athletic director from the
message
Dear Friends: This is an exciting time in the life of Clark Atlanta University. The student population eclipses 4,000 this fall, and the 30,000 plus alumni base makes an impact in nearly every industry imaginable. Put the power of the CAU brand behind your business. CAU has an annual economic impact of nearly $500 million and boasts the largest footprint in the Atlanta University Center. Our alumni are among the most brand loyal as any in the country. Over 97% of our supporters will patronize the businesses that partner with CAU. The Department of Athletics continues to expand the University’s brand by winning championships, graduating student-athletes, developing leaders, and playing on national stages. I would like to extend an offer to collaborate with CAU Athletics to expose your business to alums, students, and fans that attend athletic competitions, student engagement activities, graduations, concerts, homecomings, and other regional events scheduled at Panther Stadium. In addition, thousands of fans attending Atlanta Falcons’ home games and several thousands of people who travel the Martin Luther King, Jr. Boulevard corridor on a daily basis will view your commercial or signage. Be among the first to advertise through our new video board (42 ft. x 22 ft.) or create venue promotions that have lasting impressions. We will customize a package that meets your goals and objectives to reach an untapped market that constitutes a loyal consumer base. We believe the results will be measurable and mutuallly beneficial to your organization and to CAU Athletics. We are excited about the idea of working as partners. CAU Athletics plus your organization equals a winning combination. Go Panthers and Go Strong!
Lin Dawson
Lin Dawson Director of Athletics
By The Numbers! 43’0.75” Wide x 23’1.25” High “Length of a Motorcoach” Video Board Highlights/Capabilities- https://youtu.be/4pTRHBO3-Ms LED Multi-Sports Scoring & Entertainment System Total Screen Square Footage 995.0 Sq. Ft. True LED Screen Pixel Matrix 420 by 800 Total LEDs 1,008,000 LED’s/TRUE Pixels 336,000 Pixels
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Beyond the Game! Martin Luther King, Jr. Corridor (9,040 autos per day- geocounts.com/gdot) 24/7 Advertising Capability Reaching Atlanta Falcons Fans/ Mercedes Benz/GA Dome Attendees NASCAR Training Site Future Home for Regional and National Track Events Special Events (Expos, SEC Championship Tailgate, etc.) University Engagement Platform Graduation Pageants/Movie Nights/Greek & Band Events
BY THE NUMBERS
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panther stadium
Capacity (Including Seating and Tailgate): 20,500 Student Body: 4,000+ Largest Crowd: 20,500 2018 HOME SCHEDULE Sat., Sept. 15 Tuskegee TBA Sat., Sept. 29 TBD TBD Sat., Oct. 3 Benedict (Homecoming) TBA Sat., Oct. 27 Miles TBA Sat. Nov. 3 Morehouse TBA * Game dates and times are subject to change.
SILVER PANTHER LEVEL
SILVER PANTHER LEVEL (Pre-game) (2) 30 Second Commercials (During Game) (1) 30 Second Commercial (1) Logo Rotation (5) Post-Play Ads (2) PA Announcements (1) Recognition on Athletic Website (1) Web link to Company’s Website (1) 1st Quarter Logo Highlight
$15,000
GOLD PANTHER LEVEL
GOLD PANTHER LEVEL (Pre-game) (3) 30 Second Commercials (During Game) (2) 30 Second Commercials (1) Logo Rotation (10) Post-Play ADs (2) Fan Cam Ads (1) 2nd Quarter Logo Highlight (4) PA Announcements (1) Recognition on Athletic Website (1) Web link to Company’s Website
$20,000
(Pre-game) (3) 30 Second Commercials (During Game) (3) 30 Second Commercials (1) Half-time Logo Recognition (1) Homecoming Half-time Recognition (1) Logo Rotation During Game (10) Post-Play ADs (4) Fan Cam Ads (6) PA Announcements (1) TD Logo Rotation (Home Team Scores) (1) 4th Quarter Logo Highlight (1) Product Activation (1) Recognition on Athletic Website (1) Web link to Company’s Website
$35,000
PLATINUM PANTHER LEVEL
PLATINUM PANTHER LEVEL
INDIVIDUAL OPTIONS
Commercials Pre-Game (1) 30 Second Commercial ($3,500) During Game (1) 30 Second Commercial ($10,000) Logo Rotation • During Event ($2,500) A-Frame Displays - $2,800 • Back of Endzones • Continuous Display • Highly Visible During Game Security Barriers - $800 • Visible During Pre/During/Post-Game Small Business Package • Logo Rotation (Reduced) ($1,500) • (2) PA Announcements • Recognition on Athletic Website
Commercials • Pre-Game (1) 30 Second Commercial ($1,500) • During Event (1) 30 Second Commercial ($3,000) • Post-Game (1) 30 Second Commercial ($2,500) Logo Rotation • During Event ($1,000) CAU Queen Sponsorship • Logo Displayed During Queen’s Introduction ($2,000) *Corporate Sponsor is solely responsible for costs of production and quality of video content. ** CAU reserves the right to censor and/or edit content. http://www.cau.edu/about/guiding-principles.html
2018 homecoming package
2018 HOMECOMING PACKAGE
ATHLETIC ASSETS
ATHLETIC ASSETS
CUSTOMIZE YOUR PACKAGE!
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Halftime Show Sponsor Bus Signage Corporate Tents Employee Appreciation Day Programs Post-Game Talent/Battle of the Bands Game Ticket Recognition Quarter Sponsor On-field Signage Corporate Flags On-Field Painting Sideline Signage Game Ticket Logo and Brand ID Honorary Sideline Coach Military Celebration Day University Publications Guest Coach Basketball Tourney/Challenge Sponsor Game Sponsor Athletic Receptions and/or Banquets Wall of Honor Recognition Presenting Sponsor Scoreboard Announcements/Signage Promotional (Giveaways) Inventory Placement (i.e. automobile) Handouts/Coupons Reserved Parking Naming Rights SIAC Round-Up Sponsor Panthers Football Classic Team Photo Sponsor (Basketball) Schedule Card Sponsor
scoreboard dimensions
PLEASE CONTACT Lin Dawson Director of Athletics 223 James R. Brawley Dr., S.W. Atlanta, Georgia 30314 Office: 404-880-8123 Fax: 404-880-8397
scoreboard dimensions
PLEASE CONTACT Lin Dawson Director of Athletics 223 James R. Brawley Dr., S.W. Atlanta, Georgia 30314 Office: 404-880-8123 Fax: 404-880-8397