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Blonde No.8
I’m Out with the Dog
Michael Boveleth, the founder of Blonde No. 8, is introducing five jackets with a special function as a further development of his label’s parkas. “We are reacting to the wishes of our customers”, Boveleth explains. “We are the only fashion house that offers thermo-jackets.” The lining of the parkas is made of an especially sophisticated fleece manufactured by the Italy-based company Thermore; they also have a breathable membrane coating that is usually used for sportswear. Furthermore, the new parkas are water-proof due to sealed seams and have reflective stripes for walks with the dog in the night, as well as LED light strips in the cuffs and a LED torch in the inside pocket. Additionally, customers can request a power bank that can charge mobile phones. The prices of the jackets in retail range from 399 Euros to 549 Euros. The jacket range is part of Blonde No. 8’s full collection with 850 points of sale, which include Eder in Kitzbühel, Lodenfrey, Konen, Classico, Breuninger, and Bailly Diehl. www.blondeno8.com
High-tech parka by Blonde No. 8 - breathable and water-proof.
One of the two new faces at Marc O’Polo International: Torsten Widarzik, the new Chief Executive of Campus.
Marc O’Polo
A Breath of Fresh Air
Marc O’Polo International GmbH has announced two top level personnel changes. Marc Biggemann has been appointed as new Head of Design of Marc O’Polo Menswear and is henceforth responsible for the expansion and development of the product range. Biggemann previously worked in the same capacity for the menswear departments of Joop, s.Oliver, and Cinque. Campus, which became an independent company within the Marc O’Polo Group in 2012, also announced a change at management level. Torsten Widarzik replaces Marianne Glaser as Chief Executive. His duties include the further development of the brand and general expansion. He enjoys the support of Alexander Gehle, the Head of Sales and management board member. Widarzik was previously the General Manager of Levi Strauss Germany GmbH. www.marc-o-polo.com, www.campus72.com
Both online and offline an exquisite environment for exquisite products.
Kleidermanufaktur Habsburg
A Feudal Online Store
How do you transfer a luxurious shopping experience into the online world? The new Kleidermanufaktur Habsburg online store creates an appropriate environment for the feudal fashion range of the Salzburg-based label. The innovative Internet presence, which went online in August 2013, offers all the services one would expect of a skilled butler - the highest level of service without being obtrusive. The customer can navigate through the clearly structured product range with short distances, a few clicks, scroll-over functions, and an intuitive guidance. Logistics and handling are supplied by Lodenfrey, a cooperation partner based in Munich. The store currently only takes orders from Germany and from within the EU - the delivery charge for Germany and Austria is 5.90 Euros, for other EU countries it stands at 25 Euros. Free returns are possible within 14 days. http://shop.habsburg.co.at
114 style in progress