TOURISM INDIA FEBRUARY 2020 by TOURISM INDIA

February 2020, Vol 22, No. 10

BUDGET

BLUES

AIRLINES BAHAMAS MTB KERALA HYATT REGENCY THRISSUR

February 2020 Tourism India

Editorâ&#x20AC;&#x2122;s Note

Image makers must be well Trained

very Industry needs some necessary skills for employees who are equipped to perform their jobs. Since Tourism Industry professionals have to handle people from different walks of life with different cultures workers must be welltrained and skillful, which provides good services to customers. In the Hospitality, sector Human resource practices are very important as hotel image-makers between the hotel management and the customers. Only through regular training and assessment of the staff human resources, the image can be refurnished. As the key drive force to improve the productivity of the staff, the approach of an employer to HDPs will lead as an income generator. HRD and HR of any company have an aim to solve the challenges being faced in the present situation which can improve the services. The productivity of the staff will equally improve with their present status of performance index through formulating a better HR strategy to overcome the present challenges being faced in the industry. Different internal and external factors affect HRM Practices in the Hospitality sector. External HR practices are long term and these factors include International Economic Changes. The external factors affecting HR practices have become more and more significant of global and international dimensions due to the

gradual development of the global economy. National Culture plays a key role in organizational preferences in the appropriate structure and method development for HR practice affectivity. Organizational size Structure and strategy are the main Internal factors that are important to determine HR practice flexibility and integration. The importance of the top management on HR practices in designing and implementation is well known. Professionalism, manpower development, and frequent motivation are the cardinal drive towards a successful hotel business. Regular training of frontline personnel in the area of communication skills goes a long way in upgrading the frontline staff in their service delivery to their prospective customers which ensures competence skills as well as professional skills. Technological development always modifies the performance and perspective of HR practices. Nowadays the correlation and interaction between technology and HR affect the pathways of work and the roles of the staff. As the nucleus of the industrial growth technology marks its role in a wide range of business advantages in the Tourism sector and also generates challenges since the workforce is dispersed geographically. Rajani A Editor February 2020 Tourism India

Contents February 2020

VOL 22 NO 10

MANAGING EDITOR Ravisankar K V EDITOR Rajani A EXECUTIVE EDITOR Raadia Mukadam RASSOCIATE EDITOR G. Ajithkumar ART EDITOR N Bhattathiri DIRECTOR- DESIGN Anand Sankar LAYOUT DESIGNER Vijayagopalan PHOTOGRAPHERS Vivek R. Nair, Murukesh Iyer

Major boost for Tourism & Allied sectors in Budget 2020-21

Tourism Ministry to reward travellers visiting 15 spots a year

Kerala Tourism unveiled Safety & security norms for Adventure Tourism

MTB Kerala Canadian peddled to victory stand

The USPâ&#x20AC;&#x2122;s of World Tourism Forum Lucerne

BUSINESS & EDITORIAL ASSOCIATES NEW DELHI D Anilkumar +91 9868123311 MUMBAI K V Satyanath +91 9745598126 KOLKATA Jayasree Singh +91 943306033 BANGALURU Damodaran K Nair +91 8310955261 PONDICHERY Ramasubramanian +91 9894977161

EDITORIAL & CORPORATE OFFICE TOURISM INDIA PUBLICATIONS PVT. LTD A-29, KUMARA VILAS, ELANKOM GARDENS, VELLAYAMBALAM, SASTHAMANGALAM P.O., TRIVANDRUM, KERALA, INDIA 695010 TEL: +91 471 2315256 MOB: 9947160531 CONTACT US Editorial Enquiries editor@tourismindiaonline.com Mob: +91 9847060531 Advertisement Enquiries marketing@tourismindiaonline.com Mob: +91 9745598126 Circulation & Subscription Enquiries circulation@tourismindiaonline.com Mob: +91 9947160531 Online Edition www.tourismindia.org www.tourismindiaonline.com Digital Edition: https://issue.com/tourismindia No part of this magazine may be reproduced without the written permission of TOURISM INDIA PUBLICATIONS PVT LTD. All rights reserved Copyright @2020 Printed and Published by Ravisankar K V on behalf of TOURISM INDIA PUBLICATIONS PVT LTD, A-29, Kumara Vilas, Elankom Gardens, Vellayambalam, Sasthamangalam P.O., Trivandrum 695010 at Aarsha Offset Graphix, Mettukkada, Thycaud.P.O., Trivandrum- 695014 Editor: Rajani A

February 2020 Tourism India

ITB MICE Forum with an international focus

Taj Tirupati Opens Its Doors In The Holy City of Tirupati

IT&CM CHINA & CTW CHINA Postponed to August 2020

Airbnb Partners with Sahapedia

WWF INDIA - PATA Bagh Mitra Awards

Contents 30

FACE O FACE - Why Tour Operators & Curators share a Love - Hate Relationship with Millennial Travellers

Experience The Romance of Tajâ&#x20AC;&#x2122;s Grand Palaces

Appointments

Sarovar Hotels launches 2020 with Marasa Sarovar Premiere, Bodh Gaya

Hyatt Regency Thrissur opens its door for guests

Airports Authority of India (AAI) Launches First-Of-Its-Kind Airport Kitchen in Chennai

Etihad & Gulf Air joins hand for frequent flyer programme

Gulf Air and Srilankan Airlines in codeshare partnership

Emirates celebrates 2020 with special fares to Latin America

Gulf Air opens 70th anniversary museum

Travel to Europe by Cycle - Endurance test

Top 15 emerging jobs of 2020 BY LinkedIn

Travel Technology February 2020 Tourism India

NEWS / UNION BUDGET

MAJOR BOOST FOR TOURISM & ALLIED SECTORS IN

BUDGET 2020-21

Ms. NirmalaSitaraman, proposes Rs 2,500 Crore for Tourism&Rs 3,150 Crore for Ministry of Culture apart from 100 new airports by 2024

n an effort to make India an attractive destination for both international and domestic tourists, Ms. NirmalaSitaraman, Finance Minister, Government of India proposed to allocate Rs 2,500 crores in 2020-21 for the tourism sector. Besides tourism, Union Minister for Finance & Corporate Affairs Mrs. Nirmala also proposed to allocate Rs.3,150 crore for Ministry of Culture while presenting the Union Budget 2020-21 in Parliament today. Various announcements during the budget presentation for different sectors willdirectly and indirectly benefitted to tourism and related sectors, especially through the major road, rail, inland waterways and civil aviation infrastructure developmental measures throughout the country. The Finance Minister has announced that 100 more airports would be developed by 2024 to support Udaan scheme. She also remarked that India’s Air traffic has grown rapidly as compared to global average and the Air fleet number was expected to go up from the present 600 to 1200 during this time. In order to have well-trained human resources in the disciplines of museology and archeology, the Finance Minister proposed to establish first Indian Institute of Heritage and Conservation with the status of a deemed university to operate under the Ministry of Culture. She said, “Acquisition of knowledge in disciplines such as museology and archeology are essential for collecting and analysing scientific evidence of such findings and for dissemination through high uality museums.” Highlighting improved tourism revenues due to better rank, the Finance Minister said, “India had moved up from rank 65 in 2014 to 34 in 2019 in the Travel & Tourism Competitive Index (World Economic Forum).” Due to this, she continued, “Foreign Exchange earnings grew 7.4% to Rs.1.88 lakh crores for the period January 2019 from Rs.1.75 lakh crores.”

February 2020 Tourism India

5 Iconic sites to see Infrastructure development; 8 New Museums proposed, 5 Museums set for major overhaul and an Indian Institute of Heritage and Conservation to be established In a major bid to revitalise tourism, Mrs. NirmalaSitharaman proposed eight new museums, which includes building infrastructure around five Iconic Sites, besides proposing renovation of 5 major museums across the length and breadth of India. Recognising the role of States in the proposed scheme for growth and employment generation, Mrs. Nirmalasaid, “Growth of tourism directly relates to growth and employment. States have a critical role to play. I expect State Governments expected to develop a roadmap for certain identified destinations and formulate financial plans during 2021 against which specified grants will be made available to the States in 2020-21”. Highlighting Prime Minister’s Statement in the Independence Day Speech 2019, that Rs. 100 lakh crore would be invested on infrastructure over the next 5 years,Mrs. Nirmala said “As a follow up measure, I had launched the National Infrastructure Pipeline on 31st December 2019 of Rs.103 lakh crore. It consists of more than 6,500 projects across sectors and are classified as per their size and stage of development.” Speaking about Inland Waterways, the Finance Minister also announced

that the “JalVikasMarg” on National Waterway-1 will be completed and further the 890 Km Dhubri-Sadiya connectivity will be done by 2022”. The Finance Minister also proposed A National Logistics Policy, to be released soon and this would clarify the roles of the Union Government, State Governments and key regulators and create a single window e-logistics market and focus on generation of employment, skills and making MSMEs competitive. The Finance Minister has proposed A National Logistics Policy, to be released soon and this would clarify the roles of the Union Government, State Governments and key regulators and create a single window e-logistics market and focus on generation of employment, skills and making MSMEs competitive. The Union Finance Minister proposed the following projects under Ministry of Culture: 5 Archeological sites to be set-up/ developed as Iconic Sites with on-site Museums at the following locations: Rakhigarhi (Haryana), Hastinapur (Uttar Pradesh), Shivsagar (Assam), Dholavira (Gujarat) and Adichanallur (Tamil Nadu); Maritime Museum to highlight Harappan Age at Lothal, Ahmedabad, by Ministry of Shipping KOLKATA: Indian Museum: Re-curation of the oldest museum in India as announced by Prime Minister NarendraModi in January 2020. Numismatics and Trade Museum to be located in the historic Old Mint Building; Support for setting up Tribal Museum in Ranchi (Jharkhand); Renovation and re-curation of 4 more museums across India Measures for improving roads Infrastructure

While presenting the Union Budget 2020-21, the Finance minister said that Accelerated development of highways will be undertaken. She said “This will include development of 2500 Km access control highways, 9000 Km of economic corridors, 2000 Km of coastal and land port roads and 2000 Km of strategic highways. Delhi-Mumbai Expressway and two other packages to be completed by 2023. Chennai-Bengaluru Expressway also be started. It is proposed to monetise at least 12 lots of highway bundles of over 6000 Km before 2024.”

Measures for improving Railways Infrastructure

Enlisting the achievements of Railways within 100 days of assumption of the current government, the Finance minister proposed the following five measures for optimisation of costs; Setting up a large solar power capacity alongside the rail tracks, on the land owned by the railways; Four station re-development projects and operation of 150 passenger trains would be done through PPP mode. More Tejas type trains will connect iconic tourist destinations; High speed train between Mumbai to Ahmedabad would be actively pursued; 148 km long Bengaluru Suburban transport project at a cost of Rs.18,600 crore, would have fares on metro model. Central Government would provide 20% of equity and facilitate external assistance up to 60% of the project cost. With an aim to build a seamless national cold supply chain for ‘perishables’, The Minister also proposed that the Indian Railways will set up a “Krishi Rail”- through PPP arrangements. There will be refrigerated coaches in express and Frieght trains as well she said. February 2020 Tourism India

NEWS / UNION BUDGET

BUDGET REACTION FROM INDUSTRY LEADERS

Mr. Madhavan Menon, Chairman & MD, Thomas Cook India Ltd.

he Union Budget has seen encouraging focus intended to give impetus to the Travel & Tourism sector with the allocation of Rs 2500 Cr, equally critical allocation of Rs 1.7 lakh crore towards transportation infrastructure in 2020-21; setting up of 100 additional airports by 2024 and doubling of aircraft as part of the unique Udaan scheme to further boost regional connectivity and ensure affordability; 2000 kms of strategic highways and Tejas equivalent trains to connect iconic tourist destinations. Significant focus of the Budget towards cultural tourism was manifest in the Rs 3,150 Cr allocation for the ministry of culture and announcements including developing five archaeological sites at iconic sites with on-site museums at Rakhigadi (Haryana), Hastinapur (UP), ShivSagar (Assam), Dholaveera (Gujarat) and Adichanallur (TN); setting up of a Tribal Museum in Ranchi and a Maritime Museum at Lothal, the dockyard of the Harappan Civilization of 3000 BC-2000 BC. A far reaching and long term initiative that I truly welcome is the Finance Minister’s announcement that an Indian Institute of Heritage and Conservation will be set up with the status of a deemed university, and this is an imperative towards education and skil

Mr. Sarbendra Sarkar Founder & MD, Cygnett Hotels & Resorts The government’s push for infrastructure development by building more airports and as also the announcement of new Tejas trains will boost tourism outside the main centers. This, in turn, will have a positive impact on the hotel sector. We are building hotels in many new locations and with this kind of infrastructure development we will surely be a gainer.” 12

February 2020 Tourism India

development of our sector that contributes a significant 10% to India’s GDP; additionally playing a critical force-multiplier role in job creation-accounting for 26.7 million jobs in 2018 and expected to provide employment to nearly 53 million people, directly and indirectly by 2029. India’s Foreign Exchange Earnings (FEE) grew by 7.4% to Rs 1.88 lakh Cr during 2020-21, and the announcement of specialised grants to states will give much needed fillip towards tourism focused initiatives on a pan-India basis.”

Mr. Indroneel Dutt CFO, Cleartrip.com

”The government has backed its vision to turn India into one of the world’s top tourism hubs by allocating INR 2,500 crore for promoting tourism in general and setting aside a sum of INR 3100 crore for the Culture Ministry to boost regional tourism. What would be wonderful is to have an empowered nodal body comprising of the Govt / OTA / airline, hotel and other industry representatives with the objective of promoting discoverability, ease of booking and fulfillment of our cultural, natural and heritage sites. Introduction of more Tejas Express type trains and the inauguration of several culturally-significant archaeological sites are other much-needed moves. Mr. Indroneel also said that the Finance Minister’s proposal to develop 100 more airports as well as the doubling of the airline fleet by 2024. This calls for skilled manpower development in parallel. The aim to double the fleet to 1200 in the next 3 years will certainly accelerate the passenger growth rate.”

Mr. MohitPoddar Founder & CEO Shoes on Loose “We are excited to know that the Government of India’s extensive plans to promote the Travel and Tourism sector in India as the sector significantly contribute to the GDP’s growth. With the government’s concrete plans to launch100 more airports and Five archaeological sites at iconic sites with on site museums by 2024, we are expecting various new opportunities to open up for travel start-ups as well as for other key stakeholders. With this budget, we are confident to share that the Indian tourism sector is set to witness multi-fold growth, especially with GOI’s substantial investment plans of about Rs.3,150 crore towards the ministry of culture. India and its beauty of highly diversified culture will gain tremendous traction at the domestic level as well as this will drive religious and cultural tourism from different parts of the globe. Also, we expected to see the change in GST especially for the inbound traveller,” he said. February 2020 Tourism India

NEWS / DESTINATION

TOURISM MINISTRY TO REWARD TRAVELLERS

VISITING 15 SPOTS A YEAR

Ministry of Tourism has decided to fund the travel expenses of tourists who visit 15 destinations in the country in a year for the promotion of domestic travel

he Ministry of Tourism has decided to award travelers who will visit 15 places of India in a year by sponsoring their travel expenses, said Mr. Prahlad Singh Patel, Union Minister of State for Tourism, Government of India, while addressing at the concluding ceremony of two-day long National Tourism Conference, organized by Odisha Government in association with industry body FICCI at Konark. “We will fund the travel expenses

February 2020 Tourism India

of the travellers who complete 15 destinations in a year and submit the photos to our website. But the condition is the person should travel out of his/her own state,” said Patel. In the ‘Paryatan Parv’ initiative of the Union Government, it has been promoted that a person should travel at least 15 tourist places of India by 2022. The Ministry of Tourism intends to reward those who complete the task within a year, he said. “This should not be construed

as a monetary benefit but as an incentive. We should honour these persons as brand ambassadors of Indian Tourism,” Mr. Patel added while delivering Vision Address at the Marine Drive Eco-Retreat at Ramchandi near Konark. The Union Tourism minister said the Sun Temple at Konark would be included in the list of ‘iconic sites’. A special event will be organised to announce the inclusion of the Sun Temple in the list of ‘iconic sites’ very soon, he added.

While inaugurating the two day conference, Prof Ganeshi Lal, Governor of Odisha said that the Jagannath temple at Puri embodies the heart of the universe and therefore, conveys the message of peace to everyone. “Leaders of all faiths and heads of all States must visit Puri to get a feel of peace,” he said. Mr. Jyoti Prakash Panigrahi, Minister for Tourism & Culture, Odisha said Odisha will seek the Centre’s support in formulating a policy that will enable cross flow of tourists among eastern Indian States. It would be wonderful if tourists visiting Andhra Pradesh or West Bengal get to have a look at our beautiful State and vice versa. A comprehensive policy must be formulated in this regard and therefore, the support of Union Government is needed. He also informed that the Odisha Government is planning to hold the second round of tourism conference at Konark towards the end of the year where more neighbouring states are expected to participate. Mr. Vasanbhai Ahir, Tourism Minister of Gujarat lauded the efforts of Odisha Government for promoting tourism. “The State can use marketing to promote its tourism potential,” he said. Mr. Vishal K. Dev IAS, Commissioner cum Secretary, Dept. of Tourism, Government of Odisha said the objective of the conference is to prepare a road map to boost tourism in the State and country. Presenting the growth statistics in the State’s tourism sector, he said last year, the number of visitors in-

creased by 29 per cent to 1.5 crore. “Efforts are on to take the number of tourists to 2.5 crore this year. With introduction of flight services to new domestic and foreign destinations, Odisha expects to witness an increase in tourist footfall,” he said. Mr. Vishal K. Dev also added, “The uniqueness and wholesomeness of an experience is ultimately what every tourist anticipates and desires. We have decided to host the Conference at the Marine Drive Eco Retreat given that it represents a textbook case of an experiential tourism project. Nowhere in India can one imagine spending the night in such luxury in such proximity of the sea waters. The Eco Retreat will provide the most conducive atmosphere to think our diverse ideas and strategies through to an actionable common programme”. Among others, Mrs. Shreemayee Mishra, chairperson of Odisha Tourism Development Corporation, Mr. J K Mohanty, Co-chair, FICCI National Tourism Committee and President, HRAO and Mr. Sachin Ramsaran Jadhav, Director, Odisha Tourism also spoke. Tourism Secretaries and Directors from 10 States of the country are participated in the event. In the event, FICCI urged that more tourist trains should be introduced to connect to tourist sites of India as well as Odisha. “The Centre can coordinate with states to introduced more tourist trains to connect various undiscovered areas of India, said Soubhagya Mohapatra, Chairman of FICCI

Eastern Tourism Committee. Konark to be in iconic place list Last year, there was a huge uproar in Odisha about heritage place Konark not making it to the list of Iconic Sites list by Ministry of Tourism, as a sum of Rs 5,000 crore was sanctioned for the development of these sites across India. Union Minister Prahlad agreed that Konark should be included in the list. “The people of Odisha will soon receive the good news about Konark being included in the list of iconic sites. We will organize a special event to announce the inclusion very soon,” Prahlad said in the event. Odisha needs more trained guides The Ministry of Tourism has been organizing certificate programmes for candidates intending to work as tourist guides. But the participation of Odisha in this programme is very low and it needs to be enhanced. “Out of 3500 students trained by us, the total number of participants was only 5. Hence, Odisha government should encourage students and candidates to take part in the certificate course,” said Ms. Rupinder Brar IRS, Additional Director General, Ministry of Tourism, Government of Odisha. Odisha, Gujarat sign MoI On the concluding day of the National Tourism Conference, a Memorandum of Intent (MoI) was signed between the Government of Odisha and Government of Gujarat for cross-promotion of and tourist sites in both states as well as across India. February 2020 Tourism India

NEWS / ADVENTURE TRAVEL

KERALA TOURISM

UNVEILED SAFETY & SECURITY NORMS FOR

ADVENTURE TOURISM

The first Indian state to roll out of a set of comprehensive safety and security regulations to position the state as a prime secure and hassle-free destination for adventure-loving holidaymakers and nature buffs

ighlighting that safety and quality are pivotal for the growth of high-potential

Adventure Tourism in Kerala, Mr. Kadakampally Surendran, Minister for Co-operation, Tourism and

Devaswoms, Government of Kerala has said 50 major adventure tourism centres in the State will be

Mr. Kadakampally Surendran, Minister for Co-operation, Tourism and Devaswoms, Government of Kerala handing over a copy of a set of comprehensive safety and security regulations for qualified Adventure Activity Providers (AAP) to Mr. E.M. Najeeb, Senior Vice President, IATO, in Thiruvananthapuram on Monday Februray 17, 2020 (From left) Mr. D K Vinod Kumar IFS, Director, Eco Tourism; Mr. P Bala Kiran IAS, Director, Tourism; Ms. Rani George IAS, Secretary Tourism; Mr. Manesh Bhaskar, CEO KATPS; Mr. Baby Mathew Somatheeram, President, KTM Society; Mr. Ravi Shankar. K.V, Executive Council Member, KATPS; Mr. Aneesh Kumar. P.K, Association of Tourism Trade Organisations India (ATTOI); and Mr. Pradeep Murthy, ATTOI, are also seen. 16

February 2020 Tourism India

upgraded to meet the national and global standards. The Minister’s announcement came during the roll out of a set of comprehensive safety and security regulations to position the state as a prime secure and hassle-free destination for adventure-loving holidaymakers and nature buffs. Mr. Surendran also launched an Online Accreditation Portal to provide registration for qualified Adventure Activity Providers (AAP), based on the guidelines drawn up by Kerala Adventure Tourism Promotion Society (KATPS), under the State Tourism Department. The validity of the registration is for two years. Noting that Kerala Adventure and Activities Based Tourism Safety and Security Regulations set guidelines for conduct of 31 land, water and air-based activities, the Minister said Muzhappilangad (Kannur) Kaapil (Varkala), and Vagamon (Idukki) will be designated as adventurous tourism centres. “A proposal to set up adventure parks in all districts is also under the consideration of the government, as per the availability of land,” he said. Listing five ways of developing adventure tourism, he said first, the basic infrastructure in then existing adventure tourism spots needs to be developed. This should be followed by identifying and developing new spots, promoting public-private projects and creating a circuit connecting adventure tourism centres. Finally, the state has to brand its adventure tourism nationally and internationally. Cur-

Stake-holders to be registered and Makeover of 50 adventure tourism centres soon: Minister rently, KATPS. in association with the Forest Department is conducting activities in forest areas, he explained. “Soft adventure parks have already been started in Veli, Kollam Asramam, Thenmala, Karlad in Wayand and Kottappuram. Preparations are in the final stages in Munnar to start paragliding activities. Besides, an Adventure Tourism Academy will be set up at Sasthampara near the state capital,” the Minister added. Ms. Rani George IAS, Secretary Tourism, presiding over the function, said except desert-based activities and snow-capped mountain activities, Kerala has all the potential to emerge as a top adventure tourism destination. “Approval has been given for commencing a training course in adventure tourism at Kerala Institute of Tourism and Travel Studies (KITTS), in association with private tour operator Muddy Boots,” she added. Mr. P Bala Kiran IAS, Director, Tourism, also spoke. Mr. Manesh Bhaskar, CEO KATPS, welcomed the gathering.

Mr. D K Vinod Kumar IFS, Director, Eco Tourism; Mr. E.M. Najeeb, Senior Vice President, IATA; Mr. Baby Mathew Somatheeram, President, KTM Society; Mr. Ravi Shankar. K.V, Executive Council Member, KATPS; Mr. Aneesh Kumar. P.K, Association of Tourism Trade Organisations India (ATTOI) and Mr. Pradeep Murthy, ATTOI were present. The guidelines were evolved by an Experts Committee, which mostly focused on 31 adventure tourism activities. While doing this, the panel had also taken into account the Adventure Tourism Guidelines issued by the Ministry of Tourism, Government of India. The guidelines lay emphasis on essential parameters for activity providers such as having proper licence as prescribed by the state or central government norms, deployment of qualified personnel including well-trained activity leaders with hands-on experience, use of quality equipment and knowledge of First Aid and safety and risk mitigation ability. The land, water and air based activities covered by the guidelines include trekking and mountaineering, jeep safaris, all-terrain vehicle tours, cycling, water skiing, scuba diving, kayaking and canoeing, water surfing and paragliding and hand gliding. Enhancing the role of stake-holders in adventure tourism, the accredited service providers will be able to take up a variety of outdoor activities to give further boost to this vital sector based on these regulations. February 2020 Tourism India

NEWS / ADVENTURE TRAVEL

MTB KERALA

CANADIAN PEDDLED TO VICTORY STAND Canadian Cory Wallace and Iranian Farzad Khodayari rode to victory at 6th edition of the India’s prestigious adventure event held at Wayanad in Kerala.

istinct to the winter chilliness of their countries and attuning to the tropical climate of Kerala, Canadian Cory Wallace and Iranian Farzad Khodayari rode to victory at the sixth edition of the Mountain Terrain Bike (MTB) race in Kerala by finishing first and second, respectively, in the men’s international category. The women’s segment of the biggest competitive cycling event of the country, too, wove a similar narrative when German Naima Madlen Diesner (1:23:42.932) and Nepalese Laxmi Magar (1:37:37.490) emerged the topper and first runner-up, respec18

February 2020 Tourism India

tively, amid loud cheers from the crowd. Indians Shiven and Kiran Kumar Raju finished third and fifth, respectively, in the men’s international category. Chandigarh-based Shiven (1:53:51.054) and Bangalorean Kiran (1:54:34.258) thus emerged the national champion and runner-up in the national segment. Devender Kumar of Uttarakhand was the second runner-up (national), while Buddhi Bahadur Tamang of Nepal (1:54:03.788) came fourth in the international section. The MTB’s international and national races were held together,

with both spanning the same distance: 38.4 km (eight laps of the 4.8-km track). A total of 78 men in both the international (14 countries including India) and national segments covered the tough stretch of red-earth roads with loose stones, pedaling along the 4.8-km lap eight times. It was five rounds for the 24 women. Among them, Poonam Rana (1:44:53.490) of Uttarakhand, Maharashtrian Priyanka Shivaji Karande (1:49:58.096) and Joysna (2:03:02.868) of Karnataka finished third and fourth, thus making them the topper and runner-up in the women’s national category of MTB

German Naima Madlen Diesner (1:23:42.932) and Nepalese Laxmi Magar (1:37:37.490) emerged the topper and first runner-up, respectively, amid loud cheers from the crowd. 2019. The next four were all from Kerala: Ginimol Joseph Kerala (2:07:26.683), Saisree A P (2:08:58.116), Preethi B K (2:08:58.158) and Binila Mol Giby (2:12:37.902).

February 2020 Tourism India

FACE TO FACE / TOURISM

By Raadia Mukadam

INNOVATION IN TOURISM AND BRIDGING THE SILOS BETWEEN GENERATIONS ARE THE USP’S OF WORLD TOURISM FORUM LUCERNE Prof. Martin Barth, CEO & President, WTFL talks about the intent and the outcome of the World Tourism Forum Lucerne India innovation startup camp in Bangalore

efore joining the travel, tourism and hospitality sector, Prof. Martin Barth, CEO & President, World Tourism Forum Lucerne, trained, qualified (admittedto the bar in 1993) and worked as a lawyer for several years including being secretary General of Mövenpick Group. However, Martin got increasingly interested in the tourism and hospitality sector and in 2001 tookup a new challenge as Tourism Director responsible for managing the Savognin Tourismus destination. In 2003, Martin was appointed as Chair of “Tourism and Mobility” at the Lucerne University of Applied Sciences and Arts.Today, he is Professor at the Institute of Tourism, where he teaches on service marketing, sustainable development and hotel management. In 2009, Martin conceived, organised and hosted the first World Tourism Forum Lucerne and since has been at thehelm of the organisation promoting tourism globally with heads of state, ministers, chief executives, academia and the next generation on a common platform

February 2020 Tourism India

across the world. He is especially focused on managing and ensuring Tourism has a broader impact on people, places, community and the environment. In an exclusive with Tourism India, he talks about the intent and the outcome of the recently World Tourism Forum Lucerne Camp that concluded last month. What was the main goal of having the Indian Start-Up Innovation Camp and to what extent did you achieve your goal? We believe that travel and tourism can be the driver in Indian economy. The main goal was therefore to launch a platform in India where Start-ups from the travel, tourism and hospitality industry can present themselves and meet with government, exciting companies and investors. Indian Start-Up Innovation Camp 2019 debut in India this year to share a fantastic opportunity for these start-ups to position themselves at the heart of innovation in the Tourism industry by winning the competition each under the four categories which are Conservation, Community, Culture and Commerce. World Tourism Forum Lucerne will work closely with the start-ups that won and will help them to promote and grow in the travel, tourism and hospitality industry. How did you come up with the idea of forming this community of people, passionate about travel, wanting to establish a new business in that arena? Bringing Innovation in Tourism and bridging the silos between generations are the two USP’s of World Tourism Forum Lucerne. Our industry has a lot of potential, but

there is a need to constantly innovate. We, therefore, need to be open to new, disrupting business models and ideas, especially from people outside the tourism industry. WTFL is creating such a culture and is building a community of Start-ups and investors with the aim to bring more investment in the travel, tourism and hospitality industry. Do you really think that startups in the tourism sector can fuel the growth of tourism? Innovation, talent, sustainable development and diversity are the biggest game-changing subjects as far as the growth of travel, tourism and hospitality industry is concerned. It is the balance between new ideas and existing models which drives the growth, however, it is important to be constantly challenged by new ideas to have the necessary growth and be successful. The tourism industry overall is poised to job creation in the coming years and become the biggest growth driver in Indian economy. It is talked about a lot that travel can push the economy, would you care to elaborate on the same? Travel, Tourism and Hospitality is worldwide the fastest growing industry. Since,this industry is poised to job creation on different levels, it has the potential to bring wealth and even endorse peace as tourism brings people together and make them have a better understanding. I believe that, if India starts investing in human resources and infrastructure, then, tourism will become the biggest industry driving Indian economy towards growth.

How important is the safety of the woman traveller and what measures does the World Tourism Forum Lucerne take to ensure it? Women Safety is undoubtedly one of the top most priorities when it comes to travel in India. With having F5 Escapes as one of our winners, World Tourism Forum Lucerne will be even more aware of this important topic and will work closely with the two founders, Malini Gowrishankar and Akanksha Bumb. Their initiative, F5 Escapes is an experiential travel company with a vision to redefine women travel in India through education-empowerment-engagement. The WTFL is confident that F5 Escapes can further accelerate the number of women that they empower and also see them contribute to shifting the perception of the role of women in Indian society. What is your prognosis on the travel and tourism industry globally for 2020? We believe 2020 will experience new trends in the travel and tourism industry. Some of them could be as follows: • More international arrivals will be observed • There will be a bigger awareness of sustainable travel • People will travel less but stay longer • The industry will face the flight shame issue • Over-tourism will be a challenge Despite this all, developing destinations like India would want more tourists visiting them and they will themselves start travelling as most developed countries do. February 2020 Tourism India

NEWS / EVENTS

ITB MICE FORUM

WITH AN INTERNATIONAL FOCUS

The conference will focus on interaction, participant event formats and AI March 4, 2020

etworking platform for conference, incentive and event planners has grown significantly – Key topics are interaction and innovative event formats – New: ITB International MICE Forum and ITB MICE Media Lounge – Admission to the ITB Berlin Convention is free for trade visitors The theme focus of this year’s ITB MICE Forum at the ITB Berlin Convention is interaction and participant event formats, where qualified MICE experts will provide valuable know-how and examine forward-looking topics. In its role as the official MICE partner of ITB Berlin, the Association of Event Organisers (VDVO) has significantly expanded the MICE segment. Com-

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plementing the two-day ITB MICE Forum on 4 and 5 March, the ITB International MICE Forum is taking place for the first time on 6 March. The conference will focus on interaction, participant event formats and AI on March 4. Following an introduction by Bernd Fritzges, CEO of the VDVO, Matthias Schultze , Managing director of the German Convention Bureau (GCB), will talk about ‘Success Factor Participant Experience’ and illustrate the forms

that digital and analogue interaction can take. Afterwards, Bernd Fritzges and Doreen Biskup , deputy chairwoman of the VDVO, will discuss the advantages and benefits of participant event formats. Michael Liebmann, Managing director and founder of the event automation platform doo, will explain how AI can help make valuable use of participant information and contribute to the long-term success of an event. Under the heading ‘Visitor Tracking’. Prof. Dr. Cornelia Zanger from the Department of Marketing and Retailing at TU Chemnitz, will provide a scientific insight into digital technologies that can optimise event concepts. The main topics on 5 March will be event and crisis management. Colja Dams, CEO of VOK DAMS, will lecture on the need for agile work methods in event management and Bernd Wiedemann, head of visitBerlin Convention Partner, will explain how the various skilled trades can master crisis situations together.

TAJ TIRUPATI

OPENS ITS DOORS IN THE HOLY CITY OF TIRUPATI

Tirupati with its century-old temples has enthralled visitors for years. Taj Tirupati, with its location at the foothills of divinity, offers the perfect place to stay and explore the city

he Indian Hotels Company’s iconic brand, Taj announced the opening of its new hotel in Tirupati. The city is home to the renowned shrine of Tirumala Venkateswara Temple. Taj Tirupati offers unparalleled views of the hills. Mr. Puneet Chhatwal, Managing Director and Chief Executive Officer, The Indian Hotels Company, said, “IHCL has been a pioneer in the religious tourism segment in the country and is delighted to announce the opening of Taj in Tirupati; one of the largest pilgrimage destinations attracting millions of devotees annually. This opening reaffirms our commitment to offer travellers a flavor of India’s rich cultural heritage in world-class settings.”

106 spacious rooms and suites carry the inspiration further in silk wallpaper and local motifs in the floor carpets. Inspired by the Dravidian style of architecture, Taj Tirupati has a distinctive design evident in its solid lines, open spaces and characteristic curves. The 106 spacious rooms and suites carry the inspiration further in silk wallpaper and local motifs in the floor carpets. Bringing the

experience of the city within, the traditional brass bells at the reception pay tribute to the local culture. “Tirupati with its century-old temples has enthralled visitors for years. Taj Tirupati, with its location at the foothills of divinity, offers the perfect place to stay and explore the city from. From sweeping vistas of the Tirumala hills to unique authentic flavours offered at our restaurants, guests can indulge in Taj’s legendary hospitality at Taj Tirupati,” stated Mr. V K Prasad, General Manager, Taj Tirupati. Guests can take delight in the extensive menu at the all-day diner–Varuna that offers local Andhra flavours along with global cuisines. Gourmands who love regional classics have much to celebrate with Chennai’s award-winning regional cuisine restaurant – Southern Spice’s new outpost at Taj Tirupati. Other culinary options include Upper Deck, the hotel’s grill station and Neera – a contemporary bar. Taj Tirupati augurs well for both business and leisure, and offers meeting rooms and banqueting venues flanked by manicured greens. For more immersive experiences, guests can relax by the rooftop pool and soak in the breath-taking views of the hills. February 2020 Tourism India

NEWS / EVENTS

IT&CM CHINA & CTW CHINA POSTPONED TO AUGUST 2020

Announcement of Deferred Dates for IT&CM China and CTW China 2020, Due to ongoing Novel Corona Virus Outbreak in China & Around the World.

TG Asia, organizers of the IT&CM CHINA AND CTW CHINA 2020, leading Travel & Tourism events in the far eastern region, has announced the postponement of the travel fairs, In light of the ongoing Novel Coronavirus, in the interest, well-being and safety of

The new dates will be on August 3-5, 2020 subject to the recovery and control of the Corona Virus outbreak

Int’l Exhibitor Team (国际展商组) : sales.itcmchina@ttgasia.com Int’l Buyer Team (国际买家组) : buyers.itcmchina@ttgasia.com Int’l Media Team (国际媒体组) : media.itcmchina@ttgasia.com China-based Exhibitors (中国展商组) : yang.liu02@citsmice.com.cn China-based Buyers (中国买家组) : xin.li01@citsmice.com.cn China-based Media (中国媒体组) : xiang.gao@citsmice.com.cn 24

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all valued event delegates and stakeholders, to defer the 2020 event to 3 - 5 August, subject to the recovery and control of the outbreak. This course of action of deferring mass gatherings including large-scale exhibitions and conferences like IT&CM China and CTW China, is in line with advisories by health and government authorities including World Heath Organisation (WHO) to prevent, contain, and mitigate spread of the virus. Further, as the status of the outbreak is constantly evolving, the postponement of the event is deemed to be the most appropriate step at this point when travel risk to / within China is heightened, and health and safety are immediate concerns on the top of everyone’s minds. In a press communiqué, the Organisers TTG and china-based CITS MICE informed that, they will continue to monitor the situation closely and provide further updates when necessary. For delegates and partners who have already confirmed the attendance for the event, may get in touch with the respective contact for further updates and participation options.

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NEWS / TRAVEL

AIRBNB PARTNERS WITH SAHAPEDIA

FOR INDIA HERITAGE WALK FESTIVAL Festival will take place from 1 - 29 February 2020 includes 140+ experiences in 44 cities acros India

hird edition of India Heritage Walk Festival (IHWF) - an initiative focussed on celebrating India’s diverse cultural heritage with a focus on making it accessible to all, will take place from 1 - 29 February 2020 offering immersive

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experiences across 44 different cities in India. Building on Airbnb’s commitment to boost sustainable tourism by offering unique Experiences in India, Airbnb has joined hands with Sahapedia and UNESCO as the Festival’s responsible tourism partner for this edition. Bookings for the experiences are now open on Airbnb. To highlight Indian culture, its heritage and local crafts, Sahapedia will curate exclusive experiences with Airbnb at 8 iconic monuments identified by the Ministry of Tourism including Humayun’s Tomb, Red Fort, Qutub Minar Complex, Taj Mahal, Fatehpur Sikri, Hampi, Khajuraho group of temples and Amer fort. Commenting on the partnership with Sahapedia, Amanpreet Bajaj, Country Manager, Airbnb India said, “Airbnb welcomes millions

of guests across the globe and the one aspect that remains constant among travellers is their desire to experience the local art and culture. That said, our goal has always been to enable such experiences and help travellers discover cultural aspects that are truly reflective of that city or country. We are very excited to collaborate with Sahapedia that has been at the forefront of preserving India’s cultural heritage through unique activities. As the responsible tourism partner for Sahapedia’s India Heritage Walk Festival, we look forward to highlighting a series of educational experiences and encourage travellers to engage with our local heritage especially at the Iconic monuments identified by the Tourism Ministry.” Commenting on the festival, Vaibhav Chauhan, Festival Director (IHWF) and Secretary, Sahapedia, said: “The focus this year has been to encourage and increase different forms of engagement with interesting and important heritage spaces, while also ensuring that these spaces are made accessible to various audience groups. These efforts have also been specially directed towards those groups for whom engagement programmes

To highlight Indian culture, its heritage and local crafts, Sahapedia will curate exclusive experiences with Airbnb at 8 iconic monuments including Humayun’s Tomb, Red Fort, Qutub Minar Complex, Taj Mahal, Fatehpur Sikri, Hampi, Khajuraho group of temples and Amer fort.

sentative to Bhutan, India, the Maldives and Sri Lanka. Ranging from museums to historically significant monuments and markets, explorations of interesting natural landscapes and areas known for their rich cuisine, to gender-oriented narratives, the

programme this year will be curated thematically across ten central themes including Knowledge Traditions, Visual and Material Arts, Performing Arts, Literature and Languages, Practices and Rituals, Histories, Institutions, People, Built Spaces and Natural Environment.

in heritage spaces are commonly unavailable, such as children, the differently-abled, and those from economically disadvantaged backgrounds. We have also curated special walks and events with specific user groups in mind, such as students, travellers, local residents, and professional groups such as photographers, conservationists, and so on.” “UNESCO is pleased to be associated with the India Heritage Walk Festival 2020. The Festival is a great opportunity to explore cultural experiences beyond the popular. Such efforts help create wider awareness about heritage, which in turn leads to increased sensitivities to protect and support it” said Eric Falt, Director and UNESCO RepreFebruary 2020 Tourism India

NEWS / AWARDS

WWF INDIA - PATA BAGH MITRA AWARDS Mr. A.T. Poovaiah and Ms. S. Senbagapriya for individual contributions and in the Institutional category the Western Circle, Haldwani, Uttarakhand bagged the award for its remarkable Tiger conservation efforts

WF-India and the Pacific Asia Travel Association (PATA) felicitated the winners of the WWF-PATA Bagh Mitra 2018, for outstanding contributions by individuals and organizations towards tiger conservation in India in an awards ceremony in New Delhi. This yearâ&#x20AC;&#x2122;s awardees are Mr. A.T. Poovaiah and Ms. S. Senbagapriya for individual contributions and

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in the Institutional category the Western Circle, Haldwani, Uttarakhand bagged the award for its remarkable Tiger conservation efforts. Mr. Runeep Sangha, Executive Director, PATA Foundation, Mr. Ravi Singh, Secretary General and CEO, WWF India and Dr. Siddhanta Das, Director General of Forest & Special Secretary, Ministry of Environment, Forest and Climate

Change felicitated the winners yesterday at the award ceremony. The event was also attended by representatives from Ministry of Environment, Forest & Climate Change of Govt. of India, Pacific Asia Travel Association (PATA), Global Tiger Forum and WWF-India staff. Speaking on the occasion, Mr. Ravi Singh, Secretary General & CEO, WWF-India, said, â&#x20AC;&#x153;All through

THOMAS COOK INDIA

Instituted in 1999, the WWF-PATA Bagh Mitra Awards honors the numerous stories of persistence, courage and conviction demonstrated by local forest staff, community members and organizations working towards tiger conservation. the world, it is India that is known for its wildlife and for its tiger conservation. There is a strong linkage between humans and animals, a special bond... a feeling that reverberates with India.” Dr. Siddhanta Das, Director General of Forest & Special Secretary. Ministry of Environment, Forest and Climate Change said, “We must link the fate of the tiger to the state of our water and our water catchments. The tiger is an indicator species, and in that sense, is equally indicative of how secure we are, as a country, with our water.” Mandeep Singh Soin, Founder President, Ecotourism Society of India in his address said that the primary goal is to get tourism and conservation to go hand in hand, and to work together.

LAUNCHED #BINGEONBHARAT CAMPAIGN

homas Cook (India) Ltd spearheads Govt of India’ s domestic tourism agenda, by launching its unique #BingeOnBharat campaign- offering Indians the benefit of 15 domestic holidays in 2020 at a truly affordable price of merely Rs 1.5 lakhs per person*. This initiative aims to give impetus to the recent announcement of the Ministry of Tourism, rewarding Indians who travel to 15 domestic destinations in the year. Thomas Cook India’s Travel Trends Report 2020 reveals that the 21 extended/long weekends this year creates significant opportunity for multiple ‘micro-cations’ within India. With an aim to cataylse this do-

mestic tourism growth engine, the company’s BingeOnBharat campaign, aims to foster a movement to acquaint Indians with the diversity of their country –its history, culture, cuisine and scenic beauty. Thomas Cook India also offers customers the option to book the 15 holiday packages individually. Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Ltd., said, “Our country offers a delightful diversity of culture, cuisine, landscapes and architecture. In support of the Ministry of Tourism’s domestic focus, we are delighted to launch our #BingeOnBharat campaign.

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AIRLINE NEWS FEATURE / ROUND TABLE

By Raadia Mukadam

WHY TOUR OPERATORS & CURATORS SHARE A LOVE - HATE RELATIONSHIP WITH MILLENNIAL TRAVELLERS

3 leading tour operators, Arun Raghu of Travel.Earth, Sahil Wahid of Revel Travel Links Pvt Ltd and Bhawna Rao of Encompass are explained their game plan to woo the very fast growing yet elusive segment of travellers

illennial travellers have often been called lazy and entitled with extremely demanding travel needs, but try as you might, this growing segment of travellers have been estimated by experts to take close to 320 million trips in 2020. Millennials travel needs and habits are very different from the yesteryear travellers as they are driving new trends by opting out of predictable fixed itineraries in favour of activities and new experiences. With their numbers and importance continuing to rise, the millennials are perceived today

as the most sought-after demographic in terms of marketing. In an honest to heart chat with three leading tour operators, Raadia Mukadam got together with Mr. Arun Raghu, Co-Founder, Travel. Earth, Mr. Sahil Wahid, Director, Revel Travel Links Pvt Ltd and Ms. Bhawna Rao, Founder & Curator in Chief, Encompass, to understand why they share a love –hate relationship with this fast growing segment of travellers and what is their game plan to woo the very fast growing yet elusive segment of travellers. Excerpts. Mr. Arun Raghu

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What has been the growth of the millennial travel segment in the last five years and How much market share do you see them commanding in the next five years? Arun Raghu: The millennial travel market has emerged to be one of the most distinct, compared to other consumer bases. According to Travel Professional news in 2017, 87% of millennials look to social media for their next travel experience. Social media has played a significant role in millennial travel trends. Over the last 5 years, the annual global travel has been increasing on a yearly basis. Below is the global outbound travel data with the market expense for the last five years. Year Volume Value (In Million) (In Trillion) 2014 1.33 $1.41 2015 1.39 $1.35 2016 1.47 $1.37 2017 1.56 $1.45 Bhawna Rao: Millennials, the young breed of adults born between 1980s and mid 90s are here to stay! The words that come to your mind when you think of millennials is often ‘technology driv-

Millennials travel needs and habits are very different from the yesteryear travellers as they are driving new trends by opting out of predictable fixed itineraries in favour of activities and new experiences en’, ‘innovators’, globally connected, ‘seekers’, ‘influencers’ and ‘social media junkies’. It is said that they are the ones who will drive the travel and tourism market as they are expected to reach their peak earning and spending in the coming decade, making them quite honestly the fastest growing tourism demographic. Last five years has shown a significant growth in millennial travel as an increasing number of millennials are making travel a priority compared to the previous generations. Affluent millennials planning a luxury vacation are driven by authenticity and truthfulness. They are conscious travellers and cocientious travel, environmental sustainability and social responsibility are subjects close to their appeal and ethos. The truth is that younger travellers are more interested in experiencing a digital detox or getting a PADI certification in diving, compared to sipping cocktails in a resort in Maldives. When you experience something unique and different, they can be talked about, photographed, and shared

Ms. Bhawna Rao

on social media. Hence selling point for this generation is definitely going beyond cookie cutter packages. Sahil Wahid: The millennial segment of travel has seen an immense growth in the past five years thanks to more access to information, higher disposable incomes and a YOLO attitude towards life (an attitude that embraces being truly grateful for what you have and also living each day like it was your last. A majority of millennials today prioritize spending their money on an amazing travel experience they will never forget than to just save and invest the same as the previous generations might have done. By definition, the oldest millennials in the next 5 years would be around 40 years old while the youngest around 25 and hence I know it would constitute a very large market share. Why is it that travel agents or tour operators are said to

have a love-hate relationship with this growing segment of travellers? Sahil Wahid: I love this segment because it has huge potential since everyone is either living or trying to replicate the social media influencer lifestyle. If one can tap into this market correctly, it can be highly profitable. On the other hand, you tend to hate it because it is an overcrowded and competitive space with the travellers expecting all the frills and services but not wanting the associated costs that come with it. The consumers have a mind-set that sometimes discounts the effort and skillset it takes at the backend to plan and curate these detailed and unique travel experiences, which is naturally unnerving. Bhawna Rao: I honestly love the millenials because there is a huge opportunity to pitch travel online to attract this segment as they are February 2020 Tourism India

Mr. Sahil Wahid

seeking authentic conscious and experiential travel, which is something I am also passionate about. Having said that, the present day travel agent needs to be savvier both in terms of technology and the way they curate travel experiences in order to be truthful to their offerings. But the massive flip side to millennial travellers is that they opt for cheaper accommodation and are always looking for online deals and discounts which don’t work well with conventional luxury travel agents. According to Expedia’s Millennial Survey 201717, 62% of Indian millennial travellers prefer to make their travel bookings through an online travel agency (OTA), and 19% book through hotels or airline websites directly hence we are left with a very small portion of the pie. Millennial travellers are increasingly booking on Airbnb and prefer villa and home rentals recommended by friends and social media. Airbnb had grown more than 120% from the previous year which is a major setback to the travel industry too. 32

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Arun Raghu: Millennials are more inclined towards authentic travelling. They prefer to immerse themselves in the local culture in a meaningful and intimate way, which is why they don’t prefer set itineraries or plans that are provided by travel agents and tour operators. They also prefer using online book facilities for most of their travel purchases. Their dependency on travel operators is not as much anymore. However, the spending power of millennial travellers has significantly increased. Travel and tour operators want to tap into their market for this very reason. Many millennial travellers feel that they can do away with travel agents and tour operators. What are the challenges you have faced converting this segment? Arun Raghu: 97% of the millennials read about their vacations online and do the bookings online too. Gone are the days where travel operators were contacted for doing the bookings. According to 65% of millennials, the actual fun is in

planning the vacation than living it. Sahil Wahid: I understand that a lot of people might feel that they can do away and with the typical travel agent format, as everything is available at the click of a button. The challenge is to show consumers the value they get from using a travel consultant like us, be it from a monetary perspective or for ease of booking. Also in times of an emergency or crisis, a good travel consultant is there for you and will help you sort out/change plans if needed whereas it’s tougher to get in touch with someone who is just sitting at a call centre at the other end of the world. How important are curated experiential packages in today’s very dynamic travel scenario? Bhawna Rao: Millenial Travellers are seeking new and authentic local experiences, which goes beyond just sightseeing. Driven by social media content, travellers are craving unique and eye catching Instagrammable moments. Local festivals and events in breath taking locations, and the creation of the ‘one-ofa-kind’ moments will have strong resonance in this market and hence curating travel packages will be of significant importance. One more trend in this market is ‘curated celebration travel’ such as milestone birthdays and anniversaries, which is expected to grow at a rapid pace and become stronger and more innovative in the way it is done. Sahil Wahid: Going forward it won’t just be important, but the standard! Travel is not just about visiting a new place but also its food, culture, music, people, etc. I see huge potential in this type of travel as people want more than just going to a new city or country

and ticking things off of a bucket list. The new curated tours we design explore various interests be it cultural, culinary, fashion or adventure and most importantly travelling with incredible like-minded people in small groups makes it intimate, niche and a lot of fun. Arun Raghu: Curated travel experiences do hold significance. There are consumers in India who still prefer travelling with a set plan organised by a tour operator. However, owing to social media and the internet, a large number of travellers prefer experiencing a place on their own inspired by the content they consume on social media. The dynamic travel scenario is an interesting new addition to the way people travel but it has not completely replaced curated travel experiences. While millennials prefer spontaneous travel, older generations rely on curated travel experiences by tour and travel operators. Despite travel technology at their fingertips, what value do tour operators add that draws this segment to them? Sahil Wahid: A true travel consultant spends years honing their skills through research and actual travel-undergoing extensive training, meeting new suppliers, building relations with hotels, operators and other service providers. It might seem easy to book a holiday; however, we bring a lot more to the table when it comes to delivering the experience. Let’s say, one might be able to book a hotel or service for the cheapest price online but depending on our relationship with a hotel or service provider we are able to throw in value adds, upgrades and ensure a superior experience.

Bhawna Rao: I’m glad you asked this question because I believe there are definite pointers to sweeten the deal or hold allure to this elusive segment. Here are a few tips the fraternity could use to capture a larger segment of millennial travellers. l I think we tour operators should focus on curated, unique, novel and authentic cultural experiences and unexplored destinations. l We could introduce loyalty programs or subscription models which can lure the millennials by providing discounts and other benefits to their travel. l We should also adopt long-term strategic plans for affluent millennial travellers as they are capable of driving high value bookings and get influencers and celebrities to endorse your offerings. l We need to focus on social media and online promotions using Instragram and Facebook. l We could activate travel with offline promotional events and campaigns l Work on your brand building and brand recall by being socially active is very important in this day and age as there is zero loyalty. l Improve your online presence by being more tech savvy . Build apps which are user friendly and convenient to use This new generation of travellers we call millennial travellers are here to stay, and elusive and demanding as they might be, they will not be able to do away with travel and tour operators and curators. Because just when you think the game is over, the travel fraternity pulls out a wild card that turns the table. February 2020 Tourism India

AIRLINE NEWS / HOSPITALITY NEWS

EXPERIENCE THE ROMANCE OF TAJ’S GRAND PALACES

India’s most romantic and majestic palaces to celebrate Valentine’s Day.

ove is in the air, with Valentine’s Day around the corner. Choose from India’s most romantic and majestic palaces to celebrate the occasion, as you uncover magical moments with specially curated experiences fit for a king or queen with Taj Hotels. Spend lazy mornings basking in the winter sun, followed by a champagne breakfast at the sprawling Umaid Bhawan Palace in Jodhpur, or indulge in a specially handcrafted menu for two with the majestic palace as a dramatic backdrop. Allow the palace butlers to bring alive your

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every wish, creating moments that will leave you delighted! Taj Lake Palace, Udaipur – one of the world’s most romantic hotels and once the pleasure palace of Maharana Jagat Singh – offers curated experiences for couples, including a luxurious massage aboard the Jiva Spa boat as it sails across the serene waters of Lake Pichola, the breathtaking Aravalli hills shining in the distance. Inspired by Maharani Gayatri Devi’s eternal beauty and grace, guests can pay an ode to her royal love affair with Maharaja Sawai Man

Singh II with a fairytale moonlit gazebo dining experience at Rambagh Palace, Jaipur. With its stunning floral and lighting décor, it creates the perfect setting for a romantic interlude. From a spectacular horse carriage ride right up to the palace doors to being greeted with a shower of rose petals – a stay at Falaknuma Palace, Hyderabad is replete with special moments that will leave guests enthralled. Loved ones can enjoy one another’s company, akin to a Maharaja and Maharani, with an intimate candle lit dinner at Gol Bungalow,

SAROVAR HOTELS APPOINTS AKSHAY THUSOO AS VICE PRESIDENT – SALES Inspired by Maharani Gayatri Devi’s eternal beauty and grace, guests can pay an ode to her royal love affair with Maharaja Sawai Man Singh II with a fairytale moonlit gazebo dining experience at Rambagh Palace, Jaipur overlooking the sprawling city of Hyderabad. From unique experiences to warm moments that are synonymous with the Taj’s legendary service, this Valentine’s Day, rekindle the romance in royal style and create memories of a lifetime! Established in 1903, Taj is The Indian Hotels Company Limited’s (IHCL) iconic brand for the world’s most discerning travellers seeking authentic experiences in luxury. From world-renowned landmarks to modern business hotels, idyllic beach resorts to authentic Grand Palaces, each Taj hotel offers an unrivalled fusion of warm Indian hospitality, world-class service and modern luxury. The unique portfolio comprises hotels across the globe including presence in India, North America, United Kingdom, Africa, Middle East, Malaysia, Sri Lanka, Maldives, Bhutan and Nepal.

r. Akshay Thusoo has been appointed as the Vice President - Sales at Sarovar Hotels, Corporate office, Delhi. An industry adept professional, Mr. Akshay brings with him almost a decade of experience across hospitality, media and automobile industry. In his new role, he will be responsible for conceptualizing and implementing sales strategies at both corporate and regional level and will contribute in further strengthening the group’s efforts in driving more business from existing as well as new markets. Mr. Akshay commenced his career with ITC Ltd as an Assistant Sales Manager, where he successfully roped in new clients for the company from tertiary markets. His latest assignment before joining Sarovar Hotels was with The Oberoi group as Regional Sales Manager operating out of Hyderabad.

FINO BABU AS GM AT CROWNE PLAZA PUNE CITY CENTRE

r. Fino Babu has been appointed as new General Manager of Crowne Plaza Pune City Centre. Mr. Fino has been part of the IHG family for more than two years His new role encompasses responsibility for the entire hotel operations and will center on contributing calculated input to attain the deep rooted goals for the hotel. Mr. Fino is known for his unique style of managing people and his ability to motivate his team to deliver the IHG commitment of true hospitality to all guests. February 2020 Tourism India

NEWS / HOSPITALITY

SAROVAR HOTELS

LAUNCHES 2020 WITH MARASA SAROVAR PREMIERE, BODH GAYA Sarovar’s first Hotel in Bihar

arasa Sarovar Premiere Bodh Gaya is the only thematically designed hotel in the heart of holy Bodh Gaya. Located on the bank of the river Falgu, the architectural style of the entire hotel draws inspiration from the historical presence of Buddhist structures in the area – the Mahabodhi Temple, the Buddhist Monasteries and the Stupas. The five wisdoms of the Buddha–Abhaya-fearlessness, Dharm36

February 2020 Tourism India

achakra - the wisdom of dharma, Varada - giving and sharing, Dhyana - unity with oneself and Bhumisparsha - oneness with the earth, are expressed in the public spaces. These wisdoms guide the spiritual journey from self to divinity and are expressed through symbolism and material in each space. The thematic architectural style of the hotel follows the unique framework of “The Vajradhatu Mandala”- a symbolic representation of a

palace, which houses five Dhyani Buddhas. The hotel has five residential blocks overlooking five spectacular water bodies, symbolizing serenity and tranquility. Each block is named after a different color and has eight rooms at ground floor and eight at the upper level. Each room is furnished with a plush divan and soft bolsters offering unsurpassed comfort. The lobby and reception area represents Abhaya (fearlessness).

The cream palette of the reception walls, beige stone flooring, green color furnishing and the abstract rain mural on the walls all evoke the Buddhist wisdom and emotion of fearlessness. The Lounge symbolizes Dharmachakra (Dharma) and exemplifies its essence through the use of chakra, the color white and the season of Autumn in the furnishings. The Café, Varada (Giving and Sharing), is a beautiful long space that connects to the outdoors on three sides offering scenic views through the large picture widows from floor to ceiling. Inside the café’s picturesque ambience one can enjoy a multitude of delicacies featuring popular dishes from across the world accompanied with revitalizing beverages. The banquet and conferencing

This Marasa Sarovar Premiere five-star hotel is Bodh Gaya’s first and only thematic design hotel, inspired by the five wisdoms of the Buddha Abhaya, Dharmachakra, Varada, Dhyana and Bhumisparsha.

area symbolizing Dhyana (Unity with Oneself) is spread over 2100sq. ft. and opens onto the veranda. It looks into a large area with ficus trees and white flowering bougainvillea creepers making it a beautiful place to hold outdoor gatherings and celebrations for all occasions. Bhumisparsha (oneness with the earth) is the Pool, Spa and Gym area and is a landscaped with frangipani trees bearing white flowers and ferns which complement the colours of blue, white and green in turn echoing the emotions and essence of serenity and tranquility. Architecture and interior are designed by award winning SJK Architects led by Shimul Javeri Kadri. The hotel is 15 kms from the airport, 11 kms from Gaya railway station and 2.7 kms from the Mahabodhi temple

February 2020 Tourism India

FEATURE / HOSPITALITY

HYATT REGENCY THRISSUR

OPENS ITS DOOR FOR GUESTS The Hyatt Regency Brand Debuts in Kerala and marks the second Hyatt branded hotel in Kerala and the 13th Hyatt Regency branded hotel in India. The property is owned by Lulu International group

yatt Hotels Corporation has announced the opening of Hyatt Regency Thrissur in the cultural capital of Kerala, India. With 77 well-appointed guestrooms, this contemporary hotel aims to bring the Hyatt Regency

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brand’s signature hospitality to business and leisure guests travelling to the region. The hotel marks the continued growth of the Hyatt Regency brand in India and joins more than 195 hotels under the brand, including 12 locations across

the country. “We are thrilled to announce the opening of our very first Hyatt Regency hotel in the beautiful and vibrant state of Kerala,” said Mr. Sunjae Sharma, Vice President India operations, Hyatt. “The Hyatt

Hyatt Regency Thrissur has 77 spacious rooms and provides guests with seamless access to the region’s most popular tourists attractions. Regency brand caters to leisure as well as business travellers, which are steadily growing in the state. This launch underlines the importance of the globally celebrated Hyatt Regency brand in India, which is now present in 13 cities across the country. True to the brand’s lineage, the all new Hyatt Regency Thrissur is the embodiment of contemporary accommodations designed for productivity and peace of mind.”

With offerings tailored to suit both leisure and business travellers alike, Hyatt Regency Thrissur aims to provide guests with a seamless, stress-free experience in Kerala. Conveniently located near prime cultural centers, the Thrissur IT Park, iconic monuments, museums, galleries and shopping at the Kalamandalam Centre, an hour away from Cochin International Airport and 10 minutes from the railway station, the hotel will allow guests to seamlessly conduct business while also allowing for the opportunity to visit some of the city’s best attractions. The 77-room hotel features 69 spacious guestrooms and eight suites, including a presidential suite. Ranging from 323 to 1,335 square feet (30 to 124 square meters), each guestroom is equipped with best-in-class amenities and offer scenic views of the pool or February 2020 Tourism India

gardens. Regency Café is open 24-hours and offers a creative menu with a range of selections including local Kerala fare, traditional North Indian dishes and authentic Asian and Continental cuisine. The restaurant’s vibrant aesthetic and ambience make it the perfect venue for family celebrations, business lunches, or an intimate gathering. Additionally, for guests looking for a sweet treat, visit Nougat, which also offers a wide selection of unique desserts. An ideal venue for conferences and weddings with 27,469 square feet (2,552 square meters) of indoor and outdoor space, Hyatt Regency Thrissur offers guests and event planners flexible options for gatherings of all sizes. 40

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The stylish Regal Ballroom features 9,289 square feet (862 square meters) of space and can easily accommodate up to 900 guests. The Regency Ballroom is spread over 7,535 square feet (700 square meters) and can accommodate up to 800 guests, along with an accompanying 3,229 square foot (300 square meter) pre-function area to welcome guests. Additionally, Nattika serves as a meeting room ideal for intimate gatherings and business conferences for up to 150 guests, while the Ruby VIP lounge is ideal for small groups with its warm and inviting design. The hotel also incorporates three studios each covering 645 to 1,076 square feet (60 to 100 square meters) of space. Guests can relax in the hotel’s

refreshing outdoor pool or enjoy an energizing workout at the hotel’s fully equipped fitness center. The hotel also offers a rejuvenating selection of services at Santata Spa, with signature traditional and international treatments, including fun chocolate treatments for kids. Hyatt Regency Thrissur provides guests with seamless access to the region’s most popular attractions. Guests can easily visit the Bible Tower, the tallest church tower in Asia, along with Athirapally Falls– an extraordinary waterfall on the Chalakudy River. A cultural trip to Kerala Kalamandalam, which is one of the biggest tourist attractions of the city, promises to be a memorable experience with celebrated performances of the classical arts of Kerala.

February 2020 Tourism India

NEWS / AVIATION

ETIHAD & GULF AIR JOINS HAND FOR FREQUENT FLYER PROGRAMME

Offers to members even more opportunities to earn and redeem their miles.

ulf Air’s Falconflyer loyalty programme has inked a new partnership with Etihad Guest, the award-winning loyalty programme for Etihad Airways which expands on the codeshare agreement between the two airlines and provides further cooperation between the frequent flyer programmes. This allows members to earn and redeem miles reciprocally on all flights across both networks. In both cases, the number of miles earned will depend upon the class of travel flown. Mr. Vincent Coste, Chief Commercial Officer for Gulf Air said: “Gulf Air

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Expands on the codeshare agreement between the two airlines and provides further cooperation between the frequent flyer programmes.

entered into a strategic codeshare partnership with Etihad Airways in March 2019. As an additional value proposition, we are delighted to build upon our successful partnership by further providing our Falconflyer members with the opportunity to earn and spend their Gulf Air miles on the Etihad Airways’ network.” Mr. Robin Kamark, Chief Commercial Officer for Etihad Aviation Group, said: “Our recently redesigned, upgraded, and relaunched loyalty programme, Etihad Guest, welcomes another valued partner that offers our members even more opportunities to earn and redeem their miles. This new and exciting partnership helps us continuously evolve and improve our loyalty programme based on the needs of our guests and in line with our ever-changing industry.”

GULF AIR AND SRILANKAN AIRLINES IN CODESHARE PARTNERSHIP

To strengthen the commercial ties between the Kingdom of Bahrain and the Democratic Socialist Republic of Sri Lanka

ulf Air and SriLankan Airlines have entered into a codeshare partnership which will further strengthen the commercial ties between the Kingdom of Bahrain and the Democratic Socialist Republic of Sri Lanka. With nearly 70 years of operations for both Gulf Air and SriLankan Airlines, Under this agreement, SriLankan Airlines will place its ‘UL’ code on Gulf Air’s flights from Bah-

rain to Colombo, the Greek capital Athens, Larnaca in Cyprus and the Moroccan city of Casablanca . Gulf Air will in turn place its ‘GF’ code on SriLankan Airlines’ flights from Colombo to Bahrain. Mr. Krešimir Kučko, Chief Executive Officer of Gulf Air said: “We are happy to sign this codeshare agreement with SriLankan Airlines and increase number of direct flights between the Kingdom of Bahrain and Sri Lanka”.

Mr. Vipula Gunatilleka, Group Chief Executive Officer of SriLankan Airlines added: “We are pleased to enter into this codeshare agreement with Gulf Air. It is part of SriLankan’s operational strategy create and strengthen partnerships with airlines of globally reputation in terms of quality, service and reliability and we have no doubt that SriLankan’s valued passengers will enjoy their travel with Gulf Air.”

February 2020 Tourism India

NEWS / AVIATION

EMIRATES

CELEBRATES 2020 WITH SPECIAL FARES TO

LATIN AMERICA

The 10% discount offer is available from 28th January to 10th February and is valid for travel between 1st February and 30th November, 2020

mirates is synonymous with the best travel experience, and with its special fares across all cabin classes to select destinations in Latin America, it gets even better. The 10% discount offer is available

February 2020 Tourism India

from 28th January to 10th February and is valid for travel between 1st February and 30th November. Whether for globe-trotting adventures, business trips or visiting friends and family, Emirates helps

connects passengers to the worldâ&#x20AC;&#x2122;s most exciting global destinations in style. From Buenos Airesâ&#x20AC;&#x2122; eclectic neo-European charm to the unrivalled view of the snow-capped Andes mountains, from Santiago

to the sun-kissed shores of São Paulo, Emirates brings the best of South America closer to travellers from India. Those travelling to Rio de Janeiro in early 2020 will also get the chance to experience the city’s world-famous Carnival celebration – the world’s largest festive celebration of its kind that attracts over 5 million people annually. Explore Rio’s dramatic landscapes that offer epic hiking opportunities or go for a seaside cycling trail alongside Rio’s picturesque seaside. Visit the city centre to check out Insta-worthy colourful graffiti. Emirates’ latest route Mexico is

also part of this new offer – allowing more travellers to experience a culturally rich country that is also the cradle of ancient Aztec civilization. Museum hopping in Mexico is a must do for tourists, one of the most famous one being the Frida Kahlo House. Apart from the rich heritage, visiting local markets are a great way to mingle with like-minded locals and sample local delicacies like Carnitas, Quesadillas and Pambazos. The discount is available for all Emirates flights from India to Rio de Janeiro (GIG), Buenos Aires (EZE), São Paulo (GRU), Santiago de Chile (SCL) as well as the newly added

From 1st February to 30th November 2020, travelers can explore Emirates’ featured destinations in South America and its newly launched route to Mexico Mexico City (MEX) route. An all-inclusive return ticket for Economy Class starts at 85,007, Business Class at 290,852 and First Class at 658,076. Travellers must book on www.emirates.com/in, where they will also find a list of the terms and conditions. Emirates currently operates to and from nine airports in India – Ahmedabad, Bengaluru, Chennai, Delhi, Hyderabad, Kochi, Kolkata, Mumbai and Thiruvananthapuram – with 170 weekly services. From Dubai, Emirates connects passengers to 159 global destinations in 85 countries and territories, spanning six continents. As an airline renowned for providing its passengers with an exceptional flying experience, Emirates allows customers travelling in all classes to enjoy regionally inspired cuisine, more than 4,500 entertainment channels on ice – the airline’s award-winning inflight entertainment system – and up to 20MB complimentary Wi-Fi to stay connected with friends and family during the flight. February 2020 Tourism India

NEWS / AVIATION

ETIHAD TARGETS ZERO NET CARBON EMISSIONS BY 2050 In expanded commitment to environmental sustainability.

tihad Airways has announced the airline is committed to a minimum target of zero net carbon emissions by 2050 and halving of its 2019 net emission levels by 2035 at an annual event in the capital of the UAE as part of Abu Dhabi Sustainability Week during middle of January every year. The company’s ambitious environmental targets will be achieved

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through a mix of internal initiatives, collaboration with industry partners and adoption of a comprehensive program of relevant carbon offsets, to be developed with specific focus on the requirements of the UAE and markets served by the airline. Mr. Tony Douglas, Group Chief Executive Officer of Etihad Aviation Group said: “The global focus on

the environment and the urgency of reducing carbon emissions has never been greater. Etihad Aviation Group, together with its partners, is taking an active role in reducing the impact of aviation on the environment through initiatives ranging from optimised fuel management to sustainable financing practices.” Mr Douglas said the entire air transport industry, from airlines

The International Air Transport Association (IATA) predicts that the number of passenger journeys will more than double within 20 years, from 4.5 billion in 2019 to an estimated 9 billion by the late 2030s. and suppliers to airspace providers, was responsible for helping to reduce aviation’s emissions, and solutions needed to be holistic and coordinated, not isolated and sporadic. “Airlines have attracted significant scrutiny in the global discussion of the environment, and our collective challenge as a fast-growing industry is to deliver meaningful initiatives which can quickly help to contain and reduce carbon emissions,” he said. The International Air Transport Association (IATA) predicts that the number of passenger journeys will more than double within 20 years, from 4.5 billion in 2019 to an estimated 9 billion by the late 2030s. The International Transport Forum (ITF) at the Organisation for Economic Cooperation and Devel-

opment (OECD) adds that international aviation will experience compound annual growth of 3.8 per cent to 2050, forecasting that traffic will reach 16.5 billion passenger kilometres, or 3.6 times 2015 volumes. Continued induction of the latest-generation, most fuel-efficient aircraft, including additional Boeing 787 Dreamliners, and plans for three new types – the wide-bodied Airbus A350-1000 and Boeing 777-9, and narrow-bodied Airbus A321neo. The next Dreamliner is due to arrive next week; Commencement of the Etihad Greenliner Programme, in which the airline’s entire fleet of Boeing 787 aircraft will be used during normal scheduled flights as ‘test beds’ for sustainable products and practices; Becoming the first airline to secure commercial funding conditional upon compliance with the Sustainable Development Goals of the United Nations in partnership with First Abu Dhabi Bank and Abu Dhabi Global Markets, Etihad recently secured 150 million Euros to help finance the development of a multi-storey ‘eco residence’ for cabin crew living in Abu Dhabi. The airline is now exploring more opportunities for this style of funding; Commitment to reduce single use plastics by 80 per cent by 2022, and; Partnering in the development of sustainable aviation fuels including biofuel developed and refined in Abu Dhabi from saltwater-tolerant plants, and commitment to support the development of another sustainable jet fuel from municipal waste in Abu Dhabi. February 2020 Tourism India

NEWS / AVIATION

GULF AIR

OPENS 70TH ANNIVERSARY MUSEUM 70 years of aviation in the Kingdom of Bahrain and the airline’s rich history since its take-off in 1950 will showcase at the Bahrain City Centre shopping mall.

ulf Air has celebrated the opening of its temporary museum at the Bahrain City Centre shopping mall which marks the start of a series of 70th anniversary celebrations in 2020. The official opening was under the patronage of Mr. Zayed R. Alzayani, Chairman of Board of Directors, Gulf Air who cut the ribbon and launched the project in presence of the airline’s board members, executive management and members of the Bahraini media. The Gulf Air 70th anniversary museum celebrates 70 years of aviation in the Kingdom of Bahrain and showcases the airline’s rich history since its take-off in 1950. It features exclusive and rare photography and memorabilia items from different

February 2020 Tourism India

The museum displays the latest Boeing 787-9 Dreamliner Falcon Gold seat to highlight the future of Gulf Air. decades of the airline’s journey. Moreover, various aircraft models and Gulf Air’s uniforms from different eras will be on display to highlight the evolution of the brand over the years. Other than celebrating history, the museum will also display the latest Boeing 787-9 Dreamliner Falcon Gold seat to highlight the future of Gulf Air. The museum will be open for the public for a limited period of time and will exclusively attract the local and regional footfall of the Bahrain City Centre shopping mall. Mr. Zayed R. Alzayani Gulf Air’s Chairman of Board of Directors said: “Today we start our 70th anniversary celebrations with the opening of this museum. Gulf Air’s history is

very rich and it has touched the lives of every Bahraini if not every GCC national. The exhibited items represent various decades of our history and showcase the evolution of the brand and the business. I invite everyone to come and visit the museum and go back in time on a journey from 1950 until today”. Gulf Air will continue its fleet modernization programme in 2020 and will receive the final three Boeing 787-9 Dreamliners of the 10-airrcaft order and will take deliveries of the brand new Airbus 321neo aircraft which will be dominantly deployed on the European long-haul routes.

GULF AIR

RETURNS TO ERBIL WITH THREE WEEKLY FLIGHTS The new destination will further strengthen the airline’s existing Iraqi routes of Baghdad and Najaf

ulf Air celebrated its resumption services to Erbil in Iraq as its flight GF233 landed in Erbil International Airport at 1630 on 02 February 2020. Upon arrival, a celebratory event was held at the airport which saw the attendance of Capt. Suhail Ismaeel, Chief Operations Officer, Gulf Air and the Mr. Isa Shah, Country Manager in Iraq of Gulf Air along with various dignitaries, a number of local media, travel industry representatives and airport officials. At the inaugural event in Erbil International Airport, Capt. Suhail Ismaeel said: “We’re happy to return to Erbil and operate direct flights to

and from this Iraqi city”. He also added: “With three weekly direct flights between Bahrain and Erbil supplemented with great connectivity through our hub, this destination

promises to be a key route within our growing network.” Gulf Air’s flights to Erbil will further strengthen the airline’s existing Iraqi routes of Baghdad and Najaf.

February 2020 Tourism India

NEWS / CSR INITIATIVES

‘PROJECT 100’ BY

G ADVENTURES TOURS TO SUPPORT COMMUNITY TOURISM Mr. Bruce Poon Tip, founder of G Adventures, believes that travel has the potential to help change the world and the new projects have a strong focus on people as well as the environment

ith a strong focus on helping the nature the first five projects is announced in ‘Project 100’ community tourism initiative. G Adventures and its non-profit partner, Planeterra have announced the same which is a commitment to have 100 projects built into G Adventures tours by the end of 2020. The five new projects bring the total number of Planeterra projects built into G Adventures tours to 80, will be launched between January and March this year. Each year, more than 100,000 travellers visit Planeterra projects, impacting the lives of 60,000 local people.

February 2020 Tourism India

The new projects have a strong focus on people as well as the environment and include support of a new coral garden where travellers can snorkel in the Whitsundays, as

well as a ‘green corridor’ in Madagascar where they will plant trees in an area that has been heavily impacted by deforestation. Bruce Poon Tip, founder of G Adventures, believes that travel has the potential to help change the world, and says the company’s Project 100 initiative emphasizes the company’s mission to change people’s lives through travel. “It’s our goal for 90% of G Adventures’ smallgroup trips to visit a community tourism project that supports women and children, and Indigenous culture. Now more than ever we’re also looking at projects that empower local communities to protect their local environment at the same time”. All their projects are selected according to the biggest benefit to the community resulting from traveller numbers, particularly where women, youth and Indigenous people have been disadvantaged by a lack of access to education, jobs and income opportunities. The first five Project 100 projects are Dqae Qare San Lodge - D’Kar, Botswana, Reef Ecologic - Whitsundays, Australia, Soa Zara - Ranohira, Madagascar, Libaran Island - Borneo, Malaysia, Libaran Island - Borneo, Malaysia and Mesilou Home Stay - Borneo,

The new projects have a strong focus on people as well as the environment and include support of a new coral garden where travellers can snorkel in the Whitsundays, as well as a ‘green corridor’ in Madagascar where they will plant trees in an area that has been heavily impacted by deforestation. Malaysia. Dqae Qare San Lodge - D’Kar The Indigenous San of Southern Africa are a marginalized group of people who are often excluded from the formal economy, and under constant threat from oppression that seeks to diminish cultural heritage. Dqae Qare San Lodge, a wildlife area, lodge, and campsite, offers full-time employment to 12 staff members and part-time work to 40 individuals who help deliver cultural activities at the lodge. Planeterra funded improvements to facilities and connected the lodge and campsite with a steady stream of travellers from G Adventures, ensuring regular revenue for the lodge and its employees, as well as funding for community projects. Reef Ecologic - Whitsundays, Australia

Tropical Cyclone Debbie swept through the Whitsundays in Queensland devastating marine eco systems, and impacting tourism as the number of tourists visiting dwindled. Planeterra partnered with Reef Ecologic to integrate their reef restoration programs into tourism experiences, and sponsored the development of a new coral garden. Soa Zara - Ranohira, Madagascar – Madagascar is home to an abundance of plants and animals, due to destruction by humans the island has lost 90% of its original forests, which have been cleared to make way for agriculture and used for fuel. G Adventures travellers staying at the nearby lodge plant trees during their visit in the “green corridor” next to Isalo National Park and learn about the reforestation project. Planeterra is further supporting the local organization’s efforts via a water conservation program. Libaran Island-Borneo, Malaysia The island is an endangered sea turtle nesting site and the project is expected to help locals increase their ability to earn an income via the development of a new community micro-enterprise tour, where travellers will learn about the local Libaran people, observe how souve-

nirs and other items like traditional fishing nets are made, and have the chance to try local snacks. Mesilou Home Stay - Borneo, Malaysia Mesilou Atamis Homestay wish to share their unique culture with international visitors and increase their income from cultural immersion activities like fishing, farming, and cooking for travellers with the revival of their homestay program. With help from Planeterra, they received the necessary training to improve their homestay operation and to create new tourism activities.

February 2020 Tourism India

NEWS / TRAVEL

MASTERCARD LAUNCHES PRICELESS CITIES PROGRAM IN SOUTH ASIA Sri Lanka is the first South Asian country to join the Priceless cities program

astercard has launched its flagship Priceless Cities program in South Asia on January 30, 2020. Starting first in Sri Lanka, the program will allow global travelers to gain exclusive access to several unique experiences when they visit the island destination. Priceless Cities is a program available exclusively to Mastercard cardholders and provides access to unforgettable experiences in the cities where one lives and travels. Currently, the program covers over 40 cities and destinations. India accounts for the largest number of visitors to Sri Lanka. According to official estimates, approximately 425, 000 Indian tour-

February 2020 Tourism India

ists were expected to visit the country in 2019. Be it embracing history and heritage, witnessing the colonial charm of the central highland tea estates, or experiencing the excitement of Colombo, Priceless Cities will unlock several unique experiences for Mastercard cardholders. This will be in one of the world’s most diverse and exciting islands, the pearl of the Indian Ocean. “Mastercard has identified 10 areas or passion points that people care about. Travel is one of them. With the launch of Priceless Cities in South Asia, Mastercard cardholders will be able to experience an immersive way to travel by enjoying privileged access and attractive offers. The ‘once in a lifetime’ experiences will let them live their passions, something that money cannot buy. This will help Indians who are increasingly aspiring to enjoy offbeat and unique activ-

Priceless Cities is a program available exclusively to Mastercard cardholders and provides access to unforgettable experiences in the cities where one lives and travels ities, vacation closer to home in Sri Lanka.’’ said Ms. Manasi Narasimhan, Vice President, Marketing and Communications, South Asia, Mastercard. Among other global experiences on offer are the Formula 1 Singapore Grand Prix with behind-the-scenes access, helicopter rides across Paris, exclusive dining experiences in Prague or ballet experiences in New York City.

February 2020 Tourism India

FEATURE / TRAVEL

ENDURANCE TEST Dr.Jameem Sreedharan, an Indian origin neurologist based at London and his friends has peddled to raise funds for Motor Neuron Disease Association

esting the limits of his physical endurance is always on the mind of London-born, Indian-origin neurologist Jameen Sreedharan, who undertook a 700mile cycling tour of Europe along with three friends to raise resources to funds for Motor Neuron Disease Association (MND) recently. The neurologist and his team started in the United Kingdom and cycled through Europe and finally we ended the trip in Switzerland. “Starting from Kent, the United Kingdom on July 24, 2019, we arrived in Geneva on August 1, 2019. We had one day off in Paris.”

February 2020 Tourism India

The trip was quite eventful with, “One of our team had heat stroke on Day 1 and had to miss the rest of the day. She was strong, but had never experienced this before. The heat was also tough on Day 2 when it got up to 45C! The day had to be cut short and the organisers started collecting people in the bus. A lot of people were pulling out due to heat stroke. It was getting dangerous. The next day was a lot better, but it was still 35C.” “As we entered Paris another member of our team had a crash, colliding with a car. She hurt her finger, but no worse damage. On

the last day as we went up towards the Jura mountains, one of our team nearly had a mental breakdown and felt she could not cycle to the top. Fortunately she found the strength to make the final ascent, and with encouragement from another member of our team she made it to the top.” “Then we had an amazing, sweeping downhill trip, which itself was dangerous as there were a lot of hairpin bends. But it was all very exciting,” Dr.Jameen said. “We cycled through the Somme area, a place of great historic significance as this is where a lot of soldiers died in the First World War and there are lots of military burial sites,” he said. For the tough cycling tour, Dr. Jameem trained for about three months and took advice from cyclists. He bought a carbon road bike and went cycling two to three times a week, working on spending several hours on the bike at a time. This included a few long trips of 50-90miles a day, but also cycling around Richmond Park in London. About his three tour mates, Dr. Jameem said, “Nikhil Sharma, another consultant neurologist, and his student Izzy, a PhD student.

Nueorologist Dr. Jameen Sreedharan is actively involved in research to better understand the causes of MND, a terrible degenerative condition that causes paralysis and death They are researching MND and are based at University College London. Then there was Ella, my student, who was working in my lab at King’s College London. She is a medical student. Yes, they are all cycling enthusiasts. Nik and Izzy have done London to Paris before. Nik organised the trip and led us through the journey. Izzy is a sports enthusiast and does power lifting. Ella is an enthusiastic cyclist and runner as well. They all taught me how to ride a bike!” Accommodation during the trip was taken care of by the organisers who had booked a different hotel each night. They took the cyclists luggage between the hotels as well so that they could focus on cycling. Each day the team travelled an average of 85 miles and the maximum distance cycled in a day was 110 miles. The tour took them through many well-known and not so known cities and towns. “Paris and Geneva are the big ones obviously, but we went through Calais in France, the medieval town of Arra, the town of

Compiegne, and also Sens,” Regarding resources for the tour, the team raised sponsorship money. “We made our own fundraising pages and harangued friends and relatives to give us money! The money paid for the trip and also went to the Motor Neuron Disease Association (MND Association).” After finishing the trip the team flew back and the bikes returned in a truck. Until the next time! A neurologist with an interest in MND, a terrible degenerative condition that causes paralysis and death, Dr. Jameen is undertaking

research to better understand the causes of MND and eventually develop treatments. A sport enthusiast, the doctor says, “I like cricket, football, badminton and a lot of other stuff like gardening and design. I play the cello a bit just for relaxation; nothing professional!” Dr. Jameen’s parents hail from Varkala in Kerala and had been living in London for the past four decades. “I was born in London soon after my parents came over from Varkala. I come to India every year. We have a home there that we built over 20years ago.”

February 2020 Tourism India

NEWS / TRAVEL

CHASE AWAY THE NEW YEAR BLUES Move to the Bahamas for Two Months with Airbnb

irbnb and the Bahamas National Trust, a local NGO that protects 32 national parks in the country, are offering five participants the life-changing opportunity to take time away from the everyday grind to live in an ecological oasis with the Bahamas Sabbatical. While living across the nation comprised of more than 700 islands and 2,400 cays that boast some of the clearest water on the planet, the participants will experience The Bahamas in a new way as they work alongside Bahamians to bolster once vibrant industries and preserve natural resources to help transform a country that depends on visitors’ spending. These indus-

February 2020 Tourism India

tries, which face issues impacted by a changing ecosystem and population decline, play a pivotal role in establishing autonomy and self-sufficiency for the country’s ‘family islands’, a moniker used by locals to describe how the hundreds of islands connect and belong to each other. In recent years, several Bahamians have stepped up to pave the way toward a more sustainable future for The Bahamas, bringing back traditional practices rooted in agriculture, ethical fishing, and coral reef revitalization. Through the Bahamas Sabbatical, these ongoing local efforts are complemented by The Bahamas National Trust’s mis-

sion as they team up with the participants tasked to support these growing industries, protect several national parks, and empower the community leaders shepherding these sustainability efforts. “The Bahamas is open for business and while we work to restore parts of the archipelago devastated by Hurricane Dorian, the vast majority is ready for visitors,” said Eric Carey, Executive Director of the Bahamas National Trust. “Partnering with Airbnb is an incredible opportunity to help further preserve our culture and resources and share our diverse country and the Bahamian way of life with the world.” Over April and May, participants

will embed themselves into three Nueorologist Airbnb andDr. the beautiful island destinations - AnBahamas National dros, Exumas, and Eleuthera - are Jameem Sreedharan among those that werenâ&#x20AC;&#x2122;t impactTrust, a local NGOin that is actively involved ed by the storm, as they dive into protects 32 national local cultures and complete various research to better parks in the country, projects in important natural areas. understand the causes are offering five p In Andros, where the third largest articipants the of MND, a terrible reef system in the world is located, participants will work alongside life-changing opportudegenerative condition underwater and travel photogranity to take time away pher, Katie Storr, to create a coral that causes paralysis from the everyday reef restoration program in North and grind to death live in an ecoMarine Park, constructing and inlogical oasis with the stalling a brand new nursery, where coral reef fragments will be grown Bahamas Sabbatical and later transplanted to affected areas across the destination. for its crystal clear waters teemParticipants will also explore blue ing with fish and other marine life. holes, harvest sponges, and more. Home to the countryâ&#x20AC;&#x2122;s first-ever Freediver Andre Musgrove will work national park, Exuma is celebrated closely with Participants to

replicate The Exuma Cays Land and Sea Park ecosystem in other waters around the destination that have been overtaken by invasive species, namely the red lionfish. By carefully curbing the Red Lionfish population, the team paves the way for other reef-friendly species to enter and thrive. Plus participants will participate in conch conservation, traditional boatbuilding, and sailing. A long thin island with pink sand beaches, Eleuthera has many natural features like the Leon Levy Native Plant Reserve, which doubles as a research center for traditional bush medicine. Together with Omar Mcklewhite, a master gardener, participants will learn propagation techniques for the native trees and establish a bush tea farm. While in Eleuthera, they will also research February 2020 Tourism India

NEWS / TRAVEL native species, practice traditional pineapple farming, and harvest sea salt. At the end of the two months, each participant will have collaborated hand-in-hand with community leaders to create lasting programs to help sustain these practices with the hope of generating economic impact for generations to come as well as new Experiences that visitors to these islands can book that will directly benefit the local community while supporting efforts toward a sustainable future. “As The Bahamas rebuilds, it’s a privilege to work together with the Bahamas National Trust to support

February 2020 Tourism India

and shine a spotlight on a nation whose economies are benefited by tourism,” said Chris Lehane, Senior Vice President of Global Policy and Communications of Airbnb. “To continue these efforts, we’re also pleased to sign a memorandum of understanding with the Ministry of Tourism to promote tourism to the country through Airbnb even beyond the Bahamas Sabbatical. This is a special place and anyone who has spent time on any of the islands that make up the nation is moved by the air, the sun, the beaches, the food, the communities and most of all the people.” The Bahamas Sabbatical is a project promoted by the Bahamas

National Trust, endorsed by the Bahamas Ministry of Tourism, and sponsored by Airbnb. The final selection of five participants will be announced on March 25, 2020. The sabbatical is open to residents, aged 18 or over from the following countries and regions: Argentina, Austria, Australia, Belgium, Brazil, Canada, Chile, mainland China, Denmark, Dubai, France, Germany, Hong Kong, Ireland, India, Italy, Japan, Malaysia, Mexico, Netherlands, New Zealand, Norway, Portugal, Russia, Singapore, South Africa, South Korea, Spain, Sweden, Switzerland, Taiwan, Thailand, UK, and US. Selection rules available on the website.

February 2020 Tourism India

FEATURE / GLOBAL TRENDS

THE TOP 15 EMERGING JOBS OF 2020 BY LINKEDIN

3rd US emerging jobs report has identified the 15 fastest-growing jobs, as well as the skills and cities most associated with them

n its third annual US emerging jobs report, LinkedIn found the number of artificial intelligence and data science roles have continued to expand Product owners, “customer success specialists,” and sales development representatives are also in high demand It’s never a bad time to be an engineer—or to have people skills. LinkedIn’s third annual US emerging jobs report has identified the 15 fastest-growing jobs, as well as the skills and cities most associated

February 2020 Tourism India

with them. This year the company found that the number of artificial intelligence and data science roles continue to expand across nearly every industry. For the first time, robotics has made an appearance on the list, and at least five roles in the ranking include the word “engineer” in the title. But it’s not just high-tech roles that have seen a lot more hiring action in the past five years, which is how far back LinkedIn looks to measure the emergence of roles based on user profile data and hir-

ing growth trends. Product owners, “customer success specialists,” and sales development representatives are also in high-demand, LinkedIn says. Only one job on the list generally doesn’t require a four-year degree, which is that of behavioral health technicians. Since 2015, hiring for this role has grown 32% a year, due in part to the increased insurance coverage for mental health, according to the report. LinkedIn also notes that Washington DC and the surrounding metros are attracting new tech talent, including cybersecurity, data science, and artificial intelligence experts, “nearly in line” with the major tech hubs of San Francisco and New York. And mid-size US metros such as Austin, Texas, Raleigh-Durham, North Carolina,

and Pittsburgh, Pennsylvania, are continuing to attract tech talent thanks in part to lower costs of living and increased remote-work opportunities. Here is LinkedInâ&#x20AC;&#x2122;s list of emerging jobs of 2020: Artificial intelligence specialist Annual growth rate: 74% Skills unique to the job: Machine learning, deep learning, TensorFlow, Python, natural language processing Where the jobs are: San Francisco Bay Area, New York, Boston, Seattle, Los Angeles Robotics engineer Annual growth rate: 40% Where the jobs are: San Francisco Bay Area, Atlanta, New York City, Washington DC, Boston Top industries hiring this talent: Information technology and services, industrial automation, computer software, financial services, automotive Data scientist Annual growth rate: 37% Skills unique to the job: Machine learning, data science, Python, R, Apache Spark Where the jobs are: San Francisco Bay Area, New York City, Washington DC, Seattle, Boston Full Stack engineer Annual growth rate: 35% Skills unique to the job: React.js, Node.js, JavaScript, AngularJS, Cascading Style Sheets (CSS) Where the jobs are: San Francisco Bay Area, New York City, Los Angeles, Boston, Washington DC Site reliability engineer Annual growth rate: 34% Skills unique to the job: Amazon Web Services, Ansible, Kubernetes,

Docker products, Terraform Where the jobs are: San Francisco Bay Area, New York, Seattle, Boston, Washington DC Customer success specialist Annual growth rate: 34% Skills unique to the job: Software as a Service, Salesforce, customer relationship management, account management, customer retention Where the jobs are: San Francisco, New York, Boston, Chicago, Washington DC Sales development representative Annual growth rate: 34% Skills unique to the job: Salesforce, Software as a Service (SaaS), lead generation, sales Where the jobs are: San Francisco Bay Area, New York, Boston, Chicago, Austin Data engineer Annual growth rate: 33% Skills unique to the job: Apache Spark, Hadoop, Python, Extract/ Transform/Load (ETL), Amazon Web Services Where the jobs are: San Francisco Bay Area, New York, Seattle, Boston, Chicago Behavioral health technician Annual growth rate: 33% Skills unique to the job: Applied behavior analysis, Autism spectrum disorders, behavioral health, mental health Where the jobs are: Miami-Fort Lauderdale, Orlando, San Francisco Bay Area, Phoenix, Seattle Cyber security specialist Annual growth rate: 30% Skills unique to the job: Cybersecurity, information security, network security, vulnerability assessment, information assurance Where the jobs are: Washington

DC, New York, San Francisco Bay Area, Chicago, Denver Back end developer Annual growth rate: 30% Skills unique to the job: Node.js, JavaScript, Amazon Web Services, Git, MongoDB Where the jobs are: San Francisco Bay Area, New York, Los Angeles, Boston, Seattle Chief revenue officer Annual growth rate: 28% Skills unique to the job: Strategic partnerships, startups, Software as a Service, go-to-market strategy, executive management Where the jobs are: New York, San Francisco Bay Area, Atlanta, Boston, Chicago Cloud engineer Annual growth rate: 27% Skills unique to the job: Amazon Web Services, cloud computing, Docker products, Ansible, Jenkins Where the jobs are: San Francisco Bay Area, Washington DC, New York City, Dallas-Fort Worth, Chicago Javascript developer Annual growth rate: 25% Skills unique to the job: React.js, Node.js, AngularJS, JavaScript, Cascading Style Sheets (CSS) Where the jobs are: New York, San Francisco, Los Angeles, Boston, Washington DC Product Owner Annual growth rate: 24% Where the jobs are: New York City, Boston, San Francisco, Chicago, Atlanta Top industries hiring this talent: Information technology & services, financial services, computer software, insurance, hospital and healthcare February 2020 Tourism India

NEWS/ AIRLINEBRANDING NEWS

RED ELEPHANT REPS AND REMBRANDT BANGKOK

TEAM UP

638 well-appointed rooms and suites of this luxurious property is situated at Sukhumvit Road in Bangkok, Thailand

ettled in a quiet street just a few minutes’ walk from Bangkok’s famous Sukhumvit Road, Rembrandt Hotel & Suites is right in the heart of Bangkok’s major shopping malls, the Sky train and Metro. The well-established and respected hotel is the latest addition to Red Elephant Reps, a premier global hotel representation company. Commenting on the new partnership, Ian Woods, Group Business Development Director for Red Elephant Reps, said, “Rembrandt has been welcoming international travellers for more than a quarter of a century. We are looking forward to expanding their global market even further, and helping the hotel thrive and surpass its business goals.” Rembrandt’s 638 well-appointed rooms and suites cater to all, and include comfortable and elegant Superior Rooms; Family Rooms with bunk beds; Executive Club Rooms with access to the Executive Lounge; 80-square-metre 2-Bedroom Grand Suites; and more. With multi award winning restaurants, an Ayurvedic spa, and excellent meeting and conference facilities, the Rembrandt is the ideal landing spot for both holidaymakers and

February 2020 Tourism India

business travellers. Red Elephant Reps offers a fresh and dynamic approach to representation and marketing. They represent a portfolio of carefully selected “hotels and travel products with a story to tell” and provide each of their travel partners with exclusive

access to tour operators and travel agents throughout the world. Their ‘hands-on’ approach to representation and marketing ensures each of the clients has a capable and knowledgeable partner to help them expand their presence in the markets they choose.

February 2020 Tourism India

AIRLINE TECHNOLOGY TRAVEL NEWS

By Anand Parthasarathy

INDIAN PROPERTY MANAGEMENT PLATFORM DJUBO ENABLES SELF CHECK-IN Hotel guests can walk in, use self-check kiosk, obtain room key card and walk into their rooms

elf Check-in is the new normal in hotels worldwide, that want to add an extra layer of guest friendliness. Now an Indian property management system (PMS) allows hotels to add this feature for a monthly subscription. Djubo is a cloud based PMS platform, with all hotel technology verticals built into a single platform. Its latest extension is ‘Djubo X-press’, an iPad based self check-in app, which enables the guests to just walk-in, use a self check-in kiosk, issue room key cards and walk into the room with zero human intervention. In a conventional scenario, guest check-ins involves several steps like signing up a Guest Registration Form, guest Photo ID validation and maintaining records. The Front Office needs to keep in mind factors like coordination with Housekeeping to ensure the rooms are ready, check-in time of guest, and any outstanding balance which needs to be collected at the front office and so on. All these are taken care by ‘Djubo Xpre ss’. Conventional property management software market size is estimated at around US $ 14 billion, out of which the Indian market is pegged 64

February 2020 Tourism India

Founded in 2014, Djubo is a Hotel technology company, offering an integrated platform to over 2000 hotel clients in 30 countries and 150 Indian cities around US$ 162 million. Says Djubo cofounder Sankalp Goel: “Guest check-in is one of the first touch points of a guest with the Hotel and contributes significantly towards the guests’ experience at the Hotel. A guest who is tired from a long journey and is eager to enter the comforts of his/her hotel room, is often made to wait for a long time for the check-in process to complete. As per a survey, guest check-in process can take up to 30 minutes and could even last up to an hour during peak check-in hours. Hopefully, the idea would also pave the way for bigger opportunities for

the OTAs and Hotels to harness the power of up selling and cross selling to the guests, thereby adding overall value to the ecosystem.” Recently, Madhya Pradesh State Tourism Development Corporation (MPSTDC) implemented Djubo’s X-press Check-In kiosk at one of their properties. Founded in 2014, Djubo is a Hotel technology company, offering an integrated platform to over 2000 hotel clients in 30 countries and 150 Indian cities. It was listed as one of the top 50 start-ups in India by Nasscom Emerge 50.

Courtesy: Invis Multimedia www.invis.com

THREE TECHNOLOGIES

OF TOMORROW IMPACTING AIRLINE

A recent Open House by SITA highlighted the tech trends that are driving innovation in civil aviation

pecialist in air transport communications and information technology, SITA holds annual Open Days to showcase innovations across its global offices including India. The 2020 event held in February highlighted the technologies that are seen to most heavily impact the global airline business in coming months: blockchain, artificial intelligence (AI), machine learning (ML), and computer vision. Blockchain is a ledger of digital events that can be replicated, shared, and trusted without the necessity of central authority. Digital information is distributed, but not copied, via time-stamped series of unalterable records of data that are managed by clusters of computers and not owned by any single entity. This ability to share and record common data without giving up control of that data is fundamental to driving new efficiencies in air travel. One project is the MRO (Maintenance, Repair and Overhaul) Blockchain Alliance, air transport’s first industry-wide investigation into the use of blockchain to track, trace, and record aircraft parts. In the coming months, the alliance will launch a proof of concept to demonstrate the use of blockchain to digitally track and record the movements and maintenance history of parts across a wide number of players. These include airlines, lessors, original equipment manufacturers (OEMs) such as engine producers, logistics suppliers, and maintenance providers. This tracking information will be vital to managing a complex logistics value chain that can span sever-

al stakeholders over the lifetime of each individual part. Currently, there is no global database, incomplete data sharing, and only partial digitalization. The alliance believes that the use of blockchain will simplify and speed up parts tracking while enabling the secure sharing of information between industry stakeholders. The alliance will use blockchain to record and track two separate strands of information for each aircraft part: a digital thread and a digital passport. The digital thread provides the real-time status, chain of custody and back-to-birth track and trace of the part over time. The digital passport – like a human passport – provides the indisputable identity of a part and contains other vital data such as certification of airworthiness to prove ownership. Analysts PwC estimate that the use of blockchain could increase aerospace industry revenue by as much as 4%, or US$ 40 billion, while cutting MRO costs globally by around 5% or US$ 3.5 billion*. Savings will be derived from secure document storage, ensuring confidentiality and data privacy, improved insights on repair time and inventory, automated workflows and more efficient record reconciliation.

make predictions or decisions, without being specifically programmed to perform the task. In its simplest form Amazon and Netflix spoon-feed us personalized suggestions on what to buy or watch next based on our historical actions. A good example in aviation can be seen at Singapore Changi Airport, where they are using the power of AI and ML to predict future flight movements and optimize gate allocation more accurately. By drawing valuable insights from historical data on flight delays and coupling it with real-time information, they can successfully plan for arrivals to provide an improved passenger flow. Computer Vision is camera capability—for computers to “see” and understand the world based on the content of digital images. Computer Vision will play a large role in delivering a seamless passenger experience across the air transport industry. Used in turnaround management, airlines will have better visibility over the process, identifying any issues before they arise, which, of course, leads to better on-time performance. (Source: SITA Lab blog by Adrien Sanglier & press release)

Artificial Intelligence or AI is AI is real, and it is revolutionary. AI and ML (Machine Language) allow us to learn from historical data to

February 2020 Tourism India

TOURISM INDIA

Vol 22, No. 10

February 2020

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TOURISM INDIA FEBRUARY 2020

Articles inside

CHASE AWAY THE NEW YEAR BLUES Move to the Bahamas for Two Months with Airbnb

G ADVENTURES TO SUPPORT COMMUNITY TOURISM

HYATT REGENCY THRISSUR KERALA INDIA

WHY TOUR OPERATORS & CURATORS SHARE A LOVE - HATE RELATIONSHIP WITH MILLENNIAL TRAVELLERS

Prof. Martiin Bathes, President & CEO, World Tourism Forum Laurence

Mrs. Nirmala Sitaraman, Minister for Finance , India