AN INFORMATION SERIES FOR EVENT ORGANISERS & PROMOTERS IN TOURISM RESORT AREAS
MC: DR. CAREY WALLACE, Executive Director, Tourism Enhancement Fund
9:00AM – 9:30AM REGISTRATION & COFFEE BREAK
9:30AM – 9:45AM WELCOME
DR. CAREY WALLACE, Executive Director, Tourism Enhancement Fund
REMARKS
CLLR. MICHAEL BELNAVIS, Mayor of St. Ann
9:45AM – 10:00AM ADDRESS
VIDEO MESSAGE, HON. EDMUND BARTLETT, OJ, CD, MP, HON. LLD, Minister of Tourism
10:00AM – 10:30AM DESTINATION MARKETING AND EVENT TOURISM (AND YOU)
CINDY LIGHTBOURNE, Board Director, Jamaica Tourist Board (JTB) and Chairman of the JTB Events Committee
10:30AM – 11:30AM BRANDING, MARKETING & SPONSORSHIP: EFFECTIVE STRATEGIES FOR EVENT SUCCESS
MODERATOR:
CINDY LIGHTBOURNE, Board Director, Jamaica Tourist Board (JTB) & Chairman, JTB Events Committee
PANELISTS:
SHANTELL S. HILL–Afonso, Marketing Manager, Sunshine Snacks
SIMONE FOSTER, Brand Experience Manager, J Wray & Nephew
TANYA LEE-PERKINS, Founder, Leep Marketing
JEVON MCDONALD, Brand Manager, Mothers Food Group
NADINE HYLTON, Brand Manager, Guiness and Spirits
11:30AM – 12:00PM WHAT YOU DON’T KNOW CAN’T HURT YOU
DR. ANDRE MCDONALD, Suretime Emergency Medical Services

12:00PM – 12:15PM
COVERED & CONFIDENT: NAVIGATING THE WORLD OF EVENT INSURANCE
GABRIELLE LEE, Senior Account Executive, Allied Insurance
12:15PM – 1:15PM LUNCH
1:15 PM – 2:30PM

NAVIGATING COMPLIANCE: LEGAL AND REGULATORY ESSENTIALS FOR EVENT SUCCESS
MODERATOR:
HOWARD MCINTOSH, Chairman of the Entertainment Advisory Board
PANELISTS:
EVON MULLINGS, General Manager, JAMMS (Virtual)
KEMEISHA HEWITT, Operation Manager, JACAP
DEPUTY SUPERINTENDENT ROCHELLE MCGIBBON SCOTT, Police Zone 2 Commander St. Ann Division
SUPERINTENDENT WINDELL PATTERSON OIC, Jamaica Fire Brigade, St. Ann Division
JENNIFER BROWN CUNNINGHAM, Acting Chief Executive O cer, St. Ann Municipal Corporation
DR. ANDRE MCDONALD, Suretime Emergency Services
KAREN BROWN, Regional Environmental Health O cer, Northeast Regional Health Authority
2:30PM – 2:45PM TOP EVENTS IN JAMAICA - A MARKETING INITIATIVE OF THE TOURISM LINKAGES NETWORK, A DIVISION OF THE TOURISM ENHANCEMENT FUND
TIFFANIE THOMAS, PR and Communications Manager, PrETC
2:45PM – 4:00PM
INNOVATION IN EVENT TOURISM
PRESENTATIONS ON INNOVATIVE SOLUTIONS IN EVENT TOURISM
MODERATOR:
DR. CAREY WALLACE, Executive Director, Tourism Enhancement Fund
PANELISTS:
KAMAL BANKAY, Chairman Sports Entertainment Network
SAMANTHA RICHARDS, Chief Marketing O cer, Intranet Solutions
ALEX MORRISEY, Director, Esirom (Virtual)
TIFFANIE THOMAS, Public Relations and Communications Manager, PrETC
VONNI KOROMANTI, Corporate A airs and Compliance Manager, Plantation Cove
VOTE OF THANKS
MRS. CAROLYN MCDONALD-RILEY, Director Tourism Linkages Network