaker
• Oscar Munoz, Former CEO, United Airlines
10:30-10:45am Break
10:45-12:00pm Breakout Sessions (attendees will choose one)
• Leading Your Business Through a Changing Landscape
• Case Studies: Real World DEI Strategies with Impact
• Web3 - What leaders need to know about the next iteration of the internet
12:00-1:00pm Networking Lunch
1:00-2:00pm Fireside Chat Session
• The Business of College Athletics

2:00-2:15pm Break
2:15-3:30pm Breakout Sessions (attendees will choose one)
• From Start Up to Finish: The Entrepreneurship Journey
• How do you lead in a category and a world that is not yet defined?
• Doing Good by Doing Well: How businesses can extend their impact beyond their bottom line
3:30-4:00pm Closing Remarks
4:00-5:30pm Networking Reception
KEYNOTE SPEAKER
9:30 – 10:30am
Oscar Munoz

Former CEO and Chairman, United Airlines
During his tenure, United achieved a rapid turnaround, delivering industry-leading operational reliability as well as sustained financial success, with stock value increasing 54 percent during that period. Mr. Munoz formally retired as Executive Chairman in May 2021.
Previously, Oscar served as President and Chief Operating Officer of the North American railbased transportation supplier CSX Corp. A decade of excellent financial performance, including a boost in operating income of nearly 600 percent, earned CSX recognition on the list of Most Honored Companies by Institutional Investor magazine.
His earlier career took him to AT&T and Coca-Cola, serving as Chief Financial Officer and VicePresident of Consumer Services, and Regional Vice President of Finance and Administration, respectively. He’s also worked at PepsiCo and served as Senior Vice President of Finance and Administration for U.S. West.
He currently serves on the Board of Directors of Salesforce, CBRE, TelevisaUnivision, and Archer Aviation, a leading Urban Air Mobility company and developer of all-electric vertical take-off and landing (“eVTOL”) aircraft. He is an Independent Trustee on Fidelity’s Equity & High-Income Funds Board and sits on the Pentagon’s Defense Business Board, which is responsible for providing independent advice on business management issues to senior leaders within the Department of Defense.
He is a member of the Board of Trustees for the Brookings Institution and is also a Trustee of the University of Southern California, where he earned his undergraduate degree in business. He also received an MBA from Pepperdine.
Born in Mexico and raised in Southern California, Oscar went on to become the first in his family to attend college. He founded Pave It Forward, a foundation that raises scholarship funds for students who are also the first in their families to attend a four-year university. Hispanic Business magazine twice named Oscar one of its ‘100 Most Influential Hispanics, honoring his journey as an immigrant who, to this date, remains the only person of Hispanic heritage to run a US airline.

BREAKOUT SESSION DESCRIPTIONS & SPEAKERS
10:45am – 12:00pm
Leading Your Business Through a Changing Landscape
Major events that impact the economy and how we do business challenge us in ways we never thought possible. These disruptions seem to occur more frequently whether it's the recent pandemic or the housing crisis in 2009. What if there was a way to be better prepared for the next disruption? Hear from a panel of business leaders who faced upheaval during the pandemic, how they persevered and their game plan to best prepared for the next disruption.
Meghan Hart
Manager, Domestic Marketing Strategy for Universal Parks & Resorts, NBCUniversal Stennett Rey
Command Senior Enlisted Leader, United States Marine Corps
David Wani
CEO, Twenty Four Seven Hotels
Sharon Wang
CEO & Founding Consultant, Pragmatic Strategy Co. (Moderator)
Case Studies: Real World DEI Strategies with Impact
Incorporating DEI into your leadership approach can seem overwhelming. In this session, you will learn about real-world strategies implemented by organizations and their impact on culture, employee morale and overall bottom line. Walk away with action items to help elevate your DEI strategy beyond the basic elements and implement meaningful programs and services.
Marya Bangee
Vice President, Representation, Inclusion Strategies and Engagement, The Walt Disney Studios
Janelle Metzger
Vice President, People Team, Optum
Joan Son
Vice President & Director, HR Strategy & Business Operations, Capital Group
Michele Turner
Associate Vice President, Office of Business Diversity and Economic Opportunity, USC

Naomi Warren
Associate Professor of Clinical Business Communication, USC Marshall School of Business (Moderator)
BREAKOUT SESSION DESCRIPTIONS & SPEAKERS
10:45am – 12:00pm
Web3 - What Leaders Need to Know About the Next Iteration of the Internet Web3 is being touted as the future of the internet. At its core, Web3 uses blockchains, cryptocurrencies, and NFTs to give power back to the users in the form of ownership. Hear from a panel of leaders working in the Web3 space and their thoughts on what all business leaders need to know about this emerging concept.
Evan Greenberg
Business Development, POAP – Proof of Attendance Protocol
Grady Ha
Director, Web3 & Digital Assets, PwC
Michael Jenson
Co-Founder and CEO, Bluebird Labs
Anthony Borquez
Professor of the Practice, Lloyd Greif Center for Entrepreneurial Studies, USC Marshall School of Business (Moderator)

FIRESIDE CHAT
1:00 – 2:00pm
The Business of College Athletics
The college athletics landscape has experienced monumental change in the past few years. From major shifts in conference realignment resulting in record-breaking media rights deals to student-athletes being able to monetize their name, image and likeness (NIL) rights while maintaining their eligibility to compete, the intersection between college athletics and business continues to grow. Hear from a panel of experts on the challenges and opportunities created by these recent developments and look ahead to what may be on the horizon.
Jeff Fellenzer
Associate Professor of Professional Practice: Sports, Business, Media, USC Annenberg

School of Communication and Journalism
Michael Ehrlich
Head of Athlete Engagement, MarketPryce; Founder and CEO, Playbook Marketing
Katie Ryan
Director of Football Communications, USC Athletics
Additional speakers to be announced
BREAKOUT SESSION DESCRIPTIONS & SPEAKERS
2:15 – 3:30pm
From Start Up to Finish: The Entrepreneurship Journey
Starting a business is a journey with unique challenges and opportunities along the way. Our panel of successful entrepreneurs share their experiences from the initial startup phase all the way through achieving success.
Brandon Hill CEO, Vori
Clara Paye CEO, UNiTE
Steven Tang
Co-Founder, CEO, Drunk Fruit
Subriana Pierce
Managing Partner, Navigator Sales & Marketing (Moderator)
How do you lead in a category and a world that is not yet defined?
How business is conducted is continually evolving with new terminology and sectors emerging on an annual basis. Who was familiar with cryptocurrency, blockchain, bitcoin and NFT a few years ago? Furthermore, companies like SpaceX are paving the way for businesses to enter a field that was previously inaccessible to private companies. And technology advances in the areas of virtual reality and artificial intelligence have expanded opportunities. Learn about the unique challenges facing leaders in these emerging fields and how they will help us prepare for the next wave.
Josh Sackman
President and Cofounder, AppliedVR
Gefferie Yee-Madera
Vice President Of Engineering, Strategic Space Systems Division, Northrop Grumman
Ramsay Brown
CEO, The AI Responsibility Lab
Nathanael Fast
Jorge Paulo and Susanna Lemann Chair in Entrepreneurship and Associate Professor of Management and Organization; Director of the Neely Center for Ethical Leadership and Decision Making; Co-Director of the Psychology of Technology Institute, USC Marshall School of Business (Moderator)

BREAKOUT SESSION DESCRIPTIONS & SPEAKERS
2:15 – 3:30pm
Doing Good by Doing Well: How Businesses can extend their impact beyond their bottom line
In today’s competitive market, how companies lead influences how they attract and retain employees and customers. Businesses are evaluated based not only on their products and services, but on how they contribute to the overall good of society. Organizations that promote sustainability, encourage employee wellness and support philanthropic efforts are just a few examples. Hear from a panel of leaders empowering organizations to have meaningful social impact.
Sally Chan Vice President, Community Engagement, Warner Bros DiscoveryPatty Covarrubios Director, Rise Program, Redfin
Stephanie Lomibao SVP/Philanthropy Program Director, Bank of America
Greys Sosic
Department Chair, E. Morgan Stanley Chair in Business Administration and Professor of Data Sciences and Operations, USC Marshall School of Business (Moderator)

