Business Environment Assignment: Analysis of different types of companies their size and scopes

Business Environment Assignment: Analysis of different types of companies their size and scopes Introduction In the present scenario, internal and external factors create a great impact on the business organisation and its development and competitiveness. Business environment assignment has focused on the impact of various macros environment challenges on the BBC. It discuss about the political, economic, social, legal and environmental impacts on the BBC. Business environment assignment also discuss about the strengths and weakness of the BBC. Not only has that it also revealed that how company strengths and weakness helps BBC in their decision-making. In the pestle analysis report briefly, discuss about the company gain and its opportunities. The market analysis of BBC also helps the company to develop its opportunities and makes positive decision to meet the weakness. The market analysis also helps the company to compete with other business organisation in business market.

Impact of various macro environment Different macro environmental factors influence the business operations of different organisation among international, national and regional levels. The external factors help the organisation to achieve its objectives by the modification of strategy as per market requirements. As influenced by the idea of Theaker (2017), market analysis also helps to identify the threats and challenges of the organisation.

In reference to the opinion of SHTAL et al. (2018) business operations are often hindered due to external factors as they can provide wrong forecasts. Business environment assignment contains the information that detailed analysis on these factors also does not provide proper guarantee on the organizational effectiveness.

Macro analysis only provides the inputs about testing and strategic development.

For an example, it can be said that a sudden climate change or modification on customer demand pushes organisation to implement changes in its strategic decisions.

Political

The Board of Governors mainly hold and looks after the responsibilities of BBC thereby participating and taking major decisions for the company. BBC is a self-regulated broadcasting organisation and it focuses on the current affairs and political issue, which are controlled by the government. As stated

by Song et al. (2018), regulatory changes affect the activity of organisation. Following that different political issue creates some external pressure on the BBC and evaluates the truth of the news. BBC news is followed the broadcasting regulation of UK (as influenced by Fargani et al. 2017).

Economic

In the mid of 1980 British market shifted from “centralized” to” decentralized”. Cost cut of government creates a reduction in company budget. BBC does not pay any attention in the commercial ground but it pays £3.6 billion per

year as a licensing fee (Theguardian.com, 2016). Global economic change creates a reformation in the BBC structure. BBC forcefully decentralized its business strategy to survive in the UK business world.

Social

BBC also implements different structural changes to meet the customer demands. As an example, BBC has started to broadcast entertainment channels like cartoon or kids channels for heavy demands.

BBC also

develops new technologies like face book, twitter and it also innovates attracting service to modify consumer behaviour.

Technological

In the present scenario, business world changes its nature with internet connection and new software technology. BBC has implemented

reengineering

in

business

process to reduce the cost reduction and resource capitalization (bbc.co.uk, 2018). As a result, BBC has bought a brief changes within its website.

Legal

Through

BBC

being

a

self-regulated

company, yet the UK Government appoints the board of its governors. As influenced by Darabpour et al. (2018), the UK government permits BBC for a limited period broadcast.

Without this permanent permission, BBC is revenue generation is affected. It also creates a financial stress on the organisation and

changes the internal environment of BBC.

Environmental

In presently BBC has started sustainability program using waste reduction and recycling methods. Recycling methods helps BBC in energy saving and reduced the cost of their production

(Standard.co.uk,

2017).

This

procedure has helped the organisation to promote a fair-trade policy in order to meet the requirements of current market. In addition, it can be said that continuous pressure from stakeholder has enhanced the social responsibilities and it recognizes its business framework.

From the above analysis given in business environment assignment, it has been seen that political factors hamper the strategic operation of BBC and creates a negative impact on market analysis. Social factors help BBC to forecast the possible changes in future market and analyse the future prospects of the organisation. Technological development and sustainability program develops fulfill the stakeholder demands and increases stability in competitive market (Salter et al. 2018). On the other hand, legal policies impose financial and broadcasting impediments on the company

Strengths and weakness of the organisation SWOT analysis of BBC shows the different strategic changes and decision-making analysing the strengths and weakness of the company.

Threats

Opportunities

● The increasing numbers of domestic

● BBC can integrate different global

channels by BBC may reduce its

events to increase the strength on

number of views

brand.

● BBC has faced a strong competition

● This company has wide scope to

from the domestic broadcasters of UK

deeply penetrate into global markets

as well as new international centres

after conducting a proper market

(Standard.co.uk, 2017).

analysis

● BBC has faced several threats from

● Company has wide opportunity to

growing online newspapers like CNN

broadcast news to increase its viewers

(as influenced by bbc.co.uk, 2018).

from south Asian and Asian markets ● Partnership with different satellite channels has increased the popularity of BBC. ● Increasing number of information technology, and latest news on fashion trend increase the viewers of BBC

Strengths ● BBC

Weakness is

the

fastest

growing

broadcasting centre among the news world ● From the 1922 BBC has maintained its consistency

and

reputation

which

creates a great faith on viewers.

● The operation cost of BBC is very high ● BBC, in recent times, is going to through

various

issues

for

broadcasting overrated news

● BBC always provides the new and

● BBC has faced so many controversies

updated things to their viewers. Color

on the world issues (influenced by

TV, 3D channels and HD channels are

bbc.co.uk, 2018).

the main contribution of BBC.

● Some timers it has been seen that BBC

● It also holds a strong financial

broadcasted politically biased news,

structure in respect to their revenues

which creates dissatisfaction in their

and profits.

audience.

The micro environmental factors influence the strengths and weakness of an organisation. This internal environment also analyses the opportunities and threats of an organisation. From the above SWOT analysis given in business environment assignment, different threats have been found on the market value of BBC. This threat helps BBC to their future financial structure making. If BBC reduces its domestic channels then number of viewers will be increased. As stated by Saleem (2017), all changes that are brought about in customer’s preferences and needs influence organizational policies. For instance, BBC had to recently change its broadcasting services as result for customer demand for more numbers of entertainment channels. New software update and innovation of BBC increases competitiveness in business market.

Internal strengths and weaknesses of organisations Weakness and strengths within an organisation are two interrelated factors in macro-environment of an organisation. The management team provided an overview that that certain unavoidable and unpredictable changes within these macro environments could highly influence the decision-making process of a company. In this context given in business environment assignment, it can be said that if the company has enough capital, these changes cannot affect their strategies.

In another context, if the company get rapid staff turnover, the global inflation rates can cause economic turmoil and the organisation may fail to pay the proper salary to their employees. On the other hand, political environment of a country can affect the organisational environment. In this aspect, political environment is an important macro factor that affects strengths and weakness of a company.

Politically strong companies can take their steps confidently. In order to resolve this problem, company can recruit expert staffs to meet the political requirements and changes. They should be aware of the political changes in country and effect of the political environment in organisational growth.

Apart from that resource of a foundation and the socio-culture factors are interrelated. As opined by HĂĄĹĄa and Brunet-Thornton, (2017) in order to meet customer preference and attract more customers, a company should follow a business strategy that allows them to abundant financial and natural resources.

Working efficiency of employees and coordination between team members and team leaders is a driving force for growth of company. In this aspect, the company must hire an influential team leader, who can motivate the employees to meet goal and make them self-sufficient to take their own decision. Along with these macro environments, cultural environment of the workplace is also a responsible factor in terms of building up strength. The cultural environment of workplace impacts the employees in an effective way. Maintaining a healthy culture may allow the employees to focus on their job, which will increase their working efficiency.

Therefore, conducting an efficient analysis of external and internal factors of a company helps to identify the weakness and strengths of them and that directly influence their decision-making capabilities.

Conclusion Business environment assignment shows that, in terms to run a successful organization and meet their objectives a company must incorporate some strategic plans and responsible staffs. It is very important to follow systemic structure in order to survive in this competitive world. Another important factor that can be concluded from this study is that responsible and skilled staffs must be recruited in every department of a company to make it strong. From the above analysis of BBC’s organizational framework given in business environment assignment, it can be assumed that if the certain activities are placed properly, then there are high

chances to bring modification in business performance and thereby generating positive outcomes for the organization. Business and marketing strategies must be improvised in terms to get an efficient outcome. Every company follows their unique business strategies to achieve their ultimate goal. From the analysis of macro and micro-environmental factors that affect the strength and weakness of a company, it can be concluded that they can affect the organization both good and bad way. In this aspect, company should revise their strategy and implement new strategic techniques as per requirement.