FHA 2020 Advertising & Sponsorship Brochure

3 - 6 MAR 2020 SINGAPORE EXPO

31 MAR - 3 APR 2020 SINGAPORE EXPO

www.fhaHoReCa.com

www.fhaFNB.com

WORLD STAGE FOR FOOD & HOSPITALITY INNOVATION SPONSORSHIP & ADVERTISING OPPORTUNITIES Organiser

Join us on Food&HotelAsia #FHA

AMPLIFY YOUR PRESENCE THROUGH VARIOUS SPONSORSHIP AND ADVERTISING OPPORTUNITIES. FHA (Food&HotelAsia) has evolved into two mega events presenting a more focused and yet still comprehensive trade platform that connects a wide and relevant spectrum of global suppliers and key buyers from Asia and beyond.

3 - 6 MAR 2020 SINGAPORE EXPO

31 MAR - 3 APR 2020 SINGAPORE EXPO

www.fhaHoReCa.com

www.fhaFNB.com

FHA-HoReCa is the leading trade event in Asia for food & hospitality industry professionals to source efficiently from global suppliers, establish valuable connections and gain fresh insights on the latest market trends.

FHA-Food & Beverage presents Asia’s largest and most effective business platform for buyers to source, network and exchange ideas. This all-inclusive marketplace caters to the diverse needs of the F&B and hospitality industries.

DOUBLE THE OPPORTUNITY, DOUBLE THE POSSIBILITIES!

Combined total of over 96,000

trade attendees from across 100 countries/regions

Two platforms of opportunities

Increase your brand awareness

Create an impression and

encompassing 174,500sqm of exhibition area

to Asia’s diverse F&B and hospitality industry

reach out to key decision makers, buyers and influencers

Make the most out of your participation by enhancing your presence and increasing your brand awareness pre-show as well as on the showfloor through our range of online and on-site sponsorship & advertising opportunities.

With a comprehensive range of branding, competition & feature areas and digital opportunities, you have the options of targeted and strategic ways to maximise your company’s brands visibility and connect with the right people for your business.

Note: • Prices stated for sponsorship and advertising packages are based on a per show basis unless otherwise stated.

• All costs listed are subject to prevailing GST and are projected estimates which may be subject to change.

Our packages and solutions are flexible and customisable to suit your needs and budget.

SPONSORSHIP | EXHIBITION

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ONLINE PRE-REGISTRATION

| SGD 25,000 (Exclusive Sponsorship)

Reach the masses and garner great exposure to your brand prior to the show.

Reach out to more than 50,000 potential trade visitors who will pre-register online for both FHA-HoReCa and FHA-Food & Beverage.

The sponsorship includes:

> One web banner ad* with hyperlink to your corporate website on the online pre-registration page.

> Company name/logo* to appear on all collaterals containing information on pre-registration.

> Company name/logo* to appear on the related conďŹ rmation email sent to all successfully registered visitors.

> Company name/logo* to be included in the pre-registration web banner ad for placement where deemed appropriate eg. website, pre-show e-newsletter.

Booking Deadline: 30 Aug 2019 *To be supplied by the sponsor.

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VISITOR BADGES AND LANYARDS

| SGD 25,000 (Exclusive Sponsorship)

Get immediate mindshare, have your company name/logo* printed on the visitor badges and lanyards (30,000pcs) along with the show logo which will be worn by visitors at all times within the exhibition halls during both FHA-HoReCa and FHA-Food & Beverage.

Booking Deadline: 31 Oct 2019 *To be supplied by the sponsor.

SPONSORSHIP | COMPETITIONS

Expose your brand and products to key industry users and audience at top notch competitions held during FHA-HoReCa and FHA-Food & Beverage. Get the mindshare of chefs, pastry chefs, baristas, decision makers, and other influencers and specifiers from around the region.

PLATINUM

GOLD

SILVER

BRONZE

SGD 35,000

SGD 20,000

SGD 15,000

SGD 8,000

Product Sponsorship

Product Sponsorship

Product Sponsorship

Product Sponsorship

Cash +

Cash +

Cash +

Cash +

FHA Culinary Challenge

Asian Bakery Championship

Barista Super Duo Challenge

• Individual Challenge - Patisserie

Asian Gelato Cup

Latte Art Showdown

Asian Junior Pastry Cup FHA Culinary Challenge

Butchery Challenge

• Gourmet Team Challenge

Craft Beer Challenge

• Individual Challenge Culinary Art Display • Individual Challenge Practical Hot Cooking • Singapore Cuisine Team Challenge • Young Chefs Skills Challenge

Booking Deadline: 31 Oct 2019

ADVERTISING | ONLINE

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OFFICIAL WEBSITE: DESKTOP + MOBILE

Increase your company’s exposure by advertising* on FHA-HoReCa and/or FHA-Food & Beverage websites. Tap into the high traffic volume of visitors who will log in to obtain information about the events and to pre-register their visit through the websites.

Homepage (Top of page)

SGD 3,900 / mth

Homepage (Bottom of page)

SGD 2,900 / mth

Other Pages (Bottom of page)

SGD 2,500 / mth

Desktop : 728px (W) X 90px (H) Mobile: 320px (W) X 50px (H)

Booking Deadline: 1 month prior to start date *To be supplied by the sponsor.

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E-NEWSLETTERS

Introduce your products to potential customers and drive traffic to your website by advertising* in the FHA-HoReCa and/ or FHA-Food & Beverage e-newsletters that are sent to related industry professionals, decision makers and past show attendees.

Leaderboard Banners (with Hyperlink)

SGD 2,900 / issue

Side-By-Side Banners (with Hyperlink)

SGD 1,600 / issue

Booking Deadline: 1 month prior to email campaign *To be supplied by the sponsor.

ADVERTISING | ONSITE

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POSTER SITE | SGD 900 +

For increased publicity, place a poster site at a prominent location within Singapore Expo and direct trade buyers to your booth!

Size: 94cm (W) x 210cm (H)

Booking Deadline: 30 Nov 2019

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BANNER / BALLOON | SGD 200+ PER SQM OF SURFACE AREA

Install banners or balloons above your stand and attract the crowd with the heightened awareness.

Booking Deadline: 31 Oct 2019

Price quoted does not include the following which are to be arranged by the exhibitor at their own cost: 1. Production of banner / balloon 2. Installation / dismantling 3. Power supply (if applicable)

+

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BILLBOARD @ MRT LINKWAY

| SGD 5,900+ EACH

The billboard ad by the Expo MRT Linkway is a great way to attract attention from the crowd taking the MRT to FHA (Singapore Expo).

Size: 500cm (W) x 300cm (H)

Booking Deadline: 31 Oct 2019

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STREET BANNER | SGD 1,500 EACH (Min. order of 4 banners)

Place double-sided banners on lamp posts in the main car parks of Singapore Expo to attract attendees driving into FHA. 500cm (W) x 300cm (H)

Booking Deadline: 31 Oct 2019

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DRIVEWAY BANNERS | SGD 5,900 (Price is inclusive of printing, installation and dismantling.)

Get more bang for the buck with double-sided large panel advertisements located along the driveway within the Singapore Expo car park (A-H).

These advertisements will be in full view of oncoming cars to the Expo car park, as well as those who are walking along the foyer of Hall 3-6.

Size: 600cm (W) x 120cm (H)

Booking Deadline: 31 Oct 2019

Price quoted does not include the following which are to be arranged by the exhibitor at their own cost: 1. Production of banner / balloon 2. Installation / dismantling 3. Power supply (if applicable)

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TRUMPET BANNERS | SGD 1,600 EACH (MIN. ORDER OF 3 BANNERS) (Price is inclusive of printing, installation and dismantling.)

The trumpet banners are readily noticeable at Foyer 2, hung perpendicular to the floor, these banner poles stick out from the side walls to hoist banners with bold advertisements calling out messages to visitors who have just entered Foyer 2 via the MRT linkway or by the taxi-stand entrance.

Size: 80cm (W) x 200cm (H)

Booking Deadline: 31 Oct 2019

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MRT LINKWAY BANNERS | SGD 3,900 (Price is inclusive of printing, installation and dismantling.)

The linkway between Singapore Expo and the Expo MRT Station is a high traffic area as many visitors use MRT as the main mode of transport to get to the show. Be one of the first to capture the mindshare of these target audience.

The banners are suspended from the shelter of the linkway and the advertisement is printed on both sides to target visitors coming and leaving the venue.

Size: Front-facing: 426cm (W) x 122cm (H) Back-facing: 374cm (W) x 122cm (H)

Booking Deadline: 31 Oct 2019

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DOUBLE-SIDED GLASS DOOR PANEL | SGD 7,000 FOR 4 PANELS STICKERS @ FOYER 2 MRT LINKWAY (Price is inclusive of printing, installation and dismantling.)

These 8 panel glass doors located at Foyer 2 offer advertisers one of the highest traffic as they are the main entrance and exit door between the MRT station and Singapore Expo. Your advertisement will come directly in eye contact with your target audience when they pass through both sides of the doors.

Size: 60cm (W) x 200cm (H)

Booking Deadline: 31 Oct 2019

ADVERTISING | PRINT

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VISITOR GUIDE

Highly popular among visitors and distributed free of charge, the respective Visitor Guide for FHA-HoReCa and FHA-Food & Beverage is a handy booklet containing information such as exhibitors listing, floorplan, event calendar and general information of the shows.

Distributed free-of-charge to trade visitors, the Visitors’ Guides are given out at the information counters, registration counters and by mobile show assistants within the exhibition halls.

Catch the attention of over 30,000 target buyers at each show by advertising in the Visitors’ Guides which will be used by visitors as a key tool for a quick overview of the shows and for navigating purposes.

Inside Front Cover

Exclusive!

10.5cm (W) x 21cm (H)

SGD 3,900

Outside Back Cover

Exclusive!

10.5cm (W) x 21cm (H)

SGD 3,900

Front Cover Strip Ad

Exclusive!

10.5cm (W) x 5cm (H)

SGD 2,900

Floor Plan Cover Strip Ad

Exclusive!

9cm (W) x 4.5cm (H)

SGD 2,900

Full Page ROP

10.5cm (W) x 21cm (H)

SGD 2,200

Strip Ad ROP

10.5cm (W) x 5cm (H)

SGD 1,100

Booth Highlight Box

SGD 1,200

Booking Deadline: FHA-HoReCa: FHA-Food & Beverage:

31 Dec 2019 31 Jan 2020

For sponsorship opportunities at FHA-HoReCa and FHA-Food & Beverages please contact the team at: SINGAPORE

ASIA

LONDON

FHA CULINARY CHALLENGE/ COMPETITIONS

Martyn Cox martyn.cox@ubm.com

Davin Er davin.er@ubm.com

Fiona Murray fiona.murray@ubm.com

Esther Lee esther.lee@ubm.com

Mark Bortacki mark.bortacki@ubm.com

Chloe Fong chloe.fong@ubm.com

Merliyn Low merliyn.low@ubm.com Cecilia Ng cecilia.ng@ubm.com