MEDIA ARTS AND STUDIES The Media Arts and Studies major prepares students for careers in the creative digital media industries. Courses focus on getting hands-on, skills-based instruction in the production of film, video, audio and other digital media. Students also learn how to analyze the cultural, institutional and legal dimensions of media systems. Paths include digital media production, multimedia design and development, media management and media studies. A professional internship and minor are required. What’s possible with this major? Producer, Director, Editor, Technical Supervisor, Multimedia Designer, Telecommunication Manager, Graphic Designer, Audience and Content Researcher Also available Media Arts and Studies minor, 18 credit hours ci.uky.edu/jam
Patrick Reid Media Arts & Studies, 2015 Digital Content Coordinator, TwinSpires/Churchill Downs “The most valuable thing CI taught me is how companies and individuals communicate amongst each other and to the broader public. The different methods and strategies we all use to tailor an effective message that resonates with the target audience is invaluable in marketing and amongst each other. My advice to current students is to be adaptable and always look to learn. Your studies won’t stop after school. Your professors, your intern supervisors, your managers, your CEOs, your leaders all have a wealth of knowledge that will continue to improve your own abilities IF you utilize them.
