SEL L ING SERVI C E DE SI G N
to tread into uncharted territory look for opportunities to apply service design where the greatest impact can be made that influences key internal decision makers. This can look very different from firm to firm. Choosing projects wisely and aligning stakeholder expectations from the start supports the growth and confidence of service design practice and growth in the positive impact that can be achieved.
Lessons in service design from Canadian early adopters
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