Urban Trivia Sponsorship Deck 2024 & Beyond

Page 1


2024 PARTNERSHiP PACKAGE

PAGE 1 OUR BRAND: THE CARD GAME

PAGE 2 OUR BRAND: THE LiVE SHOW

PAGE 3 iNSiGHT & REACH

PAGE 4 DEMOGRAPHiCS

PAGE 5 WHY SPONSOR

PAGE 6 SPONSORSHiP OPPORTUNiTES

PAGE 7 HOW iT WORKS

PAGE 8 HOW iT WORKS CONT.

PAGE 9 PREViOUS PARTNERS

PAGE 10 CONNECT WiTH US

THE CARD GAME

OUR BRAND

THE LiVE SHOW

Urban Trivia Live started as a passion project among friends, designed to bring a fresh, fun twist to the urban social scene. We hosted live trivia games across Dallas/Fort Worth, quickly becoming a hit. When the pandemic struck, we adapted, turning our live events into a virtual, interactive experience. Urban Trivia Live began with 1-day events hosted across the Dallas/Fort Worth metroplex. Nearly 10 million social media views later, Urban Trivia Live has expanded beyond Texas, with events hosted in Atlanta, Houston, New Orleans, and beyond.

iNSiGHT & REACH

TiKTOK

iNSTAGRAM

152K FOLLOWERS FOLLOWERSViEWS

8.5M ViEWS

2.4 MiLLiON LiKES

56K4.2M

1.2 MiLLiON LiKES

CELEBRiTiES ATTENDED

3M+ TOTAL ViEWS ENGAGEMENT

12.7M+

TOTAL LiKES ACROSS ALL PLATFORMS

DEMOGRAPHiCS

GENDER

DEMOGRAPHiCS

70% WOMEN

30% MEN

ATTENDEE AGES - EDUCATORS - ENTREPRENEURS - HEALTH PRACTiTiONERS - MEDiA SPECiALiSTS 18-24

COMMON OCCUPATiONS RACE

WHY SPONSOR?

Partnering with us allows your brand direct access to deliver targeted messaging through our platform and social reach Influencers (Host & DJ)

BRANDON RO

11.8K+ FOLLOWERS

ACROSS SOCiALS

OUR DELiVERABLES

DJ ALMOST FAMOUS

10.3K+ FOLLOWERS

ACROSS SOCiALS

PRE SHOWLiVE SHOWPOST SHOW

• Social Amplification

•Branded Promotional Content

• Social Advertising

• Email Marketing

• Social Amplification

• Emersive Audience Experience

• Branded Questions

• Onsite Activations

• Experiential Marketing

• Branded Promotional

SPONSORSHiP OPPORTUNiTiES

REGIONAL PRESENTING RIGHTS

BRAND AWARENESS

EXPERIENTIAL ONSITE

ACTIVATIONS

DIGITAL PROGRAM INTEGRATION

Exclusive Title Sponsorship for Urban Trivia Live shows in a specific region.

Consistent exposure to a loyal audience across multiple events.

Maximize visibility and impact for your brand.

Collaborative effort with our team to ensure a successful sponsorship experience

Customized selection of shows and regions to align with your target audience.

Sponsors can market their brand to the Urban Trivia Live audience.

Several marketing methods are available, such as social media and e-newsletter promotions.

Onstage talent can wear branded apparel.

Giveaways and prizes are available for sponsors.

Sponsors can be featured in Urban Trivia Marketing and PR materials and campaigns.

Sponsors can engage with Urban Trivia Live attendees through participatory experiences.

Sponsors can provide samples, giveaways, activities, etc., to generate brand awareness and leads.

Work with Urban Trivia Marketing and PR team to determine goals, metrics, and strategy.

Increase brand awareness through experiential marketing.

Participatory experiences can be an effective way to connect with potential customers.

Urban Trivia collaborates with the sponsor for seamless brand integration.

Brand placements may be included on live screens during gameplay.

Per round, pop-up placements may be sent to users' phones.

Opportunities for integrating the brand will be identified.

A focus on organic integration of the sponsor's brand during event programming.

HOW iT WORKS

Get ready for a fun and interactive experience!

Guests simply scan the QR code to connect to the game interface and register their team.

Questions and answer choices will appear on both their phones and the venue screens.

Teams compete across three rounds, each with 25 questions, with one winning team per round.

HOW iT WORKS CONT.

Each round features a mix of categories, from African-American art and film to sports, TV, music, and more.

Teams earn points for correct answers, with faster responses scoring higher. The winning team takes home prizes or even cash!

Each question is enhanced with music, TV clips, and nostalgic moments that energize the crowd and make the experience unforgettable.

PREViOUS PARTNERS

"Partnering with Urban Trivia Live exceeded all expectations. The Urban Trivia event was a standout success, ranking third in revenue among all our activities, with total earnings of over $32,000- exceptional for a Sunday! Our Cowboy Chow venue also achieved its highest sales since the opening weekend. With these results and the incredible experience they curated for our attendees, I'm more than looking forward to another collaboration."

“After seeing the excitement around Urban Trivia events on social media, I had to experience it myself, first hand. I was not disappointed. At BLK, we’re passionate about championing Black business owners and creating opportunities for connections that ignite conversations, and this collaboration is like the perfect trivia question: intriguing, engaging, and impossible to resist."

"Virtual Urban Trivia was so much fun! The questions were witty and relevant and the host was engaging. My employee resource group really enjoyed it. UrbanTrivia even sent gifts to the winners! If you’re looking for something different and entertaining for your next corporate event that people will be raving about long after, I highly recommend Urban Trivia!"

Kellie Hampton Co-Lead of Black at Redfin ERG Redfin

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