Our business is to build yours
With over 29 years as market leaders, we bring an unparalleled level of insight and expertise. From forecasting trends to overcoming industry challenges and securing optimal shelf space, we champion your brand’s growth with a steadfast commitment to excellence.
We selectively partner with innovative brands that demonstrate a keen understanding of the market, identifying opportunities and creating products that meet real consumer needs.
Partnering with Unique provides access to comprehensive expertise in marketing, key account management, on-road representation, customer service, sales support, warehousing logistics and freight management.
From onboarding to range expansion, we uphold rigorous standards in quality assurance and retail compliance to elevate your brand and expand your product reach across shelves nationwide.
one man, a van, and a dream
Unique originated in 1996 by founder Dale Parkes from a passion for natural health and a mission to forge the future, prioritising people and the planet.
Unique’s colossal success tributes to Dale’s perseverance against the odds. From selling one product to 4,200+, global recognition and a growing national team as Australia’s most trusted natural product distributor.
SALES SUPPORT
Representation across all states and regional areas
STRATEGIC MARKETING
Comprehensive in-house marketing team
EDUCATION AND TRAINING
Industry insights and team product training
NATIONAL DISTRIBUTION
State-of-the-art warehouse and first-class logistics
Specialised salesforce
On-road field team 30,000+
We supply 5,000+ retailers
Expand your brand’s global awareness and reach across all Australian retail channels, including grocery, health, pharmacy, e-commerce, convenience stores and practitioner networks.
• Major grocery
• Health food stores
• Independent grocery
• Online stores
• Pharmacy
• Small traders Channels
Our purchasing team maintain 97% stock levels across 4,200+ SKUs, and our warehousing and logistics are second-to-none.
OUR PORTFOLIO: 4,200+ ACTIVE SKUS
230+ BRANDS
Our brands make us Unique
We deliver the leading natural brands to retail shelves across Australia.
I’m impressed by Dale, Kylie, and the Unique team for continually evolving their business facility and organisation structure in a smart, creative way. I always appreciate their collaborative working style and humanistic approach to problem-solving and brand-building. I am proud to work and partner with such a values-based organisation.
STEVE GROSSMAN CLIF BAR & COMPANY
What our retailers say
“We have had a wonderful experience working with Unique. The service and range are fantastic, and we love that the company demonstrates their values in every area. They have been a great partner and constantly go above and beyond to ensure we are a happy customer.”
PETA SHULMAN CEO GOODNESSME
“Unique carries a comprehensive range of true heath food, natural supplements, eco products and personal care and leads the way by being first to market with the latest health trends.”
JACQUELINE PERROTT RITCHIES IGA HEALTHY LIVING BUYER
“Unique Health Products is a strategic partner of healthylife, working collaboratively to ensure speed to market, promotional performance and profitable sales. We are confident that Unique fully understands the direction that healthylife is taking and supports this through their planning, compliance team and commercial support.”
ERIN
ALLOTT
HEALTHYLIFE MERCHANDISE MANAGER
Brand partner support
Our in-house sales & marketing team enhances your brand’s visibility and drives sales through strategic partnerships, targeted B2B campaigns, events and endorsements.
Trade marketing
We offer
• Industry insights
• Social media
• Communications
• Booklet and range recommendations
• Expos and corporate events
• Photography
• POS and retailer support*
• Digital advertising*
• Graphic design*
*available at additional cost
Expos and events
We develop your brand recognition and exposure at significant channel-specific events.
• Attract new stockists
• Launch new products
• Encourage immediate line sales
• Promote range expansion
• Faciliate product sampling
Point of sale
