www.thesiliconreview.com Technology CEOs Business LeadershipFeatures CIOs Our future growth depends on how we use information to innovate and transform Ali Rao, CEO 5 Best Real Estate Agencies to Watch 2021 | 5 Best Food & Beverage Companies to Watch 2021 APRIL 2021Monthly Edition


Equipment Monitoring: Enertiv is the only company capable of affordably capturing equipmentlevel performance data without relying on a BMS. This unique capability, combined with the industry's largest library of insights, delivers a high-ROI solution for any asset type. Enertiv’s technology has consistently increased net operating income by 21 cents per square foot, delivering an ROI of 400% or more and a payback period of less than 15 months. The Enertiv Platform is designed to push and pull data from other real estate technology to gain deeper insight and increase automation.
Cutting-edge Real Estate Digitization Solutions and Products Offered by Enertiv The Enertiv App: The Enertiv App is a mobile application built to digitize common operations & facilities maintenance management and make critical information available on-the-fly. These softwareonly features can be deployed immediately across any number of assets. In addition to being complete facilities maintenance software, the app can integrate with the BMS and over 25 different IoT sensors & devices to enable realtime equipment and environmental monitoring. In addition, the Enertiv App will be connected to asset tags on equipment and other systems as well as remote building access to "Enertiv 360."
Throughout recent decades, the real estate industry has been able to access more and more resources which have increased the ease of doing business. As cloud technology has become more accessible for smaller businesses and franchises, one of its features –SaaS – is proving to be of great use to specialists in this particular field.
With Enertiv, owners and operators can ensure that on-site teams are operating buildings at peak performance while gaining unprecedented transparency into maintenance, energy efficiency, capital planning, tenant billing, the indoor environment, and more. The platform can be delivered modularly to fit the needs, capabilities, and budgets of any property type. This flexibility ranges from software-only mobile apps to streamline routine workflows to predictive analytics capabilities delivered through system integrations and stand-alone sensor deployments.
The Silicon Review2 April - 2021
Enertiv – The “all-in-one” operations platform for digitizing the full scope of operations in commercial real estate
Keeping in touch with buyers and tenants and contractors is made a great deal easier with SaaS. Not only are emails accessible from any location, but it’s much easier to share information and receive updates from anyone and everyone who has access. Task management is also made much more streamlined and Enertiveasier.isa connected SaaS platform that brings together modern software tools to digitize operations and provide real-time visibility into the performance of critical infrastructure for commercial real estate portfolios.
Environmental Monitoring: Enertiv sources, installs and networks a range of IoT sensors to track indoor environmental quality and notify operators of issues as they occur. As importantly, each new sensor type feeds into the same platform so that adding capabilities doesn't require adding more vendors and software. Enertiv is not




The Driving Force Behind the Triumph of Enertiv Connell McGill is the Co-founder and also serves as the Chief Executive Officer of Enertiv. He’s responsible for driving the company vision, growing the team, and managing key client accounts investor relations. Under his leadership, Enertiv was recently featured as the Most Fundable Company in the US in Entrepreneur
limitedMagazine.byproperty types or whether there is a building management system (BMS) in place. There is no other platform that can both tap into the BMS sensors as well as integrate sensors to serve the broad market segments that do not have robust BMS in place.
Connell Co-founderMcGill&CEO SR
Tenant Submetering: The tenant billing process in commercial real estate is often manual, slow and error prone. Enertiv not only automates workflows and provides transparency,unprecedentedtheplatform integrates with existing software to ensure that is billing both streamlined and dispute free. Enertiv has the industry's largest dataset of building performance data. This translates to more insights, a better understanding of best practices, and the ability to apply machine learning and other AI algorithms that identify patterns and correlations that would otherwise be impossible to spot.
“The Enertiv Platform has been adopted by many of the top owners and operators and has proven to increase net operating income by an average of 21 cents peradeliveringfootsquarewhilepaybackperiodofunderayear.”


Real estate is a business that always remains in demand. The pandemic brought ups and downs in several businesses, but real estate is not going to lose its charm anytime soon. The housing market, after a slight downtrend, bounced back in 2020 much faster than other sectors of the economy and has also sustained that growth and pace in 2021. It has been one of the safest investment options. But finding appropriate real estate or property has always been complex.
Meet the President Robert Vickers is the President of Zurple. He is a senior operations leader with an extensive track record of building and managing high-performance teams. He is an organized, experienced change agent, skilled at developing talent in a challenging environment. Robert is a performance management expert who thrives in a highexpectation, fast-paced environment. He has completed his B.A., B.Ed., from Memorial University of Newfoundland.
The emails reference specific properties and market data that will be valuable to the lead based on the lead’s behavior. These personalized emails also demonstrate you are paying attention to your lead’s needs and are a market expert in ways that personally matter to them.
Zurple – A complete Real Estate Marketing Software
Robert PresidentVickers
Zurple software offers a complete real estate marketing solution for busy agents. Start Conversations™ with Your Leads: Zurple intelligently engages leads on your behalf by sending personalized emails to each lead from your email address.
Receive Timely Lead Contact Alerts: Zurple notifies you immediately when the time is right to contact a specific lead based on the lead’s behavior. Each notification recommends specific properties and market data to reference to start a conversation that will be optimally relevant and valuable to the lead.
Zurple, a company with expertise in real estate and its marketing, provides end-toend software that captures real estate leads and converts them into Conversations™ and clients. It provides services from finding properties, engaging with clients, generating leads, and other aspects involved in the real estate business.
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2013,withofthousandsprovides“ZurpleRealtorsarobustmarketingautomationplatform.InAugustoftheInc.5000rankedZurple,the33rdfastest-growingcompanyinAmerica.” The Silicon Review 5April - 2021 SR
Analyze Lead Behavior: Zurple provides you with a complete profile of each lead’s search behavior, so you can start Conversations™ that can make your lead want to engage. Zurple will tell you the lead’s location, the properties, and property types; the lead prefers every search the lead has performed, and more.
Based on the algorithm, Zurple notifies you if a lead returns to view the same property multiple times, saves property as a favorite, or exhibits aggressive search behavior correlated with buying a home in the near future.
Zurple’s end-to-end software captures real estate leads and converts them into Conversations™ and clients.
Focus on the Real Buyers: Zurple’s patent-pending software analyzes all lead behavior and uses algorithms to determine which of your leads are most likely to be real home buyers in the near future.
Personalized Follow-Up: Like a personal assistant working on your behalf, Zurple can email your leads for you. Each lead will receive timely, valuable, relevant, and insightful messages that spawn Conversations™. Emails reference specific preferences and search behavior of the individual lead, demonstrating that you provide valuable messages and are paying attention to your lead’s needs.
Convert Leads to Clients: Zurple’s highly personalized follow-up messages generate Conversations™ that culminate in appointments to view homes. Leads become appointments (and clients) when you contact them at the right time with the right message. With the timely and targeted information provided by Zurple, you can engage your best leads in a personalized and relevant way, turn leads into appointments, and turn appointments into closings.
Generate Leads in the Markets You Prefer: Zurple can target subareas and not just cities and zip codes. By limiting paid traffic on Google and elsewhere to your specific area, Zurple optimizes your marketing budget by only advertising to your most valuable audience. Working of the service
Track Lead Behavior: Zurple provides a complete online profile of each lead, including preferred properties, price range, geographic location, and more.
Branded Home Search Website: Zurple launches home search websites for each target area that you serve. Some agents using Zurple have as many as 10 Zurple websites to target subareas within their city. Drive Leads into Zurple Software: Zurple customers purchase search engine marketing services from Zurple to ensure a steady flow of new leads each month is driven into their Zurple software. Besides, about half of Zurple customers pull in leads they generate from Zillow or other sources.

Having real estate recruiters is a recent approach as the solicitation of real estate agents by brokers was practically non-existent prior to 1983 when the National Association of Realtors repealed its bylaw restricting this practice. Recruiting was initially a secondary role of the brokers or office manager, who focused on recruiting new agents with little effort towards recruiting experienced agents. Priorities have changed since then such that some larger brokerages now keep a dedicated recruiter on the real estate team to bring new and experienced agents on board. The earliest recruiters were company cheerleaders who could smile and charm prospects into joining the firm, but a new profile of recruiters has emerged during the last couple of decades. These individuals are more likely to have a solid understanding of the real estate business and use metricdriven practices to standardize the recruitment process and improve its efficiency. Capstone’s Construction & Development team offers a wide range of recruitment services to clients and candidates, from Trainee to Mid Management search through to Director and Chief Executive retained mandates. Capstone’s team of recruiters has a blend of industry and recruitment experience making them highly regarded in their field. With a global network of candidates and clients, the Construction & Development team provides a comprehensive recruitment solution across every stage of the development process; from funding, site acquisition, planning, design, sales and Capstone’smanagement.RealEstatedivision is made up of an experienced team of consultants who have industry and recruitment track records. The team is well connected and can open doors that many others simply can’t. The Real Estate team connects its job seekers into positions with Consultancies, Developers, Investors, Corporate Occupiers and Public Sector organizations. Capstone has a global network of clients and candidates resulting in an unparalleled service within the industry. The teams are actively
The Silicon Review6 April - 2021
“We act for a diverse range of clients which includes; Property Developers, Investors, Funds, Property Occupiers, Consultancies and Contractors.” A specialist property and construction recruitment consultancy with a wellearned reputation in the real estate segment: Capstone




ManagementProgramme Office (PMO) Capstone’s PMO teams are experts in their niche sector. PMO’s are set up for end users who are non-property and construction organizations to manage major programmes of real estate capital projects. Often covering global or EMEA wide portfolios, expert teams are embedded with clients to deliver programmes ranging from corporate office fit outs to prestigious heritage refurbishments. Capstone prides itself on being able to support clients for all roles within their real estate PMO’s from back office support through to Programme Leads involved from PMO set up to completion. Technical Services Capstone’s expert building services engineering recruitment division work closely with leading contractors, consultancies and developers, who have trusted us to deliver key hires and entire project teams that have been instrumental in the success of incredible projects as diverse as; power stations, £multi-billion mixed-use developments, highly-confidential medical research, data center and military establishments, and some of the world’s tallest buildings. Capstone supply engineering talent across the full project life cycle of technical assets, from construction and commissioning, to operation and maintenance. Capstone’s specialist Corporate Services team work with Construction, Real Estate and Engineering Consultancies as well as client side organizations, to recruit a variety of middle and back office positions.
Matt FounderCary& Director SR
Meet the leader behind the success of Capstone
Matt Cary is the Founder and Director of Capstone. He leads the Data Centre and Mission Critical Projects team delivering assignments for Construction, Consultants, and Developers in London, regionally and internationally. Matt graduated in business from Bournemouth University and experienced early success in his recruitment career at an executive search firm in Mayfair. Three years on, Matt joined a global real estate business, where he met his current business partners and the non-executive directors of Capstone, Dominic Judd and Mark Farris. With 12 years of experience as a recruiter, Matt is a frontrunner on the sales floor and is passionate about developing consultants into high performers. He enjoys the delivery aspect of the role as much as strategically advising companies on their expansion plans. Matt loves the travel his role allows, from meeting candidates and clients in EMEA and America to visiting Capstone's Sydney office. He also enjoys celebrating Capstone's top performers' success with trips to places like South Africa and Miami and attending industry events such as MIPIM in Cannes and BCO. present at industry events such as MIPIM and pride themselves on living and breathing their area of expertise.


The Silicon Review8 April - 2021
The old school half-and-half is simply an equal-parts (divine) combination of milk and cream. It is half whole milk, half heavy cream. This affects the taste of many recipes including the working class favorite drink – the coffee. If you are watching your calories, half-and-half is a good alternative to heavy cream. But then what if you’re lactose intolerant? Well, fret not; there exists an alternative – nutpods. It’s a delicious, dairyfree and froth-friendly creamer for coffee and tea, made from a special, wholesome recipe of almonds and coconut cream. nutpods was born out of Founder and CEO Madeline Haydon’s personal need for a dairy-free coffee creamer. Her inability to find a plant-based, high-quality alternative to half and half led her to create nutpods in her own kitchen. On vacation, pregnant and frustrated with her non-dairy creamer options at a Lake Tahoe diner, Madeline finally resolved to commercialize her recipe for nutpods and start a business in March 2013. To start the business off, Madeline raised $32,000 to start the brand through a Kickstarter campaign. She took two years to commercialize the nutpods formula because the company was at the time doing something that had never been done before: a balanced mix of almonds and coconuts, carrageenan-free, unsweetened, and with only clean ingredients. The company got five different third-party certifications: non-GMO Project Verified, Vegan, Gluten-free, Kosher and Whole30 Approved. Today, nutpods has expanded into more than 13,000 retail stores across the US. The nutpods brand has developed a cult-like following amongst healthconscious consumers living a dairyfree, plant-based lifestyle, and has become an integral part of wellness programs like Whole30. nutpods dairy-free creamer is one of the fastest-growing plant-based brands in the U.S. and is a standout in the natural foods industry. Dairy-Free and Yum Non-dairy products can contain caseinate (often called sodium caseinate), a milk protein that has been processed to take the lactose out, or other milk derived ingredients. Items considered “nondairy” by the FDA are NOT suitable for: those with milk allergies, Paleo or Vegan or Pareve. But dairy-free is generally accepted to mean that the item does not contain any dairy derived ingredients at all. nutpods is proudly dairy-free for the benefit of its customers.
Nutpods is A Delicious Dairy-Free Addition to All Your Sweet and Savory Recipes
Moreover, it qualifies as paleo! nutpods almond and coconut creamer (nutpods Classic) is paleofriendly and Whole30 Approved, and unsweetened and dairy-free. While nutpods Oat is unsweetened and dairy-free, but since the Paleo diet does not include grains, nutpods Oat may not be appropriate as part of a Paleo diet. nutpods can be made into many creamy coffee drinks when frothed.
For the best frothing experience, the company recommends storing the carton of nutpods in the refrigerator prior to using a frother. Consumers can also use it to bake or cook – like they would half and half. And, since it’s unsweetened, it can be used in savory recipes too like mashed potatoes, quiche, pasta sauce, etc. You can also try nutpods with your tea. All the flavors nutpods uses in all of its products are sourced from naturally derived plant-based ingredients and come in the form of essences and extracts. Because of the company’s commitment to a delicious creamer without artificial ingredients, these essences and extracts are also vegan, gluten free, “nutpods dairy-free creamer is one of the fastest-growing plant-based brands in the U.S. and is a standout in the natural foods industry.”
“We’re so excited to extend our plant-based story into our new plant-based packaging. One of our core company values is to reduce our impact on the environment wherever we can!” said Madeline Haydon, Founder and CEO of nutpods.
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MadelineFounderHaydon&CEO
Kosher, and are Non-GMO Project Verified. Going Green with Packaging In partnership with SIG, nutpods has started using Plant Pack™ sustainable packaging technology. This new packaging contains up to 95% plant-based renewable materials. This has made nutpods the first company in North America to use this packaging. Plant Pack™ technology promotes the use of renewable raw materials to save fossil resources while making a positive impact on the environment. These cartons are made from paper board from wood fibers and plant-based polymers through mass balancing. That means for polymers used in each Plant Pack™ carton, an equivalent amount of bio-based feedstock goes into the manufacturing of the Topolymers.ensure the integrity of this process, the mass balancing is certified through internationally recognized third-parties. Polymers of the Plant Pack™ carton are linked to plant-based materials from European wood sources using recognized, audited certification systems that ensure strict traceability and accountability.
The Leader Madeline Haydon, Founder and CEO: An MBA by qualification, Madeline Haydon is a versatile professional with a passion for people, products with strong communication and self-motivation to take on new challenges. She is a sales and marketing professional with a successful 14 year career in the medical industry, spanning medical devices to blood center donor management. She brings a strong analytical approach coupled with superior communication and inter-personal skills making her very successful at connecting with people and building relationships.

