TOURISM INDIA MEDIA KIT 2022-23

Page 1

Media Pack 2022 -23

Tourism India Publications Pvt. Ltd.

www.tourismindia.org www.tourismindiaonline.com


Tourism in India

the infinite potential


T

he Majestic mountains, deep valleys, evergreen forests, golden beaches, gushing streams, endless stretches of farmlands, ethereal lakes, enchanting backwaters, magnificent historical sites, fabulous architectural and sculptural wonders, variegated socio-cultural groups, mouth-watering delicacies, unique costumes, customs and ceremonies, impressive classical and folk dance forms, enthralling music and theatrical performances, puppet plays, arts and crafts, colourful festivities and more makes India the most sought-after destination in the world with 1.2 billion people of infinite socio-cultural variety.


Tourism India Media Group An outstanding Tourism and Media venture

PRINT I ONLINE I DIGITAL I VISUAL I AUDIO I RESEARCH I CONSULTANCY

T

ourism India Publications Private Limited is an outstanding Tourism & Media enterprise of India since 1998 with a series publications of Indian tourism & hospitality sector to its credit. Besides Tourism India Magazine, it publishes periodicals such as Kerala Tourism Monthly, Tourism Maldives Quarterly, Tourism India Malayalam Edition and Brand Kerala Business Magazine. It has also published travel guide books like Tourism Handbook on Kerala, Tamil Nadu, Karnataka, Goa, Assam, North East India, Malabar, Adventure and Ayurveda Handbook


www.tourismindia.org

www.tourismindiaonline.com

www.keralatourismmagazine.com

www.tourismmaldives.org

www.brandkeralaonline.com


Objectives Make travel and tourism more attractive and popular all over the world Make the general public aware of the importance and usefulness of travel and tourism Give publicity to tourism destinations and the facilities and amenities available Discuss the problems and solutions in the travel and tourism sector worldwide, with more emphasis on South East Asia and India Develop the travel and tourism industry of the Indian subcontinent and make it more profitable and globally competent Make eco-friendly and responsible tourism more popular, allowing more responsibility and profit-share to the local populationGive help and encouragement to fresh and innovative initiatives in global tourism Protect the environment and natural resources of the whole world, especially India, as assets for the future of travel & tourism


The Vision & MIssion

T

he Mission of Tourism India Media Group is toprovide a wide array of news and information services on topics useful to people visiting India and other countries and publish articles on general and specific subjects on travel and tourism worldwide in line with its vision of making every part of the world more accessible and enjoyable.

T

he Vision of Tourism India Media Group is the steady and sustained growth of the travel and tourism sector inside the Country and abroad making the world smaller and more accessible, making the tourist destinations more attractive with more facilities and amenities and making the authorities and general public aware of the importance and requirements of growth of tourism.


Tourism India Magazine the global tourism magazine T

ourism India Magazine is a real and virtual market place where buyers and sellers interact freely as it covers the whole spectrum of global travel and tourism with a special emphasis on the theme ‹Incredible India. Our premium authentic content that ranges from comprehensive articles, features, analysis, reviews, contact details, captivating photographs, state of the art design and international quality print production has made us the most sought after publication in travel and tourism sector in the region. Being the winner of National and State Awards for Best Tourism Related Publication, Tourism India comprehensively covers and evaluates all tourism related locations and events, fearlessly and objectively. Therefore, the magazine has gained universal acclaim as one of the most valued members of the Indian Fourth Estate

12 Times Yearly

Our Readers

Honours National award for the best tourism publication from Ministry of Tourism, Government of India 2007, 2008 Best tourism publication award from the Department of Tourism, Government of Kerala 2006, 2007, 2008, 2009

Total Distribution 100000 Copies /Month Print & Digital

68% Tourism Industry Stakeholders

32% Govt. Officials, Decision Makers & Travellers


Advertisement Potential the attention-grabber everywhere Combined ( Print, Online, Digital & Social Media platforms) readership is 5,00,000 plus per month

Tourism India Magazine, which has the combined ( Print, Online, Digital & Social Media platforms) readership of over 5,00,000, is one of the major publications from India taking part in all the important National and International Travel fairs in the tourism calendar with exclusive coverage and attractive editions. Apart from Tourism India magazine, the group publishes two other travel magazines – Kerala Tourism Magazine that focus mainly on destination Kerala, and Tourism Maldives that focus on the business and branding of Tourism in Republic of Maldives


Advertisement Scope

the right medium reaching the right people

Print Advertising Requirements Art Work High resolution PDF (file must have all images at 00dpi with fonts embedded), (Not Compatible: PageMaker or any other software or files from the Internet) PICTURES Resolution 300dpi at 100% scaling for images, either as TIFF, JPG,EPS, or PDF Colour All colours to be CMYK breakdowns, including Adobe InDesign, Illustrator and Photoshop files Fonts Include all print and screen fonts


Printed Magazine

O

ut of the 50,000 copies printed every month, almost half is distributed among national & state tourism boards, hotels, resorts, tour operators, travel agents, airlines, advertisement agencies, CEOs, eminent personalities, editors, diplomats, columnists, ministers, members of Parliament, members of Legislative Assemblies, officers of state tourism corporations and boards etc. Therefore, any advertisement in the printed magazine is sure to reach all the right people that matter in the industry

Digital & Social Media Editions

T

he interactive digital version of the magazine will go a long way in satisfying the potential international readers who find it difficult to get a copy in their local magazine store. The digital edition is also handy and easy to read in your Smartphones, tablets and laptops which is available through issuu.com and magzter.com, two leading online news stands. Social Media editions will reach across the globe instantaneously, through facebook, twitter, youtube, Instagram, linkedin and pinterest taking the GeNext customers to our fold

Online Edition

T

he internet edition of the magazine, www. tourismindia.org & www. tourismindiaonline.com, reaches all persons related to the travel and tourism industry in India and abroad. Readers await its release with great eagerness and respond promptly to the information they receive from the pithy content of the online magazine. Interactive pdf of the Print magazine is sharing with more than 50000 travel, tourism, aviation and hospitaity professioanls.


Why advertise in Tourism India? A

dvertisements in the printed magazine, the interactive digital version of the magazine and the internet edition of the magazine reach the right people in the travel, tourism and hospitality industry. The leading names in the industry will testify to the effectiveness of advertising in the magazine. With the release of the interactive digital version of the magazine the outreach and effectiveness of advertisements have increased manifold. An advertisement in the magazine will facilitate interaction with millions of potential customers, decision makers, travellers and tourists producing results over and above your expectations.


With a highly qualified audience from Aviation, Travel, Tourism & Hospitality industry, Tourism India Magazine is a key marketing tool to brand your destination/property/packages/product...

Airlines 5650 Travel Agents & Tour Operators 16425

Government & Tourism Officials

Circulation

A break-up of the circulation shows how the printed magazine reaches all the people that matter in the travel and tourism sector

53725

2750

Institutional Subscriptions

Advertisement & PR Agencies 850 Corporate Heads & CEOs 2750 Overseas Mission & Diplomats 1250

6600 17450 Hotels & Resorts


Media Information

Technical Data Print Area Trim Size Pages Cover Print Finishing Software

275 mm (Height) X 215mm (Width) 280 mm (Height) X 220mm (Width) 100gsm imported art paper 220 or 270 gsm art card with glossy/ mat lamination Printed 4/4 Colour process throughout & Cover 5/5 Colour Trim with perfect bind Design Adobe Indesign


Print Advertising Rates

Special Promotions

4 page editorial pullout /news letter Rs. 75,000/- US$ 1250 8 page editorial pullout /news letter Rs. 1,50,000/US$ 2500 16 page editorial pullout /news letter Rs. 2,00,000/US$ 3000 40 page editorial pullout /news letter Rs. 3,00,000/US$ 5000 48 page editorial pullout with cover Rs. 5,00,000/US$ 7500 Tariff rates for other creative options like bundling deals, cover mounts, belly bands, inserts, book mark and classified adds, jewel case, calendar, poster, year planner, dangler, etc., are available on request.

Position

Size in CM Tariff in INR US $

Full Page

27.5 x 21.5

1,00,000/-

1500.00

2/3 Page

21 X 21.5

75,000/-

1200.00

1/2 Page

14 X 21.5

50 ,000/-

1000.00

1/3 Page

10 X 21.5

40 ,000/-

750.00

1/4 Page

7 X 21.5

25,000/-

500.00

Double page spread

27.5 x 43

1,50,000/-

2500.00

Inside front/back cover

27.5 x 21.5

1,50,000/-

2500.00

Outside back cover

27.5 x 21.5

2,00,000/-

3000.00

Cover Gate Fold

27.5 x 43

2,50,000/-

4000.00

Book Mark Tag

20 X 5

50,000/-

1000.00

Attractive discounts for annual contracts & consecutive Placements 3-6 issues 10% ; 7-12 issues 15% ; 13- 24 issues 20%


www.tourismindia.org www.tourismindiaonline.com tourismindiamagazine tourismindiamagazine tourismindiamag tourismindiamag tourismindia tourismindia tourismindia tourismindia

Corporate & Editorial office: Tourism India Publications Pvt. Ltd. Sasthamangalam.P.O., Trivandrum, Kerala - 695 010, India Tel: +91 471 2315256 Mob/Whatsapp: +91 9745598126 E-mail: info@tourismindiaonline.com


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.