2021 Virginia African American Advisory Board: Community Survey

Virginia African American Advisory Board (VAAAB)

Who is the Virginia African American Advisory Board (VAAAB): An advisory team of appointed community members, who advise the Governor about issues and strategies to better serve the needs of African Americans in Virginia.

“The Virginia African American Advisory Board was established by Governor Ralph Northam and signed into law on Friday, March 22, 2019”

Survey Purpose

Community Survey Purpose: “The VAAAB Community Survey” is a board initiative to better understand quality of life issues that are a priority for Black folks across the Commonwealth.

“According to the 2010 United States Census, the African American community comprises approximately 19.4% of Virginia’s population. African Americans represent 12.6% of the total United States population.”

Survey Importance

Why is this survey important for you and others where you live?

Community Survey Importance: Survey data will be used to better ensure that the Board’s recommendations to the Governor are shaped directly from our state’s most knowledgeable source-our community.

Survey Purpose Recap

Primary aim: The Virginia African AmericanAdvisory Board is interested in understanding the most pressing issues for Black folks across the state

SecondaryAim: Use this information to create new as well as support existing recommendations to the Governor and executive team that shape the lives of Black Virginians

Survey participants (who do we want to participate?)

• Virginia Residents with professional experience and/or personal interest in the 4 prioritized areas

Survey Participation Goal (Sample Size) • N= > 250

Survey Impact

• Enhance relevancy and appropriateness of committee legislative, statutory, regulatory, budgetary recommendations

• Grow the relationship, connection, access, and trust between Black Virginians and the state to collectively help Black Virginians achieve and sustain a high quality of life

Timeline Recap

Logistics to Survey Launch

Survey Information Sessions

• VAAAB Community Survey Virtual Information Session: Tuesday, May 25th, 2021; 6pm-7pm EST

• VAAAB Community Survey Virtual Information Session: June 16th, 2021; 6pm-7pm EST

Social Media & Survey Promotion Kit Created

• Digital flyers, banners, invitation letters, QR codes, VAAAB website updates, curated language

Logistics to Survey Launch

Survey Dissemination & Recruitment Strategy

• VAAAB Commitment to recruit 15 people to complete the survey & to share via networks

• Cross promotion at state, local, and regional events/projects that center the Black experience and quality of life

• Collective partnership with VAAAB initiatives such as Black Table Talks and VAAAB committee strategic plans

• Intentional support from the Secretary of the Commonwealth Office

• Deputy Secretary cross-promotion with initiatives with Black stakeholders and organizations across the state

• Secretary cross-promotion of the initiative across offices and departments

• Special Assistant cross-promotion across affinity councils and

Survey Layout

Community Survey Topics: “The VAAAB Community Survey” covers topics such as:

• Small Black Owned Businesses

• Education

• Public Safety & Criminal Justice

• Health and Environmental Indicators of Health

Survey Length: This survey takes less than 10 minutes to complete, while providing long-term benefits for our community. Survey Timeline: Open through July 31, 2021

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Logistics to Survey Launch

Promotion Data Trends

Survey Launch

• Survey open May 21, 2021

• Survey officially closed July 31, 2021

• Still open to track continued participation w/out promotion

Survey Next Steps

Diversity Methods to Share Findings

• Report cards

• Info graphics

• Reports/white papers

• Conference & community presentations

• Advisory committee presentations

Publish Findings

• Fall 2021: Publish findings summary on VAAAB website

• Winter 2022: Present findings as Black Table Talk topic

Create an Implementation Plan

• Schedule and how often to host survey (suggestion mid point and last year)

• Formalize the survey committee and recruitment for next phase

Create an Analysis, Data Management and Reporting Plan

• Continued partnership with The Motley Consulting Group, LLC

• Grant writing & management

• Data analysis

• Report write-up

• Strategic planning

• Fiscal Agent

Hope F. Cupit

Keren Charles Dongo

Monica L. Reid

Eduardo Lopez, Esq.

Dr. Cheryl Ivey Green

Special Assistant Suzanne Holland

Deputy Secretary Deshazor

Secretary Thomasson

TMCG Team

Alyssa Coleman

Jasmine Johnson

TMCG Interns

Eric Ramos

Edith Yepez

Breana Turner

https://www.motleyconsultinggroup.com/