It pays to be prepared.

About Blue Triangle Blue Triangle is the only complete platform purpose-built for Continuous Experience Optimization that begins with quantifying the cost of revenuerobbing friction and ends with validating revenue and business outcomes. We empower online and omnichannel brands across industries to build a culture of continually improving their customers’ digital experience to maximize revenue and ROI.

BFCM has a surprising and sneaky way of arriving quickly. So, as you gear up for your big sales event, it’s important to find solutions and strategies to optimize your site and mobile app.

We hope the optimizations in this eBook help you feel more prepared to meet your customers’ expectations.

And remember, while you’re focusing on KPIs and efforts to drive sales, don’t lose sight of the natural connections that bring us together during the holidays and a willingness to embrace the season.

Cheers to a prosperous BFCM and a happy new year