Total Brand Licensing May 2020

Page 28

FLOWHAVEN

Licensing Relationship Management

Made Easy Flowhaven enables licensors and agents to manage the wide range of activities required to run a successful licensing journey

Flowhaven, founded in 2016 by Kalle Törmä, is a state-of-the-art platform, helping brand licensing professionals tailor their operations and analyze their data to optimize their workflows and increase their revenue. At the heart of Flowhaven’s solution is Salesforce, the #1 customer relationship management solution, which uses cloud-based, intuitive technology to manage company relationships, streamline processes and improve profitability. Since its relatively recent creation, Flowhaven has now grown into an international company, with offices in Espoo, Finland and Santa Monica, California. Kalle and his colleagues ensure that licensing teams are always in the driver’s seat with real-time dashboard analytics that offer detailed and general overviews of licensing program

performance. A truly modern company, Flowhaven enables sorting by product category, territory, and more to see instantly if goals are being achieved and to spot new opportunities for growth. Its customer success team is available 24/7 to tailor its flexible solution to fit your needs perfectly. Communication Tools For All Flowhaven is helping licensing professionals support and improve communication between their internal team members and external partners. Guided by the knowledge that highly engaged workers outperform their peers and help products get to market more quickly, communicating across companies has been made simple. The platform allows users to leave comments directly on designs and style

guides, set email notifications, and automate repetitive tasks to ensure everyone is kept in the loop. Accessible Anywhere The Flowhaven solution is accessible at any time, from any place. Available via desktop and mobile, our solution makes it possible for busy licensing professionals to survey their operations at home, on the show floor, or from the comfort of their homes and to secure actionable data on the go. Cloud-based storage allows for seamless business continuity, scalability, collaboration efficiency, and flexible work practices. Sales & Royalty Reporting Made Easy Flowhaven gives sales teams intuitive tools to build, track, and share sales reports in real-time. See how your teams are working, what your best performing IPs are, and if changes need to be made to meet your sales goals. The flexible solution allows users to generate reports based on client, location, SKU, and more. Royalty reporting tools make it possible to calculate percentages and validate terms and to compare earnings with the terms of your agreements. Flowhaven, with its new office in California, also recently announced some key hires, exemplifying its growth. The new office, located in the center of the U.S. entertainment capital, includes a newly appointed US Director of Sales as well as marketing, customer success, and operational staff. An EMEA Director OF Sales will operate out of London.

PAGE 28

TOTAL BRAND LICENSING


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
Total Brand Licensing May 2020 by Total Licensing - Issuu