2020 Stein Team Listing Presentation Bio

THE STEIN TEAM

ROBIN STEIN

JEREMY STEIN

C o - Fo un de r The Ste in Te am Hea d of O pe rations & Market ing

C o - Fo u nde r T he S te i n Te am He ad o f S al e s, G l o bal Advi s o r

MEET ROBIN & JEREMY

Fou n d e r s o f T he S te i n Te am | #1 Sales Team i n New Yo rk Ci t y Jeremy and Robin Stein are among the top luxury real estate agents in Manhattan and the nation, as recognized repeatedly by The Wall Street Journal as one of the Top 75 Teams nationwide amongst all brokerage firms.

They have an impeccable track record of success in the City’s most desirable luxury condominiums and cooperatives both uptown and downtown, including 740 Park Avenue, 520 Park Avenue, 150 Charles Street, and the Puck Penthouses.

Born and raised in Manhattan, Jeremy has a familiarity with New York that gives him a rare understanding of the City’s neighborhoods and buildings. After graduating from the Collegiate School and then Harvard University, he attended Yale University, earning a Master’s in Design. Jeremy’s prior work as a designer and filmmaker has helped shape his understanding of architecture and design, which he applies to every transaction in his role as Head of Sales for The Stein Team.

Prior to joining Sotheby’s International Realty more than two decades ago, Robin focused on marketing and client management at such firms as Saatchi & Saatchi, Calvin Klein and Vanity Fair, providing her with a deep expertise of branding and marketing that clients value in her role as Head of Marketing for The Stein Team.

She holds a B.A. in Economics from Denison University and has earned additional certifications in negotiation and residential staging.

The Stein Team continually ranks amongst the top 1% of Sotheby’s International Realty’s 23,000 agents globally and consistently brokers sales in excess of $100 million annually. Robin and Jeremy are members of the brand’s Market Leader Group which is comprised of the top professionals in 30 key market around the world, selling in excess of $4.5 billion in 2018, providing their listings bespoke exposure worldwide. Jeremy is also the founding member of the New York Residential Agent Continuum, comprised of the top 250 residential brokers in the City.

THE STEIN TEAM Te a m Me m b e rs

Robin Stein

Jeremy Stein

Associate Broke r

L i ce nse d S al e sp e rs o n

Jennifer Henson

Marc Fichera

S a les Associate

S al e s Ass o ci ate

Karen Moreau

Connor Gribbon

S a les Associate

Market i ng C o o rd i nato r

Significant Sales & Accomplishments

Accolades #1 sales team for sotheby’s international realty new york city in 2019

#2

sales team nationwide for sotheby’s international realty

#43

sales team nationwide for all us brokerages, ranked by the wsj

$32M+

highest recorded sale in 2019

$141M+

total sales volume in 2019

$100M+

continually exceed $100m in annual sales volume since 2014

1.3%

15 year average listing discount. selling on average, only 1.3% off the asking price

Significant Sales 520 PARK AVENUE

$32,000,000

295 LAFAYETTE

$27,500,000

740 PARK AVENUE

$25,270,000

81 HORATIO

$17,625,000

150 CHARLES STREET

$16,540,000

44-46 HORATIO STREET

$15,000,000

565 BROOME STREET

$14,635,000

140 WEST 12TH STREET

$13,250,000

895 PARK AVENUE

$12,250,000

925 PARK AVENUE

$8,900,000

The Stein Team Advantage Market Leaders | NYRAC

Market Leaders Founding Members

The Market Leaders is a select group of Sotheby’s International Realty’s top producing agents, currently spanning over 30 markets.

This partnership allows for unprecedented access to real estate resources from across the country. The initiative is an ongoing forum focused on cross marketing properties and identifying prospective purchasers beyond the local market.

POSITION CANADA Toronto CALIFORNIA San Diego Lake Tahoe Lost Angeles Malibu/Santa Monica Orange County Pebble Beach/Carmel San Francisco Santa Barbara/Montecito Silicon Valley COLORADO Aspen Denver/Boulder Vail CONNECTICUT Greenwich FLORIDA Boca Grande Destin Miami Palm Beach HAWAII ILLINOIS Chicago

MASSACHUSETTS Boston Cambridge NEW MEXICO Santa Fe NEVADA Las Vegas NEW YORK New York City The Hamptons TEXAS Houston Austin/San Antonio Dallas UTAH Salt Lake City WASHINGTON Seattle WASHINGTON DC District of Colombia WISCONSIN Milwaukee

New York Residential Continuum Founding Members

Jeremy serves as the Vice Chairperson of the New York Residential Agent Continuum (NYRAC) comprised of the top 250 real estate brokers in the city. NYRAC is dedicated to placing the consumer first and elevating the profession by advocating for fundamental improvements on how business is conducted. As one of the five founding members of NYRAC, Jeremy sets the gold standard of the industry’s elite professionals.

NYRAC is based upon the concept that brokers should work together. Jeremy’s association with the City’s Top brokers enables him to offer clients unique services: • • •

•

Exclusive Cross-Marketing opportunities providing further exposure within the brokerage community.

Pricing Opinions from other top brokers on your home prior to listing.

Insightful, Collaborative Input from other top professionals on overall strategy - from presentation and staging ideas, to ongoing analysis of your home’s market presence.

We are breaking the broker mold - no longer are we treating one another as adversaries but instead working together to help you, our clients, achieve your goals.

Case Studies & Testimonials

28

Laight Street TRIBECA // OFFERED AT $5,750,000

28 Laight Street first entered the market in July of 2014 with another broker. It was a beautifully renovated 3300 sf loft, with 3 bedrooms, a media room blending classic pre-war details with stateof-the-art modern finishes. After two and a half years on the market and $2,000,000 in price reductions, the property lagged on the market without any offers.

The sellers decided to switch gears and hired The Stein Team in January of 2017. We were honored to have been chosen to re-list this special loft home. We brought a unique perspective of what the current generation of buyers were looking for based on our experience selling similarly priced homes in the neighborhood. We knew that buyers in this neighborhood were looking for 3 things: a neutral aesthetic, a flexible floorplan well suited for family living, and a building that provides certain luxury amenities. It was through this lens that we repositioned the property.

Within 22 days of listing, we were in contract The prior broker had been marketing the home with a bachelor in mind – they stressed the custom bar, 96 bottle wine refrigerator, handsome finishes, and put great emphasis on entertaining. While all of these aspects of the home were impressive, we felt the buyer was not a bachelor, but most likely a family who would use all 3 bedrooms and drive out of town on the weekends. We believed that the most important facet to the property’s offering was a parking space that was included in the sale but had not been well publicized in the original listing.

Jeremy & Robin advised the sellers to change the focus of the property through a new marketing campaign, rebranding the property as “A family home offering the rare amenity of a private parking space”.

We launched with a unique marketing approach; staging the loft with neutralized décor, designing beautiful collateral, and creating a thoughtful advertising campaign highlighting its most important features. Within 22 days of relisting, we were in contract for only 6% off of the asking price.

Unique marketing approach

pivoted successfully With A New Marketing Strategy

196

Sixth Avenue SOHO // OFFERED AT $2,000,000

We were chosen to represent the sale of a small 3-bedroom penthouse – just 1300 square feet. Located in highly coveted Soho, this chic duplex loft was defined by abundant natural light, and a stunning private outdoor terrace with open views of the Manhattan skyline. Without argument the loft had been well loved over the years, but it had also been un-remodeled, and as a result lacked a few key conveniences required by today’s buyer. Additionally, they faced significant competing inventory, and as unusual layout.

After being selected to list the loft, we immediately began to assemble a team of movers, painters, landscape professionals and stagers amongst others, to help prepare the home for sale. After a 1-month preparation period, when the apartment was ready to be publicly listed, the penthouse appeared move-in ready.

Sold for a record price in the building Immediately before entering the market, we distributed a custom marketing campaign targeted to the city’s top downtown agents. We had a tremendous amount of traffic, but everyone who visited felt two of the three bedrooms were too small – “not a real 3 bedroom” - their expectations were not being met. As part of our weekly team meetings, we discuss each property - who is coming to view it, what kind of feedback we are hearing, and if there are challenges to overcome. We noted that the buyers who were most interested, and not deterred by the smaller bedroom size, were all single men.

So, after some discussion with the seller, we pivoted; and decided to re-market the loft as a 1-bedroom Penthouse (counterintuitive to most). We made a small price adjustment and focused our marketing materials on the apartments incredible terrace and entertaining areas. Within weeks, we had two interested parties (both single males). We sold soon after, for a record price in the building.

Testimonials “My wife and I have used Robin and Jeremy Stein as our real estate brokers for the past 15 years, representing us in the sale of four apartments in New York Ci ty. We have u s e d t he Stein Team to re prese nt us because of t h e i r p ro fe s s i o n a l i s m , m a r ke t k n owl e d ge, h a rd wo r k a n d a b i l i t y to m a x i m i z e va l u e. In eve r y i n st a n c e, t h ey h ave d e d i c ate d t h e a p p ro p r i ate re s o u rc e s , t i m e a n d e ffo r t i n m a n a g i n g t h e s a l e p ro c e s s re s u l t i n g i n a s u c c e s s f u l tra ns a cti on.”

- THOM AS

“ Je r e m y a n d Ro b i n a r e p r o f e s s i o n a l , k n o w l e d g e a b l e a n d e x t r e m e l y e ffe c t i ve. In a d d i t i o n , we a lways k n ow t h a t t h ey wi l l p u t o u r i n te re s t s fir st. Twi c e, they have tal ked us out of purchasing homes, and each t i m e something better came along later, just as they had suggested it would. We re c omme nd Je re my a nd Robin wholehearted ly. ” - ED & L AURIE

“Je re my a n d Ro b i n a re t h e o n ly p e o p l e t h at I wo u l d tr u st a s my b ro ke r s.

T hey ta ke the ti me to u nde rst and precisely what I am looking for, and a s a result, constantly delive r the right stuff. Whethe r I’m on the buy side or t h e s e l l s i d e, Je r e my a n d Ro b i n a l ways p r o te c t my i n te r e s t s , ye t s t i l l m a n a g e t o g e t t h e d e a l d o n e . B o t h t h e i r s t r a t e g y a n d e xe c u t i o n a r e br i l l i a nt, a nd the re ’s no one else I ’d want in my corne r whe n it comes to re s i de nti a l re a l e state.”

- ERIC

“ T ha nk you for the gre at job you and your team did in helping to sel l ou r h ome. We a lways fe l t we l l supported, from our earliest meet ing s t hrou gh the final closing. The time, effort, energy and focus that you showed real ly m a d e a d i ffe re n c e, a n d we a p p re c i a te t h e h i g h l eve l o f c o m m u n i c a t i o n with your team throughout the process. We would highly recommend your g rou p i n the fu tu re !”

- MICHAEL & L AURIE

“Je re my a c h i eve d a g re a t re s u l t fo r o u r a p a r t m e n t s a l e. Je re my a n d h i s te a m re p o s i t i o n e d o u r l i st i n g a n d at tra cte d n ew b u ye r s to a n a p a r tm e n t t hat ha d previ ou s ly b e e n sit t ing on t he market wit h anot he r firm. Je re my h a s a kna c k for i de nti f yi ng purchase rs and leading t he m to close. ” - TIM

“Your broker becomes the most important person in your life when finding a h o m e fo r yo u r fa m i ly. Je re my a n d Ro b i n we re tr u ste d a dvi s o r s d u r i n g these times in our life. I wouldn’t trust anyone else with that re s pons i b i l i ty.”

- WIL L

“ My hu s b a nd a nd I have worked wit h The Stein Team for nearly 20 yea r s on multiple purchases and sales in New York City. We believe their entire te a m a d he re s to a sta ndard of professionalism t hat is unparal leled in the N Y re a l e s t a te l a n d s c a p e. We h ave fo u n d t h a t t h e i r k n owl e d ge o f t h e market and of individual building dynamics is extremely helpful in set ting expe ctati ons a rou nd pr i ce, value and t iming. In eve ry single transact ion , we have been rewarded with a higher sale price or more favorable purchase price than we had anticipated prior to the transaction. Each time we have wo rke d to get h e r, I h ave b e e n str u c k by t h e way t h at t h ey t a ke t h e stre s s a n d a nxi ety ou t of the e quat ion, and est ablish a working relat ionship that i s p l e a s a n t a n d p ro d u ct ive. I c a n ’ t t h i n k o f a nyo n e I wo u l d re c o m m e n d m ore hi ghly tha n the S tein Team. ” - ASHL EY B

“Je re my a n d Ro b i n i n s p i re u s . T h e way t h at t h ey b u i l t a b u s i n e s s wi t h i n te g r i t y a n d fo c u s o n re l a t i o n s h i p s i n a n i n d u s t r y t h a t i s fo c u s e d o n tra n s a ct i o n s i s a d m i ra b l e. O u r va l u e s s e e m ve r y a l i g n e d wi t h T h e S te i n Tea m.”

- MICHAEL H

Select Significant Sales Downtown, Uptown, & Townhouse Significant Sales

Select Significant Downtown Sales 295 LAFAYETTE STREET

SoHo

buyer

$27,500,000

421 WEST 21ST STREET

Chelsea

seller

$21,750,000

150 CHARLES STREET*

West Village

buyer

$20,000,000

81 HORATIO STREET

West Village

seller

$17,625,000

44-46 HORATIO STREET*

West Village

buyer

$15,000,000

565 BROOME STREET

SoHo

buyer

$14,635,000

140 WEST 12TH STREET

West Village

buyer

$13,250,000

311 WEST 4TH STREET*

West Village

seller

$12,250,000

9 ST. LUKE’S PLACE

West Village

seller

$11,450,000

320 WEST 12TH STREET

West Village

seller

$11,288,400

32 GROVE STREET

West Village

seller

$11,250,000

70 BETHUNE STREET

West Village

buyer

$11,000,000

29 EAST 10TH STREET*

Greenwich Village

seller

$10,000,000

481 GREENWICH STREET*

SoHo

seller

$9,975,000

84 MERCER STREET

SoHo

buyer

$9,975,000

25 NORTH MOORE STREET*

TriBeCa

buyer

$8,400,000

114 LIBERTY STREET

Financial District

seller

$7,300,000

92 WARREN STREET

TriBeCa

buyer

$7,200,000

101 WARREN STREET

TriBeCa

buyer

$7,200,000

52 LISPENARD STREET

TriBeCa

seller

$6,850,000

415 WASHINGTON STREET

TriBeCa

seller

$6,700,000

149 FRANKLIN STREET

TriBeCa

buyer

$6,500,000

155 FRANKLIN STREET

TriBeCa

seller

$6,312,500

28 EAST 10TH STREET

Greenwich Village

seller

$6,300,000

105 FIFTH AVENUE*

Flatiron

seller

$5,995,000

542 BROADWAY

SoHo

buyer

$5,950,000

55-57 CROSBY STREET

SoHo

seller

$5,650,000

28 LAIGHT STREET

TriBeCa

buyer

$5,400,000

110 FRANKLIN STREET

TriBeCa

seller

$5,350,000

73 FIFTH AVENUE

SoHo

seller

$4,950,000

* connotates multiple sales

Select Significant Uptown Sales 641 FIFTH AVENUE

Upper East Side

33 EAST 70TH STREET*

Upper East Side

1158 FIFTH AVENUE*

Upper East Side

245 EAST 72ND STREET*

Upper East Side

465 PARK AVENUE

Upper East Side

308 EAST 72ND STREET

Upper East Side

480 PARK AVENUE

Upper East Side

340 EAST 72ND STREET

Upper East Side

502 PARK AVENUE*

Upper East Side

210 EAST 73RD STREET*

Upper East Side

520 PARK AVENUE

Upper East Side

215 EAST 73RD STREET*

Upper East Side

575 PARK AVENUE

Upper East Side

225 EAST 73RD STREET*

Upper East Side

605 PARK AVENUE*

Upper East Side

168 EAST 74TH STREET

Upper East Side

740 PARK AVENUE

Upper East Side

188 EAST 75TH STREET

Upper East Side

812 PARK AVENUE

Upper East Side

71 EAST 77TH STREET*

Upper East Side

885 PARK AVENUE

Upper East Side

161 EAST 79TH STREET*

Upper East Side

895 PARK AVENUE

Upper East Side

308 EAST 79TH STREET

Upper East Side

925 PARK AVENUE*

Upper East Side

440 EAST 79TH STREET*

Upper East Side

940 PARK AVENUE

Upper East Side

333 EAST 80TH STREET

Upper East Side

1175 PARK AVENUE

Upper East Side

45 EAST 82ND STREET

Upper East Side

1361 MADISON AVENUE

Upper East Side

115 EAST 86TH STREET

Upper East Side

245 EAST 54TH STREET

Upper East Side

446 EAST 86TH STREET

Upper East Side

300 EAST 55TH STREET

Upper East Side

530 EAST 86TH STREET*

Upper East Side

400 EAST 56TH STREET

Upper East Side

17 EAST 89TH STREET

Upper East Side

200 EAST 57TH STREET

Upper East Side

520 EAST 90TH STREET

Upper East Side

345 EAST 57TH STREET

Upper East Side

15 EAST 91ST STREET

Upper East Side

400 EAST 59TH STREET

Upper East Side

134 EAST 93RD STREET

Upper East Side

118 EAST 60TH STREET

Upper East Side

90 EAST END AVENUE

Upper East Side

166 EAST 61ST STREET

Upper East Side

50 CENTRAL PARK WEST

Upper West Side

205 EAST 63RD STREET

Upper East Side

91 CENTRAL PARK WEST

Upper West Side

29 EAST 64TH STREET

Upper East Side

336 CENTRAL PARK WEST

Upper West Side

136 EAST 64TH STREET*

Upper East Side

400 CENTRAL PARK WEST

Upper West Side

435 EAST 65TH STREET

Upper East Side

444 CENTRAL PARK WEST

Upper West Side

130 EAST 67TH STREET*

Upper East Side

350 WEST 57TH STREET

Upper West Side

315 EAST 68TH STREET

Upper East Side

12 WEST 72ND STREET*

Upper West Side

129 EAST 69TH STREET*

Upper East Side

105 WEST 73RD STREET

Upper West Side

* connotates multiple sales

Select Significant Townhouse Sales 81 HORATIO STREET

West Village

$17,625,000

830 GREENWICH STREET

West Village

$16,750,000

44-46 HORATIO STREET

West Village

$15,000,000

9 SAINT LUKE'S PLACE

West Village

$11,450,000

32 GROVE STREET

West Village

$11,250,000

311 WEST 4TH STREET

West Village

$12,250,000

70 BETHUNE STREET

West Village

$11,000,000

311 WEST 4TH STREET

West Village

$10,200,000

44 HORATIO STREET

West Village

$6,250,000

27 STUYVESANT STREET

East Village

$5,250,000

19 MONTGOMERY PLACE

Park Slope

$5,203,550

114 EAST 10TH STREET

East Village

$5,000,000

46 HORATIO STREET

West Village

$4,500,000

40 SAINT JOHN'S PLACE

Park Slope

$4,250,000

165 DEAN STREET

Boerum Hill

$4,200,000

178 GARFIELD PLACE

Park Slope

$4,000,000

174 GARFIELD PLACE

Park Slope

$3,750,000

114 EAST 10TH STREET

East Village

$3,320,000

304 UNION STREET

Carroll Gardens

$3,235,000

THE STEIN TEAM steinnewyork.com Robin Stein

Senior Global Real Estate Advisor, Associate Broker Robin.Stein@sothebyshomes.com | 917.570.8386

Jeremy Stein

Senior Global Real Estate Advisor, Licensed Salesperson Jeremy.Stein@sothebyshomes.com | 917.854.4411