Kronos Pitch Deck: Mastery project by Keo Sket, Isabelle Ricotta, and Alicia Husselin

We are A team determined to highlight the impact of your coffee habits for a more sustainable tomorrow

The Coffee Industry

The Problem

Con the

Con

sust

Lac

prod

nsumers aren't aware of the repercussions of coffee industry

nsumers aren't able to easily locate

tainable options

ck of accountability throughout the entire

duction chain

Our Solution

iOS Application Directory of cafes with sustainability ratings allow consumers to easily locate options Educational "about" pages and popups provide facts on the coffee industry, in addition to up-todate news KRONOS certified cafes to encourage sustainability across the chain A point system which incentivizes consumers to make a more informed decision

Our Product

iOS Application

Development stage Directory of cafes containing ratings on sustainability KRONOS certified cafes

O T

Wh

H

s

c

la

7

ri

W

Our Timeline

hy now?

High level of awareness and need for increased

sustainability

coffee consumption is rising in millennials, the

argest consumer group today

71% of internet traffic is mobile and app use is

ising in every age group

We are first to market

Market

Target Consumer

Visit cafes for leisure and work Frequent coffee consumers Care about sustainability

Interested in exploring sustainable options ne

ear them

Competition

n

Our Product

Competitive Advantage

We

ent

Our

Glo

Gen

par

e offer accreditation for the sustainability of the

tire chain ranging from farms to cafes

r app is accessible, intuitive and easy to use

obal access

nerating money for sustainable programs of our

rtnered cafes

Keo

Izz

KRONOS

Meet the Team Who are we?

P

b

c

zy

Alicia

Previous experience in advertising, branding, and management of a company

Hybrid

Business Model

Com

Sub

mon

mbination of advertising and freemium

bscription price of $0.99 / month after a 3

nth free trial

Funding

Financials

We are looking for financing to re first 10000 paying xusers

Each user is worth $0.90 on a

Profit of $420K within 5 years

each our

average

Our valuation o using a DCF

$82

of formula is

20K

OUR

$125K for a 14%

ASK

% Equity Share