WINTER 2018
TRACKS
Supporting the business community of the greater Truckee area A Publication of the Truckee Chamber of Commerce
Truckee Chamber Redefines Communication with Launch of Business Speaks! Grassroots Efforts Will Bring Businesses Together to Talk, Collaborate, and Influence Change
T
he Truckee Chamber of Commerce is inviting business owners to come together for 90 minutes every three months in 2018 in order to identify the greatest challenges facing their local business community and to develop creative solutions as a team. Beginning the week of January 23, 2018, the Truckee Chamber of Commerce will launch Business Speaks! -- a game changing program for communication between business owners in Truckee. Eleven distinct “Base Camp” geographic areas within Truckee will be hubs for business owners to come together to discuss how they can address issues facing Truckee as a whole, or an issue specific to their geographic area. “In today’s world of mass communication and information overload, we are going back to grassroots efforts and getting people together in a room to talk. We may find that
Jeremy Jensen
many businesses in close proximity don’t know each other, have never met or even talked. By convening businesses, leaders and influencers for an open exchange of information we believe we will have a better understanding of what the business community thinks and what their real issues
Save the Date!
Grow Your Business Online With Google Workshop
D
oes your business show up on Google? Let us show you how to gain access to the number one search engine in the world. At the Thursday, March 15th Knowledge Bites Workshop, the Truckee Chamber is bringing in an official Google trainer to discuss how to maximize your business online. Topics will include how customers find your business online, how to promote your
online presence with search engine optimization (SEO), and online advertising. Google will also introduce tools to help you run your business online, including Google Analytics and the G Suite. Research shows that 76% of people who search on their smartphones for something nearby visit a business within a day. “The Truckee Chamber is an Official City Partner with Google,” said Megan READ ABOUT MORE GROWING YOUR BUSINESS P. 13
are,” said Lynn Saunders, President/CEO of the Truckee Chamber of Commerce. “Deepening ties between businesses fosters collaboration,” said John Manocchio, Chair-Elect of the Chamber Board of Directors. “Collaboration and strategic READ ABOUT MORE BUSINESS SPEAKS! P. 12
Inside Tracks 6
Join FlashVote.com – Make Truckee a Better Place!
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Good Morning Truckee – Jan & Feb Line-up
12 TruckeeTomorrow.org – head here to find YOUR Business Speaks Base Camp area