THE HOME AND REAL ESTATE MAGAZINE FOR SMARTER LIVING SM
NOVEMBER 2010 a scheinmedia publication newyorkhousemagazine.com
75 acres of endless possibilities
Private Estate, Horse Farm, Single-Family-Home Community, Conference Center... Listed by Beryl Veasey Oles, Prudential Serls Prime Properties see details page 33.
sustainably chic products for bed and bath p18
real estate listings p33
e su Is
also inside: Boomersâ€™ guide to living supplement
Ev er y
buildings in profile: 123 Third and catskill farms p16
marketing strategies that get results p22
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2 NEW YORK HOUSE / November 2010
Jeff Gordon’s office is a bit more extreme than most. It’s hot. It’s loud. You don’t want to know what he spends on gas. So when Jeff gets home, he wants to be comfortable without spending a fortune on fuel. That’s why when it was time to decide how to condition his house, Jeff chose a WaterFurnace geothermal heat pump. A WaterFurnace geothermal system uses the clean, renewable energy stored in your backyard to save up to 70% on heating, cooling and hot water. It’s the environmental equivalent to planting an acre of trees or taking two cars off the road. It’s good for the environment, it’s great for your budget and thanks to a 30% federal tax credit, now is the best time to act. Visit waterfurnace.com for more information and to find a local dealer.
visit us at waterfurnace.com newyorkhousemagazine.com WaterFurnace is a registered trademark of WaterFurnace International, Inc. ©2009 Jeff Gordon, Inc. The name, likeness and signature of Jeff Gordon are used with the permission of Jeff Gordon, Inc.
The Smart Choice s &REE 0RE APPROVAL s .O 0ROCESSING &EES s &AST ,OAN !PPROVAL
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*Pre-approval does not qualify for this offer. Separate mortgage application must be received between July 6 and November 15, 2010 and the mortgage must close by January 31, 2011 to be eligible. $399 toward closing costs will be credited to your HVFCU account within one week following closing. Valid for purchases only. Not valid for mortgage refinances and home equity products. Limit one offer per household per year. Offer may not be combined with any other offers or discounts unless otherwise noted. This offer may be withdrawn at any time. Membership required.
4 NEW YORK HOUSE / November 2010
contents / november 2010 Volume 8, Issue 5
Features 18 greener oasis Stop dreaming of an eco-haven, and make it a reality with sustainably chic products for every bedroom and bath. BY MEGHAN ZANETICH; PHOTOGRAPHS PROVIDED
21 Soft on the planet
Keetsa’s plush, affordable ecofriendly mattresses come in small packages.
By Dan O’Regan; PHOTOGRAPHS provided
26 modern art
Hudson River and Catskill Mountain views provide the perfect natural backdrop for this high-performance contemporary home on a hill. by Anne pyburn craig; photographs by deborah degraffenreid
Also in this Issue: 16 buildings in profile 123 Third brings elegant luxury living to East Union Square; Catskill Farms builds small, affordable, high-performance second homes in bucolic Sullivan County.
22 marketing strategies that get results
clockwise from top: photograph provided (3); deborah degraffenreid
Whether you’re selling real estate, businessto-business services, or consumer products, creating the right message, for the right market, through the right medium is essential for success.
Departments 6 from the editor 6 publisher’s note 8 entryway 10 live/work 12 Green events 14 what you don’t know
The Markets 33 REal Estate Listings 49 index of advertisers
25 ASK THE GREEN advocate 30 our green future 31 on the web 32 inner space 50 back porch newyorkhousemagazine.com 5
from the publisher and editor
Big Plans for 2011 November marks the beginning of many things. First, the Thanksgiving-to-New Year’s holiday rush begins in earnest. The hustle, bustle, and stress of it all come to the forefront and we wonder “how am I going to get it all done?” And of course, we do and then it’s 2011. This also means reengaging our professional lives. The past two years have certainly been challenging and there is no guarantee that next year will be any easier. However, every single day we’re given the opportunity to bring something new to our business. This year ScheinMedia launched a series of networking events in New York and New Jersey that have brought more than 600 real estate, development, finance, legal, green
building, and other professionals together in a casual and comfortable forum. We’re delighted to announce that we’ll be producing these same quality events in the Hudson Valley. Aptly named “The Most Important Business, Real Estate & Green Networking Event in Hudson Valley History. Ever!” this event is a way to show that there is an incredible amount of possibility in this region. Our plan is to showcase it in a very exciting way. This first networking event is scheduled for February and we’ll be making big noise about it. So as we move into the end of this year, we definitely have our eye on 2011 and look forward to your being part of it.
6 NEW YORK HOUSE / November 2010
Editor Nancy Meyer Ar t Director Julie Novak Green Advocate Paul McGinniss Editorial Intern Dan O’Regan Production Director Jessica Housen
Jonathan A. Schein Read columns by Jonathan A. Schein on huffingtonpost.com
Contributing Designers Amanda Bankowski, Rebecca Young Proofreader Frances M. Platt Contributors Eric Francis Coppolino, Anne Pyburn Craig, Deborah Degraffenreid, Roy Gumpel, Susan Krawitz, Meghan Zanetich
Designs for Living William McDonough, a leader in sustainable development, gave an inspiring keynote at Urban Green Expo last month that challenged architects and designers to think beyond efficiency. He urged them to create “effective designs”— designs that are regenerative, restorative to natural resources. What’s needed, he says, are more buildings that produce clean energy, air, water, and food—buildings that essentially turn waste into nutrients. It’s already being done but needs to be widespread. He pointed to a few of his architecture/design firm’s projects: • 901 Cherry, built in 1997 for Gap, Inc., and now Google’s YouTube headquarters, has been recognized as the second most energy-efficient building in California, featuring natural ventilation, extensive daylighting, a 70,000 square foot living green roof, and other innovative designs. • A 10-acre green roof atop Ford Motor’s 1.1 million square foot Rouge truck manufacturing plant in Dearborn, MI solved a toxic stormwater problem through innovative, natural, sustainable design. • The Bernheim Arboretum and Research Forest Visitor Center in Kentucky, a LEED Platinum design, incorporates solar and geothermal energy, reclaimed and sustainably harvested woods, and a vegetative roof. • Oberlin College’s Lewis Center for Environmental Studies is a net energy exporter, producing 30 percent more energy than it needs to operate and sharing it with the community. • NASA’s Sustainability Base, under construction, will purify its water, use natural ventilation and daylighting, use the sun for energy and the Earth for cooling, and compost its waste—“it’s a space station on Earth,” the designer says. • The Ferrer Research & Development Center, aka “the butterfly building” in Barcelona, currently in the design phase, will restore biodiversity of butterfly species in addition to the biomedical research work done there. “Make buildings alive; provide habitat; design for living things. What if a city becomes a farm?” McDonough asks. For buildings to create clean resources and nutrients requires a change in perspective, McDonough says.
Publisher Jonathan A. Schein
“Being less bad is not being good,” McDonough asserts. “We need a new attitude among designers: Rather than bemoaning our limits, like in An Inconvenient Truth,” perceive every product or material as part of the nutrient cycle. Design for nine billion people, rather than perceive every newborn child as a population problem, he suggests. Environmentalists see development as bad because development means spreading asphalt—but once the majority of developments regenerate natural resources, the paradigm will shift, the designer asserts. But industry must act on pure self-interest. Commerce will drive this change, not government mandates. In fact, he points out that regulations are a signal of design failure and create further problems. To satisfy new rules for lead-free children’s jewelry, the Chinese are substituting lead with cadmium, which is much more dangerous; the glut of lead is making its way into gasoline in Africa, McDonough says. Environmentally friendly solutions will always be the cheapest and most effective, he asserts. Architects should incorporate Cradle-to-Cradle concepts into buildings, as more product manufacturers like Steelcase, Herman Miller, and others demonstrate it’s highly profitable, he says. McDonough and his colleague, German chemist Michael Braungart, developed Cradle-to-Cradle (C2C), calling for products to be made with safe ingredients that be returned to nature or industry, by companies that are socially responsible, commit to renewable energy, and safely use water. C2C designs are entering into the public domain worldwide with the launch of the Green Products Innovation Institute (GPII), a nonprofit that will develop standards for individual products. C2C databases are now available to all product developers, architects, and designers. As I head to Greenbuild 2010 this month, I look forward to continued dialogue with the green building and products trade about these ideas. Your neighbor,
Sales & Marketing Director Cynthia Kudren (845) 340-9600, x110 email@example.com Account Executives Barbara Manson, (845) 926-6809 Randy Schein, (917) 685-7758 Rebecca Young (845) 340-9600, x118 Social Media Networking Intern Patrick Mattei Published by President & CEO Jonathan A. Schein Vice Chairman Gerald D. Schein Editorial Director Susan Piperato Finance Patricia I. Johnson Conferences Coordinator Tracey Glover NEW YORK HOUSE is published 12 times a year by ScheinMedia. ALL REAL ESTATE ADVERTISING IN NEW YORK HOUSE IS SUBJECT TO THE FAIR HOUSING ACT, WHICH MAKES IT ILLEGAL TO ADVERTISE “ANY PREFERENCE, LIMITATION, OR DISCRIMINATION BASED ON RACE, COLOR, RELIGION, SEX, HANDICAP, FAMILIAL STATUS, OR NATIONAL ORIGIN, OR AN INTENTION TO MAKE ANY SUCH PREFERENCE, LIMITATION, OR DISCRIMINATION.” NEW YORK HOUSE WILL NOT KNOWINGLY ACCEPT ADVERTISING THAT IS IN VIOLATION OF THE LAW. CONTENTS COPYRIGHT 2010 SCHEINMEDIA. ALL RIGHTS RESERVED. NEITHER THIS PUBLICATION NOR ANY PART OF IT MAY BE REPRODUCED IN ANY FORM, BY ANY MEANS, WITHOUT THE PRIOR PERMISSION OF SCHEINMEDIA.
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November Nostalgia “Delicious autumn! My very soul is wedded to it, and if I were a bird I would fly about the Earth seeking the successive autumns.” —George Eliot
In a typical single-family home, around 69.3 gallons of water are used on a daily basis, with showers being the third-largest water guzzler in a home. If every American cut down shower time by two minutes, using one less gallon of water per shower, the annual water savings would be more than the yearly domestic water use of Finland. You can also cut down by taking showers instead of baths, which typically use about 50 gallons of water. Source: greenyour.com
event listings Chocolate World Expo November 7 White Plains
This Westchester food show serves up tastings of gourmet chocolate, baked goods, specialty foods, and much more to satisfy any sweet tooth. $15, $10 for ages 5-11, free for children under 5. 11am-6pm. Westchester County Center. (914) 995-4050. chocolateworldexpo.com
8th Annual Northern Dutchess Hospital Mothers’ Club Fashion Show November 10 Rhinecliff
Join in on a night of fashion by local merchants while you sip cocktails, eat dinner, and take part in an auction. $65, $100 per sponsor. 5:30pm. Rhinecliff Hotel. (845) 871-3505. health-quest.org
Tellabration, A Worldwide Storytelling Event November 13 Haverstraw
Listen to students as they delight and captivate you with stories, or get up and tell some yourself during this storytelling workshop. Free. 1-3pm. Haverstraw Center. (845) 942-7614. rockteach.org
Take par t in the 7th Annual Family of New Paltz Turkey Trot 5K race, suppor ting the Family of New Paltz Food Pantry on November 24. Join this local cause with casual runners, joggers, those running a 5K for the very first time, and many who will walk the route, as friends, neighbors, and kids get healthy, all while raising money for the pantry. A Mashed Potato half-mile kids’ fun run will also take place before the Turkey Trot begins, and enter tainment by The Fuzzy Lollipops will be provided during this familyfriendly outing. (845) 255-8801. $15 for ages 19-64 prior to event, $10 for ages 18 and under and seniors, $17 day of event. 8am registration, 9am Mashed Potato run, 9:30am Turkey Trot. Water Street Market. newpaltzturkeytrot.com
Follow New York House contributing essayist Tina Traster as she leaves a world she loves in Manhattan and embraces a new life in the suburbs in her e-book, Burb Appeal: A collection of humorous essays (Tina Traster, 2009, $2.99 Kindle Edition). These shor t stories tell tales of new friends, crazy neighbors, an array of animals, and her family, as Traster uses humor to convey her newfound lifestyle. Based on Traster’s New York Post column Burb Appeal, these brief stories show that navigating life in a rural suburb is not how she envisioned her future. — Compiled by Meghan Zanetich Please submit calendar items and books to Editor Nancy Meyer for consideration: firstname.lastname@example.org
8 NEW YORK HOUSE / November 2010
Gathering of Gardeners: Herbal Soaps November 16 Middletown
Learn how to make herbal soaps during this demonstration and turn your homegrown herbs into great gifts. $10. 7-9pm. Cornell Cooperative Extension. (845) 343-0664. cce.cornell.edu/orange
istockphoto.com; images provided (2)
Purchase 2 or more Palisades Center Gift Cards and receive a FREE Mall Gift Card Each FREE Gift Card will be randomly valued between $10 - $100. Buy 2 Get 1
November 26, 2010 FREE! Friday 6:00 am at the Customer Service Desk on Level 1 First 400 Customers
One goodie bag per customer, regardless of the number of transactions or Gift Cards purchased on that date. Each goodie bag will contain: coupons, giveaways, and a Gift Card valued between $10 - $100. You must be 18 years or older to purchase Gift Cards. First 400 people. Terms and conditions apply to Gift Cards. For use in the U.S. only. Cannot be used at cruise lines, for recurring billing charges, at casinos or ATMs. ÂŠ2010 AEPCMC under license from American Express Travel Related Services Company, Inc.
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products, services, and tips to make your home & office more comfortable, healthy, and efficient
Enjoy the scents of Sage and Pomegranate, Vanilla Hazelnut, or 10 others to choose from, in these antique painted terra cotta jars, filled with ecofriendly soy wax candles. This new collection introduced by Himalayan Trading Post is the perfect size for any room and can burn for up to 50 hours. $20. himalayantradingpost.com
Made of PEVA, a biodegradable yet durable material, Izola Shower curtains will add beauty to your bathroom in an eco-chic way. Displaying signature photos of the Brooklyn Bridge, Paris, and many more iconic images, these shower cur tains are a simple way to go green. $29. izolashower.com
Effortless Yard Work
Sustainable Sporting Goods
Toss around a soft-handling football that is eco-cer tified, cer tified Fair Trade, and vegan from Fair Trade Sports. With an official size and weight, this high-grip-surface ball will provide fun for the family all year round. What’s more, all after-tax profits go to children’s charities. $39.99. fairtradesportsretail.com 10 NEW YORK HOUSE / November 2010
Made from recycled plastic bottles, the OBOE Kind Bag by One Bag One Ear th is perfect for shopping trips and travel, with the ability to carry more than 60 pounds. With myriad prints to choose from, this foldable bag is compact and will help lower your carbon footprint. $14.95. onebagoneearth.com —Compiled by Meghan Zanetich Live/Work showcases new, innovative, green, and local products and technologies for the office and home. Please send product information to Editor Nancy Meyer at email@example.com
all photos courtesy the manufacturers
Forget about bending, dragging, and scooping leaves this year and eliminate wasted time raking piles with the Leaf Loader. This fully adjustable widemouth funnel can fit onto any can or bag, helping get rid of leaves with ease. $29.95. leaf-loader.com
Specialists in antique country homes and historic Hudson townhouses in New Yorkâ€™s Hudson Valley
This circa 1840, 3200 sf Federal is on 31 acres in Columbia County with majestic views of the Catskills. Elegance abounds in this 4 BR, 4.5 BA stunner. Arched and paneled door surrounds define a gracious flow through the formal living & dining room, the wood paneled library w/FP, and the 3 season porch. Five FPs, and original details including the Palladian window, mantels, moldings and wideboard floors add to the elegance. For less formal moments there's a large eat-in kitchen & sunroom w/stone fireplace, and an open family room with French doors to a large wraparound porch. Amenities include a pool, pool house, tennis court, and pond. The farm boasts a 5-bay carriage barn w/caretaker apartment, equipment & runin sheds, a 19 stall barn w/electric, heated office & lab, 25 turnout or tillable acres with excellent organic soil. More acreage, farm equipment and contents available.
R EA L E S TAT E , I N C.
Mary M. Mullane 518.822.0800 x14
Athens Italianate & Studio
The first green restoration of its class in the historic riverfront village of Athens, this handsome home on a prominent corner lot has 3000 sf of family space plus a separate 900 sf living studio and home office above the 3-bay detached garage. The sunny rooms are generously scaled and re-milled flooring, old beams, salvage doors and other period elements were added to the thoughtful plan. The 'Smart Home' design is focused on energy efficiency.
The Mohr Homestead $1,250,000 The oldest house in Barrytown, this rare stone and clapboard home was built in 1728 by Phillip Heinrich Mohr, a Palatine German farmer. The Palatines, who arrived in the Hudson Valley in 1710, were German immigrants and the first settlers in the area. Unlike many other antique homes, this simply elegant 2200 sf, 3 BR, 2 BA Palatinate gem is magically situated in a clearing surrounded by protected lands with wooded boundaries and a pond on a tranquil road with spectacular Catskill Mountain views. Much of the original detail is intact, such as the 12over-12 divided light windows, wideboard floors, exposed beams, 2 wood panelled fireplaces, Dutch doors and the original stone smokehouse. The systems are new and today's conveniences have been carefully added, creating the perfect blend of history with modern function.
David Ludwig 518.943.7533 x11
Kathy Duffy 518.822.0800 x11
Claverack Country Modern $399,000
Athens Green Restoration $245,000
Successful high-end nursery/landscaping business ideally located in southern Columbia County on 24 acres, with an 1820s farmhouse, a pool, poolhouse, and several barns. This turnkey business is offered with all of the equipment & inventory to continue this profitable venture. Featured in The New York Times and on The Martha Stewart Show.
This unique 1920s renovated house is on a hill (on a dead end road) overlooking a small pond and waterfall and bordered by 2 streams. The peaceful 7.6 acres feature old stone walls, a garden area, and woods with a view of the Catskills. The open plan 4 BR home has a cozy fireplace, a stone patio for entertaining, a large screened porch, and a separate studio/workshop.
This classic 1950's Cape in the charming town of Livingston has everything desired in a country home. Set on a very manageable 0.71 acres, the 3 BR, 2 BA home has ample space for weekenders or a small family, an enclosed and heated sunroom and large sunlit living spaces. An oversized 3-story, 2-car garage/barn has possibilities for a small apartment or studio space.
This stately 1890 Eastlake Victorian is in walking distance to the Hudson River. A perfect house for renovation. Much of the original detail remains including the fireplace mantle in the living room. The huge country kitchen is full of vintage charm, and the main floor has wonderful flow and spacious rooms. Three BRs, an office and full bath round out the top floor.
Sleek and stylish, this classic village home in Athens has just been beautifully renovated and is ready to move in! It's high on fuel efficiency, big on bathrooms and classic good looks. The bright interior features an open floor plan, gorgeous wood floors, and exposed beams. Check out the Viking range in the kitchen, the fenced yard, and yes, three bathrooms!
Kathy Duffy 518.822.0800 x11
Kathy Duffy 518.822.0800 x11
Michiel van Dijk 845.233.1964
Tracy Dober 845.757.5000 x13
David Ludwig 518.943.7533 x11
Loomis Creek Nursery
For the biggest (and best) selection of Hudson properties:
58 Broadway, Tivoli NY
423 Warren St, Hudson NY
434 Main St, Catskill NY
Events Calendar A calendar of events with a focus on promoting sustainability in our homes and communities.
GreenThum Wo r k s h o p b Bronx
In ‘That Tree Sa ved My Life’ Game Show, compete to win , all while learning ab out the benefits of trees. If you are tree savvy, this is the right place to show off your kn owledge. Lunch in the garden will follow the competition. Free. 12-12:45pm . Wanaqua Garde n. (212) 7888070. milliontrees nyc.org
ER B M E OV ilding
een Bsutainable r G . S . U il: Su n of Counc gs ratio Restoric Buildin Histo n, er vatio ton Kings historic pres en
wh ve r in mind resenters, will co p n e io e t k a t gs to re e p esen s This pr e top 10 thin ture . With th s of librarie h c ie t u d r ll u t t e s s w e ic as as or n and c d. g a hist greenin al informatio ill be discusse 15 members n w io . s t r ,$ gs educa membe embers. 6-8pm buildin ic BC r G o S t m U is and h ales for for non vance s he door, $20 g d r a .o 0 y 1 n $ at t tate s s t p n u e n d e u e and st use. gr Steakho Skytop
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BE M E V O
12 NEW YORK HOUSE / November 2010
ho o ve r t u s a n d s o f bu h a n d a e w o r l d f o i l d i n g p ro n exp fe s s i o r edu ca o na $975 for no dedicated tional sess ls from all t o g re ions, s n-USG hall on en peake BC ly rs, $25 p ), $50 per d members building. , er day $ a for stu y for nonp 75 per day 5:30-8 rof de (e p McCo m, Thursday nt (exhibit it (exhibit h xhibit rmick a h 9 Place. am-7pm, F all only). W ll only), r e (800) 795-1 iday 9am-6p dnesday 747. g m . reenb uildex po.org
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This binson of , s o B i l l R e L e c t u re f i l p W i l d ve yo u u a l a h o s n will d per n a e clos e. es. ultur k Preserv v d n n a o , h s hawk m. Mo owls, s. 2-3:30p e.org , s n o r be falc serv with 2 for mem ohonkpre 1 m $ $22, 55-0919. 2 (845)
28 —Compiled by Meghan Zanetich
OPPORTUNITY KNOCKING IN NEW PALTZ! 4 Linder Drive - New Paltz, NY
We’re pleased to announce the opening of bidding for this SPAAAAACIOUS home in a “Better” residential neighborhood just outside of New Paltz. It’s 2 minutes to the strip in New Paltz and within 10 minute drive of the Thruway, several CSA’s & Farm Stands plus all the activities, Hike & Bike Trails and Shopping the New Paltz area provides! The nice open ﬂoor plan, large comfortable rooms and palatial master bath suite will really give you the opportunity to stretch out, relax and entertain in this HUGE house. There are great views of the Shawungunk Ridge & the Mohonk Tower. It’s a great opportunity... Time is of the essence & the Seller’s want a quick sale... We expect a lot of interest, but only one bid will win it... Will It Be Yours?
Sun. Nov. 7th 1pm-4pm, Sun. Nov. 14th Noon-1pm, Or By Appt Based On Avails LIVE AUCTION: On-site at 4 Linder Drive, Sunday, Nov 14th 1pm Abbreviated Terms: Sold Subject to seller’s conﬁrmation. Sold as-is, w/clear & marketable title at closing. 10% buyer’s premium applied to purchase price. Prospective bidders must present proof of earnest money to obtain bid card. Earnest money will be cash or certiﬁed check made payable to oneself in the amount of $25,000 & is required initial deposit upon bid acceptance. On/before Nov 30, 2010 winning bidder required to submit an additional deposit to bring total earnest deposit to 10%. Balance due at closing. Financial assistance possible for qualiﬁed buyers... Brokers Protected. Full listing of terms available at the auction, the open house, or by request.
TRADE UP WHILE STAYING IN THE PLACE YOU LOVE
A home remodeling project by Executive Homes doesn’t just update your residence - it transforms it to reflect your current needs and tastes... all for a fraction of the cost of a new custom home. Schedule a FREE consultation with Master Builder Jim Avaras and learn how Executive Homes can develop a transformation project for your home that meets your desires and your budget.
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14 New York House / November 2010
Not all robots will resemble humans. This solar-powered robot called “Seaswarm” uses nanotechnology to clean up oil spills.
Courtesy MIT’s Senseable City Lab
More Than 52 Years Experience…
Constructing natural pools in the United States and Caribbean Islands, using 21st Century technology.
f anyone wants a sneak peek at the future, they must watch “The Singularity is Near.” Based on the same-titled book by techno guru and inventor Ray Kurzweil, the film provocatively explores how Will it surpass rapidly advancing human intelligence? technology will literally change the face of man in the coming decades. “The singularity is the point at which artificial intelligence reaches the capacity of human intelligence and we have some combination of the two,” says Paul Hoffman, chairman of BigThink.com and moderator of a panel about the film at the 2010 Woodstock Film Festival. Kurzweil elaborated: “The core concept of the singularity is the exponential growth of information technology.” Basically, the singularity is merging of man and machine. Should we be worried about this? Is it good that artificial intelligence outpace the human intelligence that created it? Will singularity bring a dystopian Matrix-like world? Will humans have to fight intelligent machines like those in the film Terminator Salvation? In Woodstock, Kurzweil reflected on the dangers of technology: “On the one hand, this holds the key to solving the major challenges of humanity, because it’s really only the scale of this exponentially growing technology… that can solve the major challenges we have….energy, environment, disease, longevity, poverty. On the other hand, we’ll have new bases that can be abused. I believe the power of exponentially growing technology is inexorable. But what we do with it—whether we actually do apply it to these major pressing challenges on the one hand, and protect ourselves from people who willfully abuse them on the other hand—that’s very much in our hands.” —Paul McGinniss
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buildings in profile
NEW YORK METRO REGION’S GREEN RESIDENTIAL STRUCTURES IN REVIEW
123 Third Ave., Manhattan
ucked in the East Union Square neighborhood is 123 Third, a 19-story condominium, developed in partnership between Orange Management and the F&T Group. The building is comprised of 47 homes ranging from one-, two-, and three-bedroom residences, to four penthouses. The building is set within close proximity of Union Square, Greenwich Village, the East Village, and Gramercy Park. Residents of 123 Third can enjoy the location close to Union Square greenmarket area, giving ample access to the locally sourced produce, meats, and fish as well as the area’s top restaurants. In addition to striving for LEED certification, 123 Third was built for luxury—from premium finishes to abundant amenities that include full-time doorman, fitness center, and refrigerated storage, plus the option of bike storage and additional storage bins. The iLounge offers computer suites equipped with high-quality printers, editing programs, and audio/visual presentation facilities. The building’s outdoor space includes landscaped private residents’ garden with outdoor kitchen, lounge seating, sun terrace, and fullsized movie screen. The units themselves offer finishes and fixtures from top-quality brands like Poliform kitchens, Miele appliances, Bosch washers and dryers, custom Duravit tubs and showers, and Dornbracht fixtures. Natural light is intended to flood these luxury apartments from oversized picture windows designed for high acoustic performance and energy conservation. Wide-plank white oak hardwoods blanket the floors of the units, and ceilings reach up to 11 feet. Prices range from $585,000 for a one-bedroom, onebathroom home, and $1.3 million for a two-bedroom, two-bathroom, to $4.2 million for a three-bedroom, threebathroom duplex penthouse. —Dan O’Regan
LEED Status: Anticipating LEED Developer: The F&T Group Broker/Agent: Corcoran Sunshine Marketing Group
CATSKILL FARMS SULLIVAN COUNTY, NY
M the details
LEED Status: High-performance homes Developer: Charles Petersheim, Catskill Farms Agent/Broker: Catskill Farms
16 NEW YORK HOUSE / November 2010
any New Yorkers are looking for getaways in the country, and that’s the niche entrepreneur developer Charles Petersheim has created in this rural landscape along the Delaware River in Sullivan County, just shy of two hours from Manhattan. At a time when many builders are downsizing, Petersheim’s Catskill Farms is busy designing and constructing small second homes for artists, celebrities, young executives, and under-40 creative types from New York City. These uniquely designed small, high-performance homes and cottages range from 750 square feet to the largest—under 2,000 square feet—on private parcels surrounded by woodlands. Layouts maximize the views of nature while smart building practices such as high-efficiency gas-fired boilers, low-flow fixtures, and insulation from Petersheim’s other business: EcoTech Spray Foam, ensure low operating costs. While many of the 60+ homes the developer has built in the past five years would qualify for LEED certification, that’s not what clients are concerned with: Rather, they want customized design, affordability, and a private retreat. Characterized by elegant use of simple materials, from stone and wainscoting to wide-plank floors and plank ceilings from a local salvaged lumber supplier, there’s a lot of whimsy built in. Features include Dutch doors, sliding barn doors and track chalkboard doors for closets and room dividers, country kitchens, masonry fireplaces, built-in bookcases and cabinets, clawfoot tubs, and old-fashioned radiators, not to mention security and whole-house audio systems. Even the smallest “shacks” boast spacious kitchens and full basements. Each home offers plenty of storage and outdoor living areas, whether screened porches, full decks, or stone patio areas. The developer’s design/build model allows for a 3- to 4-month build time. Home prices, depending on size, parcel, and design, range from just under $160,000 for a shack to $425,000 for a farmhouse.
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Youâ€™ll be surprised by the style you can afford. At Mountain Flame we believe in beauty, efficiency and quality. We can work with a wide range of budgets and styles. Talk to us and visit our extraordinary showroom soon.
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