Web Design Trends to Watch For In 2017 The landscape of web design is rapidly evolving in its very own space. The scope for huge experimentation and innovation in all creative fields including web design makes the emerging trends a driving force for change every year. And 2017 is no different. The technology revolution and its ever empowering tools allow a greater freedom of designing interfaces and interactions. As web designers, it is our job to adapt to those changes and re-evaluate our designs to create a visually appealing, fast and actionable website with user-friendly interfaces. According to Adobe, “38% of people will stop engaging with a website and 35% will switch devices if the content/layout is unattractive” and also “48% of people cited a website’s design as the number one factor in deciding the credibility of a business.”
To stay ahead of the curve, explore the following web design trends to create a unique browsing experience for your users. Innovative Scrolling and Parallax: Parallax scrolling effects, a big trend in 2016 isn’t a new mechanic but still continues to be implemented by many brands even this year. Designers are using these less traditional layouts to help lift content off the page and engage users by using it in conjunction with imagery, text and a less rigid layout to create fluid, layered content. Our web designers at TULI eServices have experimented with these mouse-based movements to give our website a fancier look. The dynamism creates movements that capture a much more layered design giving a sense of depth as users scroll. The key to almost every design trend in 2017 is that touch of reality and parallax will be no exception. The more real the movement looks on the screen, the more users will want it. The Rise of Mobile-First Websites: The ‘mobile-first approach’ to design has been around for a few years now. The dramatic increase in mobile traffic makes tons of opportunity for major brands to take a paradigm shift in their designing strategies for promising results. This means you have to focus on brief yet valuable content, take advantage of mobile-specific advanced features like mobility, GPS, touch screen and more, that desktops are yet to offer. Redesigning a mobile-ready website can maximize the potential to reach more target audience by presenting an adaptive, future-friendly solution for your business.
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