The Ideal World of B.F. Skinner

The Ideal World of B.F. Skinner Life and work

Pier Prins & Arnold van Emmerik

Skinner's solutions to the current problems of people and society Including an annotated selection of his work An integrated, contemporary take on Skinner

B.F. Skinner is the most influential and the most misunderstood, the most acclaimed and the most maligned psychologist of the 20th century. For more than half a century he played a leading role in psychology. Little remains of his revolutionary influence and fame, while his work is directly related to the problems our world is facing today.

As the discoverer of the theory of operant conditioning, which states that behaviour is determined by its consequences, be they reinforcements or punishments, and one of the pioneers of radical behaviourism, he left his mark on history.

170 x 240 mm | 200 pages | ca. 55,000 words paperback | all rights available

Prof. Dr. Pier Prins is emeritus professor of Clinical Child and Adolescent Psychology at the University of Amsterdam. Dr. Arnold van Emmerik is a researcher and lecturer at the University of Amsterdam. Van Emmerik is also chairman of the Association for Behavioral and Cognitive Therapies (VGCt).