VILLAGE TAVERN HOSTS ANNUAL VETERANS PIG ROAST One of the longest operating businesses in Long Grove, The Village Tavern, which opened in 1962, has a history of investing in the community in a variety of ways. Its most cherished community giving event is an annual pig roast and concert held each July for 200 to 300 area veterans. They treat the service men and women to a free meal and music to let them know how much their service has meant to the community. “This is the one charity event that is closest to our hearts,” said owner Mary Ann Ullrich. Her husband, Chip, served as a Marine in Viet Nam. In 2010, he went to the VA hospital to sign up for medical benefits and cancer treatment. When the interview process was complete, the young officer on the other side of the desk said to Chip, “Thank you for serving your country.” “Chip was overwhelmed and moved to hear those words so long overdue,” Mary Ann said. “On our way home we talked about how much that ‘thank you’ meant, and that he was probably not alone.” That year they initiated the Village Tavern Annual Pig Roast & Concert as their way to say “Thank you for serving your country.” The event includes all-day music, a kid’s area with games, and great food like roast pig, brats and hot dogs. Mary Ann strongly believes as business owners and residents of Long Grove, they are firmly invested in the community and have a strong
desire to see it succeed. Through the years they have been involved in several other ways. Chip has been a very active member of the Long Grove Lions Club. He also participates in a variety of charity auctions, including raising money to black top the Long Grove Church parking lot. Mary Ann has served on the Historic Downtown Long Grove Business Association for three years, the marketing organization for the
downtown businesses, and organized the Long Grove Farmers Market for five years. Their involvement has meant a lot to them, Mary Ann noted, especially the annual veterans’ event. “When we do our charity event for the veterans and see the direct effect it has on them, and Chip, it just puts a big smile on your face,” she said.
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