The Burns Brothers 2022 Year In Review

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TABLE OF CONTENTS : A LETTER FROM OUR FOUNDERS PAGE 2 OUR TEAM & FAMILY OF BRANDS PAGES 3 & 4 HELLO, KOI COLLECTIVE PAGES 5 & 6 MANCHESTER PARK , WHAT’S NEW? PAGES 7 & 8 NOW ENTERING : HQ DC PAGES 13 & 14 MDO, LET’S GO PAGE 15 SOCIAL MEDIA & BEING SOCIAL PAGES 16 - 18 STYLED, ICONTALKS, & MORE : OUR ILLUSTRIOUS EVENTS PAGES 9 - 12 2022 YEAR IN REVIEW

A LETTER FROM OUR FOUNDERS

Dear friends and partners,

Thank you so much for your trust and support over the past year.

As a company that opened our doors right at the front end of a global pandemic, we had our work cut out for us. Forced to adapt to a rapidly changing social and economic landscape, we took all our events, workshops, concerts, galas, you name it, online. While our digital marketing and communications teams were able to orchestrate and deliver virtual events with an air of effortless precision that we can’t help but marvel at, we’re also proud that TBB was able to successfully pivot to inperson events again, as the world opened up. It has been a pleasure for our team to meet so many of you—stakeholders, clients, and guests—in 2022.

Our work is centered around helping our partners realize major transformations of company culture while also growing client following and building brand awareness. This past year, we launched HQ by The Burns Brothers and the venue really came alive according to our vision. All year long, we were able to work with some truly amazing vendors and for our efforts, we received overwhelmingly positive reactions from visitors. HQ is in a state of evolution, and we are excited for you to see what we have in store for the space next year!

This year was also when we began executing on our plan to streamline processes, increase efficacy, and command even higher levels of stakeholder and employee satisfaction. TBB is making clear delineations between product and service offerings, with Manchester Park, My Diversity Officer, and Koi Collective already going live, and more exciting offerings in the pipeline. In 2021, we forged working relationships built on mutual respect and admiration with a group of treasured clients that we could never have imagined. In 2022, we believe we definitely solidified these relationships and created viable workstreams for many years to come.

Go ahead and take a look back at 2022 with us, through this volume. We do hope you enjoy the read, and from our family to yours, Happy Holidays!

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TBB

2022 YEAR IN REVIEW
INTERNATIONAL
‘22 INTERN CLASS
OUR TEAM TBB

OUR FAMILY OF BRANDS

The Burns Brothers is a family of culture-focused companies dedicated to creating a more inclusive world. We help our clients develop authentic relationships with diverse communities through cutting-edge marketing, development, & community solutions grounded in insights & understanding that accelerate business results.

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Culture Driven Agency Cultural Marketing & Communications Talent & Culture Programs Talent & Influencer Management Luxury Event Space Inclusive Learning Courses Celebrity Speaker Series Leadership Health & Wellness
MORE AT THEBURNSBROTHERS.COM
VIP Event Planning

Koi Collective is About Understanding

We look at Diversity, Equity, and Inclusion differently. Koi Collective specializes in driving impact and creating spaces of belonging through unique programming. Some teams we’ve helped include:

Koi Collective partnered with AVM to offer two DE&I programs. Initially, we facilitated a 90-minute Collaborative Conversation with the bank’s Employee Experience Committee and Diversity Council that was used as a tool to identify executable areas of focus and articulate measurable DE&I success criteria. Subsequently, we led 80 employees in a Driving Change Workshop to help cement team building.

At the beginning of this project, we conducted 15 1:1 interviews and focus groups focused on DEI&B with the Boston University Board of Associates. Afterwards, we put together a face-to-face conversation with the Associate Board and led a What, Why, & How workshop to adequately orient Boston University’s future DEI&B strategies.

KC was responsible for the development of the Atlas Leading People Program, a 12-month a peer coach-facilitated program, tailored for the BNY Mellon Pershing Managing People annual calendar.

Results: 12 modules | 300 participants | 60 coaches trained

Our team successfully partnered with Cresa to design the Career Pathway Program, which supported Cresa’s talent and development strategy, candidate identification, and sourcing process for three pilot offices in Chicago, Florida, and San Francisco.

This initiative was focused on addressing barriers of entry to the commercial real estate industry, creating a broader inclusive talent pool, and developing an industry leading onboarding and development program for new associates. Three new advisors have been hired, with three more on the way.

2022
YEAR IN REVIEW

The Growth Alignment Experience:

This year, we facilitated the Growth Alignment Experience or GAE for three different cohorts from Citi, BNY Mellon Pershing and UBS, totaling 75 participants for 2022.

This development journey offered individual coaching and group sessions to help staff grow in their careers. Participants were taught to increase self-awareness while aligning their strengths, passions, personal brands, and networks to BNYM Pershing’s objectives.

Koi Collective orchestrated leadership Collaborative Conversations around DE&I for Kean Miller. Additionally, we offered Breaking Bias Workshops and Connecting Workshops to help employees understand the power of unconscious bias and embrace self-awareness.

For this venture, KC interviewed over 70 MMC employees to capture different perspectives on DE&I from various levels, tenures, and backgrounds within the organization. We packaged the findings in an interactive publication to distribute to more than 2000 employees and contractors.

We also facilitated Why, What, and How workshops with company leaders and a subset of employees. Results from these workshops were integrated into recommended organizational and engagement strategies.

The KC team worked with the Ewing Marion Kauffman Foundation (EMKF) and Suburban Balance on a multi-part project where we performed 1:1 and group interviews with students, alum, and parents in the greater Kansas City Metro area. We also managed a survey with a net of over 500 responses and filmed and edited three-part documentary on racial equity in that location’s education system.

We developed the TWCF Engagement Survey to create a base line for measuring employee engagement over time on the topics of mission and values alignment, career growth and development, communication and resources, individual needs and recognition, team dynamics, and cohesion and long-term goals and expectations. Then, we provided a progress report on actions the foundation implemented over the last year.

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MORE AT THEKOICOLLECTIVE.CO

Manchester Park redesigned the Association of Black Cardiologists’ website so our client can now share resources, promote human interest stories, provide policy updates, and gather support from cardiologists and other medical professionals who support the ABC’s mission.

In our on-going work with Campaign for Tobacco Free kids, this year we continued The Campaign for the Culture, which mobilizes communities targeted by the tobacco industry to support of campaigns aimed at ending the youth e-cigarette epidemic and the use of flavored tobacco products such as menthol cigarettes.

• We carried out multiple HBCU Listening Tours on college campuses and at HQ by The Burns Brothers.

Streamed multiple webinars targeted at various community stakeholders including: BIPOC youth, Native Americans, Latino Americans, and parents.

Created a brochure that highlighted the health effects of menthol cigarettes while also debunking misinformation being spread about the FDA’s menthol ban.

Facilitated the creation of Black Leaders Against Tobacco Injustice (BLATI), a committee formed to fight Big Tobacco on the issue of menthol and flavored tobacco unjustly targeting Black communities.

In 2022, CTFK successfully led the state of California to vote ‘Yes’ on Proposition 31 allowing for the ban on flavored tobacco products (SB 793) to finally go into effect. TBB held two events to amplify the passage of this measure, in Los Angeles and Sacramento.

2022 YEAR IN REVIEW
We excel at integrating communication strategies and cultural nuance with your business objectives. Some teams we’ve helped include:

This year, we continued our partnership with No Kid Hungry as their multicultural partner agency, supporting their PR efforts and leading the media amplification strategy for diverse markets with campaigns such as:

For their annual Day of Understanding and Raytheon’s Month of Service celebrations, Raytheon contracted Manchester Park to coordinate their keynote event and develop supporting materials, including a manager toolkit.

Manchester Park was a part of creating the Rare Disease Diversity Coalition’s brand identity from inception, creating their logo and all social collateral. We also built a website that now serves as a hub for rare disease stakeholders to encounter research, events, videos, policy updates, and avenues to be a rare disease ally. Finally for 2022, to commemorate Rare Disease Day, we provided a toolkit for the RDDC’s calendar of events, many of which were facilitated by TBB and Manchester Park.

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1.
2.
3. Back
4. Child Tax Credit
5. Williams
6. Get Fit for No Kid Hungry 7. Spring Culinary Events
and
Black History Month campaign
Summer Meals Campaign
to School Initiatives
Amplification
Sonoma Spatula Fundraiser
in Chicago, Washington, DC,
LA
2022
MORE AT MANCHESTERPARK.CO
Larenz Tate for the Rare Disease Diversity Coalition
No Kid Hungry®
Tools for Change Silicone Spatulas

2022’s Greatest Events

Engaged by Amazon, Styled executed events during the Congressional Black Caucus’ Annual Legislative Conference. Our events team developed, planned, and executed the Blackcellence Women’s Brunch and the Blackcellence Ball from start to finish.

2022 YEAR IN REVIEW

We put on the Racial Equity and Justice Summit for Business Roundtable, which included a series of panels discussing the importance of creating wealth in the Black community through equitable opportunities—featuring topics such as the racial wealth gap, digital divide, and entrepreneurship. We also organized a breakfast and a luncheon, both of which doubled as networking receptions.

• Mary Bara - CEO, General Motors

• Marvin Ellison – CEO, Lowes

• Robert Smith – Chairman & CEO, Vista Equity Partners

• Ted Sarandos – Chief Content Officer & Co-CEO, Netflix

• Marc Morial – CEO, National Urban League

• Karen Lynch – CEO, CVS Health

• Mellody Hobson – President, Ariel Investments

• Nicole Elam – CEO, National Bankers Association

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Barbados Tourism Marketing Inc. and Styled by The Burns Brothers came together to plan a celebration of Barbadian culture with a scenic outdoor event at The Wharf Dockmaster Building in DC. The event featured the best the island nation had to offer from cuisine to live music and was touted by many as a great introduction to the rich culture of Barbados.
MORE AT THEBURNSBROTHERS.COM

Styled worked with The Juneteenth Foundation to amplify their first Honors Awards Show which commemorated the Juneteenth holiday and highlighted Black excellence, Black history, and the achievements of African American luminaries. It was held on June 16, 2022 in Washington, D.C. at The Warner theater in front of 1200 guests. Our company co-produced the awards show with Live Nation and secured MC Lyte and Terrence J as hosts, BLK BOK, T.I., Rick Ross, Keri Hilson, Ledisi, Domani, and Shevonne as performers and seven philanthropist honorees—Big Sean, Robert Smith, Omari Hardwick, Congresswoman Joyce Beatty, Cathy Hughes, Maxwell, and Doug E. Fresh.

Following the award show, we curated an exclusive 300-guest private Honors After-Party sponsored by Northwestern Mutual, Gucci, and Moet Hennessey. We also facilitated another after-party with The Park on 14th accommodating 1000 guests.

Styled was tapped by the Mississippi Center for Justice to amplify Mississippi on the Potomac, an event that combined an awards presentation with a glamorous, gala dinner.

2022 YEAR IN REVIEW

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Talks partnered with the Motion Picture Association to honor visionary men and women whose careers spanned various industries, but all of whom held a steadfast love for the arts. night’s honorees included Percy “Master P” Miller, Naturi Naughton, Aunjanue Ellis, Carlos Estrada, Congressman Raul Ruiz, Eloiza Domingo, Gil Robertson IV, and John Gibson. transported DJ D-Nice’s Club Quarantine to the most exclusive venue in DC, The White House. CQWH brought together VIP guests including both the Vice President and the First Lady of the United States to top off the Executive branch’s Black History Month celebrations.
2022 YEAR IN REVIEW
NOW ENTERING:
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& Nike Storytelling
Washington
Women’s Night Porsche 2023 Launches Omari Hardwick’s Fearless Season 1 Listening Party Celebrating National Urban League Award Winner D-Nice
Raedio
By Design
Wizards’
2022 YEAR IN REVIEW
conflicts
Reach your
staff members
Activate Mindfulness Develop Emotional intelligence Embrace different perspectives Engage with our MDO learning community Learn
My Diversity Officer is an online DE&I-centered learning platform that leverages stateof-the-art technologies to facilitate learning and optimize professional performance. Our methods guarantee results and long-term, impactful change for staff at all levels, and use strategies that foster personal growth through a mix of video lessons, roleplays, written resources, and self-assessment. • Spare the time and expense of creating your own DEI course. • Eliminate scheduling
and workday disruptions for live sessions. • Employees study at their own pace. •
thousands of
all at once.
More at MyDiversityOfficer.com
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