MEDIA kit 2
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Judy Peters Judy@StreetScapeMag.com | 636.448.2074
PUBLISHER’S NOTE
Welcome to the 12 year of StreetScape Magazine. It’s amazing how much our publication has evolved over the years, but our main strength th
and focus has remained the same…packing each issue full of positive articles that highlight the people, places and events happening in our area that you should know about. Our annual community recognition event, “Beyond The Best Business Awards” is our signature event honoring some of the great people of this community and we are proud to host it each year. We have just launched a new website and digital magazine platform that’s fresh, interactive and really brings StreetScape to life! In print, or online, please continue to read and enjoy StreetScape Magazine.
Our WHY...
Our Mission is to use our platform of TPH Media/StreetScape Magazine to enhance our community and positively impact the lives of the people in it.
Our HOW...
We consistently produce a highquality lifestyle publication that enlightens, encourages, educates and entertains our readers and helps to promote and grow area businesses and organizations.
The events we host enrich the community and support charities and businesses. These serve to unite people together in a collaborative, positive experience. Please join us in these endeavors. We are always appreciative of our Readers, Ad Partners, Event Participants and Supporters!
Great plans are in the works for 2018! I look forward to seeing you!
Sincerely, Thomas P. Hannegan 2 | StreetScape Magazine | Media Kit 2018
EDITORIAL CALENDAR
Winter
Deadline 12.10.17 | Newsstands 1.2.18
Keeping Cool A New You Moving Around
Spring
Deadline 1.25.18 | Newsstands 3.15.18
Festivals & Fun Going Green Workplace Changes
What's working for newer generations
Best! Financial Advisors
Summer
Deadline 4.10.18 | Newsstands 6.1.18
SUMMER 2017
t
Interesting Pets Heading Out
u Check O
Light it Up
Summer Fun R
Day trips, local adventures Outdoor lighting, fire pits
Best! Doctors
Fall
Deadline 6.27.18 | Newsstands 8.15.18
HEN KITC E WIN Y KE WHIS 68 Page
• ecipes • acation • estiVities
V
F Home DécoR
•
Fashion c eDaR
Lake ceLLaRs
Summer 2017
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Taste of St. Charles Local flavor
Twinkle, Twinkle
Jewelry, stars, astronomy
Family Finds
Tracing history, antiques
Best! Chiropractors
Holiday
Deadline 9.10.18 | Newsstands 11.1.18
Heroes Among Us DIY Projects Out and About Places to go, people to see
Best! Lawyers
Favorite Features Beauty-Health-Fitness Book Review BusinessScape Fashion FutureScape Glad Hearts Home Sweet Home Recipes Society Pages Wedding
Media Kit 2018 | StreetScape Magazine | 3
WEBSITE
STATS StreetScapeMag.com Period Measured: 1.1.17-10.31.17 Unique Visitors: 11,662 Avg Unique Visitors/Month: 1,166 Total Page Views: 35,776 Unique Sessions: 16,192 New Visitors: 29.6% Returning Visitors: 70.4% Pages per Visit: 2.21 Average Time on Site: 1:34 mins Technology Used: 48% Desktop; 47% Mobile; 5% Tablet Traffic From: Social Media - 42%; Direct Entry - 23%; SEO/Organic - 19%; Referral from Other Sites - 14%
Website Pricing is per month
a. Front Page Sponsor
$250
b. Home Page Banner
$400
c. Home Page Rotating Ad
$200
d. Landing Page Section Sponsor $150 e. Static Landing Page Ad
$250
f. Rotating Landing Page Ads
$99
g. Specific Article or Blog Ad
$99
(Section Sponsor)
Bonus: Run of Site Ads All ads include Run of Site; Can be anywhere on site; while space is available.
Website Ad Development New Website Ad Revised Website Ad
For Information
Please contact Judy Peters | Judy@StreetScapeMag.com | 636.448.2074 4 | StreetScape Magazine | Media Kit 2018
$100 $25
DEMOGRAPHICS & CIRCULATION
VERIFIED
Many publications claim inflated readership and circulation numbers. To ensure that your advertising dollars reach your desired audience, choose to advertise in a publication that has a current audit from the Circulation Verification Council.
CVC SURVEY CVC: Do you frequently purchase products or services from ads seen in StreetScape? Readers: 71% replied, “Yes!” CVC: How long do you keep an issue of StreetScape Magazine before discarding it? Readers: 66% replied, “One month or longer.”
FULL REPORT
&
READER SURVEY AVAILABLE
CVC REPORT Reader Demographics Women 59% - Men 41% 66% of Readers are 25-54 22% of Readers are 55-64 42% report an average annual income of $50k-99k 41% report an average annual income of $100+k Pass Along Rate 3.975 per Issue Average Readers per Issue 100,000+
CVCAudit.com
Media Kit 2018 | StreetScape Magazine | 5
ADVERTISING RATES Advertising Rates are per issue
r Covrest Bu
5x
2-4x
1x
1/6 page 420 505 1/4 page 550 600 1/3 page 710 790 1/2 page 995 1340 Full page 1750 1900 Two full page spread 2800 3040 Inside cover 2500 3000 Back cover 3000 3400 Front Cover Package Photo on front cover • 2 page feature • 1/2 page ad.
600 665 870 1480 2100 3360 3500 3900 8500
Cover Burst Promo
1200
StreetScape will maintain full control of and provide creative for cover.
r Covrest Bu
900
1050
2.5” Space on cover • 8 words maximum • Teaser directs towards a half or full page ad inside StreetScape will maintain full creative control and will provide creative layout for promo burst.
BusinessScape Profile full page 1800 BusinessScape Spotlight 1/3 page • FREE with a five issue commitment 750 Bound Insert-Preprinted Cards $100 per 1000 inserted Min of 3” X 4.5” with 1” blank space at bound edge
Ad Design Services Specifications LIVE AREA Please keep all important text at least 1/8” 2.45” W from the edges of ads.
1/6
x 5.025”H
1/6
5.025” W x 2.45” H
1/4
1/3
3.75” W x 5.025” H
2.45” W x 10.25” H
1/2
7.625” W x 5.025” H
ACCEPTABLE FILE FORMATS PDF, JPEG, PNG, AND TIFF are the only acceptable formats for ads. All files must be saved at 300 DPI in the color mode of CMYK. No spot color or RGB color files accepted. Ads must be produced to specific sizes per ad dimensions and advertisers may incur additional expenses if corrections are needed, based on time available for corrections.
1/6, 1/4, or 1/3 page $125 1/2 page $175 Full page $245 • Minor revisions to existing ads (previously designed by StreetScape Design Services) $25
Full Page 8.5” W x 11” H
1/3
5.025” W x 5.025” H CAMERA READY ARTWORK Camera ready artwork is press ready digital file. StreetScape is not responsible for alterations to size, color and copy or error in the contents of camera ready artwork. Camera ready ads that meet StreetScape's specifications will run as is and will not require a match-print proof sent to the client for approval.
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Magazine final trim size is 8.5” x 10.875” Please place final text & graphics 1/4” inside the ad size dimensions. Bleeds on ads must reach .5” outside of “live” ad space.
DISCLAIMERS | POLICIES Color accuracy connot be guaranteed unless a MatchPrint or comparable industry-standard proof is submitted. If needed, these can be produced for you for an additional fee.
SIGNATURE EVENT Promote your Business to the Top Decision Makers & Influential Leaders in Our Community
Become a Sponsor for “Beyond the Best 2018"
JOIN US AS WE CELEBRATE OUR 9TH YEAR! In 2018, we will celebrate our 9th year of recognizing St. Charles & Greater Metropolitan Area executives, employees, board members & volunteers.
2018 Sponsorship Packages Available Now!
TESTIMONIALS
Ad Partners
"As a regular advertiser in StreetScape Magazine for the last several years, we at Lindenwood University appreciate the magazine’s coverage of St. Charles County on a number of levels. With stories and columns about the people, the businesses, and the institutions of St. Charles County, StreetScape covers this place that we live and work in a way that gives readers a real sense of our community. We appreciate that our ads will be surrounded by content that is well-written and designed, as well as tasteful and relevant and accompanied by excellent photography. StreetScape is a fine magazine we look forward to reading for years to come." Chris Duggan Public Relations Coordinator Lindenwood University
StreetScape Magazine has been a great friend and community partner of SSM Health for many years. We appreciate the phenomenal work they do to spotlight the amazing people and businesses of St. Charles County.
Greg Neunuebel Public Relations Consultant SSM Health St. Joseph Hospitals
“I just wanted to let you know the response from my ad in StreetScape Magazine is paying off. My customers cut out the ad and save it. Many people bring the ad with them to show me. It’s great to see my investment working. I like the local business stories too. StreetScape is a great launch pad for small business owners and artists.” Lisa Hagemann, Proprietor Oma’s Barn Home & Garden
The Community
“I look forward to picking up the newest issue of StreetScape Magazine as soon as it appears on a local periodical rack. The first opportunity I have, I sit down and page through the magazine, placing a tab prioritizing the stories I want to read right away. There isn't a particular section that I favor over another section, I enjoy the entire magazine! I find StreetScape Magazine to be informative and inspiring and it makes me proud to call Saint Charles home where we are surrounded by so many interesting and impressive people. I usually keep an issue of StreetScape Magazine for a year and then before I recycle it I tear out my favorite articles and file them in a folder for future reference. Often when my husband and I are at an event and we are introduced to someone, we are able to share something we know about them. The person always responds, "How did you know that about me?" and we tell them we read about them in StreetScape Magazine!” Dianne Garrison St. Charles Resident
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