SAMSUNG ACHIEVES A LEVEL 1 BBB-EE RATING FOR SECOND CONSECUTIVE YEAR As of May this year, the brand took
the future of the South African
another significant step forward
economy. Samsung is dedicated to
to build on its transformational
harnessing the power of technology
vision. It was announced that the
to effect positive change. Our team
company secured a Broad-Based
is firmly committed to ensuring long-
Black Economic Empowerment
term sustainability and remaining
(B-BBEE) Level 1 contribution status
aligned with the Government’s
for the second consecutive year.
transformation imperatives”, says
This certification is aligned with
Hlubi Shivanda, Director: Business
Samsung’s belief that companies
Innovation Group and Corporate
must play an active role in
Affairs at Samsung South Africa.
empowering people across all industry sectors. This is why over
Samsung has unswervingly
Samsung is driven by a focus on
time Samsung has invested in major
embraced the stipulations of
the participation of black people in
social and enterprise development
B-BBEE, which is why the brand
the management, ownership and
initiatives at a grass-roots level,
finds great purpose in contributing
control of South Africa’s economy.
that allows the brand to be actively
meaningfully to sustainable
In 2019, Samsung introduced a
involved in the community, as
transformation across the Samsung
R280-Million Equity Equivalent
well as support local
value chain. This is demonstrated by
Investment Programme, geared
entrepreneurial talent.
Samsung’s enduring commitment to
towards accelerating job creation.
“The certification demonstrates our
the objectives of the Broad-Based
It is estimated that the programme
dedication not only to operational
Black Economic Empowerment Act,
will contribute nearly R1-billion to
excellence but to remain an active
in its ongoing objective to address
the South African economy. This
and enthusiastic contributor to
the inequalities of the past.
investment is accompanied by
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IMPUMELELO TOP EMPOWERMENT
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