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MKT 571 Week 3 Individual Assignment Career Connection: Customer Relationships and Satisfaction (2 Papers)

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www.tutorialrank.com You are a marketing manager for a local company and you are developing a plan to improve customer relationships and increase satisfaction.

Select one of the following types of local companies:

Florist Veterinarian Health/Natural Food Store Accounting/Tax Preparation Create a 2,100-word Customer Satisfaction Plan in which you include the following:

Explain how each type of business might segment the local market based on consumer/business demographic information, behaviors, psychographics (attitudes, interests, and lifestyle),


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