May/June 2010

Page 12

Industry Update FanTOYstic Trivia by Sort It Out!

In honor of our science section (see Specialty Toys & Gifts’ page S10), sort these inventions for natural energy by when they were created. (1 for earliest, 5 for latest.)

watermill solar cell hydroelectric turbine windmill lightning conductor (rod) Sort it Out! is new from University Games, www.ugames.com, and was named “Game of the Year” by the Toy Industry Association. This trivia was used with permission from University Games Corporation. To purchase this game online, visit AreYouGame.com. Learn more about the game or solve more questions by visiting Sort it Out!’s Facebook page, www.facebook.com/SortItOut.game.

TCKL NAMES SENARIO

AS

GLOBAL MASTER TOY LICENSEE

Senario has been named the global master toy licensee for TCKL, Inc.’s line of Drip Drops plush and toy sets. Brokered by Firefly Brand Management, the agreement gives Senario exclusive rights to manufacture, market, and sell the full line of Drip Drops toys and learning materials, which will be available this fall. Set in Tint Town, the Drip Drops know everything about color and strive to bring color to the world. They come to the rescue when there is “color trouble,” explaining how our vivid and vibrant world works. The Drip Drops will be featured in several books, cartoon entertainment, a broad range of toys, and online.

BANDAI

TO LAUNCH

POCOYO LINE THIS FALL

Bandai America, Inc. the master toy licensee for Pocoyo in the U.S. and Canada, is launching an extensive toy line for the animated series. The line will hit store shelves in North America this fall. Bandai’s Pocoyo products will include a 10-inch basic plush of Pocoyo, Elly (the elephant), and Pato (the duck); Squeeze ’n Play plush of the characters; 2.5-inch bath figures; a bath water taxi; a six-inch miniplush assortment of Pocoyo, Elly, Pato, and Loula the dog; and Bump ’n Go, an electronic car that stops, turns, and moves backward. Co-produced by Zinkia and ITV Studios Global Entertainment, Pocoyo airs on Nick Jr. in the U.S. The show has been broadcast in more than 100 territories worldwide. ITV Studios Global Entertainment handles the worldwide distribution rights for Pocoyo, excluding Spain, Portugal, Italy, and Latin America, which are handled by Zinkia. Home entertainment rights for Pocoyo in the United States are handled exclusively by NCircle Entertainment.

Answer: 1. watermill (400 A.D., China) 2. windmill (700 A.D., Persia) 3. lightning conductor (1757, Benjamin Franklin) 4. solar cell (1839, Antoine Becquerel) 5. hydroelectric turbine (1870, Lester Pelton)

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12 • THE TOY BOOK

MAY/JUNE 2010


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