Selling Cruise Conference 2014 Digital Programme

MA HA KE PP IT EN Southampton | 22 - 23 May 2014 www.cruiseexperts.org

Thank you to our Headline, Media and Port Sponsors

On behalf of the whole CLIA UK & Ireland team a very warm welcome to our 2014 Selling Cruise Conference where the focus very much turns to how we as a cruise industry can ‘make it happen’ this year and into the future.

The cruise industry showed great resilience during the economic downturn and is now poised to enjoy years of further global growth. In the UK alone we have Britannia, Anthem of the Seas, Royal Princess and Norwegian Epic joining the already rich cast list of ex-UK cruise ships ready to welcome UK & Ireland guests. And in river cruise the industry welcomes 24 new ships this year alone.

Each and every ocean and river cruise ship is able to offer to its guests - your customers - incredible destinations, exemplary service and a wide range of extraordinary experiences unlike anything else available, so we know that working together we can get more people to cruise, and more often.

Ultimately that is what we want to achieve as an industry in partnership with our travel agent members and during the Selling Cruise Conference we want to provide the knowledge, insights and inspiration so we can all ‘Make it Happen’ A huge thank you to our Headline Sponsors Traveltek and MSC Cruises, our media partners Mail Newspapers and Travel Weekly, our hosts ABP Southampton, the cruise companies providing ships for visits on Friday and Saturday and all sponsoring companies, suppliers and advisors who have enabled us to create this event.

Thank you also to our hard working CLIA team for their ongoing dedication and creativity.

But most of all thank YOU for coming to join the Cruise Community.

We look forward to seeing you in Southampton.

Don’t forget that when you are travelling down to Southampton or at the event itself, then you can always access our mobile website for any updates that you may need via

www.cliauk.co.uk

Andy Harmer, Director CLIA UK & Ireland

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Selling Cruise Conference 2014 | Make It Happen

PROUD SPONSORS OF THE CLIA SELLING CRUISE CONFERENCE 2014

38%

OF MAIL READERS HAVE BEEN ON A CRUISE

MAIL READERS EXPECTED AVERAGE SPEND IS

£2,728

FOR THEIR NEXT CRUISE

75%

OF MAIL CRUISERS ARE CONFIDENT ABOUT RECOMMENDING CRUISES TO OTHERS

33%

OF MAIL READERS WOULD CONSIDER A CRUISE

1IN 3 CRUISES ARE TAKEN BY MAIL READERS MAIL CRUISE SURVEY APRIL 2014, IRN RESEARCH – UK CRUISE SURVEY 2013

Port of Southampton The UK’s largest and leading cruise port

•

Ideally located for itineraries to the Baltic, Iberia, Mediterranean, around Britain and for transatlantic voyages.

•

Situated in close proximity to a wide range of visitor attractions and just 80 miles from London.

•

Supported by excellent road, rail and air infrastructure.

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now rking.co 0 .abpa 8048 887 w w w 3 (0) 2 +44

SOUTHAMPTON

www.abports.co.uk / www.abparking.co.uk Ocean Gate, Atlantic Way, Southampton SO14 3QN, Tel: +44 (0) 23 8048 8800

Event Schedule and Key Venues Thursday 22nd May

Registration is at Ocean Terminal from 09.00am

Ocean Terminal Dockgate 4, Eastern Docks, Southampton, SO14 3QN

09.00 Registration opens at Ocean Terminal 09.45 “The Experience” Trade Fair Pick up your Programme sponsored by Hurtigruten

12.30 Lunch will be provided at “The Experience” Trade Fair

Make sure you see what MSC Cruises have brought to lunch

13.20 Coach Transfers provided to Grand Harbour Hotel

sponsorsored by TIS Travel Industry Services

Grand Harbour West Quay Road, Southampton, Hampshire, SO15 1AG 14.00 Conference Sessions on maximising your cruise sales

Pick up your Conference folder courtesy of Titan

15.30 Tea and Coffee Break

sponsored by Cruise Baltic

17.00 Close of Conference Sessions Free time to get refreshed before the evening’s festivities 18.45 Meet back at Carnival House for Pre-Dinner Drinks

Courtesy of P&O Cruises & Cunard Line

20.00 Sail Away Dinner & Party

Wine sponsored by Attraction World

22.00 “Hollywood Red Carpet” Evening

Entertainment courtesy of Princess Cruises

24.00 Venue closes

ADMIT ON E

RUISE CON FERENCE REGISTRAT IO N Thursday 2 2 May, 9.00 am Ocean Term inal, Southa mpton

DON’T F PassportsOreRGET quired on F riday TWEET US #makeithap ! pen

DON’T F PassportsOreRGET quired on F riday T W E E T S! #makeithU appen

ADMIT ON E

SELLING C

Friday 23 May

Two Ship tours with lunch included on the second ship

Option A:

Royal Caribbean International’s Adventure of the Seas and Cunard Line Queen Victoria

Option B:

Cunard Line Queen Mary 2 and Princess Cruises Ruby Princess Coach Transfers will be available from both of our Convention Hotels (Grand Harbour and Premier Inn West Quay) and other select hotels - Please see the Coach Transfer page for more details and timings

Saturday 24 May

Optional Extra Ship Tour including lunch

Option A: MSC Cruises Opera Option B: Celebrity Cruises Celebrity Eclipse Please note that no coach transfers will operate on Saturday.

These ship visits are only permitted for those who have booked on already, and you must attend your pre-registered option.

Do not forget your passport for ship visits!

Selling Cruise Conference 2014 | Make It Happen

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Sponsors Waiting to meet you...

Headline Sponsors

Media Sponsors

Official Sponsors

RIVER CRUISES

European River cruising

Host Port

“The Experience” Trade Fair Take a journey with us across the whole range of cruise lines and associated businesses as we guide you through the wide choice and variety that cruising has to offer.

The morning will feature the ultimate opportunity for networking, lots of new cruise products to learn about, lunch and plenty of friendly people.

The four zones of “The Experience” will be: RIVER CRUISE CONTEMPORARY, NICHE & FAMILY CRUISE PREMIUM & LUXURY CRUISE DESTINATIONS AND MORE You will be allocated into a group at registration to enable you to make the most of the zones mentioned above.

Selling Cruise Conference 2014 | Make It Happen

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Keynote Speakers Inspirational Conference Andy Stuart, Norwegian Cruise Line Andy Stuart is Executive Vice President, Global Sales and Passenger Services for Norwegian Cruise Line, responsible for global sales, revenue management and passenger services.

In this role, Stuart directs the Company’s global distribution strategy, ensuring Norwegian continues to enhance and strengthen its relationships with travel partners as its primary distribution system. He introduced Partners First in 2011, the company’s corporate philosophy of always putting its travel partners first through four constant pillars: communication; education; being easy to do business with; and reward & recognition. He was appointed to this position in November 2008.

Most recently, Stuart was Executive Vice President and Chief Product Officer, responsible for delivery of the Freestyle Cruising product across the Norwegian fleet, ensuring that it provided exceptional value and quality for guests and was consistent with the marketing and brand positioning of the company.

Stuart has also served as Chairman of the Cruise Lines International Association. He is an active participant on Twitter for the cruise line and can be found @nclandy.

Gerard Tempest, P&O Cruises & Cunard Line Growing up in Yorkshire, Gerard completed his degree in Portsmouth and has spent his career to date in the travel industry in a number of sales & marketing positions. With a keen interest in developing powerful brands for commercial success, in 2000 Gerard became Director of Marketing for Thistle Hotels, where he established the brand as the leading domestic full service hotel brand in the UK. Gerard joined Whitbread in 2003 as Director of Marketing responsible for the UK & Ireland Marriott business, where one of his main achievements was repositioning Marriott in the UK as a leisure brand.

In November 2005, Gerard moved internally within Whitbread taking up the role of Marketing Director for Premier Inn, the UK’s largest hotel brand with currently c650 hotels / over 50,000 rooms. Rebranding the then Premier Travel Inn business to Premier Inn and launching the brand on television, utilising Lenny Henry, have been instrumental in Premier Inn becoming the leading hotel brand in the UK. In April 2008, Gerard was appointed Sales & Marketing Director of Whitbread Hotels and Restaurants, with responsibility for both the Premier Inn brand and Whitbread’s restaurant brands.

In December 2012, Gerard moved from hotels into the cruise sector joining Carnival UK as Chief Commercial Officer with responsibility for the commercial performance of the P&O Cruises (UK) and Cunard Line brands.

Jo Rzymowska, Celebrity Cruises Chair of CLIA UK & Ireland With a team of over 100 people dedicated to Celebrity Cruises, Rzymowska oversees sales, marketing, revenue and customer service functions in the second largest global market for the cruise line.

Jo Rzymowska joined Celebrity Cruises’ parent company, Royal Caribbean Cruise Line, in January 2005 as sales and marketing director, UK and Ireland. Over the last nine years sales have outperformed the broader cruise market and both Royal Caribbean International and Celebrity Cruises have successfully introduced new ships to the UK market and significantly grown market share. In July 2007 Rzymowska was appointed to the newly developed role of associate vice president and general manager for the UK and Ireland taking on guest and trade services to reflect the huge potential of the market.

In 2011 Jo was awarded an Honorary Professorship at the University of West London and in 2012 she was presented with an award by the Association of Cruise Experts for an Outstanding Contribution to Cruise. More recently Jo was nominated in Travel Weekly as one of the top Power Players in the Travel and Leisure industry.

Daniel Radnor, LoveItBookIt.com Daniel, who was voted ‘Young Travel Agent of the Year’ at CLIA UK & Ireland’s Cruise Excellence Awards, is the owner of LoveItBookIt.com.

At just 20, he created a new company using innovative marketing campaigns to attract new audiences and particularly those new to cruise.

Selling Cruise Conference 2014 | Make It Happen

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Hollywood Red Carpet Evening Everyone who has registered for dinner will need to book a specific table during the morning of May 22nd whilst at Ocean Terminal.

We are truly delighted to announce that our party this year will be our biggest yet! Themed ‘Hollywood Red Carpet’ we ask you to glam up and dress to impress (not black tie).

Top class entertainment, courtesy of Princess Cruises, will be brought to you by MADHEN - The Ultimate Party Band. It will be a night to remember!

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Proud Sponsors of the Ultimate After Party 2014

Coach Transfers Getting you there Thursday 22 May

Complimentary coaches will run from Convention hotels taking delegates to the Ocean Terminal on Thursday morning, as below: Pick Up Time Premier Inn West Quay

Coach Transfers brought to you by TIS Travel Industry Services

Grand Harbour Hotel

8.45am 8.45am

A complimentary coach shuttle will commence at the following time:

TIS specialises in providing discounted holidays for travel trade employees and their friends & families.

1.20pm - Shuttle Service Ocean Terminal to Grand Harbour For Conference sessions

Our pricing offers savings of up to 70% off retail fares for all major cruise lines, hotels and airlines.

Complimentary coaches will run from Convention hotels taking delegates to their assigned Ship Tours on Friday 23rd May.

To find out more please visit us: Online www.traveltis.co.uk Call us FREE on 0800 619 0900

Friday 23 May

Group A

Premier Inn City Centre Premier Inn West Quay Grand Harbour Hotel Novotel

Group B

(Adventure of the Seas & Queen Victoria)

(Queen Mary 2 & Ruby Princess)

8.00am 8.00am 8.00am 8.00am

8:30am 8:30am 8:30am No pick up from Novotel

Please note: Coach Transfers will not run on Saturday 24th May. Always check the Hotel Reception for confirmed timings on the day or ask a member of the CLIA UK & Ireland Team.

Selling Cruise Conference 2014 | Make It Happen

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Ship Tours See the ships first hand Option

A

Coach Pick-Ups:

8am

from: Grand Harbour Premier Inn West Quay Premier Inn City Centre Novotel

Adventure of the Seas Southampton City

Queen Victoria Queen Elizabeth II Terminal

Discover all the things you’ve got to look forward to on board when you visit Royal Caribbean International’s Adventure of the Seas. We’re excited to have this amazing Voyager Class ship sailing from Southampton for the first time in 2013. Come onboard for the day and find out why 9 out of 10 customers would recommend us to a friend.

Queen Victoria is known for her elegance and her graceful splendour.

Her unique facilities are amongst the most modern you will find and yet she has a special ambience so evocative of great liners past. With luxurious marbles, woods and rich fabrics she exudes elegance and is adored by her crew and passengers alike.

Queen Mary 2 Ocean Terminal

Ruby Princess Mayflower Terminal

Queen Mary 2 is Cunard’s flagship and the most magnificent ocean liner ever built. A Transatlantic Crossing to or from New York on this incredible ship is a holiday like no other but her cruises from Southampton are also very special. She offers so much space on board and such an array of state of the art facilities including a 3D Cinema, planetarium and a superb spa.

For a romantic getaway, there’s no better cruise ship than Ruby Princess.

A night of romance can be created wherever you look, from a Piazza singer’s sweet serenade, to a relaxing couples massage from a cabana in The Sanctuary®. Movies Under the Stars® is also a cozy venue, where you can cuddle up under a warm blanket and watch a romantic comedy amongst the evening stars.

Option

B

Coach Pick-Ups:

8.30am from: Grand Harbour Premier Inn West Quay Premier Inn City Centre

Mayflower Terminal

104 (Fruit Terminal)

Southampton City Terminal

Ocean Terminal

QEII Terminal

Saturday Ship Tours

Option

A

Check In:

9.30am

MSC Opera Terminal 104 (Fruit Terminal)

Fine woodwork, marble floors and trimmings, acres of vibrant fabrics and panoramic windows with dramatic sea views, create the perfect environment for a memorable cruise experience aboard MSC Opera. Mix in fine Italian and international cuisine and excellent itineraries and you have something very special indeed.

Please refer to joining instructions sent directly from MSC Cruises

Option

B

Check In:

9.30am To book free parking for this visit, please email training.uk@rccl.com before Thursday 15th May.

Celebrity Eclipse Southampton City

Celebrity Eclipse offers you an impressive level of sophisticated service and onboard highlights. Relax, revive your senses and dine in luxury as you sail to fascinating summer destinations direct from Southampton, UK. Voyage to the spectacular Fjords of Norway, Scandinavia and Russia, or experience the pleasures of the Mediterranean. And escape the winter chill with a selection of itineraries to the vibrant Caribbean.

Selling Cruise Conference 2014 | Make It Happen

Headline Sponsors

Following several years of unprecedented growth, MSC Cruises is the market leading cruise company in the Mediterranean, South Africa and Brazil.

MSC Cruises sails throughout the year in the Mediterranean and the Caribbean, and offers a wide range of seasonal itineraries in northern Europe, the Atlantic Ocean, the French Antilles, South America, South Africa, the Canary Islands and the United Arab Emirates. This year, the 12 ships in its ultramodern fleet are expected to carry just under 1.7 million guests. MSC Cruises is a privately owned European company employing 15,500 staff around the world and present in 45 countries.

www.msccruises.co.uk

Traveltek are the market leaders in Cruise packaging and e-commerce solutions.

We can offer you direct connectivity with live pricing to the major cruise lines with content and pricing for over 80 worldwide lines. Cruise online booking together with dynamic packaging and pre-packaging. Book online cruise, flights, hotels, transfers and other ancillary products all in one single transaction.

www.traveltek.net

FAQs A few ‘Andy hints...

Bringing your Car to the event?

You may of course drive to event and we outline parking options below.

Please note that traffic in Southampton is heavy so please allow extra time if driving.

Pre-event Helpline

01920 444 827

On-The-Day Helplines

Accommodation & Transfers

07920 299 193 07920 299 195

CLIA Emergency Number

Ocean Terminal - FREE - please only park in designated “Coach” parking area. A charge is in place at the other car parks.

Grand Harbour - Charged and limited (first come, first served) Please note alternative parking is available at West Quay and details can be found here: http://www.west-quay.co.uk/visitor-info/parking Ship Tours on the Friday 23rd are only accessible via our complimentary coach transfers. You will not be able to join the Friday ship tours if you are not on one of our coach transfers. We will take you back to your hotel and the train station at the end of the ship visit day.

Please note that coach transfers are not available on Saturday May 24.

07784 539 176

Will lunch be provided?

Lunch will be served within “The Experience” Trade Fair on Thursday and onboard your second ship visit on Friday.

Dress Code?

Daytime dress code is: Business smart Evening dress code: Smart Casual, however we would love you to glam

up and dress to impress for our ‘Hollywood Red Carpet’ evening

Keep in touch, and share your views and thoughts during the conference on Twitter using

#makeithappen

For the ship visits wear sensible shoes (you are going to cover a lot of ground) and travel as light as possible to help speed you through ship security.

Will I need to bring my Passport?

DO NOT FORGET YOUR PASSPORT if you are taking part in the ship visit programme.

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